GoHighLevel settings itself as a comprehensive marketing and sales collection built particularly for electronic agencies. It bundles with each other CRM capacities, email campaigns, training course hosting, and automation operations right into one bundle. The core pledge? Change your spread toolkit with a single system that takes care of client interaction and service procedures throughout GoHighLevel V2 API
I’ve always gravitated toward merged platforms for digital commerce.
That’s precisely why tools like ClickFunnels caught my attention years earlier.
But we’re currently in 2026, and the landscape has shifted dramatically.
After investing considerable time inside GoHighLevel, I assume you require to hear what I discovered firsthand.
We’ll additionally examine how it measures up versus contending systems.
By doing this, you can purchase decision you’ll feel great regarding lasting.
The Facets of GoHighLevel That Impressed Me
Consolidated Option: GoHighLevel merges important sales and marketing abilities, getting rid of the demand for several different registrations.
Text Messaging Performance: Bidirectional SMS interaction offers more powerful interaction than conventional email techniques.
Powerful CRM System: The get in touch with monitoring features competing what you ‘d locate in ActiveCampaign or ClickFunnels.
Sophisticated Automation: Excellent workflow capabilities for segmenting audiences, handling get in touches with, and structure customized procedures.
Competitive Pricing Structure: Regular monthly plans ranging from ninety-seven to 2 hundred ninety-seven dollars compete positively with Kajabi and ClickFunnels choices that generally begin above one hundred fifty dollars regular monthly. Nevertheless, email expenses can accumulate quickly, which I’ll address soon.
Integration Abilities: Suitable with Zapier, email systems, and messaging solutions.
The Disappointing Aspects of GoHighLevel
Complicated User interface: The user interface really felt counterproductive, with configuration choices scattered throughout the system and uncomplicated jobs like funnel modifying calling for unnecessarily complex steps.
Email Broadcast Expenses Escalate: You’re billed one cent per email message, indicating a checklist of thirty thousand subscribers can push your regular monthly costs past 3 hundred bucks. Combined with excess costs and third-party integration demands like Mailgun, real month-to-month expenses reached someplace in between four hundred seventy-five and six hundred twenty-five bucks.
Dependability Issues: Multiple users have documented major automation malfunctions, including emails being delivered to inaccurate recipients or sent several times to the exact same person.
Email Shipment Obstacles: Their email facilities depends upon Mailgun, and many customers transitioning from other email marketing platforms to GoHighLevel experienced considerable decreases in deliverability prices. This represents a vital weak point that might eventually press you toward alternate solutions.
Generalist Approach: While automation features are durable, rivals offer greater depth in course production and neighborhood building features. That claimed, Kajabi charges one hundred forty-nine bucks or even more regular monthly for hosting greater than three products.
My Profits Analysis
GoHighLevel offers a capable unified system for marketing, sales, and client partnership administration at a sensible base rate point.
However allow’s get genuine about something important.
Many customers see it mostly as a CRM or funnel builder as opposed to an email-focused platform.
Countless individuals regularly report deliverability troubles with the email features, so factor that in if email marketing stands for a core part of your approach.
Those surprise email sending fees have actually blindsided lots of customers also.
The platform absolutely excels for agencies interested in re-selling marketing solutions. With white-labeling capacities, unlimited sub-accounts on costs tiers, and extensive customer management tools, it’s architected particularly for agency growth and scaling.
Comprehending GoHighLevel’s Core Objective
GoHighLevel aspires to function as a comprehensive platform attending to most electronic sales and marketing demands for your agency.
The system consists of email marketing capacities, training course creation devices, workflow automation, CRM capability, website building, landing page production, and extra features.
Its stated purpose is replacing every other device currently in your stack, and the business makes no apologies about that aspiration.
Consider this circumstance:
GoHighLevel declares it can replacement for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and numerous other solutions.
What makes GHL distinctive compared to similar platforms like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software application resellers.
The pricing shows up reasonable at first look: ninety-seven dollars and 2 hundred ninety-seven bucks regular monthly.
However is that the complete photo? Let’s examine further.
Browsing the GoHighLevel Interface
The GoHighLevel dashboard presents a tidy and seemingly instinctive design that shows up inviting at first.
Nevertheless, the majority of individuals encounter difficulties with the cluttered interface and illogical company of features.
For example:
The system employs 3 distinctive settings panels for managing various configuration aspects– overall setups, specific settings, and product settings GoHighLevel V2 API
Bizarrely, the web links to these important setups are placed on opposite sides of the display, producing unnecessary confusion and stress.
Despite additional data occupied, the dashboard maintains a clean and well-structured look.
I value the capability to create numerous control panels for arranging various records into separate views.
This feature verifies particularly beneficial when preserving various viewpoints for the account proprietor versus sub-accounts representing your consumers.
As I pointed out previously, GoHighLevel contains various harsh edges in regards to interface and individual experience, and the underlying codebase shows up less than excellent.
Building Funnels in GoHighLevel
To create a client’s web site, develop landing pages, or develop a sales funnel within GoHighLevel, you have to initially establish a sub-account by entering their info.
After completing this step, switch to the newly produced sub-account, navigate to Websites, after that pick Funnels. Don’t worry if this feels confusing– it took me numerous attempts prior to recognizing the workflow.
HighLevel Funnels permits unlimited sales funnel production, unlike platforms such as Kajabi that impose restrictions.
In addition, there are greater than one thousand funnel templates offered to accelerate your first setup.
Based upon my experience, you won’t require comprehensive know-how to construct landing pages and sales funnels utilizing GoHighLevel.
You have the choice to personalize templates yourself or demand GoHighLevel to take care of customization for you.
I chose the self-customization path because I intended to create in-depth, custom funnels from the ground up utilizing the drag-and-drop home builder. You simply add the sequential steps.
I especially value these capabilities:
GHL’s Pictures feature enables instant funnel cloning throughout accounts, saving substantial setup time.
Reliable screening with rapid step duplication and split testing performance.
Real-time notifications regarding lead actions maintain you notified without consistent manual monitoring.
I especially value the multi-channel integration including voice, SMS, and Facebook directly within funnels.
Aesthetic pipeline management with automated policies for advancing leads streamlines follow-up processes.
To better simplify movements, GHL gives a ClickFunnels import feature for seamless funnel transfers.
Page and Internet Site Construction
GoHighLevel makes it possible for page production from the ground up or template selection for modification using the intuitive drag-and-drop contractor.
You’re additionally cost-free to include ready-made web page sections as preferred. Additionally, make use of custom-made code to develop specialized features.
The experience really feels as smooth as Elementor for WordPress. Nonetheless, Elementor does supply a little much more, including:
A more comprehensive option of customized font styles and typography options
Sophisticated text computer animations
Extensive widget collection
Advanced background capacities like parallax scrolling and video clip histories
However, I think HighLevel will certainly prove sufficient for the majority of your clients.
The pages incorporate straight with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Exceptionally convenient performance.
I also value the capability to create “global areas” or page sections that automatically occupy when developing brand-new pages, conserving time and ensuring regular branding throughout. An additional Elementor-like function I value.
With Brand name Boards found under Marketing, you can complete the same for message elements and various other branding fundamentals.
The statistics web page shows every little thing taking place on your sub-account’s web site, including web page brows through and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures considerable hidden expenses. You’ll pay one cent per email beyond your plan’s appropriation, which builds up rapidly with larger client checklists. Numerous customers call for third-party services like Mailgun for enhanced deliverability, pushing actual costs considerably past the marketed registration rate.
Currently pertaining to the features:
GoHighLevel allows email campaign and sequence production with triggers and automatic follow-up messages.
I value the ability to include trackable web links in both emails and SMS messages, allowing you to keep track of recipient activities and set off automatic communications.
You can save, send, or routine emails for optimum shipment times.
This verifies useful for reaching your audience when they’re probably to open up messages.
Right here’s where the scenario deteriorates considerably.
GoHighLevel advises Mailgun for bulk email sending, suggesting their LC solution might have reduced distribution prices.
Checking GoHighLevel’s email deliverability prior to full dedication is a good idea, as numerous customers have reported roughly thirty percent reduced distribution rates contrasted to their previous email marketing platforms.
Currently, I listened to there are over four hundred customizable email templates readily available on HighLevel. In spite of extensive searches of the Template Collection, I could not locate them within a sub-account in Sub-Account Setting.
A respectable selection of templates appears when switching to Agency Mode.
You can include your custom-created templates, although this needs the two hundred ninety-seven buck month-to-month reseller strategy.
Within a sub-account, I only located 6 basic templates and the option to create and conserve email templates from the ground up for reuse in various other campaigns.
Right here’s what one template, called “Strategic Preparation,” looks like inside the GHL email style editor:
Not specifically outstanding, but not terrible either.
Nonetheless, I do appreciate that GHL integrates workflow automation right into email marketing, encompassing:
Welcome and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel V2 API
Split screening for conversion optimization, to name a few features.
In addition, real-time analytics provide understandings right into email campaign performance. This helps you profit from chances or address possible issues as they arise.
The HighLevel CRM System
GoHighLevel’s CRM tool reminds me of ClickFunnels in its thoroughness.
GoHighLevel consists of a customer portal allowing task development tracking and watching previous communications.
The workflow automation function helps enhance jobs like get in touch with administration, division, and lead development through your pipeline.
This stands for a substantial advantage: GoHighLevel promotes interesting communications with leads through sms message, voicemail declines, and Facebook Carrier. This adaptability indicates getting in touch with different consumer sectors via their preferred communication channels.
Understand, though– SMS fees use independently from the subscription charge.
I also value the GoHighLevel Social Planner.
It enables you to produce, save, edit, routine, blog post, and analyze social media web content across various channels.
It operates as a strong replacement for social networks scheduling devices like Barrier, SproutSocial, and Hootsuite– without extra prices.
But that’s not everything; the CRM device likewise gives several helpful features:
Set up visits directly within the platform from the Calendars area.
Combine multi-channel communications to sustain your customers’ preferred interaction approaches and relationship-building techniques.
Usage tags and wise listings to segment clients for even more targeted projects.
Include comprehensive customer information to every access under the Possibility tab, providing more clear understanding of your leads, leads, and clients as they advance with your aesthetic pipeline.
Advanced lead scoring assists prioritize lead nurturing based on their actions throughout your pipeline.
Currently let’s go over the essential product or services you can offer making use of GoHighLevel
Products You Can Sell With GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL sustains both small and extensive programs, full with memberships, communities, and relevant resources.
GHL additionally enables physical item sales using ecommerce web pages, like Systeme. However, dropshipping is not offered.
GoHighLevel courses support various material styles, including audio, video, and records.
This means fitting various discovering styles and interesting a wider pupil base.
Plus, it enables importing training courses from Kajabi, including even more versatility to your course development initiatives.
In my experience, committed online course tools like Kajabi, LearnWorlds, and Thinkific offer extra innovative alternatives. These consist of training course leaking, social profiles, and advanced neighborhood building and monitoring tools. Nonetheless, GHL’s offerings will certainly suffice for lots of developers.
GoHighLevel additionally supplies program certifications and numerous settlement choices, including time payment plan and free courses.
You can quickly attach your training courses to your community for fast access and to enhance money making potential.
What I particularly appreciate is just how simple it is to integrate course items straight with your sales funnels and CRM for automatic nurturing, lead racking up, conversions, follow-ups, and a lot more.
This is among my preferred facets of Kajabi also.
Reputation Management Features
On-line ratings hold important value, and GoHighLevel recognizes this truth.
The platform instantly sends out testimonial demands through text, email, and QR code adhering to deals.
This attribute ensures you do not miss out on chances to construct trustworthiness and trust fund with your target market.
You can additionally check on the internet reviews regarding your services or service, enabling appropriate feedbacks.
For example, you can redirect negative comments to a private kind before public uploading.
Additionally, you can choose that can leave comments based upon their score.
This method equips you to engage straight with customers to deal with problems without harming your online reputation.
Plus, GoHighLevel streamlines issues by permitting you to evaluate client feedback throughout different systems– like Yext, Google My Company, and Facebook– straight from your GHL account. Pretty convenient performance.
Integration Options
The system supports standard integration choices across repayment handling, social media and Zapier.
Additionally, the App Market, including both paid and complimentary application assimilations, is accessible in Agency Mode for account owners in addition to for your customers in sub-account setting.
I found roughly three hundred fifty apps throughout numerous company classifications, consisting of SMS and live conversation combinations, social media sites, and marketing automation tools.
You can also integrate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with various other CRMs, and manage visits and organizing with Google Schedule.
Plus, QuickBooks integration is offered for monetary management, to name a few choices.
The Reselling and SaaSpreneur Program
The reseller program stands for one of GoHighLevel’s primary tourist attractions.
Essential note: You’ll need Agency Mode access through the Reselling tab to use these features.
The Unlimited Plan at 2 hundred ninety-seven dollars monthly offers:
Complete sub-account rebranding and modification
Unlimited client sub-accounts at no extra price
API access for incorporating outside devices
To re-sell these ready-to-deploy GHL sub-accounts at a markup, you’ll require the two hundred ninety-seven dollar regular monthly Unlimited plan.
When you do this, you can also resell other software services to your customers at a markup.
GoHighLevel requires billing a minimum of ninety-seven dollars regular monthly for each customer.
This indicates you’ll need at the very least 5 clients renewing regular monthly to break even. Any kind of additional customers past that contribute straight to your earnings.
The tools you can resell within your sub-accounts consist of core solutions like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus dozens of Market applications such as AWeber, Constant Contact, and Wrike.
To be successful with the GoHighLevel reseller program:
Add value to your sub-accounts by including:
Personalized frameworks
Ready-made photos
Pre-built integrations
Automated workflows
Without these enhancements, clients could select GoHighLevel straight rather than paying your costs.
The SaaS Setting consists of white-label options for:
apple iphone application
Android application
Desktop application
These applications permit taking care of all social media, SMS, and email from one location.
Conversely, you can “gray-label” a mobile app to link your GHL leads without them needing to go back to your top quality GHL pages.
In total, these are 3 various mobile applications you can select from based upon your goals.
Nevertheless, you require to recognize:
Resellers are in charge of consumer assistance and disputes; failure to resolve issues can lead to account termination.
Resellers must bill a minimum of ninety-seven bucks regular monthly per sub-account, limiting pricing adaptability.
Offering life time accessibility for an one-time fee is restricted without prior approval.
Pricing Structure and Assistance Plans
I value that HighLevel’s assistance is offered directly from the control panel through the Assistance and live chat buttons.
When you sign up for a test, you obtain open door to a welcome course, onboarding video clip tutorials, and a contact number for assistance. And of course, they in fact address calls.
I did contact their technical assistance group for aid with creating funnels and internet sites, which I had actually looked thoroughly for. The reaction showed up within twenty-four hours, and the follow-ups were outstanding. The assistance agent absolutely demonstrated deep knowledge of the platform, which is always valuable.
Regarding layaway plan, there’s a durable Starter plan available for ninety-seven bucks, that includes unlimited calls, emails, products, funnels, and extra.
Still, you’ll likely intend to consider updating to the two hundred ninety-seven dollar month-to-month prepare for thorough agency demands. With this plan, you can additionally market the GHL platform as a SaaS.
For support, expect a dynamic Facebook Group neighborhood, paid onboarding, and a done-for-you setup alternative also available for a fee.
There’s 24/7 live chat available straight from your GHL dashboard, along with helpful documents for self-service support.
Setup plans are available for an added cost, including a 2 hundred ninety-seven buck option for HIPAA compliance if that’s something you need.
You might presume the unlimited plan includes unlimited email performance. Various users have actually grumbled about unforeseen charge card charges for sending emails from their web servers without clear openness.
Conclusion: GoHighLevel V2 API
GoHighLevel is a qualified all-in-one platform for agencies seeking to settle their marketing pile with strong CRM and automation features.
Nevertheless, continue to be aware of its clunky interface, possible email deliverability issues, and extra costs for email quantity.
If you can tolerate the harsh edges and primarily serve company customers, GHL uses sensible value– but ensure you evaluate email deliverability before totally committing.
Here’s one essential factor to consider:
If you’re devoting to it, be prepared to spend extra money on a different email marketing software program because of deliverability issues and pests.