GoHighLevel settings itself as a detailed marketing and sales collection developed specifically for digital agencies. It packages with each other CRM abilities, email campaigns, course hosting, and automation operations into one bundle. The core promise? Change your spread toolkit with a single platform that deals with customer engagement and company procedures from beginning to end GoHighLevel Onboarding Checklist
I’ve constantly gravitated toward combined systems for electronic business.
That’s specifically why devices like ClickFunnels captured my focus years back.
Yet we’re now in 2026, and the landscape has moved drastically.
After investing substantial time inside GoHighLevel, I believe you need to hear what I uncovered firsthand.
We’ll additionally examine just how it measures up against competing platforms.
This way, you can make a purchasing decision you’ll feel great regarding long-term.
The Facets of GoHighLevel That Excited Me
Consolidated Solution: GoHighLevel combines essential sales and marketing abilities, eliminating the demand for several different registrations.
Text Messaging Performance: Bidirectional SMS interaction provides more powerful interaction than standard email strategies.
Powerful CRM System: The call monitoring features rival what you ‘d find in ActiveCampaign or ClickFunnels.
Innovative Automation: Outstanding workflow capacities for segmenting audiences, managing calls, and building custom procedures.
Affordable Pricing Framework: Regular monthly plans ranging from ninety-seven to two hundred ninety-seven bucks compete favorably with Kajabi and ClickFunnels choices that generally begin over one hundred fifty dollars monthly. However, email costs can build up quickly, which I’ll address shortly.
Integration Capabilities: Suitable with Zapier, email platforms, and messaging services.
The Frustrating Components of GoHighLevel
Complex Interface: The user interface felt counterintuitive, with setup choices spread throughout the system and uncomplicated jobs like funnel editing and enhancing calling for needlessly intricate steps.
Email Program Costs Escalate: You’re billed one cent per email message, suggesting a checklist of thirty thousand subscribers could press your month-to-month costs beyond 3 hundred dollars. Combined with overage costs and third-party integration demands like Mailgun, actual regular monthly expenses climbed to somewhere in between four hundred seventy-five and 6 hundred twenty-five bucks.
Reliability Troubles: Several individuals have recorded significant automation malfunctions, consisting of emails being delivered to inaccurate recipients or sent out numerous times to the exact same individual.
Email Delivery Challenges: Their email infrastructure relies on Mailgun, and numerous customers transitioning from various other email marketing systems to GoHighLevel experienced considerable declines in deliverability rates. This stands for an important weakness that might ultimately press you towards alternate remedies.
Generalist Strategy: While automation features are robust, competitors provide better deepness in training course development and neighborhood structure features. That claimed, Kajabi charges one hundred forty-nine bucks or even more monthly for hosting greater than 3 items.
My Bottom Line Evaluation
GoHighLevel supplies a qualified unified system for marketing, sales, and customer relationship monitoring at a practical base cost factor.
However let’s obtain actual regarding something crucial.
Many users see it primarily as a CRM or funnel builder as opposed to an email-focused system.
Many individuals continually report deliverability issues with the email features, so factor that in if email marketing stands for a core element of your approach.
Those surprise email sending charges have blindsided lots of users as well.
The platform really excels for agencies interested in marketing marketing solutions. With white-labeling capacities, unlimited sub-accounts on costs rates, and thorough customer administration tools, it’s architected especially for agency development and scaling.
Comprehending GoHighLevel’s Core Objective
GoHighLevel desires serve as an all-inclusive platform addressing most electronic sales and marketing demands for your agency.
The system consists of email marketing capacities, program development tools, workflow automation, CRM functionality, website building, landing page development, and added features.
Its mentioned purpose is replacing every other device presently in your pile, and the company makes no apologies about that aspiration.
Consider this scenario:
GoHighLevel asserts it can substitute for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and countless various other solutions.
What makes GHL distinctive contrasted to comparable platforms like ClickFunnels and Kajabi is its positioning as a solution for marketing agencies and software resellers.
The pricing appears reasonable initially glimpse: ninety-seven bucks and two hundred ninety-seven bucks month-to-month.
But is that the full image? Let’s investigate further.
Browsing the GoHighLevel Interface
The GoHighLevel dashboard offers a clean and apparently instinctive format that appears welcoming at first.
Nevertheless, most of users encounter difficulties with the messy user interface and illogical company of features.
For instance:
The system utilizes 3 distinct setups panels for handling various arrangement elements– total setups, private setups, and product settings GoHighLevel Onboarding Checklist
Bizarrely, the web links to these crucial settings are placed on opposite sides of the display, developing unneeded confusion and frustration.
Despite having extra information occupied, the control panel maintains a clean and well-structured look.
I value the capability to develop numerous dashboards for organizing different records into different sights.
This attribute shows specifically valuable when keeping various viewpoints for the account proprietor versus sub-accounts representing your clients.
As I stated earlier, GoHighLevel includes various harsh edges in regards to interface and customer experience, and the underlying codebase appears less than excellent.
Structure Funnels in GoHighLevel
To construct a customer’s website, establish landing pages, or develop a sales funnel within GoHighLevel, you have to initially establish a sub-account by entering their info.
After finishing this step, button to the freshly created sub-account, navigate to Websites, then select Funnels. Do not worry if this really feels confusing– it took me numerous attempts prior to understanding the workflow.
HighLevel Funnels enables unlimited sales funnel development, unlike platforms such as Kajabi that enforce restrictions.
Furthermore, there are more than one thousand funnel templates offered to increase your preliminary arrangement.
Based upon my experience, you won’t need considerable knowledge to develop landing pages and sales funnels making use of GoHighLevel.
You have the choice to personalize templates yourself or demand GoHighLevel to take care of customization for you.
I selected the self-customization course since I intended to develop in-depth, custom funnels from the ground up using the drag-and-drop contractor. You merely include the sequential actions.
I especially worth these capabilities:
GHL’s Photos feature enables immediate funnel cloning throughout accounts, saving substantial arrangement time.
Reliable testing through fast step replication and split testing capability.
Real-time notices regarding lead activities maintain you educated without consistent manual checking.
I particularly appreciate the multi-channel integration including voice, SMS, and Facebook directly within funnels.
Aesthetic pipeline management with automatic regulations for advancing leads simplifies follow-up processes.
To additionally simplify movements, GHL supplies a ClickFunnels import function for seamless funnel transfers.
Web Page and Site Construction
GoHighLevel makes it possible for web page development from the ground up or template selection for customization using the user-friendly drag-and-drop home builder.
You’re additionally complimentary to integrate prefabricated web page sections as wanted. Additionally, use customized code to develop specialized functions.
The experience feels as smooth as Elementor for WordPress. Nonetheless, Elementor does offer a little a lot more, consisting of:
A broader selection of custom font styles and typography choices
Advanced message animations
Extensive widget collection
Advanced background abilities like parallax scrolling and video clip backgrounds
However, I believe HighLevel will certainly confirm sufficient for the majority of your customers.
The web pages integrate directly with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Extremely convenient functionality.
I likewise value the capability to produce “international areas” or page areas that automatically inhabit when developing new pages, saving time and making certain consistent branding throughout. One more Elementor-like function I value.
With Brand Boards discovered under Marketing, you can complete the exact same for text aspects and other branding basics.
The statistics web page presents whatever happening on your sub-account’s website, including page gos to and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors considerable surprise expenses. You’ll pay one cent per email beyond your plan’s allotment, which collects rapidly with bigger subscriber lists. Many individuals need third-party services like Mailgun for enhanced deliverability, pressing actual expenses substantially beyond the advertised subscription cost.
Now relating to the features:
GoHighLevel permits email campaign and series production with triggers and automatic follow-up messages.
I appreciate the capability to add trackable web links in both emails and SMS messages, enabling you to monitor recipient activities and trigger automatic interactions.
You can conserve, send, or timetable emails for ideal delivery times.
This proves valuable for reaching your audience when they’re more than likely to open up messages.
Here’s where the situation deteriorates substantially.
GoHighLevel advises Mailgun for bulk email sending out, recommending their LC solution may have reduced distribution rates.
Evaluating GoHighLevel’s email deliverability prior to complete dedication is suggested, as lots of users have actually reported around thirty percent lower delivery prices contrasted to their previous email marketing platforms.
Currently, I heard there are over four hundred customizable email templates readily available on HighLevel. In spite of complete searches of the Template Collection, I could not locate them within a sub-account in Sub-Account Setting.
A suitable range of templates appears when switching over to Agency Mode.
You can include your custom-created templates, although this requires the two hundred ninety-seven dollar month-to-month reseller plan.
Within a sub-account, I only discovered six basic templates and the option to develop and save email templates from scratch for reuse in other campaigns.
Here’s what one template, called “Strategic Preparation,” resembles inside the GHL email design editor:
Not specifically excellent, yet not awful either.
Nevertheless, I do appreciate that GHL integrates workflow automation into email marketing, incorporating:
Invite and Thanks messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel Onboarding Checklist
Split testing for conversion optimization, to name a few features.
In addition, real-time analytics supply understandings right into email campaign efficiency. This assists you maximize chances or address potential troubles as they arise.
The HighLevel CRM System
GoHighLevel’s CRM tool reminds me of ClickFunnels in its thoroughness.
GoHighLevel consists of a client portal permitting task development monitoring and seeing past communications.
The workflow automation function aids enhance tasks like contact administration, division, and lead development through your pipeline.
This represents a significant advantage: GoHighLevel facilitates engaging communications with leads via sms message, voicemail decreases, and Facebook Messenger. This versatility suggests getting in touch with various customer sectors through their chosen communication channels.
Know, however– SMS costs use separately from the subscription charge.
I likewise value the GoHighLevel Social Planner.
It enables you to develop, conserve, modify, routine, blog post, and examine social media content across numerous networks.
It functions as a solid substitute for social media organizing tools like Buffer, SproutSocial, and Hootsuite– without additional costs.
Yet that’s not everything; the CRM tool additionally provides a number of valuable features:
Arrange visits straight within the system from the Calendars area.
Combine multi-channel communications to sustain your customers’ recommended communication methods and relationship-building techniques.
Usage tags and smart listings to section consumers for more targeted projects.
Add extensive customer data to every entry under the Chance tab, giving more clear understanding of your prospects, leads, and customers as they advance with your aesthetic pipeline.
Advanced lead racking up helps prioritize lead nurturing based on their activities throughout your pipeline.
Currently allow’s review the essential products and services you can offer making use of GoHighLevel
Products You Can Market Via GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL supports both small and comprehensive programs, total with memberships, areas, and associated sources.
GHL likewise enables physical product sales using e-commerce pages, like Systeme. Nevertheless, dropshipping is not readily available.
GoHighLevel training courses support numerous content styles, consisting of sound, video, and documents.
This indicates suiting various discovering designs and attracting a more comprehensive trainee base.
And also, it enables importing training courses from Kajabi, adding much more flexibility to your course production initiatives.
In my experience, devoted on-line training course devices like Kajabi, LearnWorlds, and Thinkific offer more advanced alternatives. These include training course leaking, social profiles, and progressed area structure and monitoring devices. Nevertheless, GHL’s offerings will certainly suffice for many creators.
GoHighLevel additionally provides course certificates and numerous repayment choices, including installment plans and free courses.
You can conveniently link your programs to your area for quick gain access to and to improve money making potential.
What I particularly value is just how simple it is to integrate course items directly with your sales funnels and CRM for automatic nurturing, lead racking up, conversions, follow-ups, and much more.
This is one of my favorite facets of Kajabi also.
Reputation Management Features
On-line ratings hold important significance, and GoHighLevel recognizes this fact.
The platform instantly sends out testimonial demands via SMS, email, and QR code adhering to purchases.
This attribute ensures you do not miss out on possibilities to construct trustworthiness and depend on with your audience.
You can additionally check on-line reviews about your services or organization, allowing suitable actions.
As an example, you can redirect unfavorable responses to a personal type prior to public posting.
Conversely, you can pick who can leave remarks based on their score.
This method encourages you to engage straight with clients to solve issues without harming your online reputation.
And also, GoHighLevel streamlines issues by allowing you to examine customer feedback throughout various platforms– like Yext, Google My Company, and Facebook– directly from your GHL account. Pretty convenient performance.
Integration Alternatives
The system supports common integration choices across settlement processing, social media and Zapier.
Furthermore, the Application Marketplace, including both paid and complimentary app assimilations, is accessible in Agency Mode for account owners in addition to for your customers in sub-account setting.
I discovered approximately 3 hundred fifty applications across various organization groups, including SMS and live chat assimilations, social media sites, and marketing automation tools.
You can also incorporate WhatsApp and Twilio for messaging, enable bidirectional syncing with other CRMs, and take care of appointments and scheduling with Google Schedule.
Plus, QuickBooks integration is offered for financial administration, among other alternatives.
The Reselling and SaaSpreneur Program
The reseller program represents among GoHighLevel’s key attractions.
Vital note: You’ll need Agency Mode accessibility via the Reselling tab to use these features.
The Unlimited Plan at 2 hundred ninety-seven bucks regular monthly offers:
Total sub-account rebranding and modification
Unlimited customer sub-accounts at no extra expense
API accessibility for integrating outside tools
To resell these ready-to-deploy GHL sub-accounts at a markup, you’ll need both hundred ninety-seven buck regular monthly Unlimited plan.
When you do this, you can likewise resell various other software application remedies to your clients at a markup.
GoHighLevel requires billing a minimum of ninety-seven dollars month-to-month for each customer.
This means you’ll need at least 5 clients renewing regular monthly to break even. Any type of extra customers past that contribute directly to your earnings.
The tools you can resell within your sub-accounts consist of core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus lots of Marketplace apps such as AWeber, Constant Contact, and Wrike.
To do well with the GoHighLevel reseller program:
Add worth to your sub-accounts by consisting of:
Personalized structures
Ready-made photos
Pre-built assimilations
Automated process
Without these enhancements, clients might choose GoHighLevel straight as opposed to paying your premium.
The SaaS Mode consists of white-label alternatives for:
apple iphone application
Android application
Desktop computer application
These applications allow managing all social networks, SMS, and email from one location.
Alternatively, you can “gray-label” a mobile app to link your GHL leads without them requiring to return to your top quality GHL pages.
In total amount, these are 3 different mobile applications you can pick from based upon your objectives.
Nonetheless, you require to recognize:
Resellers are accountable for consumer assistance and disputes; failure to solve problems can result in account discontinuation.
Resellers should bill at the very least ninety-seven bucks monthly per sub-account, restricting pricing versatility.
Marketing life time access for a single fee is prohibited without previous authorization.
Pricing Framework and Assistance Plans
I value that HighLevel’s support is offered straight from the dashboard through the Help and live chat buttons.
As soon as you sign up for a trial, you obtain free access to a welcome course, onboarding video clip tutorials, and a contact number for support. And yes, they really answer calls.
I did contact their technical assistance group for aid with producing funnels and web sites, which I had browsed extensively for. The response showed up within twenty-four hours, and the follow-ups were excellent. The assistance agent absolutely showed deep knowledge of the platform, which is constantly useful.
Pertaining to payment plans, there’s a durable Starter plan available for ninety-seven dollars, that includes unlimited contacts, emails, items, funnels, and extra.
Still, you’ll likely wish to take into consideration updating to both hundred ninety-seven buck regular monthly prepare for extensive agency demands. With this plan, you can additionally market the GHL platform as a SaaS.
For support, anticipate a dynamic Facebook Group area, paid onboarding, and a done-for-you setup alternative additionally offered for a fee.
There’s perpetual live conversation readily available straight from your GHL dashboard, in addition to practical paperwork for self-service aid.
Arrangement plans are offered for an extra cost, including a 2 hundred ninety-seven buck alternative for HIPAA conformity if that’s something you require.
You may think the unlimited plan consists of unlimited email capability. Numerous customers have grumbled about unforeseen bank card fees for sending emails from their servers without clear openness.
Final thought: GoHighLevel Onboarding Checklist
GoHighLevel is a qualified all-in-one platform for agencies seeking to consolidate their marketing pile with solid CRM and automation features.
Nonetheless, stay familiar with its clunky interface, possible email deliverability issues, and extra expenses for email volume.
If you can endure the rough edges and mainly serve company customers, GHL uses affordable worth– but ensure you evaluate email deliverability prior to fully dedicating.
Right here’s one essential consideration:
If you’re dedicating to it, be prepared to invest added cash on a separate email marketing software due to deliverability issues and pests.