GoHighLevel placements itself as a comprehensive marketing and sales collection constructed particularly for electronic agencies. It bundles together CRM abilities, email campaigns, program hosting, and automation workflows right into one plan. The core guarantee? Change your spread toolkit with a single platform that takes care of customer engagement and service procedures from beginning to end GoHighLevel Languages
I have actually always inclined linked systems for digital commerce.
That’s precisely why tools like ClickFunnels captured my interest years earlier.
But we’re currently in 2026, and the landscape has actually moved substantially.
After spending considerable time inside GoHighLevel, I think you need to hear what I found firsthand.
We’ll additionally examine exactly how it measures up against completing systems.
In this manner, you can make a purchasing decision you’ll feel great about long-lasting.
The Facets of GoHighLevel That Excited Me
Consolidated Remedy: GoHighLevel combines critical sales and marketing capacities, removing the requirement for numerous separate registrations.
Text Messaging Functionality: Bidirectional SMS communication offers stronger interaction than conventional email approaches.
Effective CRM System: The call management features competing what you would certainly discover in ActiveCampaign or ClickFunnels.
Innovative Automation: Exceptional workflow capacities for segmenting target markets, taking care of calls, and building custom-made procedures.
Competitive Pricing Structure: Regular monthly plans ranging from ninety-seven to two hundred ninety-seven dollars contend favorably with Kajabi and ClickFunnels options that commonly begin over one hundred fifty bucks regular monthly. However, email expenses can accumulate rapidly, which I’ll deal with soon.
Integration Abilities: Suitable with Zapier, email platforms, and messaging services.
The Unsatisfactory Components of GoHighLevel
Complicated User interface: The user interface really felt counterintuitive, with arrangement alternatives scattered throughout the system and simple jobs like funnel modifying calling for unnecessarily intricate steps.
Email Broadcast Expenditures Rise: You’re charged one cent per email message, indicating a checklist of thirty thousand customers could press your regular monthly expense past 3 hundred dollars. Combined with excess fees and third-party integration demands like Mailgun, actual month-to-month expenses reached someplace in between four hundred seventy-five and six hundred twenty-five bucks.
Dependability Troubles: Numerous individuals have actually documented severe automation malfunctions, including emails being supplied to inaccurate receivers or sent out multiple times to the exact same individual.
Email Shipment Challenges: Their email infrastructure depends upon Mailgun, and countless users transitioning from other email marketing systems to GoHighLevel experienced significant declines in deliverability prices. This represents a crucial weakness that might ultimately press you toward alternate solutions.
Generalist Method: While automation features are durable, competitors provide better deepness in training course development and neighborhood structure features. That stated, Kajabi charges one hundred forty-nine bucks or more monthly for hosting more than 3 products.
My Bottom Line Evaluation
GoHighLevel gives a capable unified platform for marketing, sales, and consumer partnership administration at a sensible base rate point.
But let’s get genuine about something important.
Most users view it mostly as a CRM or funnel builder instead of an email-focused platform.
Numerous customers continually report deliverability issues with the email features, so element that in if email marketing represents a core element of your method.
Those shock email sending fees have blindsided many individuals too.
The system really stands out for agencies thinking about re-selling marketing solutions. With white-labeling abilities, unlimited sub-accounts on costs rates, and detailed customer administration devices, it’s architected specifically for agency development and scaling.
Comprehending GoHighLevel’s Core Objective
GoHighLevel desires work as a comprehensive system dealing with most electronic sales and marketing requirements for your agency.
The system includes email marketing abilities, training course development tools, workflow automation, CRM performance, website building, landing page development, and additional features.
Its stated goal is changing every other tool presently in your pile, and the firm makes no apologies regarding that passion.
Consider this scenario:
GoHighLevel declares it can replacement for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and various various other services.
What makes GHL distinctive compared to similar platforms like ClickFunnels and Kajabi is its positioning as a solution for marketing agencies and software application resellers.
The pricing appears affordable at first glimpse: ninety-seven dollars and two hundred ninety-seven dollars monthly.
Yet is that the full image? Let’s explore even more.
Navigating the GoHighLevel User Interface
The GoHighLevel control panel provides a clean and seemingly intuitive design that appears welcoming at first.
Nevertheless, most of individuals encounter difficulties with the messy user interface and illogical organization of features.
For instance:
The system employs 3 distinct setups panels for taking care of different configuration elements– general setups, individual settings, and product setups GoHighLevel Languages
Bizarrely, the web links to these vital setups are placed on contrary sides of the screen, producing unnecessary complication and frustration.
Even with added information populated, the control panel maintains a tidy and well-structured appearance.
I value the capacity to develop numerous control panels for organizing different reports into different sights.
This feature confirms particularly beneficial when maintaining various perspectives for the account proprietor versus sub-accounts representing your customers.
As I pointed out earlier, GoHighLevel contains countless rough edges in terms of interface and customer experience, and the underlying codebase appears less than beautiful.
Structure Funnels in GoHighLevel
To build a client’s website, develop landing pages, or produce a sales funnel within GoHighLevel, you need to first establish a sub-account by entering their details.
After finishing this step, switch to the newly created sub-account, navigate to Websites, then pick Funnels. Do not stress if this really feels confusing– it took me a number of attempts before recognizing the workflow.
HighLevel Funnels allows unlimited sales funnel development, unlike systems such as Kajabi that enforce restrictions.
In addition, there are greater than one thousand funnel templates offered to increase your preliminary configuration.
Based on my experience, you won’t need extensive know-how to construct landing pages and sales funnels making use of GoHighLevel.
You have the alternative to personalize templates on your own or demand GoHighLevel to handle customization for you.
I chose the self-customization route due to the fact that I wished to create comprehensive, custom funnels from the ground up using the drag-and-drop building contractor. You simply include the sequential steps.
I specifically worth these capacities:
GHL’s Photos feature makes it possible for instantaneous funnel cloning throughout accounts, conserving significant arrangement time.
Effective testing via fast step replication and split testing capability.
Real-time notifications regarding lead actions maintain you informed without consistent manual checking.
I especially value the multi-channel integration incorporating voice, SMS, and Facebook directly within funnels.
Aesthetic pipeline management with computerized guidelines for advancing leads streamlines follow-up procedures.
To better streamline migrations, GHL supplies a ClickFunnels import attribute for seamless funnel transfers.
Web Page and Site Construction
GoHighLevel enables web page development from the ground up or template selection for customization using the user-friendly drag-and-drop building contractor.
You’re likewise free to incorporate prefabricated page sections as wanted. Alternatively, use customized code to develop specific functions.
The experience feels as smooth as Elementor for WordPress. Nonetheless, Elementor does provide a little much more, consisting of:
A wider selection of custom-made font styles and typography options
Advanced message animations
Substantial widget collection
Advanced background capabilities like parallax scrolling and video backgrounds
However, I think HighLevel will certainly show sufficient for most of your clients.
The pages integrate straight with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Very convenient capability.
I additionally appreciate the capability to produce “worldwide sections” or page sections that instantly inhabit when creating brand-new pages, conserving time and making certain constant branding throughout. Another Elementor-like function I value.
With Brand Boards discovered under Marketing, you can achieve the exact same for message aspects and various other branding essentials.
The data web page shows every little thing occurring on your sub-account’s internet site, including page sees and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors substantial surprise costs. You’ll pay one cent per email beyond your plan’s allowance, which builds up quickly with larger client lists. Numerous individuals require third-party services like Mailgun for boosted deliverability, pressing real prices considerably past the promoted membership cost.
Currently relating to the features:
GoHighLevel permits email campaign and series creation with triggers and automatic follow-up messages.
I value the ability to include trackable links in both emails and SMS messages, enabling you to check recipient actions and set off computerized interactions.
You can conserve, send, or routine emails for ideal shipment times.
This shows beneficial for reaching your target market when they’re more than likely to open messages.
Below’s where the circumstance deteriorates dramatically.
GoHighLevel advises Mailgun for bulk email sending, suggesting their LC solution may have reduced delivery rates.
Checking GoHighLevel’s email deliverability before complete dedication is recommended, as several users have reported roughly thirty percent reduced distribution prices compared to their previous email marketing platforms.
Currently, I heard there more than four hundred personalized email templates available on HighLevel. In spite of complete searches of the Template Collection, I could not find them within a sub-account in Sub-Account Mode.
A good range of templates appears when changing to Agency Mode.
You can include your custom-created templates, although this calls for the two hundred ninety-seven dollar monthly reseller plan.
Within a sub-account, I just located six standard templates and the alternative to create and save email templates from the ground up for reuse in various other projects.
Here’s what one template, called “Strategic Planning,” looks like inside the GHL email design editor:
Not especially remarkable, however not terrible either.
Nevertheless, I do appreciate that GHL incorporates workflow automation into email marketing, encompassing:
Welcome and Thanks messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Languages
Split screening for conversion optimization, to name a few features.
In addition, real-time analytics provide insights right into email campaign performance. This assists you take advantage of possibilities or address prospective problems as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM tool advises me of ClickFunnels in its thoroughness.
GoHighLevel consists of a customer portal allowing job progression monitoring and seeing previous interactions.
The workflow automation function assists simplify tasks like contact administration, segmentation, and lead improvement with your pipeline.
This stands for a considerable benefit: GoHighLevel facilitates interesting interactions with leads through sms message, voicemail decreases, and Facebook Carrier. This adaptability suggests connecting with different client sectors through their preferred communication channels.
Realize, however– SMS costs use independently from the subscription fee.
I also value the GoHighLevel Social Planner.
It allows you to develop, save, edit, routine, article, and analyze social media sites content throughout numerous networks.
It functions as a strong substitute for social media sites organizing tools like Barrier, SproutSocial, and Hootsuite– without additional costs.
Yet that’s not everything; the CRM tool also provides a number of useful features:
Set up appointments directly within the platform from the Calendars area.
Merge multi-channel communications to sustain your customers’ preferred communication techniques and relationship-building techniques.
Usage tags and wise checklists to sector clients for even more targeted campaigns.
Include extensive consumer data to each entry under the Possibility tab, offering more clear understanding of your leads, leads, and consumers as they proceed with your visual pipeline.
Advanced lead scoring helps prioritize lead nurturing based upon their activities throughout your pipeline.
Now allow’s discuss the crucial services and products you can sell making use of GoHighLevel
Products You Can Sell With GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL sustains both small and extensive training courses, complete with memberships, areas, and associated sources.
GHL additionally enables physical item sales utilizing e-commerce pages, like Systeme. Nevertheless, dropshipping is not available.
GoHighLevel courses support different material layouts, consisting of audio, video clip, and documents.
This means fitting different understanding styles and interesting a more comprehensive pupil base.
And also, it allows importing courses from Kajabi, including much more versatility to your program development efforts.
In my experience, dedicated on-line course devices like Kajabi, LearnWorlds, and Thinkific offer much more innovative alternatives. These consist of program dripping, social profiles, and advanced neighborhood building and management tools. However, GHL’s offerings will certainly be sufficient for lots of creators.
GoHighLevel also supplies training course certificates and various payment choices, consisting of installment plans and free courses.
You can conveniently connect your training courses to your area for quick gain access to and to improve monetization potential.
What I specifically value is just how straightforward it is to incorporate training course products directly with your sales funnels and CRM for automated nurturing, lead racking up, conversions, follow-ups, and much more.
This is just one of my favorite aspects of Kajabi also.
Reputation Management Features
Online scores hold essential importance, and GoHighLevel acknowledges this fact.
The platform immediately sends out testimonial requests by means of text, email, and QR code complying with deals.
This attribute ensures you do not miss out on chances to build credibility and count on with your target market.
You can also keep track of online testimonials about your services or service, enabling appropriate feedbacks.
For instance, you can reroute adverse feedback to an exclusive form prior to public posting.
Alternatively, you can pick who can leave remarks based upon their ranking.
This strategy encourages you to engage straight with customers to fix problems without harming your credibility.
And also, GoHighLevel streamlines issues by allowing you to assess customer feedback throughout different systems– like Yext, Google My Business, and Facebook– directly from your GHL account. Pretty convenient performance.
Integration Choices
The system supports common integration choices throughout settlement processing, social networks and Zapier.
Additionally, the App Marketplace, featuring both paid and totally free application integrations, is accessible in Agency Mode for account owners as well as for your clients in sub-account mode.
I located around three hundred fifty apps across various service groups, including SMS and live chat integrations, social media, and marketing automation tools.
You can additionally incorporate WhatsApp and Twilio for messaging, enable bidirectional syncing with various other CRMs, and handle consultations and scheduling with Google Schedule.
And also, QuickBooks integration is readily available for financial monitoring, among other alternatives.
The Reselling and SaaSpreneur Program
The reseller program represents among GoHighLevel’s main destinations.
Essential note: You’ll require Agency Mode gain access to with the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven bucks monthly deals:
Total sub-account rebranding and modification
Unlimited client sub-accounts at no added cost
API accessibility for incorporating external tools
To re-sell these ready-to-deploy GHL sub-accounts at a markup, you’ll require the two hundred ninety-seven buck regular monthly Unlimited plan.
When you do this, you can likewise resell various other software application solutions to your consumers at a markup.
GoHighLevel requires charging a minimum of ninety-seven dollars month-to-month for every client.
This suggests you’ll need at the very least 5 clients restoring regular monthly to recover cost. Any kind of added customers past that contribute directly to your revenue.
The tools you can re-sell within your sub-accounts include core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus loads of Marketplace applications such as AWeber, Continuous Call, and Wrike.
To be successful with the GoHighLevel reseller program:
Include worth to your sub-accounts by consisting of:
Custom-made structures
Ready-made photos
Pre-built assimilations
Automated workflows
Without these enhancements, clients might choose GoHighLevel straight rather than paying your costs.
The SaaS Mode includes white-label alternatives for:
apple iphone application
Android application
Desktop computer application
These apps permit managing all social networks, SMS, and email from one area.
Alternatively, you can “gray-label” a mobile app to attach your GHL leads without them requiring to return to your well-known GHL web pages.
In total, these are 3 various mobile applications you can select from based upon your objectives.
Nonetheless, you need to comprehend:
Resellers are accountable for consumer support and disputes; failing to fix concerns can result in account termination.
Resellers must charge a minimum of ninety-seven bucks regular monthly per sub-account, limiting pricing versatility.
Offering lifetime accessibility for an one-time cost is prohibited without previous approval.
Pricing Framework and Support Plans
I appreciate that HighLevel’s assistance is offered straight from the dashboard via the Aid and live chat buttons.
Once you register for a test, you obtain open door to a welcome training course, onboarding video tutorials, and a telephone number for assistance. And indeed, they in fact address phone calls.
I did call their technical assistance group for help with developing funnels and web sites, which I had searched extensively for. The reaction arrived within twenty-four hours, and the follow-ups were outstanding. The assistance rep definitely showed deep understanding of the platform, which is always important.
Pertaining to payment plans, there’s a robust Starter plan available for ninety-seven dollars, which includes unlimited calls, emails, products, funnels, and much more.
Still, you’ll likely intend to consider updating to the two hundred ninety-seven dollar regular monthly prepare for extensive agency requirements. With this plan, you can additionally re-sell the GHL system as a SaaS.
For support, expect a dynamic Facebook Team neighborhood, paid onboarding, and a done-for-you configuration choice additionally available for a fee.
There’s continuous online conversation available straight from your GHL control panel, in addition to practical paperwork for self-service assistance.
Configuration plans are available for an added cost, consisting of a two hundred ninety-seven dollar choice for HIPAA compliance if that’s something you call for.
You may think the unlimited plan consists of unlimited email functionality. Different customers have actually whined about unanticipated credit card fees for sending out emails from their servers without clear transparency.
Final thought: GoHighLevel Languages
GoHighLevel is a qualified all-in-one platform for agencies looking for to settle their marketing stack with solid CRM and automation features.
However, remain familiar with its clunky interface, prospective email deliverability issues, and added expenses for email volume.
If you can tolerate the rough edges and primarily offer company clients, GHL provides reasonable value– however ensure you test email deliverability prior to totally devoting.
Below’s one essential consideration:
If you’re dedicating to it, be prepared to invest additional cash on a different email marketing software program because of deliverability concerns and insects.