GoHighLevel settings itself as a thorough marketing and sales suite developed especially for digital agencies. It packages together CRM capacities, email campaigns, program hosting, and automation workflows right into one package. The core pledge? Replace your spread toolkit with a solitary platform that manages client engagement and business procedures from start to finish GoHighLevel Pro Plan
I have actually always inclined combined platforms for digital commerce.
That’s exactly why tools like ClickFunnels captured my attention years back.
Yet we’re now in 2026, and the landscape has actually changed significantly.
After spending significant time inside GoHighLevel, I assume you require to hear what I uncovered firsthand.
We’ll likewise take a look at exactly how it measures up against contending platforms.
This way, you can buy decision you’ll feel confident concerning long-term.
The Facets of GoHighLevel That Thrilled Me
Consolidated Remedy: GoHighLevel combines important sales and marketing capabilities, getting rid of the need for numerous separate memberships.
Text Messaging Functionality: Bidirectional SMS interaction offers stronger involvement than standard email techniques.
Effective CRM System: The get in touch with administration features competing what you would certainly discover in ActiveCampaign or ClickFunnels.
Advanced Automation: Excellent workflow abilities for segmenting audiences, managing contacts, and structure custom procedures.
Affordable Pricing Framework: Month-to-month plans varying from ninety-seven to two hundred ninety-seven bucks compete favorably with Kajabi and ClickFunnels choices that generally begin above one hundred fifty dollars monthly. Nonetheless, email expenses can accumulate rapidly, which I’ll deal with shortly.
Integration Capabilities: Suitable with Zapier, email platforms, and messaging solutions.
The Frustrating Aspects of GoHighLevel
Confusing Interface: The interface felt counterintuitive, with setup alternatives scattered throughout the system and uncomplicated jobs like funnel editing requiring unnecessarily intricate actions.
Email Broadcast Costs Rise: You’re billed one cent per email message, indicating a listing of thirty thousand subscribers might push your month-to-month expense past 3 hundred dollars. Integrated with excess charges and third-party integration requirements like Mailgun, real regular monthly prices reached somewhere between four hundred seventy-five and 6 hundred twenty-five bucks.
Reliability Troubles: Multiple users have documented significant automation malfunctions, consisting of emails being provided to wrong recipients or sent several times to the exact same individual.
Email Shipment Obstacles: Their email facilities relies on Mailgun, and countless users transitioning from various other email marketing systems to GoHighLevel experienced substantial decreases in deliverability rates. This stands for an essential weak point that might at some point press you towards alternate services.
Generalist Technique: While automation features are durable, competitors provide higher deepness in program production and neighborhood building features. That said, Kajabi charges one hundred forty-nine dollars or even more month-to-month for hosting more than three items.
My Profits Assessment
GoHighLevel offers a capable unified platform for marketing, sales, and client connection monitoring at a reasonable base price point.
However let’s get real concerning something essential.
Most individuals view it primarily as a CRM or funnel builder instead of an email-focused system.
Many customers continually report deliverability issues with the email features, so element that in if email marketing represents a core component of your approach.
Those shock email sending out charges have blindsided numerous customers also.
The platform truly stands out for agencies thinking about re-selling marketing solutions. With white-labeling capacities, unlimited sub-accounts on premium rates, and thorough customer monitoring devices, it’s architected especially for agency development and scaling.
Comprehending GoHighLevel’s Core Function
GoHighLevel aspires to function as an all-inclusive platform attending to most digital sales and marketing needs for your agency.
The platform consists of email marketing abilities, training course creation devices, workflow automation, CRM functionality, web site building, landing page production, and added features.
Its specified purpose is changing every other device currently in your pile, and the firm makes no apologies about that passion.
Consider this scenario:
GoHighLevel claims it can alternative to platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and countless various other services.
What makes GHL distinctive compared to comparable platforms like ClickFunnels and Kajabi is its positioning as a service for marketing agencies and software resellers.
The pricing appears reasonable at first glimpse: ninety-seven dollars and two hundred ninety-seven dollars month-to-month.
However is that the full picture? Let’s examine even more.
Navigating the GoHighLevel User Interface
The GoHighLevel dashboard provides a clean and relatively instinctive format that appears inviting at first.
Nonetheless, most of users encounter difficulties with the cluttered interface and not logical organization of features.
For instance:
The platform employs 3 distinctive settings panels for taking care of various configuration aspects– general settings, individual setups, and item setups GoHighLevel Pro Plan
Bizarrely, the web links to these crucial settings are positioned on opposite sides of the display, developing unnecessary complication and irritation.
Despite added information inhabited, the control panel maintains a clean and well-structured appearance.
I appreciate the capability to develop multiple dashboards for organizing various records into separate views.
This attribute proves particularly useful when maintaining various point of views for the account owner versus sub-accounts representing your customers.
As I mentioned earlier, GoHighLevel has various harsh edges in regards to interface and user experience, and the underlying codebase appears less than immaculate.
Building Funnels in GoHighLevel
To create a customer’s web site, develop landing pages, or create a sales funnel within GoHighLevel, you must first develop a sub-account by entering their information.
After finishing this action, switch to the recently produced sub-account, navigate to Sites, then select Funnels. Don’t worry if this really feels complex– it took me a number of attempts prior to recognizing the workflow.
HighLevel Funnels enables unlimited sales funnel creation, unlike systems such as Kajabi that enforce limitations.
Additionally, there are more than one thousand funnel templates available to increase your preliminary arrangement.
Based on my experience, you will not require extensive competence to construct landing pages and sales funnels utilizing GoHighLevel.
You have the option to tailor templates on your own or request GoHighLevel to manage modification for you.
I picked the self-customization course because I wanted to develop thorough, custom funnels from scratch making use of the drag-and-drop home builder. You just add the consecutive actions.
I especially value these abilities:
GHL’s Photos include makes it possible for immediate funnel duplicating across accounts, saving considerable arrangement time.
Efficient testing with rapid step duplication and split screening functionality.
Real-time notices about lead activities keep you educated without continuous manual monitoring.
I especially value the multi-channel integration incorporating voice, SMS, and Facebook straight within funnels.
Visual pipeline management with automatic rules for advancing leads streamlines follow-up procedures.
To additionally simplify migrations, GHL gives a ClickFunnels import feature for smooth funnel transfers.
Page and Web Site Building
GoHighLevel makes it possible for page development from scratch or template option for customization making use of the intuitive drag-and-drop home builder.
You’re also free to include ready-made page sections as desired. Alternatively, make use of custom-made code to develop customized functions.
The experience really feels as smooth as Elementor for WordPress. Nevertheless, Elementor does provide somewhat a lot more, including:
A more comprehensive option of custom-made typefaces and typography alternatives
Advanced message animations
Comprehensive widget library
Advanced background capabilities like parallax scrolling and video backgrounds
Nevertheless, I believe HighLevel will verify adequate for most of your customers.
The pages incorporate straight with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Incredibly practical capability.
I additionally value the capacity to develop “global sections” or web page areas that automatically occupy when developing new web pages, conserving time and ensuring consistent branding throughout. An additional Elementor-like feature I value.
With Brand Boards found under Marketing, you can complete the exact same for message aspects and various other branding basics.
The data web page displays whatever happening on your sub-account’s site, consisting of web page brows through and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors substantial hidden expenditures. You’ll pay one cent per email beyond your plan’s appropriation, which collects swiftly with bigger customer lists. Numerous customers need third-party services like Mailgun for improved deliverability, pushing real prices considerably past the marketed membership price.
Currently concerning the features:
GoHighLevel permits email campaign and series production with triggers and automatic follow-up messages.
I appreciate the capacity to include trackable web links in both emails and SMS messages, enabling you to monitor recipient actions and set off automated communications.
You can save, send out, or timetable emails for optimal delivery times.
This verifies valuable for reaching your target market when they’re more than likely to open up messages.
Right here’s where the circumstance weakens significantly.
GoHighLevel advises Mailgun for mass email sending, suggesting their LC service might have lower delivery prices.
Evaluating GoHighLevel’s email deliverability before full dedication is a good idea, as numerous individuals have reported approximately thirty percent lower distribution prices compared to their previous email marketing systems.
Now, I heard there are over four hundred adjustable email templates offered on HighLevel. In spite of complete searches of the Template Library, I couldn’t situate them within a sub-account in Sub-Account Setting.
A decent variety of templates appears when switching over to Agency Mode.
You can include your custom-created templates, although this requires the two hundred ninety-seven dollar monthly reseller strategy.
Within a sub-account, I just located 6 standard templates and the option to create and conserve email templates from the ground up for reuse in various other projects.
Right here’s what one template, called “Strategic Planning,” resembles inside the GHL email design editor:
Not specifically impressive, however not awful either.
Nonetheless, I do value that GHL integrates workflow automation right into email marketing, including:
Invite and Thanks messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Pro Plan
Split testing for conversion optimization, among other features.
Furthermore, real-time analytics supply understandings into email campaign performance. This aids you take advantage of opportunities or address prospective issues as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM tool reminds me of ClickFunnels in its thoroughness.
GoHighLevel includes a customer portal enabling job development tracking and viewing previous communications.
The workflow automation feature assists improve tasks like contact monitoring, division, and lead development through your pipeline.
This stands for a considerable benefit: GoHighLevel facilitates interesting communications with leads via text, voicemail declines, and Facebook Messenger. This flexibility implies getting in touch with various customer segments via their preferred communication channels.
Realize, however– SMS fees apply individually from the subscription cost.
I additionally value the GoHighLevel Social Planner.
It allows you to produce, conserve, modify, routine, blog post, and evaluate social media sites web content throughout various networks.
It works as a strong substitute for social media scheduling tools like Barrier, SproutSocial, and Hootsuite– without added expenses.
Yet that’s not whatever; the CRM device likewise provides a number of handy features:
Arrange consultations directly within the system from the Calendars area.
Combine multi-channel communications to support your clients’ recommended communication approaches and relationship-building methods.
Use tags and wise listings to section consumers for more targeted projects.
Include substantial client data to every entrance under the Possibility tab, supplying clearer understanding of your leads, leads, and customers as they progress with your aesthetic pipeline.
Advanced lead racking up helps focus on lead nurturing based on their actions throughout your pipeline.
Currently allow’s talk about the key product or services you can sell using GoHighLevel
Products You Can Market Through GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL supports both small and comprehensive programs, full with memberships, areas, and associated resources.
GHL additionally makes it possible for physical item sales making use of ecommerce web pages, like Systeme. However, dropshipping is not readily available.
GoHighLevel programs sustain various material formats, including sound, video clip, and records.
This implies suiting different understanding designs and interesting a broader student base.
Plus, it allows importing training courses from Kajabi, including even more versatility to your program production initiatives.
In my experience, dedicated on the internet program devices like Kajabi, LearnWorlds, and Thinkific give extra sophisticated choices. These consist of training course dripping, social accounts, and progressed area building and management tools. Nonetheless, GHL’s offerings will certainly be enough for many makers.
GoHighLevel likewise offers program certificates and numerous repayment choices, consisting of installment plans and free courses.
You can easily link your training courses to your community for quick gain access to and to enhance money making potential.
What I particularly appreciate is exactly how uncomplicated it is to incorporate course items directly with your sales funnels and CRM for automatic nurturing, lead scoring, conversions, follow-ups, and much more.
This is among my preferred facets of Kajabi as well.
Reputation Management Features
On the internet ratings hold important importance, and GoHighLevel acknowledges this fact.
The system immediately sends out evaluation demands by means of SMS, email, and QR code complying with purchases.
This function ensures you don’t miss opportunities to build credibility and trust fund with your audience.
You can additionally keep track of online testimonials concerning your solutions or organization, allowing suitable reactions.
For example, you can redirect unfavorable feedback to a private form prior to public publishing.
Alternatively, you can select who can leave remarks based on their rating.
This technique encourages you to engage straight with clients to resolve problems without damaging your online reputation.
Plus, GoHighLevel simplifies matters by permitting you to examine client responses throughout numerous platforms– like Yext, Google My Organization, and Facebook– straight from your GHL account. Pretty practical capability.
Integration Choices
The system sustains standard integration choices throughout settlement processing, social networks and Zapier.
Furthermore, the App Industry, featuring both paid and cost-free application combinations, is accessible in Agency Mode for account proprietors as well as for your clients in sub-account mode.
I discovered roughly 3 hundred fifty apps across various business categories, including SMS and live chat combinations, social networks, and marketing automation tools.
You can likewise incorporate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with various other CRMs, and handle appointments and scheduling with Google Calendar.
Plus, QuickBooks integration is available for financial administration, to name a few alternatives.
The Reselling and SaaSpreneur Program
The reseller program represents among GoHighLevel’s key attractions.
Vital note: You’ll require Agency Mode access via the Reselling tab to make use of these features.
The Unlimited Plan at two hundred ninety-seven bucks regular monthly deals:
Full sub-account rebranding and modification
Unlimited client sub-accounts at no added expense
API gain access to for incorporating exterior devices
To resell these ready-to-deploy GHL sub-accounts at a markup, you’ll need the two hundred ninety-seven buck monthly Unlimited plan.
When you do this, you can also resell other software program options to your clients at a markup.
GoHighLevel requires charging a minimum of ninety-seven dollars regular monthly for each client.
This indicates you’ll require at least 5 customers restoring regular monthly to break even. Any added clients past that add straight to your income.
The tools you can resell within your sub-accounts consist of core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus loads of Marketplace apps such as AWeber, Consistent Get In Touch With, and Wrike.
To be successful with the GoHighLevel reseller program:
Include worth to your sub-accounts by including:
Personalized structures
Ready-made photos
Pre-built integrations
Automated workflows
Without these additions, customers could pick GoHighLevel directly rather than paying your premium.
The SaaS Setting consists of white-label choices for:
apple iphone application
Android application
Desktop computer application
These applications enable managing all social media sites, SMS, and email from one place.
Alternatively, you can “gray-label” a mobile app to attach your GHL leads without them needing to go back to your well-known GHL web pages.
In total amount, these are 3 different mobile applications you can choose from based upon your goals.
Nevertheless, you need to comprehend:
Resellers are responsible for client assistance and conflicts; failing to resolve concerns can cause account discontinuation.
Resellers need to bill a minimum of ninety-seven bucks monthly per sub-account, limiting pricing versatility.
Offering lifetime gain access to for a single charge is restricted without prior authorization.
Pricing Structure and Support Plans
I appreciate that HighLevel’s support is readily available straight from the control panel with the Help and live conversation buttons.
When you register for a trial, you get free access to a welcome course, onboarding video tutorials, and a contact number for support. And of course, they actually answer telephone calls.
I did contact their technological assistance group for assistance with producing funnels and internet sites, which I had actually looked thoroughly for. The response showed up within twenty-four hours, and the follow-ups were exceptional. The support agent certainly showed deep expertise of the system, which is constantly useful.
Regarding layaway plan, there’s a robust Starter plan available for ninety-seven dollars, which includes unlimited calls, emails, products, funnels, and a lot more.
Still, you’ll likely wish to think about updating to the two hundred ninety-seven dollar month-to-month plan for detailed agency needs. With this plan, you can likewise market the GHL platform as a SaaS.
For assistance, expect a vibrant Facebook Team community, paid onboarding, and a done-for-you arrangement option also available for a cost.
There’s ongoing real-time conversation readily available directly from your GHL dashboard, together with handy documents for self-service aid.
Configuration plans are readily available for an extra cost, including a 2 hundred ninety-seven buck option for HIPAA conformity if that’s something you call for.
You might assume the unlimited plan consists of unlimited email capability. Numerous users have actually complained regarding unexpected credit card fees for sending out emails from their servers without clear openness.
Final thought: GoHighLevel Pro Plan
GoHighLevel is a qualified all-in-one platform for agencies seeking to consolidate their marketing stack with strong CRM and automation features.
Nonetheless, stay knowledgeable about its cumbersome user interface, possible email deliverability problems, and additional expenses for email quantity.
If you can tolerate the rough edges and largely offer service customers, GHL offers practical worth– but guarantee you examine email deliverability prior to totally dedicating.
Here’s one important factor to consider:
If you’re committing to it, be prepared to spend added money on a different email marketing software application as a result of deliverability concerns and pests.