GoHighLevel settings itself as a thorough marketing and sales collection built especially for digital agencies. It packages with each other CRM capabilities, email campaigns, course hosting, and automation process into one plan. The core guarantee? Replace your scattered toolkit with a solitary platform that manages customer engagement and service operations throughout GoHighLevel Roofing Snapshot
I have actually always gravitated toward merged systems for electronic business.
That’s exactly why tools like ClickFunnels captured my interest years back.
But we’re now in 2026, and the landscape has actually moved considerably.
After spending considerable time inside GoHighLevel, I assume you need to hear what I found firsthand.
We’ll likewise check out exactly how it measures up versus competing systems.
In this manner, you can purchase decision you’ll feel great regarding lasting.
The Elements of GoHighLevel That Impressed Me
Consolidated Solution: GoHighLevel combines vital sales and marketing capabilities, getting rid of the demand for several separate registrations.
Text Messaging Performance: Bidirectional SMS communication supplies more powerful engagement than standard email techniques.
Powerful CRM System: The contact management features competing what you ‘d discover in ActiveCampaign or ClickFunnels.
Innovative Automation: Excellent workflow capacities for segmenting audiences, taking care of contacts, and building customized procedures.
Competitive Pricing Structure: Regular monthly plans varying from ninety-seven to 2 hundred ninety-seven dollars complete favorably with Kajabi and ClickFunnels alternatives that generally begin over one hundred fifty bucks month-to-month. Nonetheless, email costs can accumulate promptly, which I’ll attend to soon.
Integration Capabilities: Suitable with Zapier, email systems, and messaging solutions.
The Frustrating Components of GoHighLevel
Complicated User interface: The user interface felt counterintuitive, with arrangement choices spread throughout the system and simple jobs like funnel modifying needing needlessly complex actions.
Email Program Expenditures Escalate: You’re billed one cent per email message, implying a checklist of thirty thousand subscribers can push your regular monthly bill past three hundred dollars. Incorporated with excess charges and third-party integration requirements like Mailgun, real regular monthly expenses climbed to somewhere in between four hundred seventy-five and 6 hundred twenty-five dollars.
Integrity Troubles: Several customers have actually documented serious automation malfunctions, consisting of emails being supplied to incorrect recipients or sent out numerous times to the exact same person.
Email Shipment Difficulties: Their email framework relies on Mailgun, and numerous users transitioning from various other email marketing systems to GoHighLevel experienced substantial decreases in deliverability prices. This represents an essential weak point that can eventually press you toward alternate services.
Generalist Method: While automation features are robust, rivals give higher depth in course development and community building features. That claimed, Kajabi charges one hundred forty-nine bucks or even more month-to-month for hosting more than three products.
My Bottom Line Assessment
GoHighLevel offers a capable unified platform for marketing, sales, and client connection monitoring at a reasonable base rate factor.
However allow’s obtain genuine concerning something crucial.
A lot of individuals watch it primarily as a CRM or funnel builder as opposed to an email-focused platform.
Many users consistently report deliverability troubles with the email features, so aspect that in if email marketing represents a core component of your method.
Those shock email sending out fees have blindsided lots of customers too.
The platform really succeeds for agencies curious about marketing marketing solutions. With white-labeling capabilities, unlimited sub-accounts on costs rates, and comprehensive customer management tools, it’s architected especially for agency growth and scaling.
Understanding GoHighLevel’s Core Purpose
GoHighLevel aspires to work as a comprehensive system resolving most digital sales and marketing requirements for your agency.
The system includes email marketing abilities, course production tools, workflow automation, CRM functionality, website building, landing page production, and additional features.
Its stated goal is replacing every other tool presently in your stack, and the business makes no apologies regarding that ambition.
Consider this scenario:
GoHighLevel asserts it can replacement for platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and various various other services.
What makes GHL unique compared to comparable platforms like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software program resellers.
The pricing shows up practical initially look: ninety-seven dollars and two hundred ninety-seven bucks regular monthly.
Yet is that the full photo? Let’s examine further.
Browsing the GoHighLevel Interface
The GoHighLevel control panel presents a clean and relatively intuitive layout that shows up welcoming at first.
Nonetheless, most of users encounter difficulties with the messy user interface and senseless company of features.
For instance:
The system employs 3 distinct settings panels for managing various configuration aspects– overall setups, private setups, and item settings GoHighLevel Roofing Snapshot
Bizarrely, the web links to these important setups are placed on opposite sides of the display, developing unneeded confusion and irritation.
Despite extra information occupied, the control panel keeps a clean and well-structured appearance.
I value the ability to develop multiple dashboards for organizing different records right into separate views.
This function confirms especially beneficial when keeping various viewpoints for the account proprietor versus sub-accounts representing your clients.
As I pointed out previously, GoHighLevel contains many harsh edges in regards to interface and customer experience, and the underlying codebase appears less than excellent.
Building Funnels in GoHighLevel
To create a customer’s internet site, develop landing pages, or produce a sales funnel within GoHighLevel, you should initially establish a sub-account by entering their information.
After completing this action, switch to the recently created sub-account, browse to Websites, then choose Funnels. Do not stress if this really feels confusing– it took me numerous attempts before recognizing the workflow.
HighLevel Funnels enables unlimited sales funnel development, unlike systems such as Kajabi that impose constraints.
In addition, there are greater than one thousand funnel templates readily available to increase your initial configuration.
Based upon my experience, you will not need comprehensive expertise to build landing pages and sales funnels using GoHighLevel.
You have the option to customize templates yourself or request GoHighLevel to manage modification for you.
I selected the self-customization path due to the fact that I wished to create comprehensive, custom funnels from scratch utilizing the drag-and-drop home builder. You merely include the sequential actions.
I particularly worth these capacities:
GHL’s Pictures feature enables immediate funnel cloning across accounts, saving significant setup time.
Efficient testing through fast step duplication and split screening capability.
Real-time notices concerning lead actions keep you educated without consistent manual monitoring.
I particularly value the multi-channel integration incorporating voice, SMS, and Facebook straight within funnels.
Visual pipeline management with automatic policies for advancing leads simplifies follow-up processes.
To additionally streamline migrations, GHL provides a ClickFunnels import attribute for seamless funnel transfers.
Page and Website Building
GoHighLevel enables page creation from the ground up or template choice for personalization utilizing the intuitive drag-and-drop home builder.
You’re also totally free to integrate prefabricated web page areas as desired. Additionally, make use of custom-made code to produce customized functions.
The experience really feels as smooth as Elementor for WordPress. Nevertheless, Elementor does use somewhat much more, consisting of:
A wider selection of personalized fonts and typography choices
Innovative message computer animations
Comprehensive widget collection
Advanced history capabilities like parallax scrolling and video backgrounds
However, I believe HighLevel will confirm sufficient for most of your customers.
The web pages incorporate straight with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Extremely convenient performance.
I likewise value the capability to develop “worldwide areas” or web page sections that automatically populate when producing new web pages, saving time and guaranteeing regular branding throughout. An additional Elementor-like feature I value.
With Brand name Boards located under Marketing, you can complete the very same for message elements and various other branding essentials.
The stats web page shows everything occurring on your sub-account’s site, including web page sees and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors substantial surprise expenses. You’ll pay one cent per email past your plan’s allocation, which builds up quickly with bigger subscriber checklists. Lots of individuals call for third-party solutions like Mailgun for boosted deliverability, pushing real expenses significantly beyond the advertised subscription cost.
Now relating to the features:
GoHighLevel allows email campaign and series production with triggers and automatic follow-up messages.
I value the ability to include trackable links in both emails and SMS messages, allowing you to keep an eye on recipient activities and activate automated interactions.
You can conserve, send out, or timetable emails for optimum delivery times.
This confirms important for reaching your target market when they’re probably to open up messages.
Below’s where the circumstance wears away substantially.
GoHighLevel suggests Mailgun for bulk email sending out, recommending their LC solution might have reduced shipment rates.
Checking GoHighLevel’s email deliverability before complete commitment is recommended, as numerous users have actually reported around thirty percent reduced shipment rates contrasted to their previous email marketing systems.
Now, I heard there are over four hundred personalized email templates available on HighLevel. Despite complete searches of the Template Library, I couldn’t situate them within a sub-account in Sub-Account Mode.
A respectable variety of templates shows up when switching over to Agency Mode.
You can add your custom-created templates, although this requires the two hundred ninety-seven dollar month-to-month reseller strategy.
Within a sub-account, I only found 6 standard templates and the choice to develop and save email templates from the ground up for reuse in other projects.
Below’s what one template, called “Strategic Preparation,” appears like inside the GHL email design editor:
Not particularly excellent, however not horrible either.
Nevertheless, I do value that GHL integrates workflow automation into email marketing, incorporating:
Welcome and Thank You messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Roofing Snapshot
Split screening for conversion optimization, among other features.
In addition, real-time analytics deliver insights right into email campaign performance. This helps you capitalize on chances or address prospective issues as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM tool advises me of ClickFunnels in its thoroughness.
GoHighLevel consists of a customer portal enabling job progress tracking and watching past communications.
The workflow automation attribute aids enhance tasks like get in touch with management, segmentation, and lead development through your pipeline.
This stands for a considerable benefit: GoHighLevel helps with interesting interactions with leads through sms message, voicemail decreases, and Facebook Carrier. This versatility suggests connecting with different consumer sections via their favored communication channels.
Know, however– SMS charges apply individually from the subscription fee.
I likewise value the GoHighLevel Social Planner.
It enables you to create, save, modify, timetable, post, and evaluate social media sites material across various networks.
It operates as a solid substitute for social networks organizing tools like Barrier, SproutSocial, and Hootsuite– without additional costs.
But that’s not everything; the CRM device likewise offers several practical features:
Arrange appointments directly within the platform from the Calendars area.
Combine multi-channel communications to support your customers’ recommended communication methods and relationship-building approaches.
Use tags and wise lists to sector customers for more targeted projects.
Add substantial customer information per access under the Possibility tab, supplying more clear understanding of your potential customers, leads, and customers as they advance with your aesthetic pipeline.
Advanced lead scoring aids prioritize lead nurturing based on their activities throughout your pipeline.
Currently allow’s go over the vital product or services you can offer making use of GoHighLevel
Products You Can Sell Through GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL supports both little and thorough programs, total with memberships, communities, and related resources.
GHL additionally allows physical product sales using e-commerce web pages, like Systeme. However, dropshipping is not readily available.
GoHighLevel training courses sustain different content styles, consisting of sound, video clip, and documents.
This implies suiting different discovering designs and interesting a wider student base.
Plus, it permits importing courses from Kajabi, including much more adaptability to your training course creation initiatives.
In my experience, devoted on-line training course devices like Kajabi, LearnWorlds, and Thinkific provide a lot more innovative alternatives. These include training course trickling, social profiles, and advanced neighborhood structure and management devices. Nevertheless, GHL’s offerings will be adequate for lots of makers.
GoHighLevel likewise gives program certifications and numerous repayment alternatives, consisting of time payment plan and free courses.
You can conveniently connect your training courses to your neighborhood for fast gain access to and to improve money making potential.
What I particularly appreciate is exactly how straightforward it is to incorporate program items directly with your sales funnels and CRM for automated nurturing, lead racking up, conversions, follow-ups, and extra.
This is among my favorite aspects of Kajabi also.
Reputation Management Features
On the internet scores hold important significance, and GoHighLevel identifies this reality.
The platform automatically sends out testimonial requests using SMS, email, and QR code complying with transactions.
This function ensures you do not miss out on chances to build reputation and count on with your target market.
You can likewise monitor online evaluations regarding your solutions or service, enabling proper reactions.
For instance, you can reroute unfavorable responses to an exclusive type before public posting.
Conversely, you can choose that can leave remarks based upon their ranking.
This strategy empowers you to engage straight with clients to fix problems without harming your reputation.
Plus, GoHighLevel simplifies issues by permitting you to review client responses across numerous platforms– like Yext, Google My Company, and Facebook– directly from your GHL account. Pretty hassle-free functionality.
Integration Choices
The system sustains typical integration options throughout settlement processing, social networks and Zapier.
In addition, the App Market, featuring both paid and free app assimilations, comes in Agency Mode for account owners as well as for your customers in sub-account setting.
I discovered approximately 3 hundred fifty applications throughout numerous business categories, consisting of SMS and live conversation combinations, social networks, and marketing automation devices.
You can additionally incorporate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with other CRMs, and take care of appointments and organizing with Google Calendar.
Plus, QuickBooks integration is available for economic management, among other choices.
The Reselling and SaaSpreneur Program
The reseller program represents one of GoHighLevel’s main tourist attractions.
Crucial note: You’ll require Agency Mode gain access to through the Reselling tab to utilize these features.
The Unlimited Plan at two hundred ninety-seven dollars month-to-month deals:
Full sub-account rebranding and personalization
Unlimited client sub-accounts at no extra expense
API accessibility for incorporating external devices
To market these ready-to-deploy GHL sub-accounts at a markup, you’ll need the two hundred ninety-seven buck monthly Unlimited plan.
When you do this, you can also re-sell other software application solutions to your clients at a markup.
GoHighLevel calls for charging a minimum of ninety-seven dollars month-to-month for each and every customer.
This means you’ll require at the very least 5 customers restoring month-to-month to break even. Any kind of additional clients past that contribute directly to your income.
The tools you can resell within your sub-accounts include core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus loads of Industry apps such as AWeber, Constant Get In Touch With, and Wrike.
To be successful with the GoHighLevel reseller program:
Include worth to your sub-accounts by including:
Custom-made frameworks
Ready-made snapshots
Pre-built combinations
Automated operations
Without these enhancements, clients may choose GoHighLevel directly as opposed to paying your premium.
The SaaS Setting consists of white-label options for:
apple iphone application
Android application
Desktop application
These applications allow taking care of all social media sites, SMS, and email from one area.
Conversely, you can “gray-label” a mobile app to link your GHL leads without them needing to return to your branded GHL pages.
In total amount, these are three various mobile applications you can pick from based upon your purposes.
Nonetheless, you require to recognize:
Resellers are responsible for customer assistance and conflicts; failing to solve problems can lead to account discontinuation.
Resellers must charge at the very least ninety-seven dollars regular monthly per sub-account, restricting pricing adaptability.
Offering life time gain access to for a single cost is restricted without previous approval.
Pricing Structure and Assistance Plans
I value that HighLevel’s assistance is offered directly from the control panel with the Aid and live conversation buttons.
When you register for a test, you get free access to a welcome program, onboarding video clip tutorials, and a telephone number for support. And of course, they actually respond to telephone calls.
I did call their technical support team for help with developing funnels and web sites, which I had actually searched thoroughly for. The response showed up within twenty-four hours, and the follow-ups were outstanding. The support agent certainly demonstrated deep understanding of the platform, which is constantly useful.
Regarding layaway plan, there’s a durable Starter plan offered for ninety-seven bucks, that includes unlimited get in touches with, emails, products, funnels, and more.
Still, you’ll likely intend to consider updating to both hundred ninety-seven dollar regular monthly plan for thorough agency demands. With this strategy, you can likewise resell the GHL platform as a SaaS.
For support, expect a vivid Facebook Group area, paid onboarding, and a done-for-you configuration option also offered for a cost.
There’s 24/7 live conversation offered straight from your GHL dashboard, along with practical documentation for self-service assistance.
Setup plans are readily available for an extra expense, including a 2 hundred ninety-seven buck choice for HIPAA compliance if that’s something you call for.
You might assume the unlimited plan consists of unlimited email functionality. Different users have whined about unforeseen bank card charges for sending out emails from their web servers without clear transparency.
Final thought: GoHighLevel Roofing Snapshot
GoHighLevel is a qualified all-in-one platform for agencies looking for to consolidate their marketing pile with strong CRM and automation features.
However, remain knowledgeable about its confusing user interface, prospective email deliverability concerns, and extra expenses for email quantity.
If you can endure the rough sides and mainly serve company clients, GHL provides reasonable worth– yet ensure you evaluate email deliverability prior to fully devoting.
Below’s one essential consideration:
If you’re committing to it, be prepared to spend additional money on a separate email marketing software as a result of deliverability concerns and insects.