GoHighLevel settings itself as a detailed marketing and sales collection developed particularly for digital agencies. It packages with each other CRM capabilities, email campaigns, training course hosting, and automation process into one package. The core guarantee? Change your scattered toolkit with a solitary platform that takes care of client engagement and organization procedures throughout GoHighLevel OAuth
I have actually always inclined unified systems for electronic business.
That’s specifically why tools like ClickFunnels caught my attention years ago.
However we’re now in 2026, and the landscape has actually moved significantly.
After investing substantial time inside GoHighLevel, I assume you require to hear what I found firsthand.
We’ll additionally check out exactly how it measures up versus competing systems.
In this manner, you can make a purchasing choice you’ll feel confident concerning long-term.
The Elements of GoHighLevel That Excited Me
Consolidated Remedy: GoHighLevel merges crucial sales and marketing capabilities, getting rid of the requirement for several separate memberships.
Text Messaging Performance: Bidirectional SMS communication uses stronger interaction than traditional email strategies.
Powerful CRM System: The contact administration features rival what you would certainly locate in ActiveCampaign or ClickFunnels.
Sophisticated Automation: Exceptional workflow capacities for segmenting target markets, handling contacts, and building customized procedures.
Competitive Pricing Structure: Regular monthly plans ranging from ninety-seven to 2 hundred ninety-seven bucks complete positively with Kajabi and ClickFunnels alternatives that normally begin above one hundred fifty bucks regular monthly. However, email costs can gather promptly, which I’ll address soon.
Integration Capacities: Compatible with Zapier, email systems, and messaging solutions.
The Disappointing Elements of GoHighLevel
Confusing User interface: The user interface felt counterproductive, with setup alternatives spread throughout the platform and straightforward tasks like funnel modifying needing needlessly complicated steps.
Email Program Costs Escalate: You’re charged one cent per email message, suggesting a checklist of thirty thousand customers could press your month-to-month expense past three hundred bucks. Combined with excess charges and third-party integration demands like Mailgun, actual regular monthly prices climbed to someplace between four hundred seventy-five and 6 hundred twenty-five dollars.
Reliability Issues: Numerous customers have documented serious automation malfunctions, including emails being supplied to incorrect receivers or sent out numerous times to the very same person.
Email Delivery Difficulties: Their email infrastructure depends upon Mailgun, and many users transitioning from various other email marketing platforms to GoHighLevel experienced considerable declines in deliverability prices. This stands for a crucial weakness that might ultimately push you toward alternative services.
Generalist Strategy: While automation features are robust, competitors give better deepness in course creation and neighborhood building features. That claimed, Kajabi charges one hundred forty-nine bucks or even more regular monthly for hosting greater than 3 products.
My Profits Assessment
GoHighLevel gives a capable unified system for marketing, sales, and client relationship administration at an affordable base cost factor.
Yet let’s obtain genuine regarding something vital.
A lot of users see it primarily as a CRM or funnel builder rather than an email-focused system.
Numerous individuals consistently report deliverability problems with the email features, so element that in if email marketing represents a core element of your technique.
Those shock email sending costs have blindsided numerous users too.
The system absolutely succeeds for agencies thinking about marketing marketing services. With white-labeling capabilities, unlimited sub-accounts on costs rates, and thorough customer management devices, it’s architected specifically for agency growth and scaling.
Recognizing GoHighLevel’s Core Objective
GoHighLevel desires act as an all-encompassing system dealing with most electronic sales and marketing needs for your agency.
The platform consists of email marketing abilities, program creation tools, workflow automation, CRM functionality, internet site structure, landing page production, and additional features.
Its stated purpose is changing every other tool presently in your stack, and the firm makes no apologies concerning that passion.
Consider this situation:
GoHighLevel declares it can substitute for platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and many other services.
What makes GHL distinct compared to comparable platforms like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software application resellers.
The pricing shows up reasonable at first look: ninety-seven dollars and 2 hundred ninety-seven dollars monthly.
But is that the full picture? Allow’s check out even more.
Browsing the GoHighLevel Interface
The GoHighLevel control panel provides a tidy and apparently instinctive layout that appears inviting at first.
Nevertheless, the majority of individuals encounter difficulties with the messy user interface and senseless organization of features.
As an example:
The system utilizes three distinctive settings panels for handling different configuration elements– overall settings, private settings, and product settings GoHighLevel OAuth
Bizarrely, the web links to these crucial setups are placed on opposite sides of the display, creating unnecessary complication and irritation.
Despite having extra information populated, the dashboard preserves a tidy and well-structured appearance.
I value the capacity to develop multiple control panels for arranging various records right into separate sights.
This function verifies particularly useful when keeping various point of views for the account owner versus sub-accounts representing your customers.
As I discussed earlier, GoHighLevel has various harsh edges in terms of user interface and customer experience, and the underlying codebase shows up less than immaculate.
Structure Funnels in GoHighLevel
To create a client’s internet site, establish landing pages, or produce a sales funnel within GoHighLevel, you need to initially develop a sub-account by entering their info.
After completing this action, button to the freshly produced sub-account, navigate to Websites, after that pick Funnels. Don’t fret if this feels confusing– it took me several efforts before understanding the workflow.
HighLevel Funnels enables unlimited sales funnel development, unlike systems such as Kajabi that enforce limitations.
Additionally, there are more than one thousand funnel templates available to accelerate your first arrangement.
Based on my experience, you won’t need considerable proficiency to develop landing pages and sales funnels using GoHighLevel.
You have the alternative to personalize templates yourself or request GoHighLevel to deal with customization for you.
I picked the self-customization path because I intended to produce comprehensive, custom funnels from the ground up utilizing the drag-and-drop building contractor. You simply add the sequential actions.
I especially worth these capacities:
GHL’s Pictures include allows instantaneous funnel duplicating throughout accounts, saving considerable arrangement time.
Efficient screening with fast action replication and split testing performance.
Real-time notices concerning lead activities maintain you educated without constant hand-operated monitoring.
I especially appreciate the multi-channel integration including voice, SMS, and Facebook directly within funnels.
Visual pipeline management with automatic regulations for progressing leads streamlines follow-up procedures.
To further streamline migrations, GHL offers a ClickFunnels import function for seamless funnel transfers.
Page and Site Building
GoHighLevel allows web page development from the ground up or template choice for customization making use of the intuitive drag-and-drop building contractor.
You’re additionally totally free to integrate prefabricated page areas as desired. Additionally, make use of customized code to create specialized functions.
The experience really feels as smooth as Elementor for WordPress. Nonetheless, Elementor does offer somewhat more, consisting of:
A more comprehensive option of personalized font styles and typography options
Innovative text animations
Substantial widget library
Advanced background capabilities like parallax scrolling and video clip histories
However, I believe HighLevel will show adequate for the majority of your clients.
The pages integrate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Extremely practical functionality.
I likewise value the ability to develop “worldwide sections” or page sections that immediately occupy when producing brand-new web pages, saving time and guaranteeing constant branding throughout. An additional Elementor-like function I value.
With Brand Boards located under Marketing, you can complete the very same for text components and other branding fundamentals.
The data page displays every little thing occurring on your sub-account’s internet site, including page sees and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures considerable hidden expenditures. You’ll pay one cent per email beyond your plan’s allowance, which builds up swiftly with bigger customer lists. Several customers require third-party services like Mailgun for improved deliverability, pressing actual expenses substantially beyond the promoted registration cost.
Now pertaining to the features:
GoHighLevel permits email campaign and series production with triggers and automatic follow-up messages.
I appreciate the ability to add trackable web links in both emails and SMS messages, enabling you to keep track of recipient activities and cause computerized interactions.
You can save, send, or timetable emails for ideal shipment times.
This shows beneficial for reaching your audience when they’re more than likely to open messages.
Below’s where the situation degrades substantially.
GoHighLevel recommends Mailgun for bulk email sending out, suggesting their LC solution may have lower shipment prices.
Checking GoHighLevel’s email deliverability before complete dedication is suggested, as lots of customers have reported roughly thirty percent lower distribution rates compared to their previous email marketing systems.
Currently, I heard there more than four hundred adjustable email templates readily available on HighLevel. Despite complete searches of the Template Library, I couldn’t locate them within a sub-account in Sub-Account Mode.
A decent range of templates shows up when switching over to Agency Mode.
You can include your custom-created templates, although this needs both hundred ninety-seven dollar month-to-month reseller plan.
Within a sub-account, I only found six standard templates and the choice to create and conserve email templates from square one for reuse in various other campaigns.
Here’s what one template, called “Strategic Preparation,” resembles inside the GHL email layout editor:
Not particularly impressive, however not terrible either.
Nonetheless, I do value that GHL incorporates workflow automation into email marketing, incorporating:
Welcome and Thank You messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel OAuth
Split screening for conversion optimization, among other features.
Additionally, real-time analytics supply understandings right into email campaign performance. This aids you profit from possibilities or address possible issues as they arise.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel consists of a client portal permitting job progress tracking and seeing previous communications.
The workflow automation attribute aids streamline tasks like get in touch with management, division, and lead development through your pipeline.
This represents a significant advantage: GoHighLevel helps with interesting interactions with leads through text, voicemail decreases, and Facebook Carrier. This adaptability implies getting in touch with various client segments with their chosen communication channels.
Know, though– SMS charges use independently from the registration charge.
I likewise value the GoHighLevel Social Planner.
It allows you to develop, conserve, modify, timetable, message, and evaluate social networks web content across different networks.
It functions as a strong substitute for social networks organizing devices like Barrier, SproutSocial, and Hootsuite– without added prices.
But that’s not whatever; the CRM device also offers numerous useful features:
Schedule visits straight within the platform from the Calendars area.
Combine multi-channel communications to sustain your clients’ preferred interaction approaches and relationship-building methods.
Use tags and wise listings to segment consumers for even more targeted campaigns.
Add considerable customer data to each entrance under the Opportunity tab, offering more clear understanding of your prospects, leads, and consumers as they progress via your visual pipeline.
Advanced lead racking up aids focus on lead nurturing based upon their activities throughout your pipeline.
Now let’s discuss the key products and services you can offer utilizing GoHighLevel
Products You Can Offer With GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL sustains both tiny and comprehensive courses, total with memberships, neighborhoods, and related sources.
GHL likewise allows physical product sales making use of ecommerce web pages, like Systeme. However, dropshipping is not offered.
GoHighLevel programs sustain numerous content layouts, including audio, video clip, and documents.
This means fitting different knowing designs and attracting a wider student base.
And also, it allows importing courses from Kajabi, adding much more adaptability to your training course production efforts.
In my experience, devoted online program devices like Kajabi, LearnWorlds, and Thinkific offer more innovative options. These include program dripping, social profiles, and progressed neighborhood structure and management tools. However, GHL’s offerings will certainly be sufficient for numerous makers.
GoHighLevel likewise supplies program certifications and numerous settlement options, including time payment plan and free courses.
You can quickly connect your courses to your area for fast gain access to and to boost monetization capacity.
What I specifically value is exactly how uncomplicated it is to incorporate program items directly with your sales funnels and CRM for computerized nurturing, lead racking up, conversions, follow-ups, and extra.
This is just one of my preferred facets of Kajabi also.
Reputation Management Features
On-line scores hold critical value, and GoHighLevel acknowledges this truth.
The platform instantly sends evaluation requests using SMS, email, and QR code complying with deals.
This attribute guarantees you do not miss opportunities to build integrity and trust with your target market.
You can also keep an eye on on the internet testimonials about your solutions or company, permitting suitable actions.
For instance, you can redirect unfavorable comments to an exclusive form prior to public publishing.
Alternatively, you can choose who can leave remarks based on their ranking.
This method encourages you to engage directly with customers to fix problems without harming your reputation.
Plus, GoHighLevel simplifies issues by enabling you to evaluate client responses across various platforms– like Yext, Google My Company, and Facebook– straight from your GHL account. Pretty practical functionality.
Integration Choices
The platform sustains typical integration options throughout payment processing, social media and Zapier.
Furthermore, the Application Market, including both paid and free app combinations, is accessible in Agency Mode for account proprietors in addition to for your clients in sub-account mode.
I found approximately three hundred fifty apps throughout numerous service categories, including SMS and live conversation combinations, social networks, and marketing automation tools.
You can additionally incorporate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with other CRMs, and manage consultations and organizing with Google Calendar.
And also, QuickBooks integration is readily available for economic administration, among other alternatives.
The Reselling and SaaSpreneur Program
The reseller program stands for among GoHighLevel’s primary tourist attractions.
Vital note: You’ll need Agency Mode gain access to through the Reselling tab to use these features.
The Unlimited Plan at 2 hundred ninety-seven dollars month-to-month offers:
Complete sub-account rebranding and customization
Unlimited client sub-accounts at no additional expense
API access for integrating exterior devices
To market these ready-to-deploy GHL sub-accounts at a markup, you’ll require both hundred ninety-seven buck monthly Unlimited plan.
When you do this, you can additionally market various other software program solutions to your customers at a markup.
GoHighLevel requires billing a minimum of ninety-seven dollars monthly for each and every customer.
This indicates you’ll require at least five clients renewing monthly to break even. Any kind of added customers past that add directly to your earnings.
The devices you can resell within your sub-accounts consist of core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus dozens of Marketplace applications such as AWeber, Constant Contact, and Wrike.
To succeed with the GoHighLevel reseller program:
Add worth to your sub-accounts by including:
Personalized structures
Prefabricated snapshots
Pre-built assimilations
Automated workflows
Without these additions, clients may choose GoHighLevel straight rather than paying your costs.
The SaaS Setting consists of white-label alternatives for:
apple iphone application
Android application
Desktop application
These applications enable managing all social media, SMS, and email from one location.
Alternatively, you can “gray-label” a mobile app to attach your GHL leads without them needing to return to your branded GHL web pages.
In overall, these are 3 different mobile applications you can choose from based upon your purposes.
Nevertheless, you require to recognize:
Resellers are responsible for customer support and conflicts; failing to settle issues can result in account discontinuation.
Resellers must bill at least ninety-seven dollars regular monthly per sub-account, restricting pricing adaptability.
Selling lifetime gain access to for an one-time fee is banned without previous approval.
Pricing Framework and Support Plans
I value that HighLevel’s assistance is readily available straight from the control panel through the Help and live chat buttons.
Once you register for a trial, you gain open door to a welcome course, onboarding video clip tutorials, and a phone number for support. And of course, they actually answer calls.
I did contact their technical assistance group for support with creating funnels and internet sites, which I had actually searched extensively for. The action arrived within twenty-four hours, and the follow-ups were exceptional. The support representative definitely showed deep expertise of the platform, which is constantly beneficial.
Concerning layaway plan, there’s a robust Starter plan readily available for ninety-seven dollars, which includes unlimited get in touches with, emails, items, funnels, and more.
Still, you’ll likely wish to think about updating to both hundred ninety-seven buck regular monthly plan for extensive agency demands. With this strategy, you can likewise re-sell the GHL platform as a SaaS.
For support, expect a lively Facebook Team neighborhood, paid onboarding, and a done-for-you configuration option additionally available for a charge.
There’s continuous online conversation readily available straight from your GHL control panel, along with valuable documentation for self-service aid.
Arrangement plans are readily available for an added cost, including a two hundred ninety-seven buck choice for HIPAA compliance if that’s something you require.
You may think the unlimited plan includes unlimited email performance. Different customers have actually whined concerning unforeseen credit card charges for sending emails from their servers without clear transparency.
Verdict: GoHighLevel OAuth
GoHighLevel is a capable all-in-one platform for agencies looking for to combine their marketing pile with strong CRM and automation features.
Nonetheless, remain aware of its confusing user interface, potential email deliverability concerns, and additional expenses for email volume.
If you can tolerate the rough edges and mostly offer service customers, GHL supplies reasonable value– but guarantee you examine email deliverability prior to completely devoting.
Here’s one crucial consideration:
If you’re committing to it, be prepared to spend extra cash on a separate email marketing software application due to deliverability concerns and bugs.