GoHighLevel placements itself as a thorough marketing and sales suite developed especially for digital agencies. It packages together CRM abilities, email campaigns, course hosting, and automation process into one plan. The core pledge? Change your spread toolkit with a solitary system that manages client interaction and service operations throughout GoHighLevel Templates
I have actually always inclined linked platforms for electronic business.
That’s precisely why devices like ClickFunnels captured my focus years earlier.
But we’re currently in 2026, and the landscape has moved significantly.
After spending substantial time inside GoHighLevel, I assume you need to hear what I found firsthand.
We’ll additionally examine how it measures up against competing platforms.
This way, you can purchase decision you’ll feel confident concerning long-lasting.
The Facets of GoHighLevel That Thrilled Me
Consolidated Service: GoHighLevel combines essential sales and marketing capabilities, removing the demand for multiple separate memberships.
Text Messaging Functionality: Bidirectional SMS interaction uses stronger engagement than standard email approaches.
Powerful CRM System: The call management features rival what you ‘d locate in ActiveCampaign or ClickFunnels.
Advanced Automation: Outstanding workflow capabilities for segmenting target markets, managing get in touches with, and building custom-made procedures.
Competitive Pricing Framework: Regular monthly plans ranging from ninety-seven to two hundred ninety-seven dollars complete positively with Kajabi and ClickFunnels choices that generally start over one hundred fifty bucks monthly. Nonetheless, email costs can accumulate quickly, which I’ll address shortly.
Integration Capacities: Suitable with Zapier, email platforms, and messaging services.
The Unsatisfactory Aspects of GoHighLevel
Confusing User interface: The interface really felt counterintuitive, with arrangement choices scattered throughout the system and straightforward jobs like funnel editing needing unnecessarily intricate actions.
Email Broadcast Expenses Intensify: You’re charged one cent per email message, meaning a list of thirty thousand clients might press your regular monthly costs past three hundred bucks. Combined with overage charges and third-party integration requirements like Mailgun, actual month-to-month costs reached someplace between four hundred seventy-five and 6 hundred twenty-five dollars.
Dependability Troubles: Multiple individuals have actually recorded major automation breakdowns, including emails being delivered to inaccurate recipients or sent numerous times to the same person.
Email Delivery Obstacles: Their email infrastructure depends upon Mailgun, and many users transitioning from various other email marketing platforms to GoHighLevel experienced substantial declines in deliverability rates. This represents an important weak point that can ultimately push you towards different options.
Generalist Approach: While automation features are robust, rivals give better depth in program development and community structure features. That said, Kajabi charges one hundred forty-nine dollars or more regular monthly for hosting greater than 3 items.
My Bottom Line Assessment
GoHighLevel provides a qualified unified system for marketing, sales, and customer connection monitoring at a reasonable base cost factor.
However let’s obtain actual about something essential.
The majority of individuals watch it mostly as a CRM or funnel builder rather than an email-focused system.
Many customers continually report deliverability problems with the email features, so factor that in if email marketing stands for a core part of your strategy.
Those surprise email sending costs have blindsided lots of users as well.
The platform genuinely excels for agencies interested in reselling marketing services. With white-labeling capacities, unlimited sub-accounts on premium rates, and detailed customer administration tools, it’s architected specifically for agency growth and scaling.
Understanding GoHighLevel’s Core Function
GoHighLevel aspires to act as a comprehensive system dealing with most digital sales and marketing requirements for your agency.
The system includes email marketing abilities, course production devices, workflow automation, CRM capability, website structure, landing page production, and additional features.
Its stated objective is replacing every other device presently in your pile, and the firm makes no apologies about that ambition.
Consider this situation:
GoHighLevel asserts it can substitute for platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and various various other solutions.
What makes GHL distinctive contrasted to comparable platforms like ClickFunnels and Kajabi is its positioning as an option for marketing agencies and software program resellers.
The pricing appears practical at first glance: ninety-seven bucks and 2 hundred ninety-seven bucks regular monthly.
But is that the complete photo? Let’s examine additionally.
Navigating the GoHighLevel Interface
The GoHighLevel dashboard provides a tidy and relatively intuitive design that appears inviting originally.
Nonetheless, most of users encounter difficulties with the chaotic interface and senseless organization of features.
For example:
The system uses three distinct setups panels for managing various setup aspects– general setups, specific settings, and product settings GoHighLevel Templates
Bizarrely, the links to these vital settings are positioned on contrary sides of the screen, creating unnecessary complication and frustration.
Even with added data occupied, the control panel keeps a clean and well-structured look.
I appreciate the capacity to create multiple dashboards for organizing different records right into different sights.
This feature proves especially valuable when keeping different point of views for the account proprietor versus sub-accounts representing your customers.
As I mentioned previously, GoHighLevel includes numerous rough edges in regards to interface and user experience, and the underlying codebase appears less than immaculate.
Structure Funnels in GoHighLevel
To create a client’s internet site, establish landing pages, or produce a sales funnel within GoHighLevel, you need to initially develop a sub-account by entering their details.
After finishing this step, switch to the newly created sub-account, browse to Websites, after that select Funnels. Do not stress if this really feels complicated– it took me several attempts before comprehending the workflow.
HighLevel Funnels permits unlimited sales funnel creation, unlike systems such as Kajabi that enforce constraints.
Additionally, there are greater than one thousand funnel templates readily available to accelerate your preliminary configuration.
Based on my experience, you won’t require considerable competence to construct landing pages and sales funnels utilizing GoHighLevel.
You have the alternative to personalize templates yourself or request GoHighLevel to handle personalization for you.
I chose the self-customization course since I wanted to create thorough, custom funnels from the ground up utilizing the drag-and-drop home builder. You simply include the sequential steps.
I particularly worth these abilities:
GHL’s Snapshots include makes it possible for instantaneous funnel cloning throughout accounts, conserving considerable arrangement time.
Effective screening through quick action duplication and split testing functionality.
Real-time notices about lead activities maintain you educated without continuous hand-operated checking.
I specifically appreciate the multi-channel integration including voice, SMS, and Facebook straight within funnels.
Aesthetic pipeline management with automatic policies for progressing leads enhances follow-up procedures.
To even more streamline movements, GHL gives a ClickFunnels import feature for smooth funnel transfers.
Page and Website Building
GoHighLevel makes it possible for page production from the ground up or template option for modification using the intuitive drag-and-drop home builder.
You’re also complimentary to include prefabricated web page sections as desired. Additionally, utilize personalized code to produce specialized features.
The experience feels as smooth as Elementor for WordPress. Nevertheless, Elementor does offer somewhat a lot more, consisting of:
A more comprehensive selection of custom font styles and typography choices
Innovative text animations
Substantial widget collection
Advanced history capabilities like parallax scrolling and video clip backgrounds
Nevertheless, I think HighLevel will certainly show sufficient for the majority of your clients.
The web pages integrate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Extremely convenient functionality.
I likewise appreciate the ability to produce “worldwide areas” or page areas that instantly occupy when developing brand-new web pages, conserving time and making certain regular branding throughout. One more Elementor-like feature I value.
With Brand Boards located under Marketing, you can achieve the very same for text components and various other branding essentials.
The data page displays whatever occurring on your sub-account’s website, including web page gos to and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures considerable hidden expenditures. You’ll pay one cent per email past your strategy’s appropriation, which accumulates rapidly with bigger client listings. Many users need third-party solutions like Mailgun for boosted deliverability, pushing real costs significantly beyond the marketed registration price.
Currently regarding the features:
GoHighLevel permits email campaign and sequence development with triggers and automated follow-up messages.
I appreciate the capability to include trackable web links in both emails and SMS messages, allowing you to monitor recipient activities and set off automatic interactions.
You can save, send, or schedule emails for optimal distribution times.
This confirms valuable for reaching your audience when they’re probably to open up messages.
Below’s where the scenario deteriorates dramatically.
GoHighLevel suggests Mailgun for mass email sending, suggesting their LC service may have lower shipment rates.
Examining GoHighLevel’s email deliverability before complete dedication is suggested, as lots of customers have actually reported approximately thirty percent reduced delivery rates contrasted to their previous email marketing systems.
Now, I listened to there are over four hundred adjustable email templates offered on HighLevel. In spite of detailed searches of the Template Collection, I could not locate them within a sub-account in Sub-Account Setting.
A suitable variety of templates appears when changing to Agency Mode.
You can include your custom-created templates, although this needs the two hundred ninety-seven buck month-to-month reseller plan.
Within a sub-account, I only found 6 standard templates and the choice to create and conserve email templates from the ground up for reuse in other campaigns.
Here’s what one template, called “Strategic Planning,” resembles inside the GHL email style editor:
Not specifically outstanding, however not awful either.
However, I do appreciate that GHL incorporates workflow automation right into email marketing, encompassing:
Invite and Thank You messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Templates
Split screening for conversion optimization, among other features.
In addition, real-time analytics deliver insights into email campaign efficiency. This helps you capitalize on chances or address potential issues as they arise.
The HighLevel CRM System
GoHighLevel’s CRM device reminds me of ClickFunnels in its thoroughness.
GoHighLevel includes a customer portal permitting job development tracking and checking out previous communications.
The workflow automation attribute assists enhance tasks like contact management, division, and lead development through your pipeline.
This stands for a considerable benefit: GoHighLevel promotes interesting communications with leads via text, voicemail declines, and Facebook Messenger. This adaptability means getting in touch with different customer sections via their preferred communication channels.
Be aware, though– SMS fees apply separately from the membership charge.
I also value the GoHighLevel Social Planner.
It enables you to create, conserve, edit, schedule, message, and examine social media sites material throughout various channels.
It works as a solid replacement for social media organizing tools like Barrier, SproutSocial, and Hootsuite– without added prices.
But that’s not every little thing; the CRM tool likewise provides a number of useful features:
Arrange visits straight within the platform from the Calendars section.
Combine multi-channel communications to sustain your customers’ favored communication methods and relationship-building approaches.
Usage tags and wise lists to segment customers for more targeted projects.
Include substantial consumer data per entry under the Chance tab, supplying more clear understanding of your prospects, leads, and consumers as they advance through your visual pipeline.
Advanced lead scoring aids focus on lead nurturing based upon their activities throughout your pipeline.
Now let’s review the vital services and products you can offer using GoHighLevel
Products You Can Sell Via GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL sustains both tiny and extensive programs, complete with memberships, areas, and associated sources.
GHL likewise allows physical item sales utilizing shopping web pages, like Systeme. However, dropshipping is not offered.
GoHighLevel programs support various web content layouts, consisting of sound, video, and documents.
This implies accommodating different understanding designs and interesting a more comprehensive student base.
Plus, it enables importing courses from Kajabi, adding a lot more versatility to your course development efforts.
In my experience, dedicated online training course tools like Kajabi, LearnWorlds, and Thinkific supply extra sophisticated alternatives. These consist of course leaking, social accounts, and advanced area building and management devices. However, GHL’s offerings will certainly suffice for numerous developers.
GoHighLevel likewise supplies training course certifications and numerous payment choices, consisting of time payment plan and free courses.
You can quickly link your courses to your neighborhood for quick access and to improve money making capacity.
What I particularly appreciate is just how uncomplicated it is to incorporate program items straight with your sales funnels and CRM for computerized nurturing, lead scoring, conversions, follow-ups, and more.
This is just one of my favored aspects of Kajabi as well.
Reputation Management Features
On the internet rankings hold critical relevance, and GoHighLevel identifies this fact.
The system automatically sends out review demands using text, email, and QR code following deals.
This function guarantees you don’t miss chances to build credibility and depend on with your audience.
You can additionally check on the internet testimonials concerning your solutions or service, permitting suitable feedbacks.
For example, you can redirect adverse feedback to a private form before public uploading.
Additionally, you can choose who can leave comments based upon their ranking.
This method empowers you to engage straight with customers to settle concerns without harming your track record.
And also, GoHighLevel simplifies issues by permitting you to assess client comments across various systems– like Yext, Google My Company, and Facebook– straight from your GHL account. Pretty convenient performance.
Integration Alternatives
The system sustains typical integration alternatives across settlement processing, social networks and Zapier.
In addition, the App Market, including both paid and complimentary application combinations, is accessible in Agency Mode for account owners in addition to for your clients in sub-account mode.
I found about three hundred fifty apps across various service categories, including SMS and live chat assimilations, social media sites, and marketing automation tools.
You can also integrate WhatsApp and Twilio for messaging, enable bidirectional syncing with other CRMs, and take care of visits and scheduling with Google Calendar.
And also, QuickBooks integration is available for monetary monitoring, to name a few options.
The Reselling and SaaSpreneur Program
The reseller program represents among GoHighLevel’s key destinations.
Important note: You’ll require Agency Mode gain access to through the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven dollars regular monthly deals:
Total sub-account rebranding and modification
Unlimited customer sub-accounts at no added price
API access for incorporating outside devices
To resell these ready-to-deploy GHL sub-accounts at a markup, you’ll need both hundred ninety-seven buck month-to-month Unlimited plan.
When you do this, you can additionally re-sell other software remedies to your consumers at a markup.
GoHighLevel requires billing a minimum of ninety-seven bucks monthly for every client.
This suggests you’ll require at the very least 5 clients renewing monthly to break even. Any type of additional clients past that add straight to your earnings.
The devices you can resell within your sub-accounts consist of core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus dozens of Marketplace apps such as AWeber, Constant Contact, and Wrike.
To succeed with the GoHighLevel reseller program:
Include value to your sub-accounts by consisting of:
Personalized frameworks
Prefabricated photos
Pre-built integrations
Automated workflows
Without these enhancements, customers could select GoHighLevel directly as opposed to paying your costs.
The SaaS Setting includes white-label options for:
iPhone application
Android application
Desktop computer application
These applications enable managing all social networks, SMS, and email from one place.
Conversely, you can “gray-label” a mobile app to link your GHL leads without them needing to return to your top quality GHL web pages.
In total, these are three different mobile applications you can pick from based upon your purposes.
However, you need to comprehend:
Resellers are in charge of customer support and disputes; failure to solve issues can result in account termination.
Resellers should bill at the very least ninety-seven dollars monthly per sub-account, limiting pricing adaptability.
Selling lifetime accessibility for a single cost is banned without prior authorization.
Pricing Structure and Assistance Plans
I value that HighLevel’s support is readily available straight from the control panel via the Assistance and live chat switches.
Once you sign up for a trial, you acquire free access to a welcome program, onboarding video clip tutorials, and a contact number for support. And indeed, they really address telephone calls.
I did contact their technical support team for aid with developing funnels and internet sites, which I had actually searched extensively for. The feedback showed up within twenty-four hours, and the follow-ups were excellent. The assistance rep definitely showed deep knowledge of the platform, which is constantly valuable.
Regarding layaway plan, there’s a durable Starter plan readily available for ninety-seven bucks, which includes unlimited get in touches with, emails, products, funnels, and a lot more.
Still, you’ll likely want to think about updating to the two hundred ninety-seven buck regular monthly plan for thorough agency needs. With this plan, you can also market the GHL platform as a SaaS.
For support, anticipate a lively Facebook Group community, paid onboarding, and a done-for-you configuration choice also readily available for a cost.
There’s perpetual live conversation available straight from your GHL control panel, together with useful documentation for self-service help.
Configuration plans are readily available for an additional expense, including a 2 hundred ninety-seven dollar option for HIPAA conformity if that’s something you call for.
You may presume the unlimited plan includes unlimited email performance. Numerous individuals have whined concerning unexpected credit card charges for sending out emails from their servers without clear transparency.
Verdict: GoHighLevel Templates
GoHighLevel is a qualified all-in-one platform for agencies seeking to settle their marketing pile with strong CRM and automation features.
Nevertheless, continue to be knowledgeable about its cumbersome interface, potential email deliverability problems, and additional expenses for email volume.
If you can tolerate the harsh edges and mostly offer business clients, GHL supplies reasonable worth– however guarantee you test email deliverability before fully devoting.
Here’s one critical factor to consider:
If you’re dedicating to it, be prepared to invest added money on a separate email marketing software program due to deliverability concerns and bugs.