GoHighLevel settings itself as a detailed marketing and sales collection built specifically for digital agencies. It packages together CRM capacities, email campaigns, training course hosting, and automation workflows right into one bundle. The core promise? Change your spread toolkit with a single system that takes care of client involvement and company procedures from beginning to end GoHighLevel Incoming Calls
I have actually constantly inclined linked systems for digital commerce.
That’s precisely why tools like ClickFunnels captured my focus years earlier.
Yet we’re now in 2026, and the landscape has actually shifted significantly.
After spending significant time inside GoHighLevel, I believe you need to hear what I found firsthand.
We’ll additionally take a look at exactly how it measures up versus completing systems.
In this manner, you can purchase choice you’ll feel confident concerning lasting.
The Aspects of GoHighLevel That Impressed Me
Consolidated Solution: GoHighLevel merges crucial sales and marketing capacities, eliminating the need for multiple different memberships.
Text Messaging Functionality: Bidirectional SMS communication offers more powerful interaction than standard email techniques.
Powerful CRM System: The contact administration features competing what you would certainly discover in ActiveCampaign or ClickFunnels.
Advanced Automation: Excellent workflow abilities for segmenting audiences, managing calls, and structure custom processes.
Competitive Pricing Framework: Monthly plans varying from ninety-seven to two hundred ninety-seven dollars complete favorably with Kajabi and ClickFunnels alternatives that commonly start above one hundred fifty dollars month-to-month. Nonetheless, email expenses can accumulate promptly, which I’ll address shortly.
Integration Capacities: Suitable with Zapier, email platforms, and messaging services.
The Frustrating Components of GoHighLevel
Confusing User interface: The user interface felt counterproductive, with arrangement choices spread throughout the platform and straightforward jobs like funnel editing calling for unnecessarily complex steps.
Email Program Expenditures Intensify: You’re charged one cent per email message, indicating a listing of thirty thousand customers can push your regular monthly expense past three hundred bucks. Integrated with excess fees and third-party integration requirements like Mailgun, real regular monthly costs climbed to somewhere in between four hundred seventy-five and six hundred twenty-five dollars.
Integrity Issues: Several customers have actually documented severe automation malfunctions, consisting of emails being provided to incorrect recipients or sent several times to the very same person.
Email Shipment Challenges: Their email infrastructure depends on Mailgun, and numerous customers transitioning from other email marketing platforms to GoHighLevel experienced considerable declines in deliverability prices. This stands for a crucial weak point that can at some point press you towards alternative remedies.
Generalist Approach: While automation features are robust, rivals provide higher deepness in course production and neighborhood building features. That said, Kajabi charges one hundred forty-nine bucks or more regular monthly for hosting more than three items.
My Bottom Line Evaluation
GoHighLevel supplies a qualified unified system for marketing, sales, and consumer partnership management at a practical base cost point.
Yet let’s obtain actual regarding something vital.
A lot of users see it mostly as a CRM or funnel builder as opposed to an email-focused platform.
Numerous individuals constantly report deliverability troubles with the email features, so variable that in if email marketing stands for a core part of your approach.
Those shock email sending costs have actually blindsided numerous individuals as well.
The system absolutely succeeds for agencies curious about reselling marketing solutions. With white-labeling abilities, unlimited sub-accounts on costs tiers, and thorough customer management tools, it’s architected especially for agency development and scaling.
Understanding GoHighLevel’s Core Purpose
GoHighLevel desires work as a comprehensive system addressing most digital sales and marketing needs for your agency.
The system includes email marketing capacities, program production tools, workflow automation, CRM capability, internet site structure, landing page development, and additional features.
Its stated purpose is changing every other device currently in your stack, and the company makes no apologies about that passion.
Consider this circumstance:
GoHighLevel claims it can substitute for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and many various other solutions.
What makes GHL unique contrasted to similar systems like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software application resellers.
The pricing appears affordable at first glance: ninety-seven bucks and two hundred ninety-seven dollars monthly.
But is that the full photo? Let’s investigate further.
Browsing the GoHighLevel User Interface
The GoHighLevel dashboard presents a tidy and seemingly instinctive format that appears welcoming originally.
Nevertheless, the majority of individuals encounter difficulties with the messy interface and not logical organization of features.
As an example:
The system uses three distinctive setups panels for handling various configuration aspects– total setups, private setups, and item setups GoHighLevel Incoming Calls
Bizarrely, the web links to these critical setups are placed on contrary sides of the display, developing unneeded complication and aggravation.
Despite added information inhabited, the dashboard keeps a clean and well-structured appearance.
I appreciate the capability to create several control panels for arranging different reports into separate views.
This function proves especially beneficial when maintaining different viewpoints for the account proprietor versus sub-accounts representing your customers.
As I discussed earlier, GoHighLevel has many rough edges in terms of user interface and customer experience, and the underlying codebase appears less than pristine.
Building Funnels in GoHighLevel
To build a customer’s site, develop landing pages, or develop a sales funnel within GoHighLevel, you need to first establish a sub-account by entering their info.
After completing this action, switch to the newly produced sub-account, browse to Websites, then choose Funnels. Don’t stress if this feels complicated– it took me numerous attempts before recognizing the workflow.
HighLevel Funnels enables unlimited sales funnel development, unlike systems such as Kajabi that enforce restrictions.
Furthermore, there are more than one thousand funnel templates offered to increase your preliminary arrangement.
Based upon my experience, you will not need extensive proficiency to construct landing pages and sales funnels making use of GoHighLevel.
You have the option to personalize templates yourself or request GoHighLevel to deal with personalization for you.
I selected the self-customization route since I intended to develop thorough, custom funnels from scratch making use of the drag-and-drop contractor. You merely add the consecutive steps.
I particularly value these capabilities:
GHL’s Pictures feature allows immediate funnel duplicating throughout accounts, conserving substantial arrangement time.
Reliable screening with rapid step replication and split testing performance.
Real-time alerts regarding lead activities maintain you educated without continuous manual checking.
I especially appreciate the multi-channel integration integrating voice, SMS, and Facebook directly within funnels.
Visual pipeline management with automatic regulations for progressing leads enhances follow-up processes.
To even more simplify migrations, GHL provides a ClickFunnels import attribute for seamless funnel transfers.
Web Page and Site Building
GoHighLevel allows web page creation from the ground up or template option for modification making use of the user-friendly drag-and-drop contractor.
You’re additionally complimentary to include ready-made web page sections as wanted. Additionally, use customized code to create specialized functions.
The experience really feels as smooth as Elementor for WordPress. Nonetheless, Elementor does offer a little much more, including:
A broader selection of customized font styles and typography choices
Innovative text animations
Considerable widget library
Advanced history capacities like parallax scrolling and video histories
However, I think HighLevel will certainly prove enough for most of your customers.
The web pages integrate straight with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Incredibly practical capability.
I also value the capacity to develop “international sections” or web page sections that instantly inhabit when developing new web pages, conserving time and making certain regular branding throughout. Another Elementor-like feature I value.
With Brand name Boards found under Marketing, you can complete the same for text elements and various other branding basics.
The statistics page shows every little thing taking place on your sub-account’s website, consisting of page visits and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors significant hidden expenses. You’ll pay one cent per email past your strategy’s allocation, which collects swiftly with larger subscriber listings. Lots of users need third-party services like Mailgun for enhanced deliverability, pressing real expenses substantially beyond the promoted membership cost.
Now relating to the features:
GoHighLevel permits email campaign and series production with triggers and automated follow-up messages.
I appreciate the ability to add trackable web links in both emails and SMS messages, allowing you to keep track of recipient activities and cause automatic interactions.
You can save, send, or timetable emails for optimum shipment times.
This shows useful for reaching your target market when they’re probably to open up messages.
Below’s where the situation weakens substantially.
GoHighLevel suggests Mailgun for bulk email sending, suggesting their LC solution might have lower distribution rates.
Evaluating GoHighLevel’s email deliverability prior to complete dedication is a good idea, as many individuals have actually reported roughly thirty percent reduced delivery prices contrasted to their previous email marketing platforms.
Now, I heard there are over four hundred personalized email templates offered on HighLevel. Despite detailed searches of the Template Library, I couldn’t find them within a sub-account in Sub-Account Mode.
A decent selection of templates shows up when changing to Agency Mode.
You can include your custom-created templates, although this needs both hundred ninety-seven buck month-to-month reseller plan.
Within a sub-account, I only located six basic templates and the alternative to develop and save email templates from square one for reuse in other projects.
Right here’s what one template, called “Strategic Planning,” resembles inside the GHL email design editor:
Not specifically outstanding, however not horrible either.
Nevertheless, I do appreciate that GHL integrates workflow automation right into email marketing, including:
Invite and Thank You messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Incoming Calls
Split screening for conversion optimization, to name a few features.
Furthermore, real-time analytics supply understandings into email campaign efficiency. This helps you capitalize on opportunities or address prospective issues as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel consists of a client portal allowing project progression tracking and seeing previous interactions.
The workflow automation attribute aids streamline jobs like contact administration, segmentation, and lead improvement via your pipeline.
This stands for a substantial advantage: GoHighLevel promotes interesting communications with leads via text messages, voicemail decreases, and Facebook Messenger. This versatility suggests getting in touch with different customer sectors with their chosen communication channels.
Understand, though– SMS charges apply individually from the registration fee.
I likewise value the GoHighLevel Social Planner.
It enables you to develop, save, edit, routine, post, and assess social media sites content across numerous networks.
It operates as a strong replacement for social media scheduling tools like Buffer, SproutSocial, and Hootsuite– without extra expenses.
However that’s not every little thing; the CRM device likewise gives a number of handy features:
Schedule appointments directly within the platform from the Calendars area.
Combine multi-channel communications to sustain your customers’ favored communication techniques and relationship-building methods.
Usage tags and wise checklists to section clients for even more targeted campaigns.
Add considerable client information per entrance under the Opportunity tab, supplying clearer understanding of your leads, leads, and consumers as they proceed through your aesthetic pipeline.
Advanced lead scoring assists prioritize lead nurturing based on their actions throughout your pipeline.
Currently allow’s review the essential products and services you can market using GoHighLevel
Products You Can Market With GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL supports both small and detailed programs, total with memberships, neighborhoods, and relevant sources.
GHL additionally allows physical item sales utilizing shopping pages, like Systeme. Nevertheless, dropshipping is not readily available.
GoHighLevel courses support different web content layouts, including sound, video, and files.
This indicates suiting different knowing designs and attracting a more comprehensive student base.
And also, it allows importing programs from Kajabi, adding much more adaptability to your program development efforts.
In my experience, dedicated on the internet program devices like Kajabi, LearnWorlds, and Thinkific provide much more sophisticated choices. These consist of program leaking, social accounts, and advanced community building and management devices. Nonetheless, GHL’s offerings will certainly suffice for numerous makers.
GoHighLevel additionally provides training course certificates and different payment choices, consisting of time payment plan and free courses.
You can easily attach your training courses to your neighborhood for quick access and to enhance monetization capacity.
What I especially value is exactly how straightforward it is to incorporate course products directly with your sales funnels and CRM for automatic nurturing, lead racking up, conversions, follow-ups, and much more.
This is among my favorite facets of Kajabi also.
Reputation Management Features
On-line scores hold important significance, and GoHighLevel acknowledges this fact.
The system instantly sends review demands using text, email, and QR code adhering to purchases.
This feature ensures you don’t miss possibilities to build reliability and depend on with your audience.
You can additionally keep an eye on on the internet testimonials regarding your services or organization, allowing ideal feedbacks.
For instance, you can reroute adverse feedback to an exclusive kind prior to public posting.
Additionally, you can choose who can leave remarks based upon their score.
This method encourages you to involve straight with customers to deal with issues without harming your credibility.
And also, GoHighLevel simplifies matters by permitting you to review customer comments throughout numerous systems– like Yext, Google My Company, and Facebook– straight from your GHL account. Pretty hassle-free functionality.
Integration Options
The platform sustains common integration alternatives throughout repayment processing, social networks and Zapier.
Furthermore, the Application Marketplace, featuring both paid and complimentary app assimilations, is accessible in Agency Mode for account proprietors in addition to for your customers in sub-account setting.
I discovered around 3 hundred fifty applications across numerous company groups, including SMS and live conversation combinations, social media sites, and marketing automation devices.
You can also incorporate WhatsApp and Twilio for messaging, allow bidirectional syncing with various other CRMs, and handle visits and scheduling with Google Calendar.
And also, QuickBooks integration is available for monetary management, among other choices.
The Reselling and SaaSpreneur Program
The reseller program represents one of GoHighLevel’s main destinations.
Crucial note: You’ll need Agency Mode accessibility via the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven bucks monthly offers:
Complete sub-account rebranding and modification
Unlimited customer sub-accounts at no extra cost
API accessibility for integrating exterior devices
To re-sell these ready-to-deploy GHL sub-accounts at a markup, you’ll require the two hundred ninety-seven dollar month-to-month Unlimited plan.
When you do this, you can also market other software application services to your customers at a markup.
GoHighLevel requires charging a minimum of ninety-seven dollars month-to-month for every customer.
This means you’ll require at the very least 5 clients restoring regular monthly to break even. Any kind of added customers past that add directly to your earnings.
The tools you can re-sell within your sub-accounts include core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus dozens of Industry applications such as AWeber, Constant Get In Touch With, and Wrike.
To do well with the GoHighLevel reseller program:
Include value to your sub-accounts by consisting of:
Personalized structures
Prefabricated snapshots
Pre-built integrations
Automated workflows
Without these additions, customers may select GoHighLevel straight as opposed to paying your costs.
The SaaS Mode consists of white-label options for:
iPhone application
Android application
Desktop application
These applications permit managing all social media, SMS, and email from one location.
Alternatively, you can “gray-label” a mobile app to link your GHL leads without them needing to return to your top quality GHL pages.
In total amount, these are three different mobile applications you can select from based upon your objectives.
However, you need to recognize:
Resellers are in charge of client support and disagreements; failing to settle issues can lead to account discontinuation.
Resellers must charge at the very least ninety-seven bucks monthly per sub-account, limiting pricing adaptability.
Selling life time accessibility for an one-time charge is forbidden without prior authorization.
Pricing Structure and Assistance Plans
I value that HighLevel’s support is offered straight from the dashboard with the Help and live conversation buttons.
Once you sign up for a trial, you gain open door to a welcome program, onboarding video tutorials, and a contact number for support. And of course, they really answer phone calls.
I did contact their technical support group for assistance with creating funnels and websites, which I had actually looked thoroughly for. The action got here within twenty-four hours, and the follow-ups were excellent. The assistance representative definitely showed deep knowledge of the system, which is always valuable.
Relating to payment plans, there’s a durable Starter plan available for ninety-seven dollars, that includes unlimited calls, emails, items, funnels, and a lot more.
Still, you’ll likely wish to take into consideration updating to the two hundred ninety-seven dollar regular monthly plan for detailed agency requirements. With this plan, you can additionally re-sell the GHL platform as a SaaS.
For assistance, anticipate a vivid Facebook Group area, paid onboarding, and a done-for-you arrangement choice additionally available for a cost.
There’s ongoing online chat readily available straight from your GHL control panel, along with helpful documentation for self-service support.
Configuration plans are readily available for an additional price, consisting of a two hundred ninety-seven dollar option for HIPAA conformity if that’s something you call for.
You may assume the unlimited plan consists of unlimited email performance. Numerous customers have actually whined concerning unanticipated charge card charges for sending out emails from their servers without clear transparency.
Verdict: GoHighLevel Incoming Calls
GoHighLevel is a capable all-in-one platform for agencies seeking to consolidate their marketing stack with strong CRM and automation features.
Nonetheless, continue to be familiar with its cumbersome user interface, potential email deliverability concerns, and additional expenses for email volume.
If you can endure the rough sides and largely serve organization clients, GHL offers sensible value– but guarantee you check email deliverability before totally dedicating.
Right here’s one critical factor to consider:
If you’re dedicating to it, be prepared to invest added cash on a different email marketing software program due to deliverability concerns and insects.