GoHighLevel settings itself as an extensive marketing and sales suite constructed specifically for electronic agencies. It bundles together CRM capabilities, email campaigns, course hosting, and automation workflows into one bundle. The core pledge? Replace your spread toolkit with a solitary platform that handles client involvement and company procedures from start to finish GoHighLevel Outbound Calling
I’ve constantly gravitated toward combined platforms for digital commerce.
That’s specifically why tools like ClickFunnels captured my focus years earlier.
Yet we’re currently in 2026, and the landscape has shifted drastically.
After investing substantial time inside GoHighLevel, I assume you need to hear what I uncovered firsthand.
We’ll also analyze exactly how it measures up versus contending platforms.
This way, you can buy choice you’ll feel great regarding long-term.
The Aspects of GoHighLevel That Impressed Me
Consolidated Remedy: GoHighLevel combines important sales and marketing capabilities, getting rid of the need for multiple different memberships.
Text Messaging Functionality: Bidirectional SMS communication uses more powerful interaction than standard email techniques.
Powerful CRM System: The contact monitoring features rival what you would certainly locate in ActiveCampaign or ClickFunnels.
Innovative Automation: Superb workflow capabilities for segmenting target markets, taking care of contacts, and building custom-made processes.
Affordable Pricing Framework: Month-to-month plans varying from ninety-seven to two hundred ninety-seven dollars compete positively with Kajabi and ClickFunnels options that normally begin above one hundred fifty dollars month-to-month. Nevertheless, email expenditures can build up rapidly, which I’ll attend to quickly.
Integration Capacities: Suitable with Zapier, email systems, and messaging services.
The Frustrating Elements of GoHighLevel
Complicated User interface: The interface really felt counterintuitive, with arrangement alternatives spread throughout the system and uncomplicated jobs like funnel editing and enhancing requiring unnecessarily complex steps.
Email Program Expenses Rise: You’re charged one cent per email message, suggesting a checklist of thirty thousand customers can press your month-to-month costs past 3 hundred bucks. Integrated with overage fees and third-party integration requirements like Mailgun, actual regular monthly expenses climbed to somewhere between four hundred seventy-five and six hundred twenty-five dollars.
Reliability Problems: Several users have actually recorded serious automation malfunctions, consisting of emails being supplied to incorrect recipients or sent out several times to the same individual.
Email Shipment Difficulties: Their email facilities depends on Mailgun, and numerous customers transitioning from various other email marketing platforms to GoHighLevel experienced substantial decreases in deliverability prices. This stands for an important weakness that could eventually press you towards alternate solutions.
Generalist Technique: While automation features are durable, competitors supply better deepness in course development and community building features. That stated, Kajabi bills one hundred forty-nine dollars or more regular monthly for hosting greater than 3 products.
My Bottom Line Evaluation
GoHighLevel supplies a capable unified system for marketing, sales, and consumer partnership administration at a sensible base price point.
But allow’s obtain actual concerning something crucial.
The majority of individuals view it largely as a CRM or funnel builder as opposed to an email-focused platform.
Countless customers continually report deliverability troubles with the email features, so element that in if email marketing represents a core component of your approach.
Those surprise email sending out fees have actually blindsided numerous customers also.
The system genuinely succeeds for agencies curious about reselling marketing solutions. With white-labeling capabilities, unlimited sub-accounts on costs tiers, and thorough client monitoring tools, it’s architected particularly for agency growth and scaling.
Recognizing GoHighLevel’s Core Function
GoHighLevel aspires to serve as a comprehensive system resolving most electronic sales and marketing needs for your agency.
The platform includes email marketing abilities, training course production tools, workflow automation, CRM capability, internet site building, landing page creation, and added features.
Its stated purpose is changing every other device presently in your pile, and the business makes no apologies about that passion.
Consider this scenario:
GoHighLevel claims it can substitute for platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and various other solutions.
What makes GHL distinct contrasted to comparable systems like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software resellers.
The pricing shows up affordable initially glance: ninety-seven dollars and 2 hundred ninety-seven dollars regular monthly.
Yet is that the complete image? Let’s explore additionally.
Browsing the GoHighLevel User Interface
The GoHighLevel control panel offers a tidy and seemingly user-friendly layout that appears welcoming originally.
Nonetheless, most of customers encounter difficulties with the chaotic user interface and not logical company of features.
For instance:
The platform utilizes 3 distinct setups panels for taking care of various setup aspects– general settings, individual settings, and product setups GoHighLevel Outbound Calling
Bizarrely, the links to these important settings are positioned on opposite sides of the screen, producing unnecessary confusion and frustration.
Despite extra data inhabited, the control panel keeps a tidy and well-structured look.
I appreciate the capacity to develop several dashboards for organizing various records right into separate views.
This function proves especially beneficial when keeping different perspectives for the account owner versus sub-accounts representing your consumers.
As I mentioned previously, GoHighLevel includes numerous rough edges in terms of user interface and individual experience, and the underlying codebase appears less than pristine.
Structure Funnels in GoHighLevel
To build a client’s website, establish landing pages, or develop a sales funnel within GoHighLevel, you have to first develop a sub-account by entering their info.
After finishing this step, button to the freshly developed sub-account, navigate to Sites, after that choose Funnels. Don’t worry if this really feels complex– it took me a number of efforts before recognizing the workflow.
HighLevel Funnels permits unlimited sales funnel creation, unlike systems such as Kajabi that enforce constraints.
Additionally, there are more than one thousand funnel templates readily available to accelerate your first arrangement.
Based upon my experience, you won’t call for considerable know-how to construct landing pages and sales funnels making use of GoHighLevel.
You have the option to tailor templates yourself or demand GoHighLevel to manage personalization for you.
I selected the self-customization route due to the fact that I intended to develop comprehensive, custom funnels from the ground up making use of the drag-and-drop builder. You just add the sequential steps.
I specifically worth these capabilities:
GHL’s Photos include allows immediate funnel duplicating across accounts, conserving significant setup time.
Effective testing via quick action duplication and split screening functionality.
Real-time notices regarding lead actions maintain you educated without constant manual checking.
I especially appreciate the multi-channel integration including voice, SMS, and Facebook directly within funnels.
Visual pipeline management with automatic guidelines for advancing leads simplifies follow-up processes.
To better simplify migrations, GHL offers a ClickFunnels import feature for seamless funnel transfers.
Web Page and Website Building
GoHighLevel allows page production from the ground up or template choice for personalization making use of the instinctive drag-and-drop building contractor.
You’re likewise totally free to integrate prefabricated web page sections as desired. Conversely, utilize custom code to create specific functions.
The experience really feels as smooth as Elementor for WordPress. Nevertheless, Elementor does use slightly extra, consisting of:
A broader choice of customized fonts and typography choices
Advanced message computer animations
Comprehensive widget collection
Advanced history abilities like parallax scrolling and video histories
Nevertheless, I believe HighLevel will show sufficient for the majority of your customers.
The web pages integrate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Incredibly hassle-free functionality.
I also appreciate the ability to produce “international areas” or web page sections that automatically occupy when developing brand-new pages, saving time and ensuring regular branding throughout. Another Elementor-like feature I value.
With Brand Boards discovered under Marketing, you can accomplish the exact same for message components and various other branding basics.
The stats web page shows everything occurring on your sub-account’s site, including web page sees and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors considerable surprise expenses. You’ll pay one cent per email beyond your strategy’s appropriation, which gathers swiftly with larger client checklists. Numerous users need third-party solutions like Mailgun for boosted deliverability, pressing actual costs significantly beyond the advertised registration cost.
Now relating to the features:
GoHighLevel enables email campaign and sequence creation with triggers and automatic follow-up messages.
I appreciate the capability to include trackable web links in both emails and SMS messages, enabling you to check recipient actions and activate automatic communications.
You can save, send out, or schedule emails for optimal distribution times.
This verifies valuable for reaching your audience when they’re most likely to open up messages.
Here’s where the scenario wears away substantially.
GoHighLevel suggests Mailgun for bulk email sending out, suggesting their LC solution might have reduced distribution prices.
Evaluating GoHighLevel’s email deliverability prior to complete commitment is advisable, as numerous individuals have reported around thirty percent lower distribution prices contrasted to their previous email marketing platforms.
Now, I listened to there more than four hundred personalized email templates readily available on HighLevel. In spite of thorough searches of the Template Collection, I could not find them within a sub-account in Sub-Account Setting.
A suitable selection of templates appears when switching over to Agency Mode.
You can add your custom-created templates, although this needs the two hundred ninety-seven buck monthly reseller strategy.
Within a sub-account, I only discovered six standard templates and the alternative to produce and save email templates from square one for reuse in various other campaigns.
Below’s what one template, called “Strategic Preparation,” resembles inside the GHL email style editor:
Not especially excellent, yet not awful either.
Nevertheless, I do appreciate that GHL incorporates workflow automation right into email marketing, incorporating:
Invite and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel Outbound Calling
Split testing for conversion optimization, to name a few features.
Additionally, real-time analytics deliver insights into email campaign performance. This assists you maximize possibilities or address potential issues as they arise.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel includes a customer portal allowing project development monitoring and seeing past communications.
The workflow automation function aids improve jobs like call monitoring, segmentation, and lead improvement via your pipeline.
This represents a significant advantage: GoHighLevel helps with interesting communications with leads via text, voicemail declines, and Facebook Carrier. This versatility implies getting in touch with different customer segments with their chosen communication channels.
Be aware, however– SMS costs apply separately from the subscription fee.
I additionally value the GoHighLevel Social Planner.
It enables you to produce, conserve, modify, routine, message, and assess social networks web content across different networks.
It functions as a strong substitute for social media scheduling devices like Barrier, SproutSocial, and Hootsuite– without added prices.
However that’s not every little thing; the CRM tool additionally offers a number of valuable features:
Schedule visits straight within the system from the Calendars area.
Combine multi-channel communications to support your customers’ recommended communication techniques and relationship-building approaches.
Use tags and clever lists to sector clients for more targeted projects.
Include comprehensive consumer data per entry under the Possibility tab, offering clearer understanding of your prospects, leads, and customers as they proceed with your visual pipeline.
Advanced lead racking up helps prioritize lead nurturing based on their activities throughout your pipeline.
Now let’s review the vital products and services you can sell utilizing GoHighLevel
Products You Can Market Via GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL sustains both little and thorough training courses, full with memberships, communities, and related resources.
GHL also makes it possible for physical product sales utilizing shopping pages, like Systeme. Nonetheless, dropshipping is not available.
GoHighLevel programs sustain various material formats, consisting of audio, video clip, and records.
This suggests suiting different learning designs and attracting a wider student base.
And also, it permits importing courses from Kajabi, including even more adaptability to your program development efforts.
In my experience, devoted on the internet training course devices like Kajabi, LearnWorlds, and Thinkific provide much more advanced alternatives. These include training course dripping, social accounts, and progressed community structure and administration tools. However, GHL’s offerings will certainly be sufficient for numerous makers.
GoHighLevel additionally provides course certificates and numerous payment options, including installment plans and free courses.
You can quickly connect your courses to your area for fast accessibility and to enhance money making potential.
What I particularly appreciate is exactly how simple it is to incorporate program products directly with your sales funnels and CRM for automated nurturing, lead racking up, conversions, follow-ups, and extra.
This is among my favorite elements of Kajabi also.
Reputation Management Features
Online ratings hold crucial value, and GoHighLevel identifies this fact.
The system immediately sends out evaluation requests through SMS, email, and QR code adhering to deals.
This attribute ensures you don’t miss out on chances to develop trustworthiness and depend on with your audience.
You can likewise keep track of online evaluations concerning your services or organization, permitting proper responses.
For instance, you can redirect unfavorable comments to a private type before public posting.
Additionally, you can select who can leave comments based upon their ranking.
This technique encourages you to involve directly with clients to deal with issues without harming your online reputation.
And also, GoHighLevel simplifies issues by allowing you to assess customer responses across various platforms– like Yext, Google My Organization, and Facebook– straight from your GHL account. Pretty hassle-free capability.
Integration Options
The platform supports typical integration alternatives throughout payment handling, social networks and Zapier.
Additionally, the Application Marketplace, including both paid and complimentary app integrations, is accessible in Agency Mode for account proprietors as well as for your clients in sub-account mode.
I found roughly 3 hundred fifty applications throughout numerous business categories, consisting of SMS and live chat integrations, social networks, and marketing automation tools.
You can also integrate WhatsApp and Twilio for messaging, enable bidirectional syncing with various other CRMs, and handle appointments and scheduling with Google Schedule.
Plus, QuickBooks integration is available for economic management, to name a few options.
The Reselling and SaaSpreneur Program
The reseller program stands for among GoHighLevel’s key destinations.
Crucial note: You’ll need Agency Mode gain access to via the Reselling tab to utilize these features.
The Unlimited Plan at 2 hundred ninety-seven bucks month-to-month offers:
Complete sub-account rebranding and modification
Unlimited client sub-accounts at no additional price
API accessibility for incorporating external devices
To resell these ready-to-deploy GHL sub-accounts at a markup, you’ll need both hundred ninety-seven dollar month-to-month Unlimited plan.
When you do this, you can likewise market various other software program services to your customers at a markup.
GoHighLevel needs charging a minimum of ninety-seven dollars regular monthly for every customer.
This implies you’ll require a minimum of five clients restoring monthly to break even. Any added customers beyond that add straight to your revenue.
The devices you can market within your sub-accounts consist of core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus loads of Industry applications such as AWeber, Consistent Contact, and Wrike.
To succeed with the GoHighLevel reseller program:
Include value to your sub-accounts by including:
Personalized structures
Prefabricated pictures
Pre-built combinations
Automated process
Without these enhancements, clients may choose GoHighLevel directly rather than paying your premium.
The SaaS Mode includes white-label alternatives for:
apple iphone application
Android application
Desktop computer application
These apps enable taking care of all social networks, SMS, and email from one place.
Conversely, you can “gray-label” a mobile app to connect your GHL leads without them needing to return to your well-known GHL pages.
In total, these are three various mobile applications you can choose from based on your purposes.
Nevertheless, you need to recognize:
Resellers are in charge of client assistance and disputes; failing to deal with concerns can cause account discontinuation.
Resellers have to charge at least ninety-seven dollars month-to-month per sub-account, restricting pricing versatility.
Marketing life time access for a single cost is forbidden without previous approval.
Pricing Framework and Assistance Plans
I value that HighLevel’s assistance is offered straight from the control panel with the Aid and live conversation switches.
Once you sign up for a test, you acquire open door to a welcome training course, onboarding video clip tutorials, and a telephone number for support. And yes, they actually answer calls.
I did call their technological support group for assistance with developing funnels and websites, which I had looked extensively for. The feedback arrived within twenty-four hours, and the follow-ups were superb. The support agent certainly demonstrated deep expertise of the platform, which is always valuable.
Regarding payment plans, there’s a durable Starter plan offered for ninety-seven dollars, which includes unlimited get in touches with, emails, products, funnels, and more.
Still, you’ll likely wish to consider updating to both hundred ninety-seven dollar monthly prepare for detailed agency requirements. With this plan, you can likewise market the GHL platform as a SaaS.
For assistance, anticipate a dynamic Facebook Group community, paid onboarding, and a done-for-you configuration alternative also available for a charge.
There’s ongoing real-time chat readily available directly from your GHL dashboard, along with handy paperwork for self-service assistance.
Setup plans are offered for an additional cost, consisting of a 2 hundred ninety-seven buck option for HIPAA conformity if that’s something you call for.
You might think the unlimited plan consists of unlimited email capability. Various customers have grumbled concerning unexpected credit card charges for sending emails from their web servers without clear openness.
Final thought: GoHighLevel Outbound Calling
GoHighLevel is a qualified all-in-one platform for agencies looking for to settle their marketing pile with solid CRM and automation features.
Nevertheless, continue to be knowledgeable about its confusing interface, prospective email deliverability concerns, and additional costs for email volume.
If you can tolerate the rough sides and mostly serve business customers, GHL supplies sensible value– but guarantee you check email deliverability prior to fully devoting.
Below’s one vital factor to consider:
If you’re dedicating to it, be prepared to invest additional money on a different email marketing software as a result of deliverability concerns and bugs.