GoHighLevel settings itself as a thorough marketing and sales suite constructed specifically for digital agencies. It bundles together CRM abilities, email campaigns, training course hosting, and automation workflows right into one plan. The core assurance? Replace your spread toolkit with a single platform that takes care of client involvement and company operations from start to finish GoHighLevel IVR
I have actually always gravitated toward linked platforms for electronic commerce.
That’s precisely why tools like ClickFunnels caught my interest years back.
Yet we’re now in 2026, and the landscape has changed dramatically.
After spending substantial time inside GoHighLevel, I think you require to hear what I uncovered firsthand.
We’ll additionally check out exactly how it measures up versus competing platforms.
In this manner, you can buy choice you’ll feel great about long-term.
The Aspects of GoHighLevel That Excited Me
Consolidated Remedy: GoHighLevel combines crucial sales and marketing abilities, eliminating the requirement for multiple separate subscriptions.
Text Messaging Functionality: Bidirectional SMS interaction provides stronger engagement than conventional email approaches.
Effective CRM System: The get in touch with monitoring features competing what you ‘d find in ActiveCampaign or ClickFunnels.
Advanced Automation: Exceptional workflow capacities for segmenting target markets, managing calls, and building custom processes.
Competitive Pricing Structure: Monthly plans ranging from ninety-seven to two hundred ninety-seven dollars contend positively with Kajabi and ClickFunnels choices that typically begin over one hundred fifty bucks regular monthly. However, email expenditures can accumulate swiftly, which I’ll deal with soon.
Integration Capabilities: Suitable with Zapier, email systems, and messaging solutions.
The Disappointing Elements of GoHighLevel
Complicated User interface: The interface felt counterproductive, with arrangement options scattered throughout the system and uncomplicated tasks like funnel editing and enhancing needing unnecessarily intricate actions.
Email Program Costs Rise: You’re billed one cent per email message, meaning a listing of thirty thousand subscribers could press your monthly costs beyond 3 hundred bucks. Integrated with excess fees and third-party integration needs like Mailgun, real monthly costs climbed to someplace between four hundred seventy-five and six hundred twenty-five bucks.
Reliability Issues: Multiple customers have actually documented serious automation malfunctions, including emails being supplied to wrong recipients or sent several times to the same individual.
Email Delivery Difficulties: Their email facilities depends upon Mailgun, and countless customers transitioning from various other email marketing systems to GoHighLevel experienced substantial decreases in deliverability rates. This stands for an essential weak point that could eventually push you towards alternate remedies.
Generalist Technique: While automation features are durable, rivals provide greater depth in program development and community structure features. That stated, Kajabi bills one hundred forty-nine dollars or even more monthly for hosting more than three products.
My Bottom Line Analysis
GoHighLevel provides a capable unified platform for marketing, sales, and client connection management at a sensible base price point.
Yet allow’s obtain genuine regarding something important.
Many customers see it mainly as a CRM or funnel builder as opposed to an email-focused system.
Many individuals consistently report deliverability issues with the email features, so element that in if email marketing stands for a core part of your approach.
Those surprise email sending fees have blindsided many customers as well.
The system absolutely excels for agencies thinking about reselling marketing solutions. With white-labeling abilities, unlimited sub-accounts on premium tiers, and detailed client management tools, it’s architected particularly for agency development and scaling.
Recognizing GoHighLevel’s Core Function
GoHighLevel aspires to work as a comprehensive platform addressing most electronic sales and marketing needs for your agency.
The platform consists of email marketing capacities, course production tools, workflow automation, CRM capability, website building, landing page development, and additional features.
Its mentioned purpose is changing every other device presently in your stack, and the firm makes no apologies regarding that aspiration.
Consider this circumstance:
GoHighLevel asserts it can replacement for platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and numerous various other solutions.
What makes GHL unique compared to comparable platforms like ClickFunnels and Kajabi is its positioning as an option for marketing agencies and software program resellers.
The pricing appears reasonable in the beginning glimpse: ninety-seven bucks and 2 hundred ninety-seven bucks monthly.
Yet is that the complete image? Let’s examine further.
Browsing the GoHighLevel Interface
The GoHighLevel dashboard provides a tidy and apparently user-friendly format that appears welcoming initially.
Nevertheless, the majority of users encounter difficulties with the chaotic user interface and senseless company of features.
For instance:
The platform uses 3 distinctive setups panels for managing different arrangement facets– general settings, individual setups, and item settings GoHighLevel IVR
Bizarrely, the web links to these important settings are placed on contrary sides of the screen, developing unnecessary confusion and stress.
Despite having extra information occupied, the dashboard maintains a clean and well-structured look.
I value the capacity to create several dashboards for arranging various records into different views.
This function shows specifically valuable when preserving different perspectives for the account owner versus sub-accounts representing your consumers.
As I mentioned earlier, GoHighLevel contains many rough edges in terms of interface and individual experience, and the underlying codebase appears less than beautiful.
Building Funnels in GoHighLevel
To create a client’s site, create landing pages, or create a sales funnel within GoHighLevel, you have to first establish a sub-account by entering their details.
After finishing this action, button to the freshly produced sub-account, browse to Websites, then choose Funnels. Don’t fret if this really feels complex– it took me numerous attempts prior to recognizing the workflow.
HighLevel Funnels permits unlimited sales funnel development, unlike platforms such as Kajabi that impose limitations.
Furthermore, there are greater than one thousand funnel templates readily available to increase your first arrangement.
Based upon my experience, you will not require considerable know-how to build landing pages and sales funnels making use of GoHighLevel.
You have the choice to tailor templates on your own or request GoHighLevel to deal with personalization for you.
I chose the self-customization path since I wanted to create comprehensive, custom funnels from scratch making use of the drag-and-drop contractor. You simply include the sequential actions.
I especially worth these capabilities:
GHL’s Pictures feature enables instantaneous funnel duplicating across accounts, saving significant setup time.
Effective screening with rapid step replication and split screening capability.
Real-time alerts concerning lead activities keep you informed without constant hand-operated checking.
I especially appreciate the multi-channel integration incorporating voice, SMS, and Facebook directly within funnels.
Aesthetic pipeline management with automatic guidelines for progressing leads enhances follow-up processes.
To further streamline migrations, GHL offers a ClickFunnels import feature for smooth funnel transfers.
Web Page and Web Site Building
GoHighLevel enables web page creation from scratch or template option for modification using the intuitive drag-and-drop building contractor.
You’re additionally free to integrate ready-made web page areas as preferred. Conversely, make use of custom code to create customized features.
The experience feels as smooth as Elementor for WordPress. Nonetheless, Elementor does supply slightly much more, including:
A wider selection of custom font styles and typography alternatives
Advanced text animations
Extensive widget collection
Advanced background capacities like parallax scrolling and video clip histories
Nevertheless, I believe HighLevel will verify enough for the majority of your clients.
The pages integrate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Incredibly hassle-free functionality.
I likewise value the ability to produce “global sections” or page sections that immediately inhabit when producing new pages, conserving time and ensuring regular branding throughout. An additional Elementor-like feature I value.
With Brand name Boards found under Marketing, you can achieve the exact same for text elements and various other branding basics.
The statistics web page displays everything occurring on your sub-account’s site, consisting of page gos to and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors considerable surprise costs. You’ll pay one cent per email beyond your strategy’s allocation, which collects quickly with larger customer lists. Lots of users call for third-party services like Mailgun for enhanced deliverability, pressing real costs substantially beyond the marketed membership rate.
Currently pertaining to the features:
GoHighLevel permits email campaign and series production with triggers and automated follow-up messages.
I value the capability to add trackable web links in both emails and SMS messages, enabling you to keep track of recipient activities and activate computerized communications.
You can save, send out, or timetable emails for optimum distribution times.
This shows important for reaching your target market when they’re probably to open up messages.
Right here’s where the situation degrades significantly.
GoHighLevel advises Mailgun for mass email sending, recommending their LC service might have lower delivery prices.
Testing GoHighLevel’s email deliverability before complete commitment is a good idea, as numerous individuals have reported roughly thirty percent lower delivery rates compared to their previous email marketing systems.
Currently, I heard there are over four hundred adjustable email templates readily available on HighLevel. Regardless of detailed searches of the Template Collection, I couldn’t situate them within a sub-account in Sub-Account Mode.
A decent variety of templates appears when switching to Agency Mode.
You can include your custom-created templates, although this requires the two hundred ninety-seven buck month-to-month reseller strategy.
Within a sub-account, I only found 6 standard templates and the alternative to develop and save email templates from square one for reuse in various other campaigns.
Right here’s what one template, called “Strategic Planning,” appears like inside the GHL email layout editor:
Not particularly remarkable, yet not awful either.
Nonetheless, I do appreciate that GHL integrates workflow automation right into email marketing, incorporating:
Invite and Thanks messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel IVR
Split testing for conversion optimization, among other features.
Furthermore, real-time analytics provide insights right into email campaign efficiency. This assists you profit from opportunities or address prospective issues as they arise.
The HighLevel CRM System
GoHighLevel’s CRM device reminds me of ClickFunnels in its thoroughness.
GoHighLevel consists of a client portal enabling project progression tracking and checking out previous communications.
The workflow automation attribute aids enhance tasks like contact administration, segmentation, and lead advancement with your pipeline.
This represents a substantial benefit: GoHighLevel promotes interesting interactions with leads with sms message, voicemail declines, and Facebook Messenger. This versatility suggests connecting with various client sections via their favored communication channels.
Know, however– SMS fees use independently from the membership charge.
I additionally value the GoHighLevel Social Planner.
It enables you to produce, conserve, edit, schedule, article, and evaluate social networks web content throughout numerous channels.
It works as a solid replacement for social media sites organizing tools like Buffer, SproutSocial, and Hootsuite– without added expenses.
But that’s not every little thing; the CRM tool also offers a number of handy features:
Set up consultations directly within the platform from the Calendars area.
Merge multi-channel interactions to sustain your clients’ recommended interaction approaches and relationship-building approaches.
Usage tags and smart lists to section consumers for more targeted campaigns.
Include considerable consumer information per entrance under the Opportunity tab, providing clearer understanding of your potential customers, leads, and customers as they advance through your visual pipeline.
Advanced lead racking up helps focus on lead nurturing based upon their actions throughout your pipeline.
Currently allow’s review the essential product or services you can market making use of GoHighLevel
Products You Can Offer Through GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL supports both small and extensive programs, full with memberships, areas, and associated resources.
GHL also allows physical product sales making use of ecommerce pages, like Systeme. Nonetheless, dropshipping is not offered.
GoHighLevel programs sustain different content styles, consisting of audio, video clip, and records.
This implies suiting various discovering designs and interesting a broader pupil base.
Plus, it permits importing training courses from Kajabi, including even more versatility to your program production initiatives.
In my experience, committed on the internet program tools like Kajabi, LearnWorlds, and Thinkific provide much more sophisticated options. These include course dripping, social profiles, and progressed community building and monitoring devices. However, GHL’s offerings will certainly suffice for numerous creators.
GoHighLevel likewise gives training course certifications and various settlement choices, consisting of time payment plan and free courses.
You can conveniently attach your programs to your area for quick gain access to and to improve money making potential.
What I particularly appreciate is exactly how straightforward it is to incorporate training course items straight with your sales funnels and CRM for automatic nurturing, lead racking up, conversions, follow-ups, and extra.
This is just one of my preferred facets of Kajabi also.
Reputation Management Features
Online ratings hold critical relevance, and GoHighLevel recognizes this fact.
The system immediately sends evaluation demands by means of text, email, and QR code adhering to purchases.
This feature ensures you don’t miss possibilities to construct reliability and depend on with your target market.
You can likewise keep an eye on on the internet testimonials concerning your solutions or company, allowing suitable reactions.
For instance, you can redirect adverse comments to a personal form before public publishing.
Alternatively, you can choose who can leave comments based on their rating.
This technique encourages you to involve straight with clients to resolve concerns without harming your reputation.
Plus, GoHighLevel streamlines issues by enabling you to examine customer feedback across numerous systems– like Yext, Google My Company, and Facebook– directly from your GHL account. Pretty hassle-free functionality.
Integration Alternatives
The platform supports basic integration alternatives across payment handling, social media and Zapier.
In addition, the App Market, including both paid and complimentary app integrations, comes in Agency Mode for account owners along with for your clients in sub-account setting.
I found about 3 hundred fifty applications across numerous company classifications, including SMS and live chat combinations, social media sites, and marketing automation devices.
You can likewise integrate WhatsApp and Twilio for messaging, allow bidirectional syncing with other CRMs, and take care of appointments and organizing with Google Calendar.
Plus, QuickBooks integration is offered for monetary administration, to name a few choices.
The Reselling and SaaSpreneur Program
The reseller program stands for one of GoHighLevel’s main tourist attractions.
Important note: You’ll need Agency Mode access via the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven dollars month-to-month offers:
Total sub-account rebranding and personalization
Unlimited client sub-accounts at no extra cost
API gain access to for incorporating external devices
To re-sell these ready-to-deploy GHL sub-accounts at a markup, you’ll need the two hundred ninety-seven buck monthly Unlimited plan.
When you do this, you can additionally resell various other software application remedies to your customers at a markup.
GoHighLevel requires billing a minimum of ninety-seven dollars monthly for each and every client.
This means you’ll need at least 5 clients renewing month-to-month to recover cost. Any extra clients past that contribute straight to your earnings.
The tools you can resell within your sub-accounts include core solutions like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus lots of Marketplace applications such as AWeber, Constant Get In Touch With, and Wrike.
To be successful with the GoHighLevel reseller program:
Add worth to your sub-accounts by including:
Customized frameworks
Ready-made photos
Pre-built assimilations
Automated operations
Without these additions, customers may select GoHighLevel directly rather than paying your costs.
The SaaS Mode consists of white-label options for:
iPhone application
Android application
Desktop computer application
These apps enable handling all social networks, SMS, and email from one place.
Conversely, you can “gray-label” a mobile app to connect your GHL leads without them requiring to return to your top quality GHL pages.
In total, these are 3 various mobile applications you can select from based upon your purposes.
Nonetheless, you require to comprehend:
Resellers are accountable for consumer support and disagreements; failure to solve problems can lead to account termination.
Resellers need to bill at least ninety-seven dollars regular monthly per sub-account, limiting pricing adaptability.
Marketing lifetime access for a single fee is restricted without prior approval.
Pricing Framework and Support Plans
I value that HighLevel’s assistance is available straight from the dashboard via the Aid and live chat switches.
As soon as you sign up for a test, you get free access to a welcome course, onboarding video tutorials, and a telephone number for assistance. And indeed, they really answer phone calls.
I did call their technical assistance group for assistance with producing funnels and web sites, which I had actually looked extensively for. The reaction showed up within twenty-four hours, and the follow-ups were excellent. The support representative definitely showed deep understanding of the platform, which is always valuable.
Regarding layaway plan, there’s a durable Starter plan offered for ninety-seven dollars, that includes unlimited contacts, emails, items, funnels, and more.
Still, you’ll likely wish to consider upgrading to the two hundred ninety-seven dollar monthly prepare for detailed agency demands. With this strategy, you can likewise market the GHL platform as a SaaS.
For assistance, anticipate a dynamic Facebook Group area, paid onboarding, and a done-for-you configuration option additionally readily available for a cost.
There’s around-the-clock real-time chat available straight from your GHL control panel, together with valuable documentation for self-service aid.
Arrangement plans are available for an extra expense, including a two hundred ninety-seven buck alternative for HIPAA conformity if that’s something you need.
You may presume the unlimited plan includes unlimited email capability. Different users have actually whined concerning unforeseen credit card fees for sending out emails from their web servers without clear transparency.
Verdict: GoHighLevel IVR
GoHighLevel is a qualified all-in-one platform for agencies looking for to combine their marketing pile with solid CRM and automation features.
Nonetheless, remain familiar with its cumbersome user interface, potential email deliverability issues, and added expenses for email quantity.
If you can tolerate the rough sides and primarily offer business customers, GHL provides affordable value– but guarantee you check email deliverability before completely dedicating.
Below’s one essential consideration:
If you’re devoting to it, be prepared to invest added money on a different email marketing software program because of deliverability problems and insects.