GoHighLevel settings itself as a comprehensive marketing and sales suite developed particularly for electronic agencies. It packages with each other CRM capacities, email campaigns, course hosting, and automation operations right into one bundle. The core promise? Change your scattered toolkit with a single platform that handles customer interaction and service operations throughout GoHighLevel Walkthrough
I’ve always gravitated toward linked platforms for electronic business.
That’s precisely why devices like ClickFunnels captured my attention years ago.
However we’re currently in 2026, and the landscape has changed drastically.
After spending significant time inside GoHighLevel, I assume you need to hear what I found firsthand.
We’ll additionally take a look at exactly how it measures up against contending systems.
This way, you can purchase decision you’ll feel confident concerning lasting.
The Elements of GoHighLevel That Thrilled Me
Consolidated Remedy: GoHighLevel merges important sales and marketing abilities, eliminating the requirement for multiple different memberships.
Text Messaging Functionality: Bidirectional SMS communication supplies more powerful interaction than traditional email methods.
Effective CRM System: The call management features competing what you ‘d discover in ActiveCampaign or ClickFunnels.
Advanced Automation: Superb workflow capabilities for segmenting target markets, handling calls, and building personalized procedures.
Affordable Pricing Framework: Month-to-month plans varying from ninety-seven to two hundred ninety-seven bucks contend favorably with Kajabi and ClickFunnels options that typically start above one hundred fifty dollars monthly. Nevertheless, email expenses can collect swiftly, which I’ll resolve quickly.
Integration Abilities: Compatible with Zapier, email systems, and messaging services.
The Disappointing Components of GoHighLevel
Complicated Interface: The user interface felt counterintuitive, with setup choices spread throughout the system and uncomplicated tasks like funnel editing and enhancing needing unnecessarily complicated steps.
Email Broadcast Costs Escalate: You’re charged one cent per email message, implying a list of thirty thousand subscribers might press your regular monthly costs past 3 hundred dollars. Incorporated with overage costs and third-party integration needs like Mailgun, actual regular monthly prices reached someplace between four hundred seventy-five and six hundred twenty-five bucks.
Reliability Troubles: Several customers have recorded significant automation breakdowns, consisting of emails being provided to incorrect receivers or sent several times to the same individual.
Email Distribution Challenges: Their email framework depends upon Mailgun, and numerous customers transitioning from other email marketing platforms to GoHighLevel experienced substantial decreases in deliverability prices. This stands for a vital weakness that might at some point press you toward alternate solutions.
Generalist Method: While automation features are robust, competitors offer greater depth in training course production and area building features. That said, Kajabi bills one hundred forty-nine bucks or even more month-to-month for hosting greater than three products.
My Bottom Line Evaluation
GoHighLevel offers a qualified unified system for marketing, sales, and client partnership management at a sensible base rate factor.
But let’s get real about something essential.
The majority of users view it largely as a CRM or funnel builder as opposed to an email-focused system.
Various individuals constantly report deliverability problems with the email features, so aspect that in if email marketing stands for a core element of your technique.
Those surprise email sending out costs have actually blindsided numerous customers too.
The system really excels for agencies curious about reselling marketing solutions. With white-labeling capacities, unlimited sub-accounts on premium rates, and detailed customer management tools, it’s architected particularly for agency development and scaling.
Recognizing GoHighLevel’s Core Objective
GoHighLevel aspires to function as an all-encompassing system attending to most electronic sales and marketing demands for your agency.
The platform consists of email marketing abilities, training course creation tools, workflow automation, CRM capability, website structure, landing page creation, and extra features.
Its mentioned purpose is changing every other tool currently in your pile, and the firm makes no apologies concerning that aspiration.
Consider this circumstance:
GoHighLevel declares it can alternative to platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and numerous various other services.
What makes GHL unique contrasted to similar platforms like ClickFunnels and Kajabi is its positioning as an option for marketing agencies and software application resellers.
The pricing appears affordable initially glance: ninety-seven bucks and 2 hundred ninety-seven bucks monthly.
But is that the complete picture? Allow’s explore better.
Navigating the GoHighLevel User Interface
The GoHighLevel dashboard presents a clean and apparently intuitive format that appears welcoming at first.
Nonetheless, the majority of customers encounter difficulties with the cluttered user interface and illogical company of features.
For example:
The platform uses 3 distinct settings panels for handling various setup facets– total setups, individual settings, and product setups GoHighLevel Walkthrough
Bizarrely, the web links to these vital setups are placed on opposite sides of the display, producing unneeded confusion and irritation.
Even with extra information inhabited, the control panel keeps a tidy and well-structured appearance.
I value the ability to develop multiple control panels for organizing different reports right into separate sights.
This feature shows especially beneficial when keeping various perspectives for the account owner versus sub-accounts representing your clients.
As I pointed out previously, GoHighLevel has various harsh edges in terms of user interface and customer experience, and the underlying codebase appears less than excellent.
Structure Funnels in GoHighLevel
To create a client’s website, develop landing pages, or produce a sales funnel within GoHighLevel, you should initially establish a sub-account by entering their info.
After finishing this action, switch to the freshly created sub-account, navigate to Sites, then pick Funnels. Do not worry if this feels complicated– it took me several efforts prior to understanding the workflow.
HighLevel Funnels permits unlimited sales funnel production, unlike systems such as Kajabi that enforce restrictions.
Furthermore, there are more than one thousand funnel templates readily available to increase your initial arrangement.
Based upon my experience, you will not require considerable competence to develop landing pages and sales funnels using GoHighLevel.
You have the choice to customize templates yourself or request GoHighLevel to handle modification for you.
I picked the self-customization course due to the fact that I wanted to develop comprehensive, custom funnels from scratch making use of the drag-and-drop home builder. You just add the sequential actions.
I specifically worth these abilities:
GHL’s Photos include enables instantaneous funnel duplicating across accounts, conserving significant arrangement time.
Effective screening via fast step replication and split screening capability.
Real-time alerts regarding lead actions keep you educated without consistent hands-on monitoring.
I especially appreciate the multi-channel integration incorporating voice, SMS, and Facebook straight within funnels.
Visual pipeline management with computerized policies for advancing leads simplifies follow-up processes.
To even more simplify movements, GHL gives a ClickFunnels import attribute for smooth funnel transfers.
Web Page and Web Site Construction
GoHighLevel allows web page development from square one or template choice for personalization utilizing the instinctive drag-and-drop building contractor.
You’re additionally cost-free to include ready-made page sections as wanted. Conversely, use custom code to develop specialized features.
The experience feels as smooth as Elementor for WordPress. Nevertheless, Elementor does provide slightly extra, including:
A broader selection of custom-made font styles and typography options
Sophisticated text computer animations
Considerable widget collection
Advanced history capabilities like parallax scrolling and video backgrounds
However, I believe HighLevel will prove adequate for most of your customers.
The web pages integrate directly with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Very convenient performance.
I likewise appreciate the capacity to produce “global sections” or web page sections that automatically populate when producing new web pages, saving time and making sure constant branding throughout. One more Elementor-like feature I value.
With Brand Boards found under Marketing, you can accomplish the same for message components and various other branding fundamentals.
The stats page displays everything taking place on your sub-account’s web site, consisting of web page check outs and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures substantial hidden expenses. You’ll pay one cent per email beyond your plan’s allotment, which gathers quickly with bigger customer checklists. Numerous customers call for third-party services like Mailgun for improved deliverability, pushing actual prices substantially beyond the advertised membership price.
Now regarding the features:
GoHighLevel allows email campaign and series development with triggers and automated follow-up messages.
I appreciate the capacity to include trackable web links in both emails and SMS messages, enabling you to check recipient actions and cause computerized interactions.
You can conserve, send, or schedule emails for optimal delivery times.
This shows useful for reaching your target market when they’re more than likely to open messages.
Below’s where the circumstance wears away significantly.
GoHighLevel suggests Mailgun for bulk email sending, suggesting their LC service might have lower distribution prices.
Checking GoHighLevel’s email deliverability prior to full commitment is recommended, as numerous users have reported roughly thirty percent lower distribution prices compared to their previous email marketing platforms.
Currently, I heard there are over four hundred personalized email templates readily available on HighLevel. Despite comprehensive searches of the Template Library, I couldn’t locate them within a sub-account in Sub-Account Mode.
A good selection of templates shows up when switching to Agency Mode.
You can add your custom-created templates, although this needs the two hundred ninety-seven dollar monthly reseller strategy.
Within a sub-account, I only discovered 6 standard templates and the choice to develop and conserve email templates from the ground up for reuse in various other projects.
Here’s what one template, called “Strategic Preparation,” looks like inside the GHL email style editor:
Not specifically impressive, but not awful either.
However, I do appreciate that GHL incorporates workflow automation right into email marketing, encompassing:
Invite and Thanks messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Walkthrough
Split testing for conversion optimization, among other features.
In addition, real-time analytics deliver insights into email campaign performance. This helps you maximize chances or address possible troubles as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel consists of a client portal enabling project development tracking and checking out past communications.
The workflow automation function aids streamline jobs like contact management, division, and lead development with your pipeline.
This stands for a substantial benefit: GoHighLevel assists in engaging communications with leads via sms message, voicemail declines, and Facebook Messenger. This versatility implies connecting with various consumer sectors through their favored communication channels.
Be aware, however– SMS costs apply separately from the registration fee.
I also value the GoHighLevel Social Planner.
It allows you to create, save, edit, schedule, blog post, and evaluate social networks web content across different channels.
It works as a strong substitute for social media sites organizing tools like Buffer, SproutSocial, and Hootsuite– without added expenses.
However that’s not every little thing; the CRM tool also supplies a number of helpful features:
Schedule appointments straight within the platform from the Calendars section.
Merge multi-channel communications to sustain your clients’ recommended interaction approaches and relationship-building methods.
Use tags and smart listings to segment customers for even more targeted projects.
Add extensive client data per entry under the Chance tab, giving more clear understanding of your leads, leads, and customers as they advance with your aesthetic pipeline.
Advanced lead racking up helps focus on lead nurturing based upon their actions throughout your pipeline.
Now let’s review the key services and products you can sell using GoHighLevel
Products You Can Market With GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL sustains both little and thorough courses, full with memberships, neighborhoods, and associated resources.
GHL likewise enables physical item sales using e-commerce pages, like Systeme. Nonetheless, dropshipping is not offered.
GoHighLevel courses support numerous material layouts, consisting of audio, video, and documents.
This indicates suiting various discovering designs and interesting a wider pupil base.
Plus, it permits importing training courses from Kajabi, including much more versatility to your course creation efforts.
In my experience, devoted on-line training course tools like Kajabi, LearnWorlds, and Thinkific supply more sophisticated options. These consist of program leaking, social profiles, and progressed neighborhood building and administration devices. However, GHL’s offerings will be enough for many designers.
GoHighLevel additionally offers course certificates and numerous payment alternatives, including installment plans and free courses.
You can easily attach your training courses to your neighborhood for quick gain access to and to enhance monetization possibility.
What I particularly value is exactly how straightforward it is to incorporate training course products directly with your sales funnels and CRM for automated nurturing, lead scoring, conversions, follow-ups, and much more.
This is one of my favorite facets of Kajabi as well.
Reputation Management Features
On-line rankings hold critical value, and GoHighLevel recognizes this truth.
The platform immediately sends out testimonial demands using SMS, email, and QR code complying with purchases.
This attribute ensures you do not miss out on chances to construct integrity and trust with your audience.
You can also monitor on-line testimonials concerning your services or company, permitting proper reactions.
As an example, you can reroute adverse comments to a personal type prior to public posting.
Additionally, you can choose who can leave comments based upon their rating.
This strategy encourages you to involve directly with customers to fix problems without damaging your credibility.
And also, GoHighLevel streamlines matters by enabling you to review client responses across different platforms– like Yext, Google My Business, and Facebook– directly from your GHL account. Pretty convenient performance.
Integration Options
The system sustains typical integration alternatives across payment processing, social media and Zapier.
Additionally, the App Marketplace, featuring both paid and totally free app assimilations, comes in Agency Mode for account proprietors in addition to for your clients in sub-account setting.
I located approximately 3 hundred fifty applications throughout different organization groups, including SMS and live chat combinations, social media sites, and marketing automation tools.
You can also incorporate WhatsApp and Twilio for messaging, enable bidirectional syncing with other CRMs, and handle consultations and organizing with Google Schedule.
Plus, QuickBooks integration is available for economic administration, among other choices.
The Reselling and SaaSpreneur Program
The reseller program stands for among GoHighLevel’s key destinations.
Crucial note: You’ll require Agency Mode gain access to through the Reselling tab to utilize these features.
The Unlimited Plan at 2 hundred ninety-seven bucks monthly deals:
Full sub-account rebranding and personalization
Unlimited customer sub-accounts at no added price
API gain access to for integrating outside devices
To market these ready-to-deploy GHL sub-accounts at a markup, you’ll require both hundred ninety-seven buck monthly Unlimited plan.
When you do this, you can additionally re-sell other software solutions to your customers at a markup.
GoHighLevel calls for billing a minimum of ninety-seven bucks month-to-month for every customer.
This suggests you’ll require at least 5 clients renewing monthly to break even. Any extra clients beyond that contribute directly to your income.
The devices you can re-sell within your sub-accounts consist of core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus lots of Market applications such as AWeber, Continuous Get In Touch With, and Wrike.
To prosper with the GoHighLevel reseller program:
Add value to your sub-accounts by consisting of:
Custom structures
Ready-made pictures
Pre-built combinations
Automated process
Without these additions, clients may choose GoHighLevel directly rather than paying your costs.
The SaaS Setting consists of white-label choices for:
iPhone application
Android application
Desktop application
These apps enable taking care of all social media sites, SMS, and email from one place.
Conversely, you can “gray-label” a mobile app to connect your GHL leads without them needing to return to your branded GHL pages.
In overall, these are 3 different mobile applications you can choose from based on your objectives.
However, you need to recognize:
Resellers are accountable for consumer assistance and conflicts; failure to solve issues can result in account termination.
Resellers must bill at least ninety-seven dollars regular monthly per sub-account, restricting pricing adaptability.
Marketing life time access for a single cost is forbidden without prior approval.
Pricing Framework and Support Plans
I appreciate that HighLevel’s assistance is available directly from the dashboard through the Assistance and live chat buttons.
As soon as you sign up for a test, you acquire open door to a welcome program, onboarding video clip tutorials, and a telephone number for assistance. And of course, they in fact address telephone calls.
I did contact their technical assistance team for support with creating funnels and web sites, which I had actually browsed extensively for. The reaction got here within twenty-four hours, and the follow-ups were exceptional. The assistance rep absolutely showed deep understanding of the system, which is constantly useful.
Regarding payment plans, there’s a durable Starter plan available for ninety-seven bucks, which includes unlimited contacts, emails, products, funnels, and a lot more.
Still, you’ll likely wish to take into consideration updating to the two hundred ninety-seven buck regular monthly prepare for comprehensive agency demands. With this plan, you can also re-sell the GHL system as a SaaS.
For support, anticipate a dynamic Facebook Team area, paid onboarding, and a done-for-you configuration option likewise offered for a fee.
There’s perpetual live conversation available straight from your GHL dashboard, in addition to practical documentation for self-service support.
Arrangement plans are readily available for an additional expense, including a two hundred ninety-seven dollar choice for HIPAA compliance if that’s something you need.
You might presume the unlimited plan consists of unlimited email performance. Numerous users have actually grumbled about unforeseen charge card fees for sending out emails from their web servers without clear transparency.
Conclusion: GoHighLevel Walkthrough
GoHighLevel is a qualified all-in-one platform for agencies looking for to settle their marketing stack with strong CRM and automation features.
However, stay aware of its clunky interface, possible email deliverability concerns, and added prices for email volume.
If you can endure the harsh edges and largely offer business customers, GHL uses sensible value– however ensure you examine email deliverability before completely devoting.
Here’s one crucial consideration:
If you’re dedicating to it, be prepared to spend extra money on a separate email marketing software application due to deliverability concerns and pests.