GoHighLevel positions itself as an extensive marketing and sales collection constructed particularly for electronic agencies. It packages together CRM capabilities, email campaigns, course hosting, and automation workflows right into one plan. The core guarantee? Replace your spread toolkit with a single platform that deals with customer engagement and company procedures from start to finish Selling GoHighLevel SaaS
I’ve always inclined combined systems for electronic business.
That’s specifically why tools like ClickFunnels captured my interest years ago.
However we’re currently in 2026, and the landscape has actually moved significantly.
After spending considerable time inside GoHighLevel, I assume you need to hear what I found firsthand.
We’ll likewise check out how it measures up versus completing platforms.
By doing this, you can buy choice you’ll feel great concerning long-lasting.
The Facets of GoHighLevel That Excited Me
Consolidated Remedy: GoHighLevel merges essential sales and marketing capacities, eliminating the demand for several different memberships.
Text Messaging Performance: Bidirectional SMS communication uses more powerful involvement than traditional email strategies.
Powerful CRM System: The get in touch with administration features competing what you would certainly discover in ActiveCampaign or ClickFunnels.
Innovative Automation: Excellent workflow abilities for segmenting target markets, handling calls, and structure custom-made procedures.
Competitive Pricing Framework: Monthly plans ranging from ninety-seven to two hundred ninety-seven bucks complete positively with Kajabi and ClickFunnels options that commonly start over one hundred fifty dollars monthly. Nevertheless, email costs can accumulate promptly, which I’ll deal with soon.
Integration Capabilities: Compatible with Zapier, email platforms, and messaging services.
The Disappointing Components of GoHighLevel
Complicated User interface: The user interface really felt counterintuitive, with arrangement alternatives spread throughout the platform and straightforward tasks like funnel modifying requiring unnecessarily complex actions.
Email Broadcast Expenditures Rise: You’re billed one cent per email message, meaning a list of thirty thousand customers could press your month-to-month expense past 3 hundred bucks. Incorporated with overage fees and third-party integration needs like Mailgun, real monthly prices climbed to someplace between four hundred seventy-five and 6 hundred twenty-five bucks.
Integrity Issues: Several individuals have actually recorded major automation malfunctions, including emails being supplied to incorrect recipients or sent out several times to the exact same person.
Email Delivery Obstacles: Their email infrastructure relies on Mailgun, and numerous users transitioning from various other email marketing platforms to GoHighLevel experienced substantial declines in deliverability prices. This represents a vital weakness that could at some point press you toward alternate remedies.
Generalist Strategy: While automation features are robust, rivals offer higher deepness in training course development and community structure features. That stated, Kajabi charges one hundred forty-nine bucks or more regular monthly for hosting greater than three items.
My Bottom Line Analysis
GoHighLevel provides a capable unified system for marketing, sales, and consumer connection monitoring at an affordable base price factor.
But allow’s obtain genuine concerning something important.
Many customers see it largely as a CRM or funnel builder rather than an email-focused system.
Numerous individuals consistently report deliverability issues with the email features, so aspect that in if email marketing represents a core component of your approach.
Those surprise email sending out costs have blindsided lots of users as well.
The system truly excels for agencies curious about re-selling marketing services. With white-labeling capacities, unlimited sub-accounts on premium rates, and extensive customer administration devices, it’s architected particularly for agency development and scaling.
Comprehending GoHighLevel’s Core Function
GoHighLevel aspires to work as a comprehensive platform dealing with most digital sales and marketing demands for your agency.
The platform consists of email marketing abilities, program development tools, workflow automation, CRM capability, website structure, landing page creation, and added features.
Its mentioned purpose is changing every other tool presently in your pile, and the company makes no apologies about that passion.
Consider this scenario:
GoHighLevel asserts it can substitute for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and countless other services.
What makes GHL unique contrasted to comparable systems like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software application resellers.
The pricing appears reasonable initially look: ninety-seven bucks and two hundred ninety-seven bucks monthly.
However is that the full photo? Allow’s investigate better.
Browsing the GoHighLevel Interface
The GoHighLevel control panel provides a clean and seemingly user-friendly layout that appears welcoming initially.
Nonetheless, the majority of customers encounter difficulties with the messy interface and senseless company of features.
As an example:
The platform employs three distinctive setups panels for handling different arrangement facets– total settings, private setups, and item settings Selling GoHighLevel SaaS
Bizarrely, the links to these essential settings are positioned on contrary sides of the display, producing unnecessary complication and irritation.
Despite additional data occupied, the control panel preserves a clean and well-structured look.
I value the capability to create multiple control panels for organizing various records into separate views.
This function confirms specifically beneficial when maintaining various viewpoints for the account owner versus sub-accounts representing your customers.
As I pointed out previously, GoHighLevel contains countless rough edges in terms of interface and user experience, and the underlying codebase shows up less than beautiful.
Building Funnels in GoHighLevel
To construct a customer’s site, create landing pages, or produce a sales funnel within GoHighLevel, you should initially establish a sub-account by entering their info.
After finishing this action, button to the freshly created sub-account, browse to Websites, then pick Funnels. Do not stress if this feels complex– it took me numerous attempts prior to comprehending the workflow.
HighLevel Funnels allows unlimited sales funnel development, unlike platforms such as Kajabi that enforce constraints.
In addition, there are greater than one thousand funnel templates readily available to increase your first setup.
Based on my experience, you will not need considerable competence to build landing pages and sales funnels utilizing GoHighLevel.
You have the option to customize templates yourself or request GoHighLevel to take care of modification for you.
I chose the self-customization path since I wished to create detailed, custom funnels from scratch making use of the drag-and-drop building contractor. You simply include the consecutive actions.
I specifically worth these capacities:
GHL’s Photos include enables instant funnel duplicating across accounts, saving considerable setup time.
Effective testing through fast step replication and split screening capability.
Real-time notices concerning lead actions keep you educated without constant hands-on checking.
I especially value the multi-channel integration incorporating voice, SMS, and Facebook directly within funnels.
Aesthetic pipeline management with automated guidelines for advancing leads enhances follow-up processes.
To additionally streamline migrations, GHL gives a ClickFunnels import attribute for seamless funnel transfers.
Page and Site Building
GoHighLevel enables page creation from square one or template choice for customization utilizing the user-friendly drag-and-drop contractor.
You’re likewise totally free to incorporate prefabricated web page sections as preferred. Additionally, use customized code to develop specialized functions.
The experience feels as smooth as Elementor for WordPress. Nonetheless, Elementor does use somewhat much more, consisting of:
A broader selection of custom-made fonts and typography choices
Sophisticated text animations
Considerable widget library
Advanced history capabilities like parallax scrolling and video clip histories
However, I think HighLevel will show enough for the majority of your customers.
The web pages integrate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Exceptionally practical functionality.
I likewise value the ability to create “global areas” or page sections that instantly populate when developing brand-new web pages, saving time and ensuring regular branding throughout. Another Elementor-like function I value.
With Brand name Boards located under Marketing, you can accomplish the exact same for message components and other branding essentials.
The data page shows whatever occurring on your sub-account’s site, including web page visits and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors considerable surprise expenses. You’ll pay one cent per email past your strategy’s allocation, which accumulates rapidly with bigger client listings. Lots of users need third-party solutions like Mailgun for enhanced deliverability, pushing actual prices substantially past the promoted registration price.
Currently regarding the features:
GoHighLevel enables email campaign and series development with triggers and automatic follow-up messages.
I value the capacity to add trackable web links in both emails and SMS messages, allowing you to keep an eye on recipient actions and activate computerized interactions.
You can save, send out, or schedule emails for optimal distribution times.
This verifies beneficial for reaching your target market when they’re more than likely to open up messages.
Here’s where the scenario degrades considerably.
GoHighLevel suggests Mailgun for bulk email sending, recommending their LC service may have reduced shipment rates.
Checking GoHighLevel’s email deliverability before full commitment is advisable, as many customers have reported roughly thirty percent lower shipment rates contrasted to their previous email marketing systems.
Currently, I listened to there more than four hundred customizable email templates offered on HighLevel. Regardless of detailed searches of the Template Collection, I couldn’t situate them within a sub-account in Sub-Account Mode.
A decent variety of templates appears when switching to Agency Mode.
You can include your custom-created templates, although this calls for both hundred ninety-seven buck monthly reseller plan.
Within a sub-account, I just located 6 fundamental templates and the option to develop and conserve email templates from the ground up for reuse in other campaigns.
Below’s what one template, called “Strategic Preparation,” looks like inside the GHL email style editor:
Not particularly remarkable, however not awful either.
Nonetheless, I do value that GHL integrates workflow automation into email marketing, incorporating:
Invite and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, Selling GoHighLevel SaaS
Split screening for conversion optimization, to name a few features.
Additionally, real-time analytics deliver understandings into email campaign performance. This aids you take advantage of chances or address potential troubles as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel consists of a customer portal permitting project progress tracking and viewing past communications.
The workflow automation feature aids simplify tasks like get in touch with administration, segmentation, and lead improvement with your pipeline.
This stands for a considerable advantage: GoHighLevel facilitates interesting interactions with leads with text messages, voicemail drops, and Facebook Messenger. This flexibility suggests getting in touch with different consumer segments via their liked communication channels.
Know, however– SMS fees use individually from the subscription charge.
I also value the GoHighLevel Social Planner.
It allows you to create, save, modify, schedule, message, and assess social media web content across various networks.
It functions as a solid substitute for social media sites scheduling tools like Buffer, SproutSocial, and Hootsuite– without added expenses.
Yet that’s not whatever; the CRM device also gives several practical features:
Set up consultations straight within the system from the Calendars section.
Combine multi-channel interactions to support your customers’ recommended interaction approaches and relationship-building techniques.
Use tags and wise checklists to sector clients for even more targeted campaigns.
Include extensive customer data to every entry under the Possibility tab, giving clearer understanding of your leads, leads, and clients as they advance through your aesthetic pipeline.
Advanced lead scoring assists focus on lead nurturing based upon their activities throughout your pipeline.
Now allow’s talk about the key products and services you can offer using GoHighLevel
Products You Can Sell Through GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL supports both small and comprehensive programs, full with memberships, neighborhoods, and associated sources.
GHL additionally allows physical item sales utilizing ecommerce pages, like Systeme. Nonetheless, dropshipping is not available.
GoHighLevel programs sustain various content formats, consisting of audio, video, and files.
This indicates suiting different discovering designs and attracting a wider pupil base.
Plus, it allows importing training courses from Kajabi, adding even more adaptability to your program development initiatives.
In my experience, devoted online training course tools like Kajabi, LearnWorlds, and Thinkific supply a lot more innovative choices. These include training course leaking, social profiles, and advanced neighborhood building and management tools. However, GHL’s offerings will certainly suffice for numerous makers.
GoHighLevel also gives course certificates and various repayment alternatives, consisting of installment plans and free courses.
You can conveniently connect your courses to your area for quick access and to improve money making potential.
What I particularly appreciate is just how straightforward it is to incorporate course products straight with your sales funnels and CRM for automated nurturing, lead racking up, conversions, follow-ups, and much more.
This is among my favored facets of Kajabi also.
Reputation Management Features
On the internet scores hold vital significance, and GoHighLevel recognizes this fact.
The platform automatically sends out testimonial demands using SMS, email, and QR code following purchases.
This attribute ensures you don’t miss out on chances to develop reliability and count on with your target market.
You can likewise keep an eye on online testimonials regarding your solutions or business, permitting suitable responses.
As an example, you can redirect unfavorable comments to a private form prior to public posting.
Additionally, you can choose who can leave comments based on their rating.
This method encourages you to involve straight with clients to solve problems without harming your online reputation.
And also, GoHighLevel simplifies issues by allowing you to review customer feedback across numerous platforms– like Yext, Google My Service, and Facebook– straight from your GHL account. Pretty practical performance.
Integration Options
The platform sustains basic integration options across settlement handling, social media sites and Zapier.
In addition, the Application Marketplace, including both paid and totally free application assimilations, is accessible in Agency Mode for account proprietors in addition to for your customers in sub-account setting.
I discovered approximately 3 hundred fifty apps throughout various service categories, consisting of SMS and live conversation integrations, social networks, and marketing automation tools.
You can additionally incorporate WhatsApp and Twilio for messaging, enable bidirectional syncing with other CRMs, and handle appointments and scheduling with Google Calendar.
Plus, QuickBooks integration is available for monetary monitoring, among other choices.
The Reselling and SaaSpreneur Program
The reseller program stands for one of GoHighLevel’s primary attractions.
Essential note: You’ll need Agency Mode access through the Reselling tab to utilize these features.
The Unlimited Plan at two hundred ninety-seven bucks monthly offers:
Full sub-account rebranding and customization
Unlimited client sub-accounts at no added cost
API accessibility for integrating external tools
To re-sell these ready-to-deploy GHL sub-accounts at a markup, you’ll require both hundred ninety-seven dollar regular monthly Unlimited plan.
When you do this, you can also re-sell various other software remedies to your consumers at a markup.
GoHighLevel requires charging a minimum of ninety-seven bucks regular monthly for each and every client.
This indicates you’ll need at least five customers restoring regular monthly to break even. Any type of added customers beyond that contribute directly to your profits.
The tools you can resell within your sub-accounts include core solutions like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus loads of Market apps such as AWeber, Consistent Get In Touch With, and Wrike.
To succeed with the GoHighLevel reseller program:
Include value to your sub-accounts by consisting of:
Custom structures
Prefabricated snapshots
Pre-built assimilations
Automated workflows
Without these additions, clients might choose GoHighLevel directly as opposed to paying your costs.
The SaaS Mode consists of white-label alternatives for:
iPhone application
Android application
Desktop application
These applications permit managing all social media sites, SMS, and email from one area.
Conversely, you can “gray-label” a mobile app to attach your GHL leads without them needing to go back to your branded GHL web pages.
In overall, these are 3 different mobile applications you can select from based on your purposes.
However, you need to comprehend:
Resellers are in charge of customer assistance and conflicts; failure to solve concerns can lead to account discontinuation.
Resellers must charge at least ninety-seven dollars month-to-month per sub-account, restricting pricing versatility.
Offering life time gain access to for an one-time charge is prohibited without previous authorization.
Pricing Framework and Support Plans
I value that HighLevel’s assistance is readily available straight from the dashboard through the Help and live chat buttons.
When you register for a test, you get free access to a welcome course, onboarding video clip tutorials, and a contact number for support. And yes, they really answer telephone calls.
I did call their technical support team for aid with creating funnels and websites, which I had actually searched extensively for. The action arrived within twenty-four hours, and the follow-ups were outstanding. The support rep certainly demonstrated deep understanding of the platform, which is always beneficial.
Regarding payment plans, there’s a durable Starter plan available for ninety-seven bucks, which includes unlimited get in touches with, emails, items, funnels, and more.
Still, you’ll likely want to take into consideration upgrading to the two hundred ninety-seven dollar month-to-month plan for detailed agency requirements. With this strategy, you can additionally resell the GHL platform as a SaaS.
For support, anticipate a vivid Facebook Team community, paid onboarding, and a done-for-you setup option additionally readily available for a fee.
There’s continuous real-time chat available directly from your GHL dashboard, along with valuable documentation for self-service help.
Setup plans are offered for an additional price, including a 2 hundred ninety-seven dollar option for HIPAA compliance if that’s something you require.
You may assume the unlimited plan includes unlimited email functionality. Numerous users have grumbled regarding unexpected credit card charges for sending out emails from their web servers without clear transparency.
Verdict: Selling GoHighLevel SaaS
GoHighLevel is a qualified all-in-one platform for agencies seeking to combine their marketing pile with solid CRM and automation features.
Nevertheless, continue to be aware of its clunky interface, possible email deliverability issues, and extra expenses for email volume.
If you can endure the rough edges and mostly offer business clients, GHL provides practical value– however ensure you check email deliverability prior to totally committing.
Right here’s one important factor to consider:
If you’re dedicating to it, be prepared to invest additional money on a different email marketing software program because of deliverability concerns and pests.