GoHighLevel settings itself as a detailed marketing and sales collection built especially for digital agencies. It bundles with each other CRM capacities, email campaigns, program hosting, and automation process into one package. The core assurance? Replace your scattered toolkit with a single system that takes care of client engagement and business operations throughout GoHighLevel User Permissions
I have actually always inclined combined platforms for electronic business.
That’s specifically why tools like ClickFunnels captured my focus years ago.
Yet we’re currently in 2026, and the landscape has actually shifted significantly.
After spending considerable time inside GoHighLevel, I believe you need to hear what I discovered firsthand.
We’ll additionally examine how it measures up versus competing platforms.
By doing this, you can buy choice you’ll feel confident about long-lasting.
The Aspects of GoHighLevel That Impressed Me
Consolidated Solution: GoHighLevel merges vital sales and marketing capabilities, getting rid of the requirement for numerous different registrations.
Text Messaging Functionality: Bidirectional SMS interaction supplies more powerful involvement than conventional email techniques.
Effective CRM System: The call monitoring features rival what you ‘d find in ActiveCampaign or ClickFunnels.
Advanced Automation: Outstanding workflow capacities for segmenting audiences, managing calls, and structure custom-made processes.
Competitive Pricing Structure: Regular monthly plans ranging from ninety-seven to two hundred ninety-seven bucks complete favorably with Kajabi and ClickFunnels options that typically start above one hundred fifty bucks month-to-month. Nonetheless, email costs can accumulate promptly, which I’ll deal with shortly.
Integration Capabilities: Suitable with Zapier, email systems, and messaging solutions.
The Unsatisfactory Elements of GoHighLevel
Confusing Interface: The interface felt counterproductive, with setup choices scattered throughout the system and uncomplicated jobs like funnel modifying needing needlessly intricate actions.
Email Program Expenses Escalate: You’re billed one cent per email message, suggesting a listing of thirty thousand subscribers could press your month-to-month bill past three hundred bucks. Combined with overage fees and third-party integration needs like Mailgun, real regular monthly costs climbed to somewhere between four hundred seventy-five and 6 hundred twenty-five bucks.
Integrity Issues: Multiple users have actually documented severe automation malfunctions, including emails being supplied to inaccurate receivers or sent out multiple times to the same individual.
Email Distribution Difficulties: Their email framework relies on Mailgun, and numerous individuals transitioning from various other email marketing systems to GoHighLevel experienced significant decreases in deliverability prices. This stands for an important weakness that could eventually press you towards different remedies.
Generalist Approach: While automation features are robust, competitors provide higher depth in training course creation and area structure features. That said, Kajabi charges one hundred forty-nine bucks or more month-to-month for hosting greater than 3 products.
My Profits Evaluation
GoHighLevel offers a capable unified platform for marketing, sales, and consumer connection administration at a reasonable base price point.
However allow’s get real concerning something vital.
A lot of customers watch it mainly as a CRM or funnel builder instead of an email-focused system.
Countless users constantly report deliverability issues with the email features, so variable that in if email marketing stands for a core element of your method.
Those shock email sending out fees have actually blindsided many users also.
The platform really excels for agencies thinking about re-selling marketing solutions. With white-labeling abilities, unlimited sub-accounts on premium rates, and extensive client management devices, it’s architected particularly for agency growth and scaling.
Recognizing GoHighLevel’s Core Purpose
GoHighLevel aspires to function as an all-encompassing platform resolving most digital sales and marketing requirements for your agency.
The system includes email marketing capacities, training course creation devices, workflow automation, CRM functionality, web site structure, landing page creation, and additional features.
Its mentioned goal is replacing every other device currently in your pile, and the company makes no apologies about that ambition.
Consider this scenario:
GoHighLevel claims it can substitute for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and many other solutions.
What makes GHL distinct compared to comparable systems like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software application resellers.
The pricing shows up sensible initially glimpse: ninety-seven dollars and 2 hundred ninety-seven dollars monthly.
However is that the complete picture? Allow’s explore better.
Browsing the GoHighLevel User Interface
The GoHighLevel dashboard presents a tidy and relatively instinctive design that appears inviting originally.
Nevertheless, the majority of individuals encounter difficulties with the cluttered user interface and senseless organization of features.
As an example:
The platform utilizes three unique settings panels for managing different configuration facets– overall setups, private setups, and product setups GoHighLevel User Permissions
Bizarrely, the web links to these important setups are positioned on contrary sides of the screen, creating unnecessary complication and frustration.
Even with extra data inhabited, the control panel keeps a clean and well-structured look.
I value the ability to create numerous control panels for arranging different reports into different views.
This function proves especially important when maintaining various perspectives for the account proprietor versus sub-accounts representing your consumers.
As I mentioned previously, GoHighLevel includes many harsh edges in terms of user interface and individual experience, and the underlying codebase shows up less than immaculate.
Structure Funnels in GoHighLevel
To create a client’s website, develop landing pages, or develop a sales funnel within GoHighLevel, you must initially establish a sub-account by entering their information.
After finishing this step, switch to the newly produced sub-account, browse to Sites, then pick Funnels. Do not worry if this feels complex– it took me several attempts prior to comprehending the workflow.
HighLevel Funnels permits unlimited sales funnel creation, unlike platforms such as Kajabi that impose limitations.
Furthermore, there are greater than one thousand funnel templates readily available to accelerate your first setup.
Based upon my experience, you won’t call for substantial experience to develop landing pages and sales funnels using GoHighLevel.
You have the option to customize templates on your own or demand GoHighLevel to manage personalization for you.
I picked the self-customization route because I wished to develop in-depth, custom funnels from the ground up using the drag-and-drop builder. You just add the consecutive steps.
I particularly value these abilities:
GHL’s Pictures feature allows immediate funnel duplicating throughout accounts, saving significant arrangement time.
Effective screening via fast action replication and split testing functionality.
Real-time notifications about lead activities maintain you notified without consistent manual checking.
I specifically value the multi-channel integration including voice, SMS, and Facebook straight within funnels.
Visual pipeline management with computerized policies for progressing leads improves follow-up procedures.
To better simplify movements, GHL gives a ClickFunnels import function for smooth funnel transfers.
Web Page and Website Building
GoHighLevel makes it possible for page development from scratch or template option for personalization utilizing the intuitive drag-and-drop building contractor.
You’re likewise free to integrate ready-made web page areas as preferred. Conversely, utilize custom-made code to create specific features.
The experience really feels as smooth as Elementor for WordPress. Nonetheless, Elementor does provide slightly a lot more, consisting of:
A broader choice of custom-made fonts and typography alternatives
Sophisticated message computer animations
Comprehensive widget library
Advanced background capacities like parallax scrolling and video backgrounds
However, I think HighLevel will certainly show enough for the majority of your customers.
The pages incorporate straight with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Very convenient functionality.
I also value the ability to create “worldwide areas” or web page sections that immediately occupy when creating brand-new pages, conserving time and making certain regular branding throughout. An additional Elementor-like function I value.
With Brand name Boards found under Marketing, you can complete the exact same for text components and various other branding fundamentals.
The data web page displays every little thing taking place on your sub-account’s web site, consisting of web page gos to and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures substantial surprise costs. You’ll pay one cent per email past your plan’s allocation, which gathers swiftly with larger client checklists. Several users call for third-party solutions like Mailgun for enhanced deliverability, pushing real expenses considerably past the advertised subscription cost.
Now concerning the features:
GoHighLevel permits email campaign and series production with triggers and automatic follow-up messages.
I value the ability to add trackable web links in both emails and SMS messages, allowing you to keep track of recipient activities and cause automatic interactions.
You can conserve, send, or timetable emails for optimal delivery times.
This confirms important for reaching your audience when they’re most likely to open messages.
Right here’s where the circumstance deteriorates dramatically.
GoHighLevel suggests Mailgun for bulk email sending out, recommending their LC solution may have reduced shipment prices.
Examining GoHighLevel’s email deliverability before full dedication is suggested, as numerous customers have reported around thirty percent reduced distribution prices contrasted to their previous email marketing systems.
Now, I listened to there more than four hundred personalized email templates readily available on HighLevel. Despite comprehensive searches of the Template Library, I couldn’t locate them within a sub-account in Sub-Account Mode.
A respectable selection of templates shows up when switching over to Agency Mode.
You can add your custom-created templates, although this calls for both hundred ninety-seven dollar regular monthly reseller plan.
Within a sub-account, I just located six basic templates and the option to produce and conserve email templates from square one for reuse in other campaigns.
Right here’s what one template, called “Strategic Preparation,” appears like inside the GHL email style editor:
Not especially outstanding, however not awful either.
Nevertheless, I do appreciate that GHL incorporates workflow automation into email marketing, including:
Welcome and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel User Permissions
Split testing for conversion optimization, among other features.
Furthermore, real-time analytics supply understandings right into email campaign efficiency. This assists you take advantage of chances or address prospective troubles as they arise.
The HighLevel CRM System
GoHighLevel’s CRM tool advises me of ClickFunnels in its thoroughness.
GoHighLevel consists of a client portal permitting project development monitoring and viewing past communications.
The workflow automation feature helps improve jobs like contact management, division, and lead innovation via your pipeline.
This represents a significant advantage: GoHighLevel facilitates engaging communications with leads through text messages, voicemail drops, and Facebook Messenger. This flexibility suggests getting in touch with different customer sections through their favored communication channels.
Understand, though– SMS fees use independently from the subscription cost.
I likewise value the GoHighLevel Social Planner.
It enables you to produce, conserve, modify, timetable, post, and evaluate social networks web content across different channels.
It works as a strong substitute for social media scheduling devices like Barrier, SproutSocial, and Hootsuite– without additional expenses.
However that’s not every little thing; the CRM tool also gives a number of useful features:
Schedule visits straight within the system from the Calendars area.
Merge multi-channel interactions to support your clients’ favored communication approaches and relationship-building strategies.
Usage tags and smart lists to sector clients for more targeted campaigns.
Add considerable customer information to every access under the Opportunity tab, supplying more clear understanding of your leads, leads, and clients as they progress via your visual pipeline.
Advanced lead racking up assists prioritize lead nurturing based upon their activities throughout your pipeline.
Now allow’s review the key services and products you can sell using GoHighLevel
Products You Can Market Via GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL sustains both little and thorough training courses, complete with memberships, neighborhoods, and associated sources.
GHL likewise enables physical item sales utilizing shopping pages, like Systeme. Nonetheless, dropshipping is not readily available.
GoHighLevel courses sustain different material styles, consisting of audio, video, and documents.
This implies accommodating different discovering styles and appealing to a wider student base.
And also, it enables importing programs from Kajabi, adding even more flexibility to your course development initiatives.
In my experience, dedicated on the internet training course tools like Kajabi, LearnWorlds, and Thinkific offer a lot more advanced alternatives. These consist of training course leaking, social profiles, and progressed area structure and management devices. However, GHL’s offerings will certainly be adequate for many creators.
GoHighLevel also provides program certifications and numerous payment options, consisting of time payment plan and free courses.
You can easily connect your training courses to your community for quick access and to enhance money making capacity.
What I especially appreciate is exactly how straightforward it is to incorporate course items straight with your sales funnels and CRM for automated nurturing, lead scoring, conversions, follow-ups, and more.
This is one of my favored aspects of Kajabi as well.
Reputation Management Features
On-line ratings hold vital value, and GoHighLevel acknowledges this truth.
The platform immediately sends out testimonial requests via SMS, email, and QR code complying with purchases.
This function guarantees you do not miss chances to construct reputation and depend on with your audience.
You can additionally keep an eye on online testimonials regarding your solutions or business, permitting ideal responses.
For instance, you can redirect unfavorable feedback to a private type before public posting.
Additionally, you can select who can leave remarks based on their score.
This technique equips you to engage directly with clients to settle issues without harming your online reputation.
And also, GoHighLevel simplifies issues by enabling you to review customer comments across numerous platforms– like Yext, Google My Service, and Facebook– directly from your GHL account. Pretty convenient performance.
Integration Choices
The system supports typical integration choices across settlement handling, social networks and Zapier.
In addition, the App Marketplace, featuring both paid and totally free app integrations, comes in Agency Mode for account owners as well as for your clients in sub-account setting.
I located roughly 3 hundred fifty applications throughout various business groups, including SMS and live chat assimilations, social networks, and marketing automation devices.
You can additionally integrate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with other CRMs, and handle visits and scheduling with Google Calendar.
And also, QuickBooks integration is available for economic administration, among other options.
The Reselling and SaaSpreneur Program
The reseller program represents one of GoHighLevel’s key destinations.
Crucial note: You’ll require Agency Mode gain access to via the Reselling tab to utilize these features.
The Unlimited Plan at two hundred ninety-seven dollars monthly offers:
Full sub-account rebranding and modification
Unlimited customer sub-accounts at no added price
API access for integrating outside tools
To re-sell these ready-to-deploy GHL sub-accounts at a markup, you’ll require the two hundred ninety-seven dollar regular monthly Unlimited plan.
When you do this, you can likewise resell other software options to your clients at a markup.
GoHighLevel requires charging a minimum of ninety-seven dollars regular monthly for every client.
This indicates you’ll require a minimum of five clients renewing monthly to recover cost. Any type of added clients past that contribute directly to your earnings.
The tools you can market within your sub-accounts include core solutions like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus loads of Marketplace applications such as AWeber, Continuous Contact, and Wrike.
To do well with the GoHighLevel reseller program:
Add value to your sub-accounts by including:
Personalized structures
Ready-made snapshots
Pre-built integrations
Automated operations
Without these additions, clients could select GoHighLevel directly instead of paying your costs.
The SaaS Setting consists of white-label alternatives for:
apple iphone application
Android application
Desktop application
These apps permit managing all social networks, SMS, and email from one location.
Additionally, you can “gray-label” a mobile app to link your GHL leads without them requiring to return to your branded GHL pages.
In overall, these are three various mobile applications you can select from based on your objectives.
Nevertheless, you need to understand:
Resellers are responsible for consumer support and disagreements; failing to deal with concerns can cause account discontinuation.
Resellers need to bill at least ninety-seven bucks monthly per sub-account, limiting pricing adaptability.
Marketing lifetime access for a single fee is prohibited without previous approval.
Pricing Framework and Support Plans
I value that HighLevel’s assistance is offered directly from the control panel through the Help and live conversation buttons.
When you sign up for a trial, you gain free access to a welcome course, onboarding video clip tutorials, and a phone number for assistance. And indeed, they in fact answer telephone calls.
I did contact their technological assistance group for help with developing funnels and web sites, which I had actually browsed thoroughly for. The action got here within twenty-four hours, and the follow-ups were excellent. The support representative definitely demonstrated deep understanding of the system, which is constantly valuable.
Relating to payment plans, there’s a robust Starter plan offered for ninety-seven dollars, which includes unlimited contacts, emails, products, funnels, and a lot more.
Still, you’ll likely want to think about updating to both hundred ninety-seven buck month-to-month prepare for extensive agency requirements. With this plan, you can also resell the GHL system as a SaaS.
For support, anticipate a lively Facebook Team area, paid onboarding, and a done-for-you arrangement alternative additionally readily available for a fee.
There’s 24/7 real-time conversation readily available directly from your GHL dashboard, together with practical paperwork for self-service assistance.
Arrangement plans are offered for an additional expense, including a 2 hundred ninety-seven buck choice for HIPAA conformity if that’s something you need.
You might presume the unlimited plan consists of unlimited email functionality. Numerous individuals have actually grumbled regarding unanticipated charge card costs for sending out emails from their servers without clear openness.
Conclusion: GoHighLevel User Permissions
GoHighLevel is a capable all-in-one platform for agencies looking for to combine their marketing pile with strong CRM and automation features.
However, stay knowledgeable about its confusing user interface, potential email deliverability concerns, and added prices for email quantity.
If you can endure the rough sides and largely offer company customers, GHL provides practical worth– however ensure you examine email deliverability prior to totally devoting.
Here’s one important factor to consider:
If you’re dedicating to it, be prepared to invest extra cash on a separate email marketing software as a result of deliverability problems and pests.