GoHighLevel positions itself as an extensive marketing and sales collection built particularly for electronic agencies. It packages with each other CRM capabilities, email campaigns, program hosting, and automation process right into one bundle. The core assurance? Change your scattered toolkit with a solitary system that takes care of customer involvement and company procedures from start to finish GoHighLevel Udemy
I’ve constantly inclined linked platforms for digital business.
That’s precisely why devices like ClickFunnels captured my interest years ago.
But we’re currently in 2026, and the landscape has shifted dramatically.
After spending considerable time inside GoHighLevel, I believe you require to hear what I discovered firsthand.
We’ll likewise take a look at exactly how it measures up versus competing platforms.
In this manner, you can buy decision you’ll feel confident about lasting.
The Facets of GoHighLevel That Thrilled Me
Consolidated Option: GoHighLevel combines vital sales and marketing abilities, eliminating the need for multiple separate subscriptions.
Text Messaging Capability: Bidirectional SMS interaction offers stronger engagement than standard email approaches.
Effective CRM System: The get in touch with administration features rival what you ‘d find in ActiveCampaign or ClickFunnels.
Advanced Automation: Outstanding workflow abilities for segmenting audiences, handling get in touches with, and structure custom processes.
Competitive Pricing Framework: Regular monthly plans ranging from ninety-seven to 2 hundred ninety-seven dollars compete favorably with Kajabi and ClickFunnels options that usually start above one hundred fifty bucks monthly. However, email expenditures can accumulate promptly, which I’ll deal with soon.
Integration Capabilities: Compatible with Zapier, email systems, and messaging services.
The Unsatisfactory Components of GoHighLevel
Complicated Interface: The interface felt counterproductive, with arrangement alternatives scattered throughout the system and straightforward tasks like funnel editing requiring needlessly complicated actions.
Email Program Expenses Rise: You’re billed one cent per email message, meaning a list of thirty thousand subscribers could press your regular monthly expense beyond three hundred bucks. Integrated with excess charges and third-party integration demands like Mailgun, real month-to-month costs reached somewhere in between four hundred seventy-five and six hundred twenty-five dollars.
Dependability Troubles: Several customers have actually documented severe automation malfunctions, including emails being provided to incorrect receivers or sent numerous times to the very same person.
Email Shipment Challenges: Their email facilities depends on Mailgun, and countless individuals transitioning from various other email marketing systems to GoHighLevel experienced substantial declines in deliverability prices. This stands for an essential weak point that could at some point press you toward alternative remedies.
Generalist Method: While automation features are robust, rivals supply greater depth in training course production and neighborhood building features. That claimed, Kajabi bills one hundred forty-nine bucks or even more monthly for hosting greater than 3 products.
My Bottom Line Evaluation
GoHighLevel offers a qualified unified system for marketing, sales, and client connection monitoring at a practical base price point.
Yet allow’s obtain real concerning something vital.
The majority of individuals watch it largely as a CRM or funnel builder instead of an email-focused system.
Various customers constantly report deliverability troubles with the email features, so element that in if email marketing represents a core part of your strategy.
Those shock email sending charges have blindsided lots of customers as well.
The platform really excels for agencies curious about re-selling marketing services. With white-labeling capabilities, unlimited sub-accounts on costs rates, and extensive customer management devices, it’s architected especially for agency development and scaling.
Recognizing GoHighLevel’s Core Function
GoHighLevel aspires to act as a comprehensive system resolving most digital sales and marketing requirements for your agency.
The system consists of email marketing capacities, program production tools, workflow automation, CRM performance, site building, landing page development, and additional features.
Its stated goal is changing every other tool currently in your stack, and the business makes no apologies regarding that aspiration.
Consider this scenario:
GoHighLevel asserts it can replacement for platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and countless other services.
What makes GHL unique compared to comparable platforms like ClickFunnels and Kajabi is its positioning as a service for marketing agencies and software resellers.
The pricing shows up reasonable at first glimpse: ninety-seven bucks and 2 hundred ninety-seven dollars regular monthly.
Yet is that the full picture? Allow’s check out further.
Navigating the GoHighLevel Interface
The GoHighLevel control panel offers a tidy and relatively instinctive design that appears welcoming originally.
Nonetheless, the majority of customers encounter difficulties with the cluttered interface and illogical organization of features.
For example:
The platform employs three distinct settings panels for managing various configuration facets– total setups, specific setups, and item settings GoHighLevel Udemy
Bizarrely, the links to these vital settings are positioned on contrary sides of the screen, producing unnecessary confusion and disappointment.
Despite extra information inhabited, the control panel maintains a tidy and well-structured appearance.
I value the capability to create numerous dashboards for arranging different records into separate views.
This function shows especially beneficial when keeping various perspectives for the account owner versus sub-accounts representing your customers.
As I stated earlier, GoHighLevel contains many rough edges in regards to interface and individual experience, and the underlying codebase shows up less than pristine.
Building Funnels in GoHighLevel
To create a client’s web site, develop landing pages, or produce a sales funnel within GoHighLevel, you have to first establish a sub-account by entering their information.
After finishing this step, switch to the freshly created sub-account, browse to Websites, then pick Funnels. Do not stress if this feels complicated– it took me numerous attempts before comprehending the workflow.
HighLevel Funnels permits unlimited sales funnel creation, unlike platforms such as Kajabi that enforce constraints.
Furthermore, there are greater than one thousand funnel templates readily available to increase your initial setup.
Based upon my experience, you won’t require substantial competence to build landing pages and sales funnels utilizing GoHighLevel.
You have the choice to customize templates yourself or demand GoHighLevel to handle modification for you.
I chose the self-customization path due to the fact that I intended to create thorough, custom funnels from scratch utilizing the drag-and-drop contractor. You simply add the consecutive steps.
I particularly value these capacities:
GHL’s Snapshots include enables instantaneous funnel duplicating throughout accounts, saving considerable arrangement time.
Reliable screening with rapid action replication and split screening performance.
Real-time alerts about lead actions maintain you informed without continuous manual checking.
I especially value the multi-channel integration incorporating voice, SMS, and Facebook straight within funnels.
Aesthetic pipeline management with computerized rules for advancing leads simplifies follow-up procedures.
To better simplify movements, GHL offers a ClickFunnels import function for smooth funnel transfers.
Page and Internet Site Building
GoHighLevel allows page production from the ground up or template option for modification using the instinctive drag-and-drop builder.
You’re likewise totally free to include ready-made web page areas as desired. Additionally, make use of custom-made code to develop specific functions.
The experience feels as smooth as Elementor for WordPress. However, Elementor does use slightly extra, consisting of:
A more comprehensive choice of custom-made fonts and typography options
Innovative text computer animations
Extensive widget collection
Advanced background abilities like parallax scrolling and video histories
However, I believe HighLevel will certainly confirm enough for most of your customers.
The web pages incorporate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Exceptionally practical performance.
I likewise appreciate the ability to produce “global sections” or web page areas that immediately inhabit when creating new web pages, conserving time and making certain constant branding throughout. Another Elementor-like function I value.
With Brand name Boards located under Marketing, you can accomplish the very same for message elements and other branding essentials.
The statistics web page shows whatever occurring on your sub-account’s site, consisting of web page gos to and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors substantial covert expenditures. You’ll pay one cent per email beyond your plan’s appropriation, which builds up swiftly with larger subscriber listings. Lots of individuals call for third-party solutions like Mailgun for boosted deliverability, pressing actual prices significantly past the advertised subscription price.
Now regarding the features:
GoHighLevel permits email campaign and sequence creation with triggers and automatic follow-up messages.
I value the capability to include trackable web links in both emails and SMS messages, enabling you to keep an eye on recipient activities and set off automatic communications.
You can conserve, send, or timetable emails for optimal shipment times.
This shows important for reaching your target market when they’re most likely to open up messages.
Below’s where the situation weakens dramatically.
GoHighLevel suggests Mailgun for mass email sending out, suggesting their LC service may have lower shipment rates.
Evaluating GoHighLevel’s email deliverability prior to full dedication is recommended, as several customers have actually reported around thirty percent lower delivery rates contrasted to their previous email marketing platforms.
Currently, I listened to there are over four hundred customizable email templates offered on HighLevel. Despite thorough searches of the Template Collection, I couldn’t locate them within a sub-account in Sub-Account Setting.
A respectable variety of templates appears when switching over to Agency Mode.
You can include your custom-created templates, although this requires the two hundred ninety-seven dollar regular monthly reseller plan.
Within a sub-account, I only found six basic templates and the option to develop and save email templates from scratch for reuse in various other campaigns.
Below’s what one template, called “Strategic Planning,” appears like inside the GHL email style editor:
Not especially outstanding, yet not terrible either.
However, I do appreciate that GHL incorporates workflow automation right into email marketing, incorporating:
Welcome and Thanks messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Udemy
Split testing for conversion optimization, to name a few features.
In addition, real-time analytics deliver insights into email campaign performance. This helps you capitalize on chances or address potential troubles as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel consists of a customer portal allowing job progress monitoring and viewing previous interactions.
The workflow automation feature assists streamline jobs like contact administration, segmentation, and lead improvement with your pipeline.
This represents a substantial advantage: GoHighLevel promotes appealing interactions with leads with text, voicemail declines, and Facebook Carrier. This versatility implies getting in touch with various consumer segments with their liked communication channels.
Be aware, however– SMS charges use independently from the registration fee.
I also value the GoHighLevel Social Planner.
It enables you to develop, conserve, edit, schedule, article, and assess social media material throughout different channels.
It operates as a solid substitute for social networks scheduling tools like Buffer, SproutSocial, and Hootsuite– without extra prices.
However that’s not whatever; the CRM device additionally offers several helpful features:
Schedule visits straight within the platform from the Calendars section.
Combine multi-channel communications to support your customers’ recommended communication approaches and relationship-building methods.
Usage tags and wise checklists to section customers for more targeted campaigns.
Include extensive consumer data to each access under the Opportunity tab, offering clearer understanding of your prospects, leads, and customers as they advance through your aesthetic pipeline.
Advanced lead scoring assists prioritize lead nurturing based on their activities throughout your pipeline.
Currently allow’s discuss the key services and products you can sell utilizing GoHighLevel
Products You Can Offer Through GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL sustains both little and comprehensive programs, full with memberships, neighborhoods, and relevant resources.
GHL likewise allows physical item sales using e-commerce web pages, like Systeme. However, dropshipping is not readily available.
GoHighLevel courses sustain different material styles, including audio, video clip, and records.
This means fitting different learning styles and appealing to a more comprehensive pupil base.
Plus, it enables importing programs from Kajabi, adding much more adaptability to your course development initiatives.
In my experience, committed on the internet course tools like Kajabi, LearnWorlds, and Thinkific provide much more sophisticated alternatives. These include training course dripping, social profiles, and progressed community building and management tools. Nonetheless, GHL’s offerings will be enough for numerous designers.
GoHighLevel also supplies training course certifications and numerous settlement alternatives, including time payment plan and free courses.
You can conveniently connect your courses to your neighborhood for fast gain access to and to enhance monetization capacity.
What I specifically value is exactly how simple it is to incorporate program items straight with your sales funnels and CRM for automated nurturing, lead scoring, conversions, follow-ups, and more.
This is among my favorite facets of Kajabi as well.
Reputation Management Features
On-line rankings hold critical value, and GoHighLevel recognizes this truth.
The platform immediately sends out evaluation demands through text, email, and QR code complying with purchases.
This function guarantees you don’t miss out on possibilities to construct reputation and depend on with your target market.
You can likewise check online testimonials about your solutions or company, allowing appropriate actions.
As an example, you can redirect adverse responses to an exclusive type prior to public posting.
Alternatively, you can select that can leave remarks based on their rating.
This approach encourages you to involve straight with clients to settle problems without harming your online reputation.
Plus, GoHighLevel streamlines issues by enabling you to assess customer feedback across numerous systems– like Yext, Google My Organization, and Facebook– directly from your GHL account. Pretty hassle-free performance.
Integration Choices
The system supports basic integration alternatives throughout repayment processing, social media and Zapier.
Additionally, the Application Industry, including both paid and cost-free app assimilations, comes in Agency Mode for account owners as well as for your customers in sub-account mode.
I found approximately 3 hundred fifty applications across various business classifications, including SMS and live chat combinations, social media sites, and marketing automation tools.
You can likewise incorporate WhatsApp and Twilio for messaging, allow bidirectional syncing with other CRMs, and take care of consultations and organizing with Google Calendar.
Plus, QuickBooks integration is offered for financial monitoring, among other alternatives.
The Reselling and SaaSpreneur Program
The reseller program represents among GoHighLevel’s key attractions.
Important note: You’ll require Agency Mode gain access to with the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven dollars monthly deals:
Complete sub-account rebranding and personalization
Unlimited customer sub-accounts at no additional price
API gain access to for incorporating exterior devices
To market these ready-to-deploy GHL sub-accounts at a markup, you’ll need both hundred ninety-seven buck month-to-month Unlimited plan.
When you do this, you can additionally market various other software program options to your clients at a markup.
GoHighLevel calls for charging a minimum of ninety-seven bucks monthly for every client.
This suggests you’ll need a minimum of five customers restoring monthly to break even. Any kind of extra clients beyond that contribute directly to your profits.
The tools you can market within your sub-accounts consist of core solutions like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus lots of Industry apps such as AWeber, Constant Get In Touch With, and Wrike.
To prosper with the GoHighLevel reseller program:
Add value to your sub-accounts by consisting of:
Customized frameworks
Prefabricated snapshots
Pre-built assimilations
Automated process
Without these additions, customers may choose GoHighLevel directly as opposed to paying your premium.
The SaaS Mode includes white-label alternatives for:
apple iphone application
Android application
Desktop application
These applications enable managing all social media, SMS, and email from one place.
Conversely, you can “gray-label” a mobile app to attach your GHL leads without them needing to return to your branded GHL pages.
In total, these are 3 various mobile applications you can pick from based on your purposes.
However, you require to understand:
Resellers are in charge of client support and disagreements; failing to resolve problems can cause account discontinuation.
Resellers need to bill at the very least ninety-seven bucks regular monthly per sub-account, restricting pricing versatility.
Marketing lifetime accessibility for an one-time fee is banned without prior authorization.
Pricing Framework and Assistance Plans
I value that HighLevel’s assistance is offered straight from the dashboard with the Help and live conversation switches.
As soon as you register for a test, you get free access to a welcome program, onboarding video clip tutorials, and a phone number for support. And yes, they really address phone calls.
I did contact their technological assistance group for assistance with creating funnels and internet sites, which I had actually searched thoroughly for. The response got here within twenty-four hours, and the follow-ups were superb. The assistance agent certainly demonstrated deep expertise of the system, which is always useful.
Relating to payment plans, there’s a robust Starter plan available for ninety-seven bucks, that includes unlimited get in touches with, emails, items, funnels, and a lot more.
Still, you’ll likely want to think about updating to both hundred ninety-seven buck month-to-month plan for comprehensive agency needs. With this strategy, you can additionally market the GHL platform as a SaaS.
For assistance, expect a vibrant Facebook Team area, paid onboarding, and a done-for-you arrangement option also readily available for a charge.
There’s around-the-clock online conversation available directly from your GHL dashboard, in addition to handy documentation for self-service aid.
Configuration plans are offered for an added cost, including a 2 hundred ninety-seven dollar option for HIPAA compliance if that’s something you require.
You may presume the unlimited plan includes unlimited email functionality. Numerous individuals have whined regarding unanticipated bank card fees for sending emails from their web servers without clear transparency.
Final thought: GoHighLevel Udemy
GoHighLevel is a qualified all-in-one platform for agencies looking for to consolidate their marketing pile with strong CRM and automation features.
Nevertheless, continue to be aware of its confusing user interface, prospective email deliverability problems, and extra expenses for email quantity.
If you can tolerate the harsh sides and primarily serve organization customers, GHL provides reasonable value– yet guarantee you test email deliverability prior to totally devoting.
Here’s one critical consideration:
If you’re committing to it, be prepared to spend additional cash on a separate email marketing software program due to deliverability concerns and insects.