GoHighLevel settings itself as a thorough marketing and sales collection constructed especially for digital agencies. It packages with each other CRM capacities, email campaigns, course hosting, and automation workflows right into one bundle. The core assurance? Replace your spread toolkit with a single system that handles client involvement and company operations from start to finish GoHighLevel Graphic Design Playbook
I have actually constantly inclined merged platforms for electronic business.
That’s precisely why tools like ClickFunnels caught my focus years earlier.
Yet we’re currently in 2026, and the landscape has changed drastically.
After investing substantial time inside GoHighLevel, I think you need to hear what I discovered firsthand.
We’ll also analyze how it measures up against completing platforms.
This way, you can make a purchasing choice you’ll feel great regarding long-term.
The Facets of GoHighLevel That Thrilled Me
Consolidated Remedy: GoHighLevel merges vital sales and marketing abilities, removing the requirement for multiple different subscriptions.
Text Messaging Capability: Bidirectional SMS interaction supplies more powerful interaction than traditional email strategies.
Powerful CRM System: The get in touch with management features rival what you would certainly locate in ActiveCampaign or ClickFunnels.
Advanced Automation: Superb workflow capacities for segmenting audiences, managing calls, and structure customized procedures.
Competitive Pricing Framework: Month-to-month plans varying from ninety-seven to two hundred ninety-seven dollars compete favorably with Kajabi and ClickFunnels alternatives that normally start over one hundred fifty dollars regular monthly. Nevertheless, email costs can build up quickly, which I’ll attend to soon.
Integration Abilities: Compatible with Zapier, email platforms, and messaging services.
The Disappointing Components of GoHighLevel
Complicated Interface: The interface really felt counterintuitive, with configuration choices spread throughout the system and uncomplicated tasks like funnel modifying needing unnecessarily intricate actions.
Email Broadcast Expenditures Intensify: You’re charged one cent per email message, indicating a list of thirty thousand subscribers might push your monthly costs past 3 hundred dollars. Combined with overage costs and third-party integration needs like Mailgun, actual monthly expenses climbed to somewhere in between four hundred seventy-five and 6 hundred twenty-five bucks.
Dependability Issues: Several customers have recorded major automation breakdowns, consisting of emails being supplied to wrong recipients or sent several times to the same individual.
Email Shipment Obstacles: Their email facilities depends upon Mailgun, and various users transitioning from various other email marketing systems to GoHighLevel experienced substantial declines in deliverability rates. This stands for an important weakness that could eventually push you towards different remedies.
Generalist Technique: While automation features are robust, rivals offer greater depth in program development and neighborhood building features. That stated, Kajabi bills one hundred forty-nine dollars or even more monthly for hosting more than 3 items.
My Bottom Line Assessment
GoHighLevel provides a capable unified platform for marketing, sales, and customer relationship monitoring at a reasonable base price point.
Yet let’s obtain actual about something essential.
The majority of individuals see it largely as a CRM or funnel builder rather than an email-focused platform.
Various users constantly report deliverability troubles with the email features, so variable that in if email marketing represents a core element of your technique.
Those surprise email sending fees have blindsided several customers also.
The system absolutely succeeds for agencies curious about reselling marketing services. With white-labeling capacities, unlimited sub-accounts on premium rates, and comprehensive customer monitoring tools, it’s architected especially for agency development and scaling.
Understanding GoHighLevel’s Core Objective
GoHighLevel desires act as a comprehensive system dealing with most digital sales and marketing demands for your agency.
The platform consists of email marketing capacities, course development tools, workflow automation, CRM functionality, site building, landing page creation, and extra features.
Its mentioned goal is replacing every other device presently in your pile, and the company makes no apologies regarding that passion.
Consider this circumstance:
GoHighLevel claims it can substitute for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and various other solutions.
What makes GHL distinctive compared to similar platforms like ClickFunnels and Kajabi is its positioning as a solution for marketing agencies and software resellers.
The pricing shows up practical at first look: ninety-seven dollars and two hundred ninety-seven dollars month-to-month.
However is that the complete picture? Allow’s explore even more.
Browsing the GoHighLevel Interface
The GoHighLevel dashboard presents a tidy and apparently intuitive layout that shows up inviting at first.
Nevertheless, the majority of individuals encounter difficulties with the cluttered user interface and not logical company of features.
As an example:
The platform employs three unique settings panels for handling various configuration elements– total setups, specific setups, and product setups GoHighLevel Graphic Design Playbook
Bizarrely, the web links to these important setups are placed on contrary sides of the screen, developing unneeded complication and irritation.
Even with additional data populated, the dashboard keeps a tidy and well-structured appearance.
I value the ability to create several control panels for arranging various records into different views.
This function proves especially valuable when maintaining various point of views for the account owner versus sub-accounts representing your consumers.
As I pointed out earlier, GoHighLevel contains many harsh edges in regards to interface and user experience, and the underlying codebase shows up less than pristine.
Structure Funnels in GoHighLevel
To build a customer’s web site, develop landing pages, or produce a sales funnel within GoHighLevel, you need to initially establish a sub-account by entering their info.
After completing this action, button to the freshly developed sub-account, browse to Sites, after that pick Funnels. Do not worry if this really feels confusing– it took me a number of efforts before comprehending the workflow.
HighLevel Funnels permits unlimited sales funnel production, unlike systems such as Kajabi that enforce restrictions.
In addition, there are greater than one thousand funnel templates readily available to accelerate your first setup.
Based upon my experience, you won’t call for comprehensive knowledge to build landing pages and sales funnels making use of GoHighLevel.
You have the choice to tailor templates yourself or demand GoHighLevel to handle personalization for you.
I picked the self-customization path since I intended to produce detailed, custom funnels from scratch making use of the drag-and-drop contractor. You just add the sequential actions.
I specifically worth these capacities:
GHL’s Photos feature makes it possible for instant funnel duplicating across accounts, saving considerable arrangement time.
Reliable testing through rapid step replication and split screening capability.
Real-time notifications concerning lead activities keep you notified without constant hands-on checking.
I especially appreciate the multi-channel integration integrating voice, SMS, and Facebook straight within funnels.
Visual pipeline management with automatic policies for progressing leads enhances follow-up processes.
To further simplify migrations, GHL provides a ClickFunnels import feature for seamless funnel transfers.
Page and Internet Site Building
GoHighLevel makes it possible for page production from square one or template selection for personalization making use of the user-friendly drag-and-drop home builder.
You’re additionally complimentary to include ready-made page areas as preferred. Conversely, use custom-made code to produce specific features.
The experience really feels as smooth as Elementor for WordPress. However, Elementor does use slightly more, consisting of:
A more comprehensive option of custom-made typefaces and typography choices
Advanced message animations
Comprehensive widget library
Advanced history capacities like parallax scrolling and video clip backgrounds
Nonetheless, I think HighLevel will confirm adequate for the majority of your customers.
The web pages integrate straight with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Exceptionally practical capability.
I likewise appreciate the ability to develop “international areas” or page sections that instantly inhabit when developing new pages, saving time and making sure consistent branding throughout. An additional Elementor-like feature I value.
With Brand name Boards found under Marketing, you can accomplish the same for message elements and various other branding fundamentals.
The statistics web page shows every little thing occurring on your sub-account’s internet site, consisting of web page sees and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors substantial covert costs. You’ll pay one cent per email past your strategy’s allocation, which accumulates rapidly with larger client checklists. Numerous users call for third-party services like Mailgun for improved deliverability, pushing actual expenses considerably beyond the advertised membership rate.
Currently relating to the features:
GoHighLevel enables email campaign and sequence production with triggers and automated follow-up messages.
I value the capability to add trackable links in both emails and SMS messages, allowing you to keep track of recipient activities and set off automated communications.
You can conserve, send, or timetable emails for optimal distribution times.
This proves useful for reaching your audience when they’re most likely to open messages.
Here’s where the scenario degrades significantly.
GoHighLevel recommends Mailgun for mass email sending out, suggesting their LC service might have reduced delivery prices.
Evaluating GoHighLevel’s email deliverability before full dedication is recommended, as several users have actually reported around thirty percent reduced distribution prices compared to their previous email marketing platforms.
Currently, I heard there more than four hundred customizable email templates available on HighLevel. In spite of complete searches of the Template Collection, I couldn’t find them within a sub-account in Sub-Account Mode.
A good variety of templates shows up when changing to Agency Mode.
You can include your custom-created templates, although this needs both hundred ninety-seven buck regular monthly reseller plan.
Within a sub-account, I just found 6 standard templates and the option to produce and conserve email templates from scratch for reuse in various other campaigns.
Right here’s what one template, called “Strategic Planning,” appears like inside the GHL email layout editor:
Not especially outstanding, however not terrible either.
Nevertheless, I do value that GHL integrates workflow automation into email marketing, including:
Welcome and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel Graphic Design Playbook
Split testing for conversion optimization, to name a few features.
Furthermore, real-time analytics supply insights into email campaign efficiency. This helps you take advantage of possibilities or address potential troubles as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM device reminds me of ClickFunnels in its thoroughness.
GoHighLevel includes a client portal allowing task progression tracking and checking out past interactions.
The workflow automation function assists improve tasks like call monitoring, division, and lead development with your pipeline.
This represents a considerable benefit: GoHighLevel helps with interesting communications with leads with text messages, voicemail declines, and Facebook Messenger. This adaptability means connecting with various consumer sections with their favored communication channels.
Be aware, however– SMS charges use individually from the membership fee.
I likewise value the GoHighLevel Social Planner.
It allows you to develop, save, modify, routine, post, and evaluate social media web content throughout different channels.
It functions as a solid substitute for social networks organizing tools like Barrier, SproutSocial, and Hootsuite– without added costs.
But that’s not whatever; the CRM device also supplies a number of valuable features:
Schedule appointments straight within the platform from the Calendars section.
Combine multi-channel communications to support your customers’ favored interaction methods and relationship-building techniques.
Use tags and clever checklists to segment consumers for even more targeted campaigns.
Include comprehensive client information to every entrance under the Possibility tab, giving clearer understanding of your prospects, leads, and consumers as they proceed with your aesthetic pipeline.
Advanced lead scoring aids focus on lead nurturing based upon their actions throughout your pipeline.
Currently allow’s talk about the essential products and services you can offer using GoHighLevel
Products You Can Offer With GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL sustains both tiny and thorough programs, complete with memberships, communities, and associated sources.
GHL additionally enables physical item sales using e-commerce web pages, like Systeme. Nevertheless, dropshipping is not offered.
GoHighLevel programs sustain numerous content formats, consisting of sound, video clip, and papers.
This suggests fitting different learning designs and interesting a wider student base.
Plus, it allows importing programs from Kajabi, adding even more adaptability to your training course development initiatives.
In my experience, devoted online course tools like Kajabi, LearnWorlds, and Thinkific offer extra advanced alternatives. These consist of course dripping, social profiles, and advanced community structure and management devices. However, GHL’s offerings will certainly be sufficient for many creators.
GoHighLevel also supplies course certificates and various repayment alternatives, consisting of installment plans and free courses.
You can quickly link your courses to your area for fast accessibility and to enhance money making possibility.
What I particularly appreciate is exactly how straightforward it is to incorporate course items directly with your sales funnels and CRM for automatic nurturing, lead scoring, conversions, follow-ups, and more.
This is just one of my favorite facets of Kajabi also.
Reputation Management Features
On-line ratings hold important significance, and GoHighLevel recognizes this fact.
The platform immediately sends out evaluation demands by means of text, email, and QR code adhering to deals.
This feature guarantees you do not miss opportunities to develop reliability and count on with your audience.
You can additionally monitor online testimonials regarding your solutions or organization, allowing suitable feedbacks.
As an example, you can redirect adverse feedback to a personal form prior to public uploading.
Additionally, you can select that can leave remarks based upon their score.
This approach equips you to involve straight with customers to solve concerns without damaging your track record.
Plus, GoHighLevel simplifies issues by permitting you to assess client comments across various platforms– like Yext, Google My Organization, and Facebook– directly from your GHL account. Pretty practical performance.
Integration Choices
The platform supports standard integration choices across payment processing, social networks and Zapier.
Additionally, the App Market, featuring both paid and free app integrations, is accessible in Agency Mode for account proprietors along with for your clients in sub-account setting.
I found roughly three hundred fifty apps throughout various organization classifications, including SMS and live chat integrations, social networks, and marketing automation devices.
You can also incorporate WhatsApp and Twilio for messaging, allow bidirectional syncing with various other CRMs, and handle appointments and organizing with Google Schedule.
And also, QuickBooks integration is readily available for economic monitoring, among other options.
The Reselling and SaaSpreneur Program
The reseller program stands for one of GoHighLevel’s main destinations.
Vital note: You’ll need Agency Mode access with the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven dollars regular monthly deals:
Total sub-account rebranding and customization
Unlimited client sub-accounts at no added cost
API accessibility for integrating external tools
To market these ready-to-deploy GHL sub-accounts at a markup, you’ll need both hundred ninety-seven dollar regular monthly Unlimited plan.
When you do this, you can also resell various other software options to your clients at a markup.
GoHighLevel requires charging a minimum of ninety-seven dollars month-to-month for every customer.
This suggests you’ll need at the very least 5 customers renewing regular monthly to break even. Any kind of additional clients past that add directly to your earnings.
The tools you can market within your sub-accounts include core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus loads of Industry apps such as AWeber, Continuous Get In Touch With, and Wrike.
To succeed with the GoHighLevel reseller program:
Include worth to your sub-accounts by consisting of:
Customized frameworks
Prefabricated photos
Pre-built combinations
Automated process
Without these additions, clients might pick GoHighLevel directly as opposed to paying your costs.
The SaaS Mode includes white-label options for:
apple iphone application
Android application
Desktop application
These apps allow handling all social media sites, SMS, and email from one area.
Additionally, you can “gray-label” a mobile app to link your GHL leads without them needing to go back to your top quality GHL web pages.
In total, these are three different mobile applications you can choose from based upon your goals.
However, you require to comprehend:
Resellers are accountable for client support and disagreements; failing to fix concerns can lead to account discontinuation.
Resellers must bill at least ninety-seven bucks month-to-month per sub-account, restricting pricing versatility.
Marketing life time accessibility for a single cost is prohibited without prior authorization.
Pricing Framework and Support Plans
I value that HighLevel’s assistance is available directly from the control panel with the Aid and live chat buttons.
Once you sign up for a test, you get open door to a welcome program, onboarding video tutorials, and a telephone number for assistance. And of course, they in fact answer calls.
I did contact their technological assistance group for aid with producing funnels and internet sites, which I had browsed thoroughly for. The reaction showed up within twenty-four hours, and the follow-ups were superb. The assistance representative absolutely demonstrated deep understanding of the platform, which is always beneficial.
Relating to layaway plan, there’s a robust Starter plan offered for ninety-seven dollars, that includes unlimited contacts, emails, products, funnels, and extra.
Still, you’ll likely wish to take into consideration updating to both hundred ninety-seven dollar monthly prepare for extensive agency needs. With this strategy, you can also re-sell the GHL platform as a SaaS.
For assistance, anticipate a dynamic Facebook Team neighborhood, paid onboarding, and a done-for-you arrangement option likewise offered for a fee.
There’s continuous live conversation offered straight from your GHL dashboard, along with helpful paperwork for self-service assistance.
Arrangement plans are readily available for an extra price, consisting of a two hundred ninety-seven dollar choice for HIPAA conformity if that’s something you call for.
You may assume the unlimited plan includes unlimited email functionality. Various users have whined about unanticipated bank card charges for sending emails from their web servers without clear transparency.
Conclusion: GoHighLevel Graphic Design Playbook
GoHighLevel is a capable all-in-one platform for agencies looking for to settle their marketing pile with strong CRM and automation features.
However, continue to be knowledgeable about its cumbersome user interface, potential email deliverability concerns, and additional expenses for email volume.
If you can endure the rough sides and mostly offer company customers, GHL supplies affordable worth– but guarantee you test email deliverability prior to totally devoting.
Below’s one crucial consideration:
If you’re devoting to it, be prepared to invest added cash on a separate email marketing software because of deliverability issues and pests.