GoHighLevel placements itself as an extensive marketing and sales suite developed especially for electronic agencies. It bundles with each other CRM capabilities, email campaigns, course hosting, and automation process right into one plan. The core guarantee? Change your scattered toolkit with a single platform that takes care of customer involvement and business operations from start to finish GoHighLevel Newsletter
I’ve always inclined linked platforms for digital business.
That’s exactly why devices like ClickFunnels caught my interest years ago.
But we’re now in 2026, and the landscape has actually moved substantially.
After investing substantial time inside GoHighLevel, I assume you require to hear what I uncovered firsthand.
We’ll additionally take a look at exactly how it measures up versus competing systems.
By doing this, you can buy decision you’ll feel confident regarding long-term.
The Elements of GoHighLevel That Excited Me
Consolidated Remedy: GoHighLevel merges essential sales and marketing capacities, getting rid of the demand for multiple separate subscriptions.
Text Messaging Functionality: Bidirectional SMS interaction offers more powerful engagement than traditional email techniques.
Powerful CRM System: The get in touch with administration features rival what you would certainly find in ActiveCampaign or ClickFunnels.
Sophisticated Automation: Exceptional workflow abilities for segmenting audiences, taking care of get in touches with, and structure custom-made procedures.
Affordable Pricing Structure: Monthly plans ranging from ninety-seven to 2 hundred ninety-seven bucks contend favorably with Kajabi and ClickFunnels options that generally start over one hundred fifty dollars regular monthly. However, email expenditures can gather quickly, which I’ll address shortly.
Integration Capabilities: Suitable with Zapier, email systems, and messaging services.
The Unsatisfactory Components of GoHighLevel
Complicated User interface: The interface really felt counterintuitive, with configuration options scattered throughout the system and uncomplicated tasks like funnel editing and enhancing requiring unnecessarily complex actions.
Email Program Expenditures Escalate: You’re billed one cent per email message, suggesting a list of thirty thousand clients could press your month-to-month costs beyond three hundred dollars. Combined with overage charges and third-party integration needs like Mailgun, actual month-to-month prices climbed to someplace between four hundred seventy-five and six hundred twenty-five dollars.
Reliability Problems: Multiple customers have actually documented major automation malfunctions, consisting of emails being delivered to wrong receivers or sent out several times to the same person.
Email Shipment Obstacles: Their email framework depends on Mailgun, and numerous individuals transitioning from various other email marketing platforms to GoHighLevel experienced substantial decreases in deliverability rates. This represents a vital weak point that could eventually push you toward alternative solutions.
Generalist Technique: While automation features are durable, rivals supply better deepness in training course creation and area structure features. That stated, Kajabi bills one hundred forty-nine bucks or even more monthly for hosting more than 3 products.
My Bottom Line Evaluation
GoHighLevel provides a capable unified system for marketing, sales, and client relationship administration at an affordable base cost point.
Yet allow’s obtain real concerning something crucial.
Most customers watch it mostly as a CRM or funnel builder instead of an email-focused platform.
Countless individuals constantly report deliverability troubles with the email features, so aspect that in if email marketing stands for a core component of your approach.
Those surprise email sending costs have actually blindsided numerous customers too.
The system really succeeds for agencies thinking about re-selling marketing solutions. With white-labeling capabilities, unlimited sub-accounts on costs tiers, and detailed customer administration devices, it’s architected particularly for agency growth and scaling.
Comprehending GoHighLevel’s Core Function
GoHighLevel aspires to function as an all-inclusive system addressing most digital sales and marketing needs for your agency.
The platform includes email marketing capabilities, program production devices, workflow automation, CRM capability, internet site building, landing page creation, and added features.
Its mentioned purpose is changing every other tool currently in your pile, and the business makes no apologies concerning that ambition.
Consider this situation:
GoHighLevel claims it can substitute for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and countless other solutions.
What makes GHL distinctive compared to comparable platforms like ClickFunnels and Kajabi is its positioning as a service for marketing agencies and software application resellers.
The pricing shows up reasonable initially glimpse: ninety-seven bucks and two hundred ninety-seven dollars month-to-month.
However is that the complete photo? Allow’s examine better.
Browsing the GoHighLevel Interface
The GoHighLevel control panel offers a tidy and relatively intuitive design that appears welcoming at first.
Nevertheless, most of customers encounter difficulties with the cluttered interface and senseless organization of features.
As an example:
The platform utilizes 3 unique settings panels for taking care of different setup aspects– total settings, specific setups, and product settings GoHighLevel Newsletter
Bizarrely, the web links to these critical settings are placed on contrary sides of the screen, developing unneeded confusion and stress.
Even with extra data occupied, the control panel keeps a tidy and well-structured look.
I appreciate the capacity to develop numerous dashboards for arranging various reports into different sights.
This feature verifies especially valuable when maintaining different point of views for the account owner versus sub-accounts representing your clients.
As I mentioned earlier, GoHighLevel consists of countless rough edges in terms of user interface and customer experience, and the underlying codebase shows up less than excellent.
Building Funnels in GoHighLevel
To create a client’s internet site, develop landing pages, or create a sales funnel within GoHighLevel, you should initially develop a sub-account by entering their info.
After finishing this step, button to the freshly developed sub-account, browse to Websites, after that pick Funnels. Don’t fret if this really feels confusing– it took me numerous attempts before recognizing the workflow.
HighLevel Funnels enables unlimited sales funnel development, unlike systems such as Kajabi that impose limitations.
Additionally, there are more than one thousand funnel templates readily available to accelerate your initial arrangement.
Based on my experience, you won’t require extensive expertise to build landing pages and sales funnels utilizing GoHighLevel.
You have the choice to personalize templates yourself or request GoHighLevel to deal with customization for you.
I selected the self-customization course due to the fact that I wished to produce detailed, custom funnels from the ground up utilizing the drag-and-drop home builder. You merely add the consecutive steps.
I specifically value these capabilities:
GHL’s Snapshots feature allows instantaneous funnel duplicating throughout accounts, saving substantial setup time.
Efficient testing through quick action replication and split screening capability.
Real-time notifications regarding lead actions keep you educated without consistent manual checking.
I specifically value the multi-channel integration incorporating voice, SMS, and Facebook straight within funnels.
Aesthetic pipeline management with computerized guidelines for progressing leads enhances follow-up processes.
To further simplify migrations, GHL offers a ClickFunnels import feature for seamless funnel transfers.
Page and Web Site Building
GoHighLevel makes it possible for page development from the ground up or template selection for customization using the intuitive drag-and-drop builder.
You’re likewise totally free to incorporate ready-made page sections as desired. Alternatively, utilize custom code to develop customized functions.
The experience feels as smooth as Elementor for WordPress. However, Elementor does supply somewhat more, consisting of:
A wider option of personalized fonts and typography choices
Advanced message computer animations
Substantial widget collection
Advanced history capabilities like parallax scrolling and video backgrounds
However, I believe HighLevel will certainly verify enough for the majority of your customers.
The pages incorporate straight with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Incredibly convenient performance.
I also appreciate the capacity to develop “worldwide areas” or web page areas that automatically occupy when creating brand-new web pages, conserving time and ensuring regular branding throughout. Another Elementor-like feature I value.
With Brand name Boards found under Marketing, you can complete the exact same for message components and other branding basics.
The stats web page shows everything happening on your sub-account’s web site, including page sees and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures significant covert expenditures. You’ll pay one cent per email past your plan’s allocation, which builds up rapidly with bigger subscriber lists. Many customers need third-party solutions like Mailgun for enhanced deliverability, pushing real prices significantly past the marketed registration rate.
Currently concerning the features:
GoHighLevel enables email campaign and series development with triggers and automated follow-up messages.
I appreciate the capability to include trackable links in both emails and SMS messages, enabling you to monitor recipient actions and set off automated interactions.
You can save, send, or timetable emails for optimum shipment times.
This verifies valuable for reaching your audience when they’re more than likely to open messages.
Right here’s where the scenario degrades dramatically.
GoHighLevel advises Mailgun for mass email sending, recommending their LC solution might have reduced shipment prices.
Checking GoHighLevel’s email deliverability prior to full dedication is advisable, as numerous individuals have actually reported roughly thirty percent lower delivery prices compared to their previous email marketing platforms.
Now, I heard there are over four hundred adjustable email templates readily available on HighLevel. Regardless of extensive searches of the Template Collection, I couldn’t locate them within a sub-account in Sub-Account Mode.
A good range of templates shows up when changing to Agency Mode.
You can add your custom-created templates, although this needs both hundred ninety-seven buck regular monthly reseller strategy.
Within a sub-account, I just found 6 standard templates and the option to create and save email templates from square one for reuse in other campaigns.
Below’s what one template, called “Strategic Planning,” resembles inside the GHL email layout editor:
Not particularly remarkable, but not terrible either.
Nonetheless, I do value that GHL integrates workflow automation right into email marketing, incorporating:
Welcome and Thank You messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Newsletter
Split screening for conversion optimization, among other features.
Furthermore, real-time analytics deliver understandings into email campaign performance. This helps you take advantage of opportunities or address possible issues as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM tool reminds me of ClickFunnels in its thoroughness.
GoHighLevel includes a client portal enabling project progression monitoring and checking out previous communications.
The workflow automation attribute helps enhance tasks like contact management, division, and lead innovation with your pipeline.
This stands for a substantial advantage: GoHighLevel helps with appealing interactions with leads through text messages, voicemail declines, and Facebook Messenger. This versatility indicates getting in touch with various client sections through their chosen communication channels.
Be aware, though– SMS fees apply individually from the membership cost.
I also value the GoHighLevel Social Planner.
It enables you to produce, save, edit, routine, message, and evaluate social networks content across numerous channels.
It functions as a solid substitute for social networks scheduling devices like Barrier, SproutSocial, and Hootsuite– without extra expenses.
However that’s not whatever; the CRM tool likewise supplies several useful features:
Schedule visits directly within the platform from the Calendars section.
Merge multi-channel communications to sustain your clients’ recommended interaction approaches and relationship-building methods.
Use tags and smart listings to segment clients for more targeted campaigns.
Add considerable client information to every entrance under the Possibility tab, offering clearer understanding of your leads, leads, and clients as they progress through your aesthetic pipeline.
Advanced lead racking up aids prioritize lead nurturing based upon their activities throughout your pipeline.
Currently allow’s discuss the key product or services you can sell using GoHighLevel
Products You Can Market Via GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL supports both tiny and comprehensive courses, complete with memberships, areas, and associated sources.
GHL also allows physical product sales making use of shopping web pages, like Systeme. Nevertheless, dropshipping is not available.
GoHighLevel courses sustain different web content styles, consisting of audio, video clip, and documents.
This suggests fitting different knowing styles and interesting a broader pupil base.
And also, it enables importing programs from Kajabi, including a lot more versatility to your training course creation initiatives.
In my experience, committed on-line course devices like Kajabi, LearnWorlds, and Thinkific offer extra advanced alternatives. These consist of training course trickling, social profiles, and progressed neighborhood structure and management devices. However, GHL’s offerings will certainly suffice for lots of designers.
GoHighLevel likewise supplies course certifications and various settlement options, consisting of installment plans and free courses.
You can quickly link your programs to your area for fast accessibility and to boost monetization potential.
What I specifically value is how simple it is to incorporate training course products directly with your sales funnels and CRM for computerized nurturing, lead scoring, conversions, follow-ups, and more.
This is among my favorite aspects of Kajabi as well.
Reputation Management Features
On-line scores hold vital importance, and GoHighLevel recognizes this reality.
The system immediately sends out testimonial requests using text, email, and QR code following transactions.
This feature guarantees you don’t miss possibilities to build trustworthiness and trust fund with your target market.
You can additionally keep an eye on online evaluations concerning your solutions or business, permitting ideal feedbacks.
For example, you can redirect adverse comments to an exclusive form prior to public publishing.
Conversely, you can pick that can leave comments based upon their ranking.
This approach equips you to involve straight with customers to deal with problems without harming your track record.
And also, GoHighLevel streamlines matters by permitting you to assess customer feedback throughout numerous platforms– like Yext, Google My Business, and Facebook– directly from your GHL account. Pretty hassle-free performance.
Integration Choices
The system supports basic integration choices throughout settlement handling, social media sites and Zapier.
Furthermore, the App Industry, featuring both paid and cost-free app assimilations, is accessible in Agency Mode for account owners as well as for your customers in sub-account setting.
I found about 3 hundred fifty apps across various company classifications, consisting of SMS and live conversation integrations, social media sites, and marketing automation tools.
You can likewise integrate WhatsApp and Twilio for messaging, enable bidirectional syncing with other CRMs, and take care of visits and scheduling with Google Schedule.
Plus, QuickBooks integration is readily available for financial administration, to name a few options.
The Reselling and SaaSpreneur Program
The reseller program stands for one of GoHighLevel’s main tourist attractions.
Essential note: You’ll need Agency Mode gain access to via the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven dollars monthly deals:
Full sub-account rebranding and customization
Unlimited client sub-accounts at no added expense
API accessibility for incorporating external devices
To resell these ready-to-deploy GHL sub-accounts at a markup, you’ll require both hundred ninety-seven buck monthly Unlimited plan.
When you do this, you can also re-sell various other software remedies to your clients at a markup.
GoHighLevel requires charging a minimum of ninety-seven dollars regular monthly for every client.
This suggests you’ll need at the very least five customers restoring monthly to break even. Any type of extra clients past that add directly to your income.
The tools you can market within your sub-accounts include core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus loads of Market applications such as AWeber, Consistent Get In Touch With, and Wrike.
To succeed with the GoHighLevel reseller program:
Add value to your sub-accounts by including:
Custom frameworks
Ready-made snapshots
Pre-built combinations
Automated workflows
Without these additions, clients may choose GoHighLevel straight rather than paying your costs.
The SaaS Setting includes white-label choices for:
apple iphone application
Android application
Desktop computer application
These applications permit handling all social media sites, SMS, and email from one location.
Additionally, you can “gray-label” a mobile app to attach your GHL leads without them requiring to return to your well-known GHL pages.
In total amount, these are 3 various mobile applications you can select from based upon your objectives.
Nevertheless, you require to understand:
Resellers are accountable for consumer assistance and disputes; failing to solve concerns can result in account termination.
Resellers have to bill at the very least ninety-seven dollars month-to-month per sub-account, restricting pricing versatility.
Offering life time accessibility for an one-time charge is restricted without previous approval.
Pricing Structure and Assistance Plans
I appreciate that HighLevel’s assistance is offered straight from the control panel through the Aid and live chat buttons.
Once you sign up for a trial, you get open door to a welcome course, onboarding video tutorials, and a telephone number for support. And yes, they actually answer telephone calls.
I did contact their technological support group for help with creating funnels and web sites, which I had looked thoroughly for. The response showed up within twenty-four hours, and the follow-ups were exceptional. The assistance rep definitely demonstrated deep knowledge of the platform, which is constantly beneficial.
Regarding layaway plan, there’s a durable Starter plan available for ninety-seven bucks, which includes unlimited calls, emails, products, funnels, and extra.
Still, you’ll likely intend to take into consideration upgrading to the two hundred ninety-seven dollar regular monthly prepare for comprehensive agency requirements. With this plan, you can likewise market the GHL system as a SaaS.
For support, anticipate a lively Facebook Team neighborhood, paid onboarding, and a done-for-you configuration alternative additionally readily available for a charge.
There’s continuous live conversation offered straight from your GHL dashboard, along with practical documentation for self-service help.
Configuration plans are available for an extra cost, including a 2 hundred ninety-seven dollar choice for HIPAA conformity if that’s something you need.
You may presume the unlimited plan consists of unlimited email functionality. Numerous customers have actually whined about unanticipated charge card costs for sending emails from their servers without clear openness.
Conclusion: GoHighLevel Newsletter
GoHighLevel is a capable all-in-one platform for agencies seeking to settle their marketing pile with strong CRM and automation features.
Nonetheless, stay familiar with its cumbersome interface, possible email deliverability problems, and additional expenses for email volume.
If you can endure the rough edges and mainly serve service clients, GHL offers practical worth– but guarantee you test email deliverability before fully dedicating.
Here’s one vital factor to consider:
If you’re devoting to it, be prepared to invest additional cash on a separate email marketing software because of deliverability issues and pests.