GoHighLevel settings itself as a thorough marketing and sales suite constructed especially for digital agencies. It bundles together CRM capabilities, email campaigns, course hosting, and automation operations right into one plan. The core promise? Change your scattered toolkit with a solitary system that deals with customer engagement and business operations throughout GoHighLevel Welcome Course
I have actually constantly gravitated toward unified systems for electronic business.
That’s specifically why tools like ClickFunnels captured my interest years earlier.
However we’re currently in 2026, and the landscape has changed drastically.
After spending considerable time inside GoHighLevel, I assume you need to hear what I uncovered firsthand.
We’ll likewise analyze just how it measures up versus contending platforms.
By doing this, you can buy decision you’ll feel great concerning long-lasting.
The Facets of GoHighLevel That Impressed Me
Consolidated Remedy: GoHighLevel merges essential sales and marketing capacities, removing the need for numerous different memberships.
Text Messaging Performance: Bidirectional SMS communication provides stronger engagement than traditional email techniques.
Effective CRM System: The call administration features competing what you ‘d locate in ActiveCampaign or ClickFunnels.
Advanced Automation: Excellent workflow abilities for segmenting target markets, taking care of calls, and building personalized processes.
Affordable Pricing Structure: Monthly plans varying from ninety-seven to two hundred ninety-seven dollars contend positively with Kajabi and ClickFunnels alternatives that commonly begin over one hundred fifty dollars monthly. However, email expenditures can collect promptly, which I’ll attend to shortly.
Integration Abilities: Compatible with Zapier, email platforms, and messaging solutions.
The Unsatisfactory Aspects of GoHighLevel
Complex User interface: The interface really felt counterproductive, with configuration alternatives scattered throughout the platform and straightforward jobs like funnel editing calling for needlessly intricate steps.
Email Broadcast Expenditures Escalate: You’re charged one cent per email message, indicating a listing of thirty thousand customers could press your monthly bill past 3 hundred dollars. Integrated with excess costs and third-party integration demands like Mailgun, real month-to-month expenses climbed to someplace between four hundred seventy-five and six hundred twenty-five dollars.
Integrity Issues: Multiple users have actually documented major automation breakdowns, consisting of emails being delivered to incorrect receivers or sent several times to the same individual.
Email Shipment Difficulties: Their email framework relies on Mailgun, and countless users transitioning from various other email marketing systems to GoHighLevel experienced substantial declines in deliverability rates. This represents an essential weakness that could at some point push you towards alternative options.
Generalist Method: While automation features are robust, rivals provide greater depth in program creation and neighborhood building features. That claimed, Kajabi bills one hundred forty-nine dollars or even more month-to-month for hosting more than three items.
My Bottom Line Assessment
GoHighLevel provides a capable unified system for marketing, sales, and customer partnership administration at an affordable base rate factor.
However allow’s get real regarding something crucial.
A lot of users watch it mostly as a CRM or funnel builder rather than an email-focused platform.
Many users continually report deliverability troubles with the email features, so variable that in if email marketing stands for a core component of your technique.
Those shock email sending out costs have blindsided lots of customers as well.
The system genuinely stands out for agencies interested in reselling marketing solutions. With white-labeling capabilities, unlimited sub-accounts on costs rates, and comprehensive client monitoring tools, it’s architected specifically for agency growth and scaling.
Comprehending GoHighLevel’s Core Objective
GoHighLevel desires serve as a comprehensive system dealing with most electronic sales and marketing demands for your agency.
The platform consists of email marketing capabilities, training course production devices, workflow automation, CRM performance, site building, landing page development, and added features.
Its specified objective is changing every other tool currently in your pile, and the business makes no apologies about that aspiration.
Consider this circumstance:
GoHighLevel asserts it can substitute for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and many various other solutions.
What makes GHL distinct compared to comparable platforms like ClickFunnels and Kajabi is its positioning as a solution for marketing agencies and software resellers.
The pricing appears reasonable at first glance: ninety-seven dollars and two hundred ninety-seven bucks regular monthly.
But is that the complete image? Let’s examine further.
Browsing the GoHighLevel User Interface
The GoHighLevel dashboard offers a tidy and apparently user-friendly layout that shows up inviting initially.
Nevertheless, most of individuals encounter difficulties with the messy user interface and not logical organization of features.
For instance:
The platform employs 3 unique settings panels for managing various setup facets– overall settings, individual settings, and product settings GoHighLevel Welcome Course
Bizarrely, the links to these crucial setups are positioned on contrary sides of the screen, producing unneeded complication and frustration.
Despite added data populated, the control panel maintains a clean and well-structured look.
I value the ability to develop numerous dashboards for organizing different records right into different sights.
This attribute confirms specifically important when keeping different point of views for the account owner versus sub-accounts representing your consumers.
As I pointed out previously, GoHighLevel contains many rough edges in terms of user interface and individual experience, and the underlying codebase shows up less than pristine.
Structure Funnels in GoHighLevel
To create a client’s web site, create landing pages, or create a sales funnel within GoHighLevel, you must initially establish a sub-account by entering their information.
After finishing this action, button to the recently developed sub-account, browse to Websites, after that pick Funnels. Don’t fret if this feels complicated– it took me numerous attempts before comprehending the workflow.
HighLevel Funnels permits unlimited sales funnel creation, unlike platforms such as Kajabi that impose constraints.
In addition, there are more than one thousand funnel templates readily available to increase your preliminary configuration.
Based upon my experience, you won’t need considerable proficiency to build landing pages and sales funnels making use of GoHighLevel.
You have the option to customize templates on your own or request GoHighLevel to handle modification for you.
I selected the self-customization course because I wanted to develop comprehensive, custom funnels from the ground up using the drag-and-drop builder. You simply add the sequential actions.
I specifically worth these capacities:
GHL’s Snapshots feature makes it possible for instantaneous funnel duplicating across accounts, conserving significant configuration time.
Effective testing via quick step replication and split screening functionality.
Real-time notices regarding lead activities keep you notified without constant hand-operated monitoring.
I especially value the multi-channel integration incorporating voice, SMS, and Facebook directly within funnels.
Aesthetic pipeline management with computerized regulations for advancing leads enhances follow-up processes.
To additionally simplify movements, GHL provides a ClickFunnels import attribute for seamless funnel transfers.
Page and Web Site Construction
GoHighLevel allows page development from square one or template choice for customization making use of the intuitive drag-and-drop building contractor.
You’re additionally cost-free to include ready-made page areas as desired. Conversely, utilize custom code to develop customized features.
The experience feels as smooth as Elementor for WordPress. However, Elementor does provide slightly much more, including:
A wider selection of custom font styles and typography choices
Innovative text animations
Considerable widget library
Advanced history capacities like parallax scrolling and video histories
Nevertheless, I think HighLevel will show enough for the majority of your clients.
The web pages integrate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Very convenient performance.
I additionally value the capability to develop “worldwide sections” or web page sections that automatically inhabit when creating brand-new web pages, conserving time and making certain consistent branding throughout. One more Elementor-like feature I value.
With Brand Boards located under Marketing, you can complete the same for text elements and other branding basics.
The stats web page displays whatever taking place on your sub-account’s website, consisting of page visits and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors substantial covert costs. You’ll pay one cent per email beyond your plan’s allowance, which collects rapidly with larger customer listings. Numerous users call for third-party solutions like Mailgun for boosted deliverability, pushing real expenses substantially beyond the marketed membership rate.
Now pertaining to the features:
GoHighLevel permits email campaign and series production with triggers and automated follow-up messages.
I value the capability to include trackable links in both emails and SMS messages, allowing you to keep an eye on recipient actions and trigger computerized interactions.
You can conserve, send, or schedule emails for optimum shipment times.
This shows important for reaching your audience when they’re most likely to open up messages.
Right here’s where the circumstance degrades substantially.
GoHighLevel suggests Mailgun for mass email sending, recommending their LC service may have lower shipment rates.
Evaluating GoHighLevel’s email deliverability prior to complete commitment is recommended, as many users have reported about thirty percent lower shipment rates contrasted to their previous email marketing systems.
Currently, I listened to there are over four hundred customizable email templates offered on HighLevel. In spite of detailed searches of the Template Collection, I could not find them within a sub-account in Sub-Account Setting.
A decent range of templates appears when changing to Agency Mode.
You can include your custom-created templates, although this calls for the two hundred ninety-seven dollar monthly reseller plan.
Within a sub-account, I just discovered 6 standard templates and the alternative to produce and conserve email templates from scratch for reuse in various other projects.
Below’s what one template, called “Strategic Planning,” appears like inside the GHL email layout editor:
Not particularly impressive, yet not awful either.
Nonetheless, I do value that GHL incorporates workflow automation right into email marketing, encompassing:
Welcome and Thanks messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel Welcome Course
Split screening for conversion optimization, among other features.
Additionally, real-time analytics provide insights into email campaign performance. This helps you take advantage of opportunities or address potential troubles as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel consists of a customer portal allowing job development monitoring and checking out past communications.
The workflow automation function helps enhance jobs like call administration, division, and lead advancement with your pipeline.
This represents a considerable benefit: GoHighLevel promotes engaging communications with leads through text, voicemail decreases, and Facebook Carrier. This flexibility means getting in touch with different consumer segments through their liked communication channels.
Realize, however– SMS costs use independently from the registration fee.
I likewise value the GoHighLevel Social Planner.
It allows you to produce, save, edit, schedule, post, and analyze social media material throughout various channels.
It works as a strong replacement for social media sites organizing tools like Barrier, SproutSocial, and Hootsuite– without added expenses.
But that’s not whatever; the CRM tool also offers a number of valuable features:
Set up visits directly within the platform from the Calendars area.
Combine multi-channel interactions to sustain your clients’ preferred interaction techniques and relationship-building methods.
Usage tags and smart lists to segment consumers for more targeted projects.
Add extensive client data to every entrance under the Opportunity tab, offering more clear understanding of your leads, leads, and customers as they advance through your visual pipeline.
Advanced lead scoring aids focus on lead nurturing based on their actions throughout your pipeline.
Now let’s talk about the key product or services you can sell using GoHighLevel
Products You Can Offer Through GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL sustains both tiny and detailed programs, full with memberships, areas, and related resources.
GHL likewise enables physical item sales making use of shopping web pages, like Systeme. Nonetheless, dropshipping is not available.
GoHighLevel programs sustain numerous material formats, including audio, video, and files.
This indicates suiting various discovering styles and attracting a wider student base.
Plus, it enables importing training courses from Kajabi, adding a lot more flexibility to your program development initiatives.
In my experience, devoted on the internet course tools like Kajabi, LearnWorlds, and Thinkific supply extra advanced choices. These include program trickling, social profiles, and advanced area structure and administration devices. Nevertheless, GHL’s offerings will certainly be enough for numerous creators.
GoHighLevel also offers training course certificates and numerous settlement options, consisting of installment plans and free courses.
You can easily link your courses to your community for quick gain access to and to improve money making capacity.
What I specifically appreciate is exactly how simple it is to integrate training course items directly with your sales funnels and CRM for automatic nurturing, lead racking up, conversions, follow-ups, and extra.
This is one of my preferred elements of Kajabi too.
Reputation Management Features
On-line ratings hold critical relevance, and GoHighLevel recognizes this reality.
The platform automatically sends testimonial demands through text, email, and QR code adhering to transactions.
This attribute ensures you don’t miss out on chances to build credibility and trust with your target market.
You can additionally monitor on-line testimonials regarding your solutions or business, permitting proper reactions.
For instance, you can redirect adverse responses to a personal form before public publishing.
Additionally, you can pick who can leave remarks based upon their score.
This technique encourages you to engage straight with customers to solve issues without damaging your online reputation.
Plus, GoHighLevel streamlines matters by allowing you to examine client comments across various platforms– like Yext, Google My Service, and Facebook– directly from your GHL account. Pretty hassle-free performance.
Integration Choices
The platform supports conventional integration options throughout payment processing, social media sites and Zapier.
In addition, the App Market, featuring both paid and free app integrations, is accessible in Agency Mode for account owners along with for your customers in sub-account mode.
I discovered about 3 hundred fifty apps throughout various business classifications, consisting of SMS and live chat combinations, social media, and marketing automation tools.
You can likewise incorporate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with other CRMs, and handle appointments and scheduling with Google Schedule.
And also, QuickBooks integration is offered for monetary management, to name a few alternatives.
The Reselling and SaaSpreneur Program
The reseller program represents among GoHighLevel’s key tourist attractions.
Crucial note: You’ll need Agency Mode access with the Reselling tab to use these features.
The Unlimited Plan at two hundred ninety-seven dollars monthly offers:
Total sub-account rebranding and customization
Unlimited client sub-accounts at no added expense
API accessibility for incorporating external devices
To resell these ready-to-deploy GHL sub-accounts at a markup, you’ll need both hundred ninety-seven buck regular monthly Unlimited plan.
When you do this, you can likewise resell various other software remedies to your customers at a markup.
GoHighLevel requires charging a minimum of ninety-seven bucks month-to-month for each and every customer.
This indicates you’ll need at least 5 customers restoring month-to-month to break even. Any added clients past that add straight to your earnings.
The devices you can re-sell within your sub-accounts consist of core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus lots of Market apps such as AWeber, Consistent Call, and Wrike.
To succeed with the GoHighLevel reseller program:
Add value to your sub-accounts by consisting of:
Custom frameworks
Prefabricated photos
Pre-built combinations
Automated process
Without these additions, clients might choose GoHighLevel directly as opposed to paying your premium.
The SaaS Setting consists of white-label choices for:
iPhone application
Android application
Desktop computer application
These apps enable managing all social networks, SMS, and email from one place.
Conversely, you can “gray-label” a mobile app to connect your GHL leads without them requiring to return to your top quality GHL web pages.
In total amount, these are 3 different mobile applications you can select from based on your objectives.
Nonetheless, you need to comprehend:
Resellers are responsible for consumer assistance and disputes; failure to resolve problems can lead to account termination.
Resellers need to bill at the very least ninety-seven bucks month-to-month per sub-account, restricting pricing versatility.
Selling lifetime access for an one-time fee is prohibited without prior authorization.
Pricing Structure and Support Plans
I appreciate that HighLevel’s support is readily available directly from the dashboard with the Help and live chat switches.
As soon as you register for a trial, you gain free access to a welcome course, onboarding video clip tutorials, and a contact number for assistance. And of course, they actually respond to calls.
I did call their technical support group for assistance with producing funnels and websites, which I had searched extensively for. The feedback showed up within twenty-four hours, and the follow-ups were outstanding. The support agent certainly demonstrated deep understanding of the system, which is always important.
Concerning layaway plan, there’s a durable Starter plan readily available for ninety-seven bucks, which includes unlimited calls, emails, items, funnels, and extra.
Still, you’ll likely intend to think about upgrading to both hundred ninety-seven dollar monthly prepare for comprehensive agency requirements. With this plan, you can additionally market the GHL platform as a SaaS.
For support, anticipate a vibrant Facebook Group area, paid onboarding, and a done-for-you setup alternative also readily available for a charge.
There’s 24/7 live conversation offered straight from your GHL control panel, in addition to handy documents for self-service help.
Configuration plans are available for an extra price, including a two hundred ninety-seven buck alternative for HIPAA compliance if that’s something you require.
You may think the unlimited plan consists of unlimited email capability. Different customers have whined about unforeseen charge card costs for sending emails from their web servers without clear transparency.
Final thought: GoHighLevel Welcome Course
GoHighLevel is a qualified all-in-one platform for agencies seeking to combine their marketing pile with solid CRM and automation features.
Nevertheless, remain familiar with its confusing user interface, possible email deliverability issues, and extra costs for email volume.
If you can endure the harsh edges and mainly serve organization customers, GHL offers practical value– however guarantee you examine email deliverability before fully dedicating.
Right here’s one important consideration:
If you’re committing to it, be prepared to invest extra money on a separate email marketing software because of deliverability issues and insects.