GoHighLevel positions itself as a thorough marketing and sales collection built specifically for digital agencies. It packages together CRM capacities, email campaigns, program hosting, and automation workflows into one bundle. The core pledge? Change your scattered toolkit with a solitary system that deals with client engagement and organization procedures from start to finish GoHighLevel Google Reviews
I’ve constantly gravitated toward unified systems for digital commerce.
That’s precisely why tools like ClickFunnels caught my interest years earlier.
But we’re now in 2026, and the landscape has shifted drastically.
After spending considerable time inside GoHighLevel, I believe you need to hear what I discovered firsthand.
We’ll additionally check out just how it measures up against competing platforms.
In this manner, you can purchase decision you’ll feel confident about long-term.
The Facets of GoHighLevel That Impressed Me
Consolidated Solution: GoHighLevel combines essential sales and marketing abilities, getting rid of the need for several separate memberships.
Text Messaging Functionality: Bidirectional SMS interaction uses stronger interaction than conventional email strategies.
Powerful CRM System: The call management features competing what you would certainly discover in ActiveCampaign or ClickFunnels.
Sophisticated Automation: Excellent workflow capabilities for segmenting audiences, handling calls, and structure custom procedures.
Affordable Pricing Structure: Monthly plans ranging from ninety-seven to 2 hundred ninety-seven bucks compete favorably with Kajabi and ClickFunnels choices that generally begin above one hundred fifty bucks month-to-month. However, email expenditures can collect quickly, which I’ll attend to quickly.
Integration Capacities: Compatible with Zapier, email platforms, and messaging services.
The Unsatisfactory Elements of GoHighLevel
Confusing User interface: The interface felt counterintuitive, with configuration choices spread throughout the platform and simple jobs like funnel modifying calling for unnecessarily intricate steps.
Email Program Costs Rise: You’re charged one cent per email message, implying a listing of thirty thousand clients could push your month-to-month expense past three hundred dollars. Incorporated with overage fees and third-party integration needs like Mailgun, actual month-to-month prices climbed to someplace in between four hundred seventy-five and 6 hundred twenty-five bucks.
Reliability Troubles: Several users have actually recorded serious automation breakdowns, including emails being provided to inaccurate recipients or sent several times to the same person.
Email Distribution Challenges: Their email framework depends on Mailgun, and numerous users transitioning from various other email marketing systems to GoHighLevel experienced substantial decreases in deliverability rates. This stands for a critical weakness that could at some point push you towards different options.
Generalist Technique: While automation features are durable, rivals provide better deepness in course development and community building features. That said, Kajabi bills one hundred forty-nine dollars or even more monthly for hosting greater than three items.
My Bottom Line Assessment
GoHighLevel offers a qualified unified platform for marketing, sales, and client connection monitoring at a practical base rate point.
However allow’s get genuine concerning something essential.
The majority of users see it primarily as a CRM or funnel builder as opposed to an email-focused platform.
Countless individuals regularly report deliverability issues with the email features, so variable that in if email marketing stands for a core part of your approach.
Those shock email sending charges have actually blindsided numerous individuals as well.
The system absolutely excels for agencies interested in reselling marketing services. With white-labeling abilities, unlimited sub-accounts on costs rates, and extensive customer management devices, it’s architected especially for agency development and scaling.
Recognizing GoHighLevel’s Core Purpose
GoHighLevel desires act as an all-inclusive system dealing with most digital sales and marketing requirements for your agency.
The platform includes email marketing abilities, training course creation tools, workflow automation, CRM performance, internet site building, landing page production, and added features.
Its stated objective is replacing every other tool currently in your pile, and the business makes no apologies about that aspiration.
Consider this situation:
GoHighLevel declares it can replacement for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and various various other solutions.
What makes GHL distinct compared to comparable platforms like ClickFunnels and Kajabi is its positioning as an option for marketing agencies and software application resellers.
The pricing shows up practical at first look: ninety-seven dollars and two hundred ninety-seven dollars month-to-month.
But is that the full image? Allow’s check out even more.
Navigating the GoHighLevel Interface
The GoHighLevel control panel presents a clean and relatively instinctive design that shows up inviting at first.
Nonetheless, most of individuals encounter difficulties with the cluttered user interface and not logical organization of features.
For instance:
The system uses 3 unique setups panels for managing different configuration elements– general setups, specific settings, and item setups GoHighLevel Google Reviews
Bizarrely, the links to these important setups are placed on contrary sides of the display, producing unnecessary confusion and stress.
Despite extra data inhabited, the control panel keeps a clean and well-structured appearance.
I value the capability to produce several dashboards for organizing different records right into different sights.
This attribute proves specifically important when keeping various perspectives for the account proprietor versus sub-accounts representing your consumers.
As I mentioned earlier, GoHighLevel consists of many rough edges in terms of user interface and individual experience, and the underlying codebase appears less than beautiful.
Structure Funnels in GoHighLevel
To build a customer’s website, establish landing pages, or develop a sales funnel within GoHighLevel, you have to first establish a sub-account by entering their details.
After finishing this step, switch to the newly produced sub-account, browse to Sites, then choose Funnels. Do not fret if this really feels complicated– it took me numerous efforts before comprehending the workflow.
HighLevel Funnels permits unlimited sales funnel creation, unlike platforms such as Kajabi that enforce limitations.
In addition, there are more than one thousand funnel templates available to accelerate your first arrangement.
Based on my experience, you won’t require comprehensive knowledge to build landing pages and sales funnels utilizing GoHighLevel.
You have the choice to personalize templates yourself or demand GoHighLevel to handle personalization for you.
I picked the self-customization path because I wished to produce detailed, custom funnels from the ground up utilizing the drag-and-drop building contractor. You simply add the sequential steps.
I specifically value these capacities:
GHL’s Pictures feature makes it possible for immediate funnel duplicating across accounts, saving substantial arrangement time.
Effective testing through rapid step duplication and split screening functionality.
Real-time notices concerning lead actions keep you informed without continuous hands-on monitoring.
I particularly value the multi-channel integration integrating voice, SMS, and Facebook straight within funnels.
Aesthetic pipeline management with computerized guidelines for advancing leads streamlines follow-up procedures.
To additionally simplify movements, GHL provides a ClickFunnels import feature for smooth funnel transfers.
Web Page and Web Site Building
GoHighLevel enables page production from the ground up or template selection for modification making use of the user-friendly drag-and-drop home builder.
You’re also complimentary to include prefabricated web page areas as desired. Alternatively, make use of customized code to create customized features.
The experience really feels as smooth as Elementor for WordPress. Nevertheless, Elementor does use somewhat more, consisting of:
A wider selection of custom-made typefaces and typography options
Advanced message computer animations
Considerable widget library
Advanced background capabilities like parallax scrolling and video histories
Nevertheless, I think HighLevel will certainly prove sufficient for the majority of your clients.
The pages incorporate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Incredibly practical performance.
I likewise appreciate the capacity to produce “global areas” or page sections that immediately inhabit when creating brand-new web pages, saving time and guaranteeing constant branding throughout. One more Elementor-like function I value.
With Brand name Boards found under Marketing, you can complete the same for message elements and various other branding fundamentals.
The statistics web page displays every little thing happening on your sub-account’s internet site, including web page brows through and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors substantial concealed expenditures. You’ll pay one cent per email beyond your strategy’s allowance, which builds up rapidly with bigger subscriber listings. Numerous individuals call for third-party services like Mailgun for improved deliverability, pushing actual expenses substantially past the marketed membership cost.
Currently concerning the features:
GoHighLevel allows email campaign and series production with triggers and automatic follow-up messages.
I value the capacity to include trackable web links in both emails and SMS messages, enabling you to monitor recipient actions and cause computerized communications.
You can save, send out, or timetable emails for optimal delivery times.
This shows important for reaching your target market when they’re more than likely to open messages.
Below’s where the scenario wears away considerably.
GoHighLevel recommends Mailgun for mass email sending out, suggesting their LC solution might have reduced distribution prices.
Checking GoHighLevel’s email deliverability before complete dedication is recommended, as several customers have actually reported about thirty percent reduced delivery rates contrasted to their previous email marketing systems.
Currently, I heard there are over four hundred personalized email templates offered on HighLevel. Despite extensive searches of the Template Library, I could not situate them within a sub-account in Sub-Account Mode.
A decent range of templates appears when switching to Agency Mode.
You can add your custom-created templates, although this calls for both hundred ninety-seven buck regular monthly reseller plan.
Within a sub-account, I only located six fundamental templates and the choice to produce and conserve email templates from square one for reuse in various other projects.
Right here’s what one template, called “Strategic Preparation,” appears like inside the GHL email layout editor:
Not especially outstanding, yet not dreadful either.
However, I do value that GHL incorporates workflow automation right into email marketing, including:
Welcome and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel Google Reviews
Split screening for conversion optimization, among other features.
Additionally, real-time analytics deliver understandings right into email campaign performance. This aids you maximize opportunities or address prospective troubles as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM tool reminds me of ClickFunnels in its thoroughness.
GoHighLevel consists of a customer portal allowing job progress tracking and seeing previous communications.
The workflow automation feature helps improve jobs like call administration, division, and lead innovation with your pipeline.
This stands for a significant benefit: GoHighLevel assists in engaging interactions with leads via text, voicemail decreases, and Facebook Messenger. This versatility indicates connecting with various customer segments via their preferred communication channels.
Be aware, however– SMS costs use independently from the registration charge.
I likewise value the GoHighLevel Social Planner.
It enables you to develop, conserve, edit, routine, article, and analyze social networks web content throughout various networks.
It works as a solid replacement for social networks organizing tools like Barrier, SproutSocial, and Hootsuite– without extra prices.
However that’s not everything; the CRM device likewise gives numerous handy features:
Schedule visits straight within the platform from the Calendars section.
Merge multi-channel communications to support your customers’ favored communication approaches and relationship-building techniques.
Use tags and clever listings to sector consumers for more targeted campaigns.
Add comprehensive client information per entrance under the Chance tab, supplying more clear understanding of your leads, leads, and customers as they proceed with your visual pipeline.
Advanced lead scoring aids focus on lead nurturing based upon their actions throughout your pipeline.
Now allow’s go over the vital product or services you can market making use of GoHighLevel
Products You Can Offer Through GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL supports both small and comprehensive training courses, complete with memberships, areas, and relevant resources.
GHL also enables physical product sales utilizing shopping web pages, like Systeme. Nevertheless, dropshipping is not offered.
GoHighLevel courses sustain different material styles, including audio, video, and papers.
This suggests suiting different learning styles and interesting a wider student base.
And also, it allows importing courses from Kajabi, adding even more flexibility to your training course creation initiatives.
In my experience, dedicated online course devices like Kajabi, LearnWorlds, and Thinkific offer a lot more sophisticated choices. These consist of training course leaking, social profiles, and advanced neighborhood building and monitoring devices. Nonetheless, GHL’s offerings will be enough for many creators.
GoHighLevel additionally provides course certifications and various settlement alternatives, consisting of time payment plan and free courses.
You can easily link your courses to your neighborhood for quick gain access to and to boost monetization potential.
What I specifically appreciate is exactly how simple it is to incorporate training course products directly with your sales funnels and CRM for automated nurturing, lead racking up, conversions, follow-ups, and a lot more.
This is among my favorite elements of Kajabi also.
Reputation Management Features
On-line scores hold vital value, and GoHighLevel acknowledges this reality.
The system immediately sends out review demands by means of SMS, email, and QR code following transactions.
This feature ensures you do not miss out on opportunities to develop credibility and trust with your target market.
You can additionally keep an eye on online evaluations regarding your solutions or company, allowing ideal reactions.
As an example, you can redirect adverse responses to a private type before public posting.
Additionally, you can pick who can leave remarks based upon their rating.
This technique empowers you to engage directly with customers to resolve concerns without harming your reputation.
And also, GoHighLevel streamlines issues by enabling you to examine client comments across numerous systems– like Yext, Google My Organization, and Facebook– directly from your GHL account. Pretty practical performance.
Integration Alternatives
The platform sustains conventional integration alternatives throughout repayment handling, social networks and Zapier.
Additionally, the App Marketplace, featuring both paid and cost-free app integrations, comes in Agency Mode for account proprietors as well as for your clients in sub-account setting.
I located approximately 3 hundred fifty apps throughout different service classifications, consisting of SMS and live chat combinations, social media sites, and marketing automation devices.
You can likewise incorporate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with various other CRMs, and take care of appointments and scheduling with Google Schedule.
And also, QuickBooks integration is available for monetary monitoring, among other options.
The Reselling and SaaSpreneur Program
The reseller program represents among GoHighLevel’s main attractions.
Essential note: You’ll require Agency Mode access with the Reselling tab to make use of these features.
The Unlimited Plan at two hundred ninety-seven bucks regular monthly offers:
Full sub-account rebranding and customization
Unlimited client sub-accounts at no added cost
API gain access to for incorporating external devices
To re-sell these ready-to-deploy GHL sub-accounts at a markup, you’ll need both hundred ninety-seven dollar month-to-month Unlimited plan.
When you do this, you can likewise market other software program remedies to your consumers at a markup.
GoHighLevel needs billing a minimum of ninety-seven bucks monthly for every customer.
This suggests you’ll require at the very least five clients renewing monthly to break even. Any extra customers beyond that add straight to your revenue.
The tools you can re-sell within your sub-accounts include core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus dozens of Market applications such as AWeber, Constant Contact, and Wrike.
To do well with the GoHighLevel reseller program:
Include value to your sub-accounts by consisting of:
Customized frameworks
Prefabricated pictures
Pre-built assimilations
Automated process
Without these additions, customers might select GoHighLevel straight as opposed to paying your costs.
The SaaS Mode consists of white-label options for:
iPhone application
Android application
Desktop computer application
These applications enable handling all social media sites, SMS, and email from one place.
Conversely, you can “gray-label” a mobile app to connect your GHL leads without them requiring to go back to your branded GHL pages.
In overall, these are 3 different mobile applications you can choose from based upon your purposes.
Nonetheless, you need to recognize:
Resellers are accountable for client assistance and disagreements; failing to solve issues can cause account termination.
Resellers have to bill a minimum of ninety-seven bucks month-to-month per sub-account, limiting pricing adaptability.
Selling life time access for a single cost is banned without prior approval.
Pricing Structure and Assistance Plans
I value that HighLevel’s assistance is available directly from the dashboard through the Assistance and live chat buttons.
When you register for a trial, you obtain open door to a welcome course, onboarding video clip tutorials, and a telephone number for support. And indeed, they really address phone calls.
I did call their technical support team for help with producing funnels and internet sites, which I had actually searched extensively for. The reaction got here within twenty-four hours, and the follow-ups were exceptional. The assistance agent definitely demonstrated deep understanding of the platform, which is constantly beneficial.
Pertaining to layaway plan, there’s a robust Starter plan available for ninety-seven bucks, which includes unlimited contacts, emails, items, funnels, and extra.
Still, you’ll likely want to think about updating to the two hundred ninety-seven dollar regular monthly plan for detailed agency demands. With this strategy, you can also market the GHL system as a SaaS.
For support, anticipate a vibrant Facebook Group area, paid onboarding, and a done-for-you arrangement alternative likewise offered for a cost.
There’s perpetual online conversation available straight from your GHL dashboard, together with handy documentation for self-service support.
Configuration plans are offered for an extra price, including a 2 hundred ninety-seven dollar option for HIPAA conformity if that’s something you require.
You might assume the unlimited plan consists of unlimited email functionality. Different customers have actually whined regarding unanticipated charge card charges for sending out emails from their servers without clear openness.
Verdict: GoHighLevel Google Reviews
GoHighLevel is a qualified all-in-one platform for agencies seeking to settle their marketing stack with strong CRM and automation features.
Nonetheless, remain familiar with its confusing user interface, prospective email deliverability issues, and extra prices for email volume.
If you can endure the harsh edges and largely serve service customers, GHL uses reasonable worth– however ensure you check email deliverability before completely dedicating.
Below’s one crucial factor to consider:
If you’re dedicating to it, be prepared to invest added money on a separate email marketing software due to deliverability issues and bugs.