GoHighLevel positions itself as a thorough marketing and sales collection developed especially for electronic agencies. It packages with each other CRM abilities, email campaigns, training course hosting, and automation workflows right into one plan. The core guarantee? Replace your spread toolkit with a single platform that takes care of client interaction and organization operations throughout GoHighLevel Vs Competitors
I’ve always gravitated toward linked platforms for digital business.
That’s precisely why tools like ClickFunnels caught my interest years earlier.
But we’re currently in 2026, and the landscape has actually shifted drastically.
After investing significant time inside GoHighLevel, I believe you need to hear what I uncovered firsthand.
We’ll also check out how it measures up versus completing platforms.
By doing this, you can make a purchasing decision you’ll feel great concerning long-term.
The Facets of GoHighLevel That Excited Me
Consolidated Remedy: GoHighLevel combines important sales and marketing abilities, getting rid of the need for several different registrations.
Text Messaging Capability: Bidirectional SMS communication supplies stronger engagement than standard email strategies.
Effective CRM System: The get in touch with management features competing what you ‘d find in ActiveCampaign or ClickFunnels.
Innovative Automation: Excellent workflow abilities for segmenting audiences, managing contacts, and building custom processes.
Affordable Pricing Framework: Regular monthly plans varying from ninety-seven to two hundred ninety-seven bucks compete positively with Kajabi and ClickFunnels options that typically begin above one hundred fifty bucks regular monthly. Nevertheless, email expenditures can build up rapidly, which I’ll attend to soon.
Integration Abilities: Suitable with Zapier, email systems, and messaging services.
The Unsatisfactory Elements of GoHighLevel
Complicated Interface: The interface felt counterproductive, with arrangement alternatives scattered throughout the system and simple tasks like funnel editing requiring needlessly complicated actions.
Email Broadcast Expenses Rise: You’re billed one cent per email message, suggesting a listing of thirty thousand customers can push your regular monthly bill past 3 hundred bucks. Integrated with excess charges and third-party integration requirements like Mailgun, real regular monthly costs reached somewhere between four hundred seventy-five and 6 hundred twenty-five dollars.
Dependability Troubles: Several users have recorded severe automation malfunctions, including emails being supplied to incorrect recipients or sent numerous times to the very same person.
Email Delivery Difficulties: Their email facilities depends upon Mailgun, and many customers transitioning from other email marketing systems to GoHighLevel experienced considerable declines in deliverability rates. This represents an essential weak point that might eventually push you toward alternate services.
Generalist Strategy: While automation features are robust, rivals offer better deepness in program development and community structure features. That claimed, Kajabi bills one hundred forty-nine dollars or more regular monthly for hosting more than three items.
My Profits Evaluation
GoHighLevel offers a capable unified platform for marketing, sales, and client relationship administration at a sensible base rate factor.
Yet allow’s get real concerning something essential.
Many individuals see it largely as a CRM or funnel builder instead of an email-focused platform.
Countless individuals continually report deliverability problems with the email features, so variable that in if email marketing stands for a core element of your method.
Those surprise email sending charges have actually blindsided many users also.
The system genuinely stands out for agencies curious about marketing marketing solutions. With white-labeling capacities, unlimited sub-accounts on costs rates, and comprehensive customer administration devices, it’s architected especially for agency development and scaling.
Recognizing GoHighLevel’s Core Function
GoHighLevel desires function as a comprehensive system addressing most electronic sales and marketing requirements for your agency.
The platform consists of email marketing abilities, program creation devices, workflow automation, CRM capability, site structure, landing page creation, and added features.
Its mentioned purpose is changing every other device currently in your stack, and the firm makes no apologies concerning that aspiration.
Consider this situation:
GoHighLevel asserts it can alternative to platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and various various other services.
What makes GHL distinctive compared to similar systems like ClickFunnels and Kajabi is its positioning as a solution for marketing agencies and software application resellers.
The pricing shows up practical in the beginning glimpse: ninety-seven bucks and two hundred ninety-seven dollars regular monthly.
But is that the complete photo? Allow’s explore even more.
Browsing the GoHighLevel User Interface
The GoHighLevel control panel offers a clean and seemingly user-friendly format that appears welcoming originally.
Nonetheless, most of users encounter difficulties with the chaotic interface and illogical organization of features.
For example:
The system employs three distinct setups panels for handling various configuration elements– general setups, individual setups, and product setups GoHighLevel Vs Competitors
Bizarrely, the links to these important setups are positioned on contrary sides of the display, producing unnecessary complication and aggravation.
Despite having extra information occupied, the dashboard maintains a clean and well-structured look.
I appreciate the ability to create numerous dashboards for arranging different reports right into separate views.
This attribute shows specifically useful when maintaining different point of views for the account proprietor versus sub-accounts representing your consumers.
As I discussed earlier, GoHighLevel consists of numerous rough edges in terms of user interface and individual experience, and the underlying codebase appears less than excellent.
Structure Funnels in GoHighLevel
To construct a client’s internet site, create landing pages, or produce a sales funnel within GoHighLevel, you have to first develop a sub-account by entering their details.
After completing this action, switch to the freshly created sub-account, navigate to Sites, after that choose Funnels. Don’t worry if this really feels complicated– it took me a number of attempts before comprehending the workflow.
HighLevel Funnels permits unlimited sales funnel production, unlike platforms such as Kajabi that enforce restrictions.
Furthermore, there are greater than one thousand funnel templates offered to accelerate your preliminary setup.
Based on my experience, you won’t need extensive experience to develop landing pages and sales funnels using GoHighLevel.
You have the option to tailor templates yourself or request GoHighLevel to handle personalization for you.
I chose the self-customization path because I intended to create thorough, custom funnels from scratch using the drag-and-drop contractor. You simply add the consecutive steps.
I specifically value these capabilities:
GHL’s Pictures include allows immediate funnel duplicating throughout accounts, saving considerable arrangement time.
Effective testing through rapid step replication and split testing functionality.
Real-time notices about lead actions keep you informed without continuous hand-operated monitoring.
I particularly value the multi-channel integration including voice, SMS, and Facebook directly within funnels.
Aesthetic pipeline management with computerized guidelines for progressing leads simplifies follow-up processes.
To even more simplify migrations, GHL gives a ClickFunnels import function for smooth funnel transfers.
Page and Internet Site Building
GoHighLevel enables page development from scratch or template choice for personalization utilizing the intuitive drag-and-drop home builder.
You’re likewise complimentary to integrate prefabricated web page sections as desired. Additionally, utilize customized code to develop customized functions.
The experience really feels as smooth as Elementor for WordPress. Nevertheless, Elementor does use somewhat more, consisting of:
A more comprehensive choice of customized font styles and typography options
Sophisticated message computer animations
Considerable widget collection
Advanced background capabilities like parallax scrolling and video backgrounds
Nevertheless, I believe HighLevel will certainly confirm adequate for most of your clients.
The pages integrate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Extremely hassle-free performance.
I also appreciate the ability to develop “global sections” or page sections that instantly populate when developing brand-new pages, saving time and ensuring constant branding throughout. One more Elementor-like function I value.
With Brand Boards found under Marketing, you can accomplish the same for message aspects and other branding essentials.
The data web page displays everything occurring on your sub-account’s web site, consisting of page brows through and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures substantial covert costs. You’ll pay one cent per email past your plan’s allowance, which collects quickly with larger client listings. Lots of individuals need third-party solutions like Mailgun for boosted deliverability, pushing actual prices significantly beyond the promoted subscription cost.
Now pertaining to the features:
GoHighLevel enables email campaign and series development with triggers and automated follow-up messages.
I appreciate the capacity to include trackable web links in both emails and SMS messages, enabling you to monitor recipient actions and cause computerized communications.
You can save, send out, or routine emails for optimum delivery times.
This shows valuable for reaching your audience when they’re more than likely to open messages.
Right here’s where the circumstance weakens significantly.
GoHighLevel recommends Mailgun for bulk email sending out, suggesting their LC solution may have lower shipment prices.
Evaluating GoHighLevel’s email deliverability prior to complete dedication is a good idea, as numerous users have reported around thirty percent lower delivery rates compared to their previous email marketing platforms.
Now, I listened to there are over four hundred personalized email templates offered on HighLevel. In spite of comprehensive searches of the Template Collection, I couldn’t find them within a sub-account in Sub-Account Setting.
A respectable selection of templates shows up when changing to Agency Mode.
You can include your custom-created templates, although this needs the two hundred ninety-seven buck regular monthly reseller plan.
Within a sub-account, I just found 6 basic templates and the choice to produce and save email templates from square one for reuse in various other projects.
Here’s what one template, called “Strategic Preparation,” appears like inside the GHL email layout editor:
Not especially excellent, yet not horrible either.
Nevertheless, I do appreciate that GHL integrates workflow automation right into email marketing, including:
Invite and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel Vs Competitors
Split testing for conversion optimization, to name a few features.
Additionally, real-time analytics supply insights right into email campaign performance. This aids you maximize chances or address potential troubles as they arise.
The HighLevel CRM System
GoHighLevel’s CRM tool reminds me of ClickFunnels in its thoroughness.
GoHighLevel includes a client portal allowing task progression monitoring and checking out past interactions.
The workflow automation feature assists improve tasks like get in touch with monitoring, segmentation, and lead development with your pipeline.
This stands for a significant benefit: GoHighLevel assists in appealing communications with leads via text, voicemail drops, and Facebook Messenger. This adaptability indicates connecting with various client segments with their favored communication channels.
Understand, however– SMS costs apply separately from the subscription cost.
I likewise value the GoHighLevel Social Planner.
It allows you to create, save, modify, routine, post, and assess social media sites content across numerous channels.
It functions as a solid substitute for social media sites organizing devices like Barrier, SproutSocial, and Hootsuite– without added costs.
However that’s not every little thing; the CRM device likewise provides numerous handy features:
Set up appointments straight within the platform from the Calendars area.
Merge multi-channel communications to support your clients’ favored interaction techniques and relationship-building techniques.
Usage tags and smart lists to section consumers for even more targeted campaigns.
Include comprehensive customer information to each entrance under the Possibility tab, supplying more clear understanding of your leads, leads, and customers as they advance via your visual pipeline.
Advanced lead scoring assists prioritize lead nurturing based upon their activities throughout your pipeline.
Currently let’s discuss the crucial product or services you can market using GoHighLevel
Products You Can Sell Through GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL sustains both tiny and extensive training courses, full with memberships, areas, and associated resources.
GHL likewise makes it possible for physical item sales making use of ecommerce web pages, like Systeme. Nonetheless, dropshipping is not readily available.
GoHighLevel training courses support various web content layouts, including audio, video clip, and documents.
This suggests fitting various knowing styles and attracting a more comprehensive student base.
And also, it enables importing training courses from Kajabi, adding a lot more versatility to your training course development initiatives.
In my experience, committed on the internet training course tools like Kajabi, LearnWorlds, and Thinkific give extra advanced options. These include training course trickling, social accounts, and progressed area structure and monitoring tools. Nonetheless, GHL’s offerings will suffice for lots of designers.
GoHighLevel also supplies program certificates and various payment choices, consisting of time payment plan and free courses.
You can conveniently link your training courses to your neighborhood for quick access and to boost monetization capacity.
What I specifically value is exactly how straightforward it is to incorporate course items straight with your sales funnels and CRM for automated nurturing, lead racking up, conversions, follow-ups, and a lot more.
This is just one of my favorite aspects of Kajabi also.
Reputation Management Features
On the internet ratings hold vital significance, and GoHighLevel recognizes this truth.
The system instantly sends out testimonial demands using text, email, and QR code complying with deals.
This attribute ensures you don’t miss possibilities to develop trustworthiness and trust with your target market.
You can likewise monitor on-line testimonials regarding your services or service, allowing ideal actions.
As an example, you can reroute unfavorable feedback to a private form before public publishing.
Alternatively, you can pick who can leave remarks based on their rating.
This method empowers you to engage directly with customers to solve concerns without damaging your online reputation.
And also, GoHighLevel streamlines matters by allowing you to assess customer feedback throughout various systems– like Yext, Google My Service, and Facebook– directly from your GHL account. Pretty hassle-free functionality.
Integration Alternatives
The system supports basic integration choices throughout payment handling, social media sites and Zapier.
In addition, the App Marketplace, including both paid and totally free application integrations, is accessible in Agency Mode for account proprietors as well as for your customers in sub-account mode.
I discovered approximately three hundred fifty apps throughout various business categories, including SMS and live chat assimilations, social media sites, and marketing automation tools.
You can additionally integrate WhatsApp and Twilio for messaging, enable bidirectional syncing with other CRMs, and handle appointments and scheduling with Google Calendar.
And also, QuickBooks integration is available for financial monitoring, among other options.
The Reselling and SaaSpreneur Program
The reseller program stands for one of GoHighLevel’s key attractions.
Important note: You’ll require Agency Mode gain access to via the Reselling tab to utilize these features.
The Unlimited Plan at two hundred ninety-seven bucks month-to-month offers:
Total sub-account rebranding and modification
Unlimited customer sub-accounts at no extra expense
API gain access to for incorporating exterior tools
To market these ready-to-deploy GHL sub-accounts at a markup, you’ll require the two hundred ninety-seven dollar month-to-month Unlimited plan.
When you do this, you can additionally re-sell various other software program options to your customers at a markup.
GoHighLevel calls for billing a minimum of ninety-seven dollars monthly for each customer.
This implies you’ll need at least five clients restoring regular monthly to recover cost. Any added customers beyond that contribute directly to your earnings.
The devices you can re-sell within your sub-accounts include core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus loads of Industry apps such as AWeber, Continuous Call, and Wrike.
To succeed with the GoHighLevel reseller program:
Add value to your sub-accounts by including:
Custom structures
Prefabricated photos
Pre-built assimilations
Automated process
Without these additions, clients could select GoHighLevel straight instead of paying your costs.
The SaaS Setting includes white-label alternatives for:
iPhone application
Android application
Desktop application
These applications enable taking care of all social networks, SMS, and email from one area.
Conversely, you can “gray-label” a mobile app to connect your GHL leads without them requiring to go back to your branded GHL web pages.
In overall, these are three different mobile applications you can pick from based on your objectives.
However, you need to understand:
Resellers are accountable for customer assistance and disputes; failing to solve concerns can cause account termination.
Resellers have to charge at the very least ninety-seven dollars monthly per sub-account, limiting pricing flexibility.
Offering life time accessibility for an one-time charge is forbidden without previous approval.
Pricing Framework and Support Plans
I appreciate that HighLevel’s assistance is available directly from the dashboard through the Help and live conversation buttons.
Once you sign up for a trial, you acquire open door to a welcome program, onboarding video clip tutorials, and a phone number for assistance. And yes, they in fact answer telephone calls.
I did contact their technological assistance team for assistance with producing funnels and sites, which I had searched extensively for. The reaction showed up within twenty-four hours, and the follow-ups were superb. The support representative definitely demonstrated deep expertise of the platform, which is constantly important.
Regarding layaway plan, there’s a robust Starter plan available for ninety-seven bucks, which includes unlimited contacts, emails, items, funnels, and more.
Still, you’ll likely intend to consider updating to both hundred ninety-seven buck month-to-month plan for detailed agency needs. With this plan, you can likewise resell the GHL system as a SaaS.
For support, expect a vivid Facebook Group neighborhood, paid onboarding, and a done-for-you arrangement option additionally available for a cost.
There’s ongoing live conversation available directly from your GHL dashboard, together with handy documents for self-service help.
Configuration plans are readily available for an extra expense, consisting of a two hundred ninety-seven dollar choice for HIPAA conformity if that’s something you call for.
You might assume the unlimited plan consists of unlimited email functionality. Various customers have actually complained concerning unexpected bank card charges for sending emails from their web servers without clear openness.
Final thought: GoHighLevel Vs Competitors
GoHighLevel is a qualified all-in-one platform for agencies looking for to settle their marketing pile with solid CRM and automation features.
Nonetheless, remain aware of its cumbersome interface, potential email deliverability issues, and extra costs for email volume.
If you can endure the harsh sides and mainly offer business clients, GHL uses sensible worth– but guarantee you test email deliverability before fully devoting.
Right here’s one essential factor to consider:
If you’re committing to it, be prepared to spend extra money on a different email marketing software program because of deliverability issues and pests.