GoHighLevel settings itself as a comprehensive marketing and sales suite developed specifically for digital agencies. It packages together CRM capabilities, email campaigns, course hosting, and automation workflows into one package. The core guarantee? Replace your spread toolkit with a solitary system that handles client engagement and business operations from start to finish GoHighLevel Solar Snapshot
I have actually constantly inclined merged platforms for electronic business.
That’s specifically why tools like ClickFunnels captured my attention years earlier.
However we’re now in 2026, and the landscape has actually shifted drastically.
After investing considerable time inside GoHighLevel, I believe you need to hear what I uncovered firsthand.
We’ll also check out just how it measures up versus contending platforms.
In this manner, you can make a purchasing choice you’ll feel great concerning long-term.
The Aspects of GoHighLevel That Impressed Me
Consolidated Remedy: GoHighLevel merges critical sales and marketing capabilities, getting rid of the need for numerous separate registrations.
Text Messaging Performance: Bidirectional SMS interaction supplies stronger engagement than standard email approaches.
Powerful CRM System: The call management features competing what you would certainly discover in ActiveCampaign or ClickFunnels.
Sophisticated Automation: Exceptional workflow capacities for segmenting audiences, managing get in touches with, and building personalized processes.
Affordable Pricing Structure: Regular monthly plans varying from ninety-seven to two hundred ninety-seven dollars compete favorably with Kajabi and ClickFunnels options that normally start above one hundred fifty bucks month-to-month. Nonetheless, email expenses can gather promptly, which I’ll resolve quickly.
Integration Capabilities: Suitable with Zapier, email platforms, and messaging solutions.
The Unsatisfactory Aspects of GoHighLevel
Complicated Interface: The user interface felt counterproductive, with configuration alternatives scattered throughout the system and straightforward jobs like funnel modifying calling for needlessly complex steps.
Email Broadcast Expenses Escalate: You’re billed one cent per email message, indicating a checklist of thirty thousand clients could press your monthly bill past 3 hundred dollars. Incorporated with excess costs and third-party integration demands like Mailgun, real monthly expenses reached somewhere between four hundred seventy-five and 6 hundred twenty-five bucks.
Dependability Troubles: Multiple customers have recorded serious automation breakdowns, consisting of emails being provided to inaccurate receivers or sent out multiple times to the exact same person.
Email Delivery Obstacles: Their email infrastructure relies on Mailgun, and many customers transitioning from other email marketing systems to GoHighLevel experienced significant decreases in deliverability rates. This stands for a vital weakness that can ultimately press you towards alternative remedies.
Generalist Method: While automation features are robust, rivals offer higher deepness in course production and community structure features. That stated, Kajabi charges one hundred forty-nine dollars or more monthly for hosting greater than three items.
My Bottom Line Analysis
GoHighLevel supplies a capable unified system for marketing, sales, and client relationship management at a practical base price point.
Yet allow’s obtain actual regarding something essential.
Most individuals view it largely as a CRM or funnel builder instead of an email-focused platform.
Numerous individuals constantly report deliverability problems with the email features, so factor that in if email marketing represents a core element of your method.
Those surprise email sending charges have actually blindsided lots of users also.
The system truly stands out for agencies curious about re-selling marketing services. With white-labeling abilities, unlimited sub-accounts on premium rates, and thorough client administration tools, it’s architected especially for agency development and scaling.
Understanding GoHighLevel’s Core Purpose
GoHighLevel desires function as an all-inclusive system resolving most electronic sales and marketing demands for your agency.
The system consists of email marketing abilities, training course creation tools, workflow automation, CRM performance, web site structure, landing page development, and additional features.
Its mentioned goal is changing every other tool presently in your pile, and the firm makes no apologies concerning that passion.
Consider this scenario:
GoHighLevel declares it can alternative to platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and various other solutions.
What makes GHL distinct compared to similar platforms like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software application resellers.
The pricing shows up sensible at first glance: ninety-seven dollars and two hundred ninety-seven dollars regular monthly.
But is that the full photo? Let’s check out further.
Navigating the GoHighLevel User Interface
The GoHighLevel dashboard offers a clean and apparently instinctive design that shows up inviting initially.
Nevertheless, most of individuals encounter difficulties with the chaotic user interface and not logical organization of features.
For instance:
The system employs 3 distinctive settings panels for managing different arrangement elements– general setups, private setups, and product setups GoHighLevel Solar Snapshot
Bizarrely, the links to these critical setups are placed on contrary sides of the display, developing unneeded complication and aggravation.
Even with additional data inhabited, the control panel maintains a clean and well-structured look.
I appreciate the capacity to create several control panels for arranging different records right into separate sights.
This function verifies especially useful when maintaining different perspectives for the account owner versus sub-accounts representing your consumers.
As I discussed previously, GoHighLevel contains numerous harsh edges in regards to user interface and customer experience, and the underlying codebase shows up less than beautiful.
Building Funnels in GoHighLevel
To construct a customer’s internet site, create landing pages, or produce a sales funnel within GoHighLevel, you need to initially establish a sub-account by entering their information.
After completing this action, button to the newly developed sub-account, navigate to Sites, after that pick Funnels. Don’t stress if this really feels complex– it took me numerous attempts before recognizing the workflow.
HighLevel Funnels permits unlimited sales funnel production, unlike platforms such as Kajabi that enforce limitations.
Additionally, there are greater than one thousand funnel templates offered to accelerate your initial configuration.
Based on my experience, you will not call for extensive expertise to build landing pages and sales funnels using GoHighLevel.
You have the alternative to personalize templates on your own or demand GoHighLevel to take care of modification for you.
I picked the self-customization route because I wanted to create comprehensive, custom funnels from the ground up utilizing the drag-and-drop builder. You just include the sequential actions.
I particularly value these abilities:
GHL’s Snapshots feature enables instant funnel duplicating across accounts, saving considerable arrangement time.
Efficient screening via quick step replication and split testing functionality.
Real-time alerts concerning lead actions maintain you educated without continuous manual checking.
I particularly value the multi-channel integration incorporating voice, SMS, and Facebook directly within funnels.
Aesthetic pipeline management with computerized policies for progressing leads improves follow-up processes.
To even more streamline movements, GHL gives a ClickFunnels import feature for seamless funnel transfers.
Page and Website Construction
GoHighLevel enables page creation from square one or template choice for personalization making use of the instinctive drag-and-drop building contractor.
You’re additionally free to include prefabricated page sections as desired. Alternatively, make use of customized code to develop specialized functions.
The experience feels as smooth as Elementor for WordPress. Nevertheless, Elementor does supply slightly a lot more, including:
A wider choice of customized fonts and typography options
Advanced message animations
Comprehensive widget library
Advanced background capabilities like parallax scrolling and video backgrounds
However, I believe HighLevel will certainly verify adequate for most of your customers.
The pages incorporate directly with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Very practical functionality.
I additionally value the ability to develop “international sections” or web page areas that automatically populate when producing brand-new pages, conserving time and ensuring consistent branding throughout. One more Elementor-like feature I value.
With Brand name Boards located under Marketing, you can accomplish the exact same for text aspects and various other branding essentials.
The data page shows everything occurring on your sub-account’s site, consisting of page sees and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors considerable covert costs. You’ll pay one cent per email beyond your strategy’s allotment, which builds up quickly with larger subscriber checklists. Many customers call for third-party solutions like Mailgun for boosted deliverability, pushing actual costs significantly beyond the promoted subscription rate.
Currently concerning the features:
GoHighLevel permits email campaign and sequence creation with triggers and automatic follow-up messages.
I appreciate the capacity to include trackable web links in both emails and SMS messages, allowing you to check recipient actions and activate automatic communications.
You can save, send, or routine emails for ideal shipment times.
This confirms useful for reaching your audience when they’re more than likely to open up messages.
Right here’s where the situation wears away dramatically.
GoHighLevel suggests Mailgun for mass email sending, recommending their LC service might have lower distribution rates.
Examining GoHighLevel’s email deliverability prior to complete dedication is a good idea, as several individuals have actually reported approximately thirty percent lower shipment prices compared to their previous email marketing platforms.
Currently, I listened to there more than four hundred personalized email templates available on HighLevel. Despite thorough searches of the Template Collection, I could not situate them within a sub-account in Sub-Account Setting.
A decent variety of templates shows up when switching to Agency Mode.
You can include your custom-created templates, although this calls for both hundred ninety-seven buck regular monthly reseller strategy.
Within a sub-account, I only located 6 standard templates and the alternative to create and save email templates from scratch for reuse in various other projects.
Here’s what one template, called “Strategic Preparation,” looks like inside the GHL email style editor:
Not especially excellent, however not horrible either.
However, I do appreciate that GHL incorporates workflow automation right into email marketing, including:
Invite and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel Solar Snapshot
Split testing for conversion optimization, among other features.
In addition, real-time analytics supply insights right into email campaign efficiency. This aids you maximize possibilities or address possible issues as they arise.
The HighLevel CRM System
GoHighLevel’s CRM tool reminds me of ClickFunnels in its thoroughness.
GoHighLevel includes a customer portal enabling project progress monitoring and viewing past interactions.
The workflow automation feature aids enhance tasks like get in touch with administration, division, and lead advancement with your pipeline.
This represents a substantial benefit: GoHighLevel assists in interesting interactions with leads with sms message, voicemail declines, and Facebook Carrier. This adaptability suggests getting in touch with different client sectors with their chosen communication channels.
Realize, though– SMS fees use separately from the registration fee.
I likewise value the GoHighLevel Social Planner.
It enables you to develop, conserve, modify, routine, post, and examine social media web content across various networks.
It functions as a strong replacement for social networks organizing tools like Buffer, SproutSocial, and Hootsuite– without extra prices.
However that’s not whatever; the CRM tool additionally supplies several helpful features:
Arrange visits directly within the system from the Calendars section.
Merge multi-channel communications to support your clients’ favored interaction techniques and relationship-building approaches.
Usage tags and smart checklists to section clients for more targeted campaigns.
Add substantial customer information to every entry under the Possibility tab, offering more clear understanding of your potential customers, leads, and consumers as they progress via your visual pipeline.
Advanced lead scoring aids focus on lead nurturing based upon their actions throughout your pipeline.
Currently allow’s talk about the essential products and services you can sell using GoHighLevel
Products You Can Market With GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL supports both little and extensive courses, total with memberships, neighborhoods, and associated resources.
GHL likewise makes it possible for physical item sales making use of shopping pages, like Systeme. Nevertheless, dropshipping is not readily available.
GoHighLevel courses sustain different content styles, including sound, video clip, and records.
This means accommodating various learning designs and appealing to a wider trainee base.
And also, it permits importing programs from Kajabi, adding even more adaptability to your training course development initiatives.
In my experience, devoted on-line course tools like Kajabi, LearnWorlds, and Thinkific supply more sophisticated choices. These consist of training course leaking, social profiles, and advanced community building and management tools. Nonetheless, GHL’s offerings will be adequate for lots of developers.
GoHighLevel likewise offers program certificates and numerous settlement choices, consisting of installment plans and free courses.
You can quickly connect your training courses to your area for fast access and to improve money making potential.
What I specifically value is how uncomplicated it is to incorporate course products directly with your sales funnels and CRM for automatic nurturing, lead scoring, conversions, follow-ups, and extra.
This is just one of my favorite aspects of Kajabi as well.
Reputation Management Features
On the internet ratings hold vital value, and GoHighLevel recognizes this fact.
The system instantly sends testimonial demands by means of SMS, email, and QR code following purchases.
This feature guarantees you do not miss possibilities to develop reputation and trust fund with your audience.
You can also keep track of on the internet evaluations about your solutions or business, allowing ideal responses.
For instance, you can redirect unfavorable feedback to a personal kind prior to public uploading.
Conversely, you can pick who can leave comments based on their rating.
This method equips you to engage directly with customers to resolve concerns without damaging your online reputation.
And also, GoHighLevel streamlines matters by allowing you to assess customer comments across numerous systems– like Yext, Google My Service, and Facebook– directly from your GHL account. Pretty practical capability.
Integration Options
The platform supports standard integration options across repayment processing, social networks and Zapier.
Additionally, the App Market, featuring both paid and totally free application combinations, is accessible in Agency Mode for account proprietors as well as for your clients in sub-account setting.
I found around 3 hundred fifty apps across various service classifications, including SMS and live chat integrations, social media, and marketing automation devices.
You can likewise incorporate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with other CRMs, and handle consultations and organizing with Google Schedule.
And also, QuickBooks integration is offered for financial administration, to name a few choices.
The Reselling and SaaSpreneur Program
The reseller program represents one of GoHighLevel’s main tourist attractions.
Essential note: You’ll need Agency Mode gain access to with the Reselling tab to utilize these features.
The Unlimited Plan at two hundred ninety-seven dollars month-to-month deals:
Total sub-account rebranding and modification
Unlimited customer sub-accounts at no extra expense
API gain access to for incorporating outside tools
To re-sell these ready-to-deploy GHL sub-accounts at a markup, you’ll require both hundred ninety-seven buck regular monthly Unlimited plan.
When you do this, you can also market other software application solutions to your clients at a markup.
GoHighLevel calls for charging a minimum of ninety-seven dollars regular monthly for each and every client.
This suggests you’ll require at the very least five customers renewing monthly to break even. Any extra customers past that add straight to your income.
The devices you can re-sell within your sub-accounts include core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus lots of Industry applications such as AWeber, Continuous Call, and Wrike.
To prosper with the GoHighLevel reseller program:
Include value to your sub-accounts by including:
Custom-made frameworks
Ready-made pictures
Pre-built integrations
Automated operations
Without these additions, clients may choose GoHighLevel directly instead of paying your costs.
The SaaS Mode consists of white-label alternatives for:
iPhone application
Android application
Desktop application
These apps allow managing all social networks, SMS, and email from one area.
Conversely, you can “gray-label” a mobile app to connect your GHL leads without them needing to return to your well-known GHL web pages.
In total, these are 3 various mobile applications you can choose from based upon your purposes.
However, you need to comprehend:
Resellers are responsible for client assistance and conflicts; failure to resolve issues can cause account termination.
Resellers must bill at the very least ninety-seven dollars month-to-month per sub-account, restricting pricing versatility.
Selling lifetime access for a single fee is restricted without prior approval.
Pricing Structure and Support Plans
I value that HighLevel’s assistance is readily available straight from the control panel through the Help and live conversation switches.
As soon as you register for a trial, you acquire open door to a welcome training course, onboarding video clip tutorials, and a phone number for assistance. And indeed, they really address phone calls.
I did call their technical support group for assistance with producing funnels and internet sites, which I had browsed extensively for. The feedback arrived within twenty-four hours, and the follow-ups were superb. The assistance agent certainly showed deep understanding of the system, which is constantly valuable.
Regarding layaway plan, there’s a robust Starter plan readily available for ninety-seven dollars, that includes unlimited calls, emails, products, funnels, and extra.
Still, you’ll likely wish to think about updating to the two hundred ninety-seven buck regular monthly prepare for comprehensive agency demands. With this strategy, you can likewise resell the GHL system as a SaaS.
For assistance, expect a lively Facebook Group area, paid onboarding, and a done-for-you configuration choice likewise readily available for a fee.
There’s ongoing live conversation available directly from your GHL control panel, together with useful documents for self-service assistance.
Setup plans are available for an added cost, including a 2 hundred ninety-seven buck option for HIPAA compliance if that’s something you require.
You might assume the unlimited plan consists of unlimited email capability. Different users have actually complained regarding unanticipated bank card fees for sending emails from their servers without clear openness.
Final thought: GoHighLevel Solar Snapshot
GoHighLevel is a capable all-in-one platform for agencies looking for to settle their marketing pile with strong CRM and automation features.
Nevertheless, continue to be familiar with its confusing user interface, prospective email deliverability problems, and added costs for email volume.
If you can endure the harsh sides and mostly serve business clients, GHL supplies affordable value– yet ensure you examine email deliverability prior to completely devoting.
Here’s one essential consideration:
If you’re devoting to it, be prepared to spend additional money on a separate email marketing software because of deliverability concerns and insects.