GoHighLevel settings itself as an extensive marketing and sales suite built especially for digital agencies. It packages with each other CRM abilities, email campaigns, course hosting, and automation process into one plan. The core pledge? Change your scattered toolkit with a single system that manages customer involvement and organization procedures throughout GoHighLevel Google Sheets
I’ve constantly inclined linked systems for electronic commerce.
That’s precisely why devices like ClickFunnels caught my focus years ago.
But we’re currently in 2026, and the landscape has actually shifted drastically.
After spending considerable time inside GoHighLevel, I assume you require to hear what I found firsthand.
We’ll also check out how it measures up against completing platforms.
By doing this, you can buy choice you’ll feel great regarding lasting.
The Aspects of GoHighLevel That Excited Me
Consolidated Solution: GoHighLevel combines essential sales and marketing capacities, getting rid of the need for numerous different registrations.
Text Messaging Functionality: Bidirectional SMS communication supplies stronger engagement than standard email methods.
Powerful CRM System: The contact monitoring features rival what you ‘d discover in ActiveCampaign or ClickFunnels.
Innovative Automation: Excellent workflow capacities for segmenting audiences, managing get in touches with, and structure personalized procedures.
Competitive Pricing Structure: Month-to-month plans ranging from ninety-seven to two hundred ninety-seven bucks compete positively with Kajabi and ClickFunnels choices that usually start over one hundred fifty dollars regular monthly. Nonetheless, email expenses can collect promptly, which I’ll deal with shortly.
Integration Abilities: Suitable with Zapier, email systems, and messaging solutions.
The Disappointing Aspects of GoHighLevel
Complicated Interface: The user interface really felt counterintuitive, with configuration options scattered throughout the system and simple tasks like funnel editing and enhancing needing unnecessarily complex actions.
Email Broadcast Expenditures Escalate: You’re billed one cent per email message, meaning a list of thirty thousand customers can press your regular monthly costs beyond 3 hundred dollars. Integrated with overage costs and third-party integration demands like Mailgun, actual monthly costs climbed to somewhere in between four hundred seventy-five and six hundred twenty-five dollars.
Reliability Issues: Multiple individuals have actually recorded significant automation breakdowns, including emails being supplied to incorrect recipients or sent out numerous times to the same individual.
Email Distribution Challenges: Their email facilities depends upon Mailgun, and countless customers transitioning from other email marketing systems to GoHighLevel experienced substantial decreases in deliverability prices. This represents an important weakness that could ultimately push you towards different solutions.
Generalist Method: While automation features are robust, competitors give higher depth in program development and community building features. That claimed, Kajabi bills one hundred forty-nine dollars or even more month-to-month for hosting more than 3 products.
My Profits Analysis
GoHighLevel provides a qualified unified platform for marketing, sales, and client partnership administration at an affordable base cost factor.
Yet allow’s get actual regarding something crucial.
The majority of users view it mostly as a CRM or funnel builder instead of an email-focused system.
Various users consistently report deliverability problems with the email features, so aspect that in if email marketing represents a core part of your approach.
Those shock email sending charges have blindsided many users as well.
The platform genuinely stands out for agencies curious about marketing marketing services. With white-labeling abilities, unlimited sub-accounts on premium tiers, and detailed client monitoring tools, it’s architected specifically for agency development and scaling.
Understanding GoHighLevel’s Core Purpose
GoHighLevel desires act as an all-encompassing platform dealing with most digital sales and marketing demands for your agency.
The platform includes email marketing abilities, program creation tools, workflow automation, CRM functionality, web site building, landing page creation, and added features.
Its specified purpose is replacing every other device currently in your stack, and the business makes no apologies about that ambition.
Consider this circumstance:
GoHighLevel asserts it can substitute for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and numerous various other services.
What makes GHL distinctive compared to comparable platforms like ClickFunnels and Kajabi is its positioning as a service for marketing agencies and software resellers.
The pricing appears reasonable at first look: ninety-seven dollars and two hundred ninety-seven dollars month-to-month.
But is that the complete photo? Let’s check out better.
Browsing the GoHighLevel User Interface
The GoHighLevel control panel presents a clean and relatively intuitive design that shows up welcoming at first.
However, the majority of customers encounter difficulties with the messy interface and senseless organization of features.
For instance:
The platform utilizes 3 unique setups panels for managing various configuration elements– general setups, specific setups, and product setups GoHighLevel Google Sheets
Bizarrely, the links to these vital settings are positioned on opposite sides of the screen, creating unnecessary confusion and frustration.
Despite added information inhabited, the dashboard maintains a clean and well-structured look.
I value the capability to produce multiple control panels for arranging different records into different sights.
This feature shows especially valuable when maintaining various viewpoints for the account proprietor versus sub-accounts representing your consumers.
As I stated previously, GoHighLevel consists of countless harsh edges in regards to user interface and user experience, and the underlying codebase shows up less than beautiful.
Structure Funnels in GoHighLevel
To construct a customer’s website, establish landing pages, or produce a sales funnel within GoHighLevel, you must first establish a sub-account by entering their details.
After finishing this action, button to the newly developed sub-account, browse to Sites, after that pick Funnels. Do not worry if this feels confusing– it took me numerous attempts before comprehending the workflow.
HighLevel Funnels allows unlimited sales funnel production, unlike systems such as Kajabi that enforce restrictions.
In addition, there are greater than one thousand funnel templates readily available to increase your preliminary configuration.
Based upon my experience, you won’t call for comprehensive experience to construct landing pages and sales funnels utilizing GoHighLevel.
You have the alternative to tailor templates yourself or request GoHighLevel to take care of personalization for you.
I selected the self-customization course since I wanted to produce detailed, custom funnels from scratch making use of the drag-and-drop home builder. You just include the sequential actions.
I specifically value these capacities:
GHL’s Pictures feature makes it possible for instant funnel cloning throughout accounts, conserving considerable configuration time.
Reliable screening with fast step duplication and split testing functionality.
Real-time notifications about lead actions maintain you educated without consistent hands-on monitoring.
I especially appreciate the multi-channel integration including voice, SMS, and Facebook directly within funnels.
Aesthetic pipeline management with automatic rules for advancing leads streamlines follow-up processes.
To additionally streamline movements, GHL supplies a ClickFunnels import feature for seamless funnel transfers.
Page and Web Site Building
GoHighLevel allows page creation from scratch or template selection for personalization utilizing the user-friendly drag-and-drop building contractor.
You’re additionally totally free to integrate prefabricated page sections as desired. Conversely, utilize personalized code to develop customized features.
The experience feels as smooth as Elementor for WordPress. However, Elementor does offer a little much more, consisting of:
A broader option of custom-made typefaces and typography options
Sophisticated message animations
Comprehensive widget collection
Advanced background abilities like parallax scrolling and video clip backgrounds
However, I think HighLevel will certainly verify enough for the majority of your customers.
The web pages integrate straight with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Incredibly practical functionality.
I likewise appreciate the capacity to create “international areas” or page areas that automatically populate when producing new pages, conserving time and making certain consistent branding throughout. One more Elementor-like feature I value.
With Brand Boards located under Marketing, you can complete the exact same for text components and various other branding fundamentals.
The statistics page displays every little thing happening on your sub-account’s website, consisting of web page gos to and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors substantial hidden expenditures. You’ll pay one cent per email beyond your plan’s allowance, which builds up swiftly with larger customer listings. Several individuals call for third-party services like Mailgun for boosted deliverability, pressing actual expenses significantly beyond the marketed registration cost.
Now pertaining to the features:
GoHighLevel enables email campaign and series production with triggers and automatic follow-up messages.
I appreciate the capacity to add trackable links in both emails and SMS messages, allowing you to keep an eye on recipient activities and set off automatic communications.
You can save, send out, or routine emails for optimal delivery times.
This proves beneficial for reaching your audience when they’re most likely to open up messages.
Here’s where the scenario deteriorates considerably.
GoHighLevel advises Mailgun for bulk email sending, suggesting their LC service might have reduced delivery rates.
Examining GoHighLevel’s email deliverability before complete commitment is a good idea, as numerous individuals have reported around thirty percent reduced distribution prices contrasted to their previous email marketing platforms.
Now, I heard there are over four hundred personalized email templates available on HighLevel. In spite of complete searches of the Template Collection, I couldn’t locate them within a sub-account in Sub-Account Mode.
A respectable selection of templates shows up when switching to Agency Mode.
You can add your custom-created templates, although this needs both hundred ninety-seven buck monthly reseller plan.
Within a sub-account, I just discovered six basic templates and the choice to produce and conserve email templates from scratch for reuse in other campaigns.
Below’s what one template, called “Strategic Preparation,” resembles inside the GHL email layout editor:
Not particularly impressive, yet not awful either.
Nevertheless, I do appreciate that GHL incorporates workflow automation right into email marketing, including:
Invite and Thanks messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Google Sheets
Split screening for conversion optimization, among other features.
Furthermore, real-time analytics deliver insights into email campaign performance. This assists you profit from possibilities or address possible troubles as they arise.
The HighLevel CRM System
GoHighLevel’s CRM tool reminds me of ClickFunnels in its thoroughness.
GoHighLevel consists of a customer portal enabling task development monitoring and checking out past interactions.
The workflow automation function assists simplify jobs like contact monitoring, division, and lead advancement with your pipeline.
This represents a significant advantage: GoHighLevel promotes appealing interactions with leads through text, voicemail decreases, and Facebook Messenger. This flexibility suggests getting in touch with different client segments via their liked communication channels.
Realize, though– SMS costs use separately from the membership charge.
I also value the GoHighLevel Social Planner.
It enables you to produce, save, modify, schedule, post, and assess social networks web content across numerous networks.
It operates as a strong replacement for social media scheduling devices like Buffer, SproutSocial, and Hootsuite– without added prices.
But that’s not everything; the CRM tool additionally offers a number of handy features:
Arrange visits straight within the system from the Calendars area.
Merge multi-channel interactions to support your customers’ recommended interaction approaches and relationship-building approaches.
Usage tags and wise lists to section clients for even more targeted projects.
Include comprehensive consumer information to every entrance under the Opportunity tab, giving more clear understanding of your leads, leads, and consumers as they advance via your visual pipeline.
Advanced lead racking up helps prioritize lead nurturing based upon their actions throughout your pipeline.
Currently allow’s discuss the vital services and products you can market using GoHighLevel
Products You Can Sell Via GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL sustains both tiny and extensive programs, full with memberships, communities, and relevant resources.
GHL additionally enables physical item sales using ecommerce pages, like Systeme. Nonetheless, dropshipping is not offered.
GoHighLevel training courses support numerous material formats, consisting of audio, video, and documents.
This indicates fitting various discovering styles and appealing to a wider pupil base.
Plus, it enables importing courses from Kajabi, adding a lot more versatility to your program creation efforts.
In my experience, committed online training course tools like Kajabi, LearnWorlds, and Thinkific supply extra sophisticated options. These include course leaking, social profiles, and advanced neighborhood structure and management devices. Nonetheless, GHL’s offerings will suffice for many makers.
GoHighLevel likewise provides training course certifications and different repayment choices, consisting of time payment plan and free courses.
You can easily link your programs to your area for fast gain access to and to improve monetization potential.
What I particularly value is exactly how uncomplicated it is to incorporate program products directly with your sales funnels and CRM for automated nurturing, lead scoring, conversions, follow-ups, and a lot more.
This is one of my favorite elements of Kajabi too.
Reputation Management Features
On the internet ratings hold important significance, and GoHighLevel identifies this truth.
The system automatically sends evaluation requests using SMS, email, and QR code complying with purchases.
This function guarantees you don’t miss out on chances to construct trustworthiness and trust fund with your target market.
You can also check online testimonials concerning your services or company, permitting appropriate responses.
For example, you can reroute unfavorable comments to an exclusive form prior to public uploading.
Conversely, you can choose who can leave remarks based on their ranking.
This strategy encourages you to engage straight with customers to deal with concerns without harming your online reputation.
And also, GoHighLevel simplifies issues by enabling you to review customer comments across different platforms– like Yext, Google My Service, and Facebook– straight from your GHL account. Pretty hassle-free performance.
Integration Options
The system supports basic integration options across settlement processing, social media sites and Zapier.
In addition, the App Marketplace, featuring both paid and cost-free app combinations, comes in Agency Mode for account owners as well as for your clients in sub-account mode.
I located approximately 3 hundred fifty applications across different company categories, including SMS and live conversation combinations, social media sites, and marketing automation tools.
You can additionally integrate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with various other CRMs, and manage visits and organizing with Google Calendar.
And also, QuickBooks integration is readily available for economic monitoring, to name a few alternatives.
The Reselling and SaaSpreneur Program
The reseller program stands for among GoHighLevel’s main destinations.
Vital note: You’ll need Agency Mode gain access to through the Reselling tab to make use of these features.
The Unlimited Plan at two hundred ninety-seven bucks monthly offers:
Full sub-account rebranding and personalization
Unlimited customer sub-accounts at no additional expense
API access for integrating external devices
To market these ready-to-deploy GHL sub-accounts at a markup, you’ll need the two hundred ninety-seven dollar regular monthly Unlimited plan.
When you do this, you can also resell other software solutions to your clients at a markup.
GoHighLevel needs billing a minimum of ninety-seven dollars regular monthly for each customer.
This means you’ll require at least five clients renewing regular monthly to break even. Any kind of extra customers beyond that add directly to your income.
The devices you can resell within your sub-accounts include core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus dozens of Marketplace applications such as AWeber, Constant Call, and Wrike.
To succeed with the GoHighLevel reseller program:
Add value to your sub-accounts by including:
Custom structures
Ready-made pictures
Pre-built integrations
Automated operations
Without these enhancements, customers might select GoHighLevel directly as opposed to paying your costs.
The SaaS Mode includes white-label alternatives for:
apple iphone application
Android application
Desktop computer application
These apps allow handling all social media, SMS, and email from one area.
Conversely, you can “gray-label” a mobile app to link your GHL leads without them requiring to go back to your well-known GHL pages.
In total amount, these are three various mobile applications you can select from based upon your purposes.
Nevertheless, you need to understand:
Resellers are accountable for client assistance and disagreements; failing to resolve concerns can lead to account termination.
Resellers must charge a minimum of ninety-seven bucks regular monthly per sub-account, restricting pricing adaptability.
Selling life time gain access to for a single charge is restricted without prior authorization.
Pricing Framework and Support Plans
I value that HighLevel’s assistance is readily available straight from the control panel through the Help and live chat buttons.
Once you register for a test, you get free access to a welcome course, onboarding video clip tutorials, and a telephone number for support. And of course, they actually respond to calls.
I did contact their technical assistance team for help with producing funnels and web sites, which I had browsed extensively for. The feedback got here within twenty-four hours, and the follow-ups were superb. The support representative definitely demonstrated deep understanding of the platform, which is constantly important.
Relating to layaway plan, there’s a durable Starter plan readily available for ninety-seven bucks, which includes unlimited contacts, emails, items, funnels, and more.
Still, you’ll likely wish to take into consideration upgrading to the two hundred ninety-seven buck monthly plan for comprehensive agency requirements. With this plan, you can also resell the GHL system as a SaaS.
For assistance, expect a lively Facebook Team community, paid onboarding, and a done-for-you arrangement choice likewise readily available for a fee.
There’s perpetual online chat readily available directly from your GHL control panel, along with useful documentation for self-service help.
Configuration plans are readily available for an extra expense, including a 2 hundred ninety-seven buck option for HIPAA conformity if that’s something you call for.
You may presume the unlimited plan includes unlimited email performance. Various customers have whined concerning unexpected bank card costs for sending emails from their web servers without clear openness.
Verdict: GoHighLevel Google Sheets
GoHighLevel is a capable all-in-one platform for agencies seeking to combine their marketing pile with strong CRM and automation features.
Nonetheless, continue to be aware of its confusing interface, prospective email deliverability concerns, and additional prices for email volume.
If you can endure the harsh edges and primarily offer company customers, GHL uses affordable value– yet guarantee you examine email deliverability before totally dedicating.
Below’s one critical factor to consider:
If you’re dedicating to it, be prepared to spend added money on a different email marketing software because of deliverability problems and bugs.