GoHighLevel positions itself as a detailed marketing and sales collection constructed particularly for electronic agencies. It packages together CRM capacities, email campaigns, program hosting, and automation process right into one bundle. The core promise? Change your spread toolkit with a single platform that manages client involvement and business procedures throughout GoHighLevel For Advertising Agencies
I have actually always inclined unified systems for digital commerce.
That’s exactly why devices like ClickFunnels captured my focus years ago.
But we’re currently in 2026, and the landscape has shifted significantly.
After investing significant time inside GoHighLevel, I assume you require to hear what I discovered firsthand.
We’ll also check out just how it measures up versus contending systems.
By doing this, you can buy decision you’ll feel confident about long-term.
The Facets of GoHighLevel That Impressed Me
Consolidated Option: GoHighLevel combines important sales and marketing capabilities, eliminating the requirement for multiple different registrations.
Text Messaging Functionality: Bidirectional SMS communication uses stronger interaction than standard email methods.
Effective CRM System: The contact management features rival what you would certainly discover in ActiveCampaign or ClickFunnels.
Advanced Automation: Outstanding workflow capacities for segmenting audiences, managing get in touches with, and building personalized processes.
Affordable Pricing Framework: Month-to-month plans ranging from ninety-seven to 2 hundred ninety-seven dollars complete favorably with Kajabi and ClickFunnels alternatives that usually begin above one hundred fifty bucks month-to-month. However, email expenditures can build up promptly, which I’ll deal with soon.
Integration Abilities: Suitable with Zapier, email systems, and messaging solutions.
The Frustrating Aspects of GoHighLevel
Complex Interface: The interface felt counterintuitive, with setup options scattered throughout the platform and uncomplicated jobs like funnel modifying calling for needlessly complex actions.
Email Broadcast Costs Escalate: You’re billed one cent per email message, indicating a checklist of thirty thousand customers could push your month-to-month expense past three hundred dollars. Combined with excess costs and third-party integration demands like Mailgun, real monthly expenses climbed to somewhere in between four hundred seventy-five and 6 hundred twenty-five bucks.
Integrity Problems: Multiple users have actually documented severe automation breakdowns, consisting of emails being supplied to inaccurate receivers or sent multiple times to the very same person.
Email Delivery Difficulties: Their email infrastructure relies on Mailgun, and countless individuals transitioning from other email marketing systems to GoHighLevel experienced substantial decreases in deliverability rates. This stands for a vital weak point that can ultimately push you toward alternate services.
Generalist Strategy: While automation features are robust, rivals supply higher depth in program creation and community building features. That stated, Kajabi charges one hundred forty-nine dollars or even more monthly for hosting more than 3 products.
My Profits Evaluation
GoHighLevel provides a capable unified platform for marketing, sales, and customer relationship monitoring at a sensible base price factor.
Yet let’s get actual concerning something important.
Most customers see it largely as a CRM or funnel builder as opposed to an email-focused platform.
Various individuals constantly report deliverability issues with the email features, so aspect that in if email marketing stands for a core component of your approach.
Those surprise email sending charges have blindsided many customers also.
The system really stands out for agencies thinking about reselling marketing services. With white-labeling capacities, unlimited sub-accounts on costs tiers, and detailed client monitoring devices, it’s architected especially for agency development and scaling.
Comprehending GoHighLevel’s Core Purpose
GoHighLevel desires act as an all-inclusive system resolving most digital sales and marketing requirements for your agency.
The platform includes email marketing capabilities, program production devices, workflow automation, CRM functionality, site building, landing page creation, and extra features.
Its mentioned goal is changing every other tool presently in your pile, and the company makes no apologies regarding that ambition.
Consider this circumstance:
GoHighLevel claims it can replacement for platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and countless other solutions.
What makes GHL distinctive contrasted to similar platforms like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software application resellers.
The pricing appears practical in the beginning glimpse: ninety-seven bucks and 2 hundred ninety-seven bucks regular monthly.
Yet is that the full image? Allow’s check out better.
Browsing the GoHighLevel User Interface
The GoHighLevel dashboard provides a tidy and relatively instinctive layout that appears welcoming at first.
However, the majority of individuals encounter difficulties with the cluttered user interface and senseless company of features.
As an example:
The platform utilizes three distinct setups panels for taking care of different setup elements– general settings, specific setups, and product settings GoHighLevel For Advertising Agencies
Bizarrely, the links to these critical settings are placed on contrary sides of the display, producing unnecessary confusion and irritation.
Even with added data populated, the control panel maintains a tidy and well-structured appearance.
I value the ability to create multiple control panels for organizing various reports right into different sights.
This attribute proves especially valuable when preserving different point of views for the account proprietor versus sub-accounts representing your consumers.
As I mentioned earlier, GoHighLevel has numerous harsh edges in terms of interface and individual experience, and the underlying codebase shows up less than excellent.
Structure Funnels in GoHighLevel
To create a client’s web site, create landing pages, or develop a sales funnel within GoHighLevel, you should first develop a sub-account by entering their info.
After finishing this step, button to the recently created sub-account, browse to Sites, after that choose Funnels. Don’t stress if this really feels complex– it took me several efforts before understanding the workflow.
HighLevel Funnels allows unlimited sales funnel creation, unlike platforms such as Kajabi that impose limitations.
Furthermore, there are more than one thousand funnel templates readily available to increase your preliminary configuration.
Based upon my experience, you will not need considerable expertise to develop landing pages and sales funnels making use of GoHighLevel.
You have the alternative to customize templates yourself or request GoHighLevel to take care of personalization for you.
I selected the self-customization course because I intended to produce thorough, custom funnels from the ground up utilizing the drag-and-drop building contractor. You merely include the sequential actions.
I especially worth these abilities:
GHL’s Snapshots include makes it possible for immediate funnel cloning throughout accounts, conserving considerable arrangement time.
Effective screening via rapid step replication and split testing performance.
Real-time alerts about lead activities maintain you educated without continuous hands-on checking.
I especially value the multi-channel integration incorporating voice, SMS, and Facebook directly within funnels.
Aesthetic pipeline management with computerized rules for advancing leads improves follow-up procedures.
To further streamline migrations, GHL supplies a ClickFunnels import function for seamless funnel transfers.
Page and Website Building
GoHighLevel allows page production from square one or template selection for modification using the instinctive drag-and-drop contractor.
You’re also complimentary to incorporate prefabricated web page sections as desired. Alternatively, use personalized code to produce specific features.
The experience really feels as smooth as Elementor for WordPress. Nevertheless, Elementor does use a little much more, including:
A wider choice of personalized font styles and typography options
Advanced message computer animations
Comprehensive widget collection
Advanced background capabilities like parallax scrolling and video backgrounds
Nevertheless, I think HighLevel will certainly prove adequate for most of your clients.
The web pages integrate straight with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Incredibly practical capability.
I also appreciate the ability to develop “international sections” or page areas that automatically populate when producing brand-new pages, saving time and making certain regular branding throughout. An additional Elementor-like feature I value.
With Brand name Boards located under Marketing, you can complete the very same for text elements and various other branding fundamentals.
The data page shows everything happening on your sub-account’s internet site, consisting of web page check outs and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors significant covert costs. You’ll pay one cent per email past your plan’s appropriation, which gathers swiftly with bigger client lists. Lots of individuals need third-party solutions like Mailgun for boosted deliverability, pressing actual costs significantly past the advertised subscription cost.
Currently concerning the features:
GoHighLevel enables email campaign and series creation with triggers and automated follow-up messages.
I appreciate the capability to include trackable web links in both emails and SMS messages, enabling you to keep track of recipient activities and activate automatic interactions.
You can save, send out, or routine emails for optimal delivery times.
This proves valuable for reaching your target market when they’re more than likely to open up messages.
Here’s where the scenario degrades substantially.
GoHighLevel suggests Mailgun for mass email sending out, recommending their LC solution might have reduced distribution prices.
Testing GoHighLevel’s email deliverability before complete commitment is advisable, as several customers have reported about thirty percent lower shipment rates compared to their previous email marketing systems.
Now, I listened to there more than four hundred adjustable email templates offered on HighLevel. Regardless of thorough searches of the Template Collection, I could not situate them within a sub-account in Sub-Account Mode.
A suitable selection of templates shows up when changing to Agency Mode.
You can include your custom-created templates, although this calls for the two hundred ninety-seven buck month-to-month reseller plan.
Within a sub-account, I only located six fundamental templates and the alternative to develop and save email templates from square one for reuse in other campaigns.
Here’s what one template, called “Strategic Preparation,” looks like inside the GHL email design editor:
Not especially excellent, but not dreadful either.
However, I do appreciate that GHL incorporates workflow automation into email marketing, including:
Invite and Thank You messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel For Advertising Agencies
Split testing for conversion optimization, among other features.
Furthermore, real-time analytics deliver insights right into email campaign efficiency. This assists you profit from chances or address possible problems as they arise.
The HighLevel CRM System
GoHighLevel’s CRM tool advises me of ClickFunnels in its thoroughness.
GoHighLevel consists of a client portal allowing job progression monitoring and viewing past interactions.
The workflow automation function assists improve tasks like get in touch with administration, division, and lead development through your pipeline.
This stands for a significant benefit: GoHighLevel assists in appealing communications with leads through sms message, voicemail drops, and Facebook Carrier. This flexibility suggests connecting with various client sectors through their preferred communication channels.
Understand, though– SMS costs use independently from the membership fee.
I additionally value the GoHighLevel Social Planner.
It enables you to produce, save, edit, routine, blog post, and evaluate social media web content throughout numerous channels.
It operates as a solid substitute for social networks scheduling tools like Buffer, SproutSocial, and Hootsuite– without added prices.
But that’s not every little thing; the CRM device also offers several useful features:
Set up consultations directly within the platform from the Calendars section.
Combine multi-channel communications to support your customers’ favored interaction approaches and relationship-building strategies.
Use tags and smart lists to segment consumers for more targeted projects.
Add substantial client information per entry under the Possibility tab, offering clearer understanding of your potential customers, leads, and clients as they proceed through your visual pipeline.
Advanced lead scoring assists prioritize lead nurturing based on their actions throughout your pipeline.
Now let’s talk about the essential services and products you can market utilizing GoHighLevel
Products You Can Market With GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL supports both small and comprehensive courses, total with memberships, areas, and associated sources.
GHL also allows physical product sales utilizing e-commerce pages, like Systeme. Nonetheless, dropshipping is not readily available.
GoHighLevel programs sustain various web content formats, including audio, video, and documents.
This suggests fitting different understanding designs and attracting a wider student base.
Plus, it enables importing training courses from Kajabi, including a lot more flexibility to your training course creation initiatives.
In my experience, dedicated online course tools like Kajabi, LearnWorlds, and Thinkific provide much more sophisticated choices. These include training course leaking, social accounts, and advanced community structure and management tools. Nevertheless, GHL’s offerings will certainly be enough for several creators.
GoHighLevel also provides course certificates and different payment alternatives, consisting of installment plans and free courses.
You can easily link your courses to your community for fast accessibility and to enhance money making possibility.
What I particularly appreciate is exactly how uncomplicated it is to incorporate training course products directly with your sales funnels and CRM for automatic nurturing, lead scoring, conversions, follow-ups, and a lot more.
This is one of my preferred elements of Kajabi too.
Reputation Management Features
On the internet rankings hold vital relevance, and GoHighLevel identifies this fact.
The platform automatically sends evaluation requests via SMS, email, and QR code complying with deals.
This function ensures you don’t miss out on opportunities to construct reliability and trust fund with your audience.
You can additionally monitor on-line reviews about your services or business, enabling ideal responses.
For instance, you can redirect adverse comments to a private type before public posting.
Additionally, you can select that can leave remarks based on their score.
This technique encourages you to involve straight with clients to resolve problems without damaging your credibility.
And also, GoHighLevel streamlines matters by enabling you to evaluate customer responses throughout numerous systems– like Yext, Google My Service, and Facebook– directly from your GHL account. Pretty convenient capability.
Integration Options
The system supports common integration options across payment handling, social media sites and Zapier.
Additionally, the Application Market, including both paid and free app assimilations, is accessible in Agency Mode for account proprietors in addition to for your customers in sub-account setting.
I located around 3 hundred fifty applications across numerous company classifications, including SMS and live chat combinations, social media sites, and marketing automation devices.
You can additionally integrate WhatsApp and Twilio for messaging, allow bidirectional syncing with various other CRMs, and manage visits and scheduling with Google Calendar.
Plus, QuickBooks integration is offered for financial monitoring, to name a few alternatives.
The Reselling and SaaSpreneur Program
The reseller program stands for among GoHighLevel’s primary destinations.
Vital note: You’ll need Agency Mode gain access to with the Reselling tab to utilize these features.
The Unlimited Plan at two hundred ninety-seven dollars month-to-month offers:
Complete sub-account rebranding and customization
Unlimited client sub-accounts at no added cost
API access for incorporating external tools
To market these ready-to-deploy GHL sub-accounts at a markup, you’ll require the two hundred ninety-seven dollar regular monthly Unlimited plan.
When you do this, you can additionally market various other software remedies to your consumers at a markup.
GoHighLevel needs billing a minimum of ninety-seven dollars month-to-month for each customer.
This indicates you’ll require at the very least five clients restoring regular monthly to recover cost. Any type of added customers beyond that add straight to your revenue.
The devices you can re-sell within your sub-accounts consist of core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus dozens of Market apps such as AWeber, Constant Contact, and Wrike.
To succeed with the GoHighLevel reseller program:
Include value to your sub-accounts by including:
Custom structures
Prefabricated photos
Pre-built combinations
Automated process
Without these additions, customers may pick GoHighLevel directly rather than paying your premium.
The SaaS Setting includes white-label alternatives for:
iPhone application
Android application
Desktop application
These applications permit handling all social media, SMS, and email from one area.
Alternatively, you can “gray-label” a mobile app to connect your GHL leads without them needing to return to your branded GHL web pages.
In total, these are three various mobile applications you can select from based upon your goals.
Nonetheless, you require to recognize:
Resellers are responsible for client support and conflicts; failure to deal with concerns can result in account termination.
Resellers must bill a minimum of ninety-seven dollars monthly per sub-account, restricting pricing adaptability.
Marketing lifetime access for an one-time cost is forbidden without previous approval.
Pricing Structure and Assistance Plans
I appreciate that HighLevel’s support is readily available straight from the control panel with the Assistance and live conversation switches.
Once you sign up for a test, you acquire free access to a welcome course, onboarding video tutorials, and a contact number for support. And indeed, they actually respond to phone calls.
I did contact their technological assistance team for assistance with producing funnels and websites, which I had actually looked extensively for. The response showed up within twenty-four hours, and the follow-ups were excellent. The support representative absolutely demonstrated deep knowledge of the system, which is constantly valuable.
Relating to payment plans, there’s a robust Starter plan readily available for ninety-seven dollars, which includes unlimited calls, emails, products, funnels, and a lot more.
Still, you’ll likely want to take into consideration upgrading to both hundred ninety-seven dollar monthly plan for detailed agency requirements. With this strategy, you can likewise market the GHL platform as a SaaS.
For support, anticipate a lively Facebook Group community, paid onboarding, and a done-for-you arrangement alternative also readily available for a fee.
There’s 24/7 live conversation available straight from your GHL dashboard, together with helpful paperwork for self-service assistance.
Configuration plans are offered for an additional cost, consisting of a 2 hundred ninety-seven dollar alternative for HIPAA compliance if that’s something you call for.
You may presume the unlimited plan consists of unlimited email performance. Numerous customers have actually complained regarding unexpected bank card costs for sending emails from their servers without clear transparency.
Verdict: GoHighLevel For Advertising Agencies
GoHighLevel is a qualified all-in-one platform for agencies looking for to consolidate their marketing stack with strong CRM and automation features.
Nonetheless, continue to be familiar with its cumbersome user interface, prospective email deliverability issues, and extra costs for email quantity.
If you can endure the rough sides and largely offer organization clients, GHL offers sensible worth– but ensure you test email deliverability prior to fully committing.
Here’s one crucial factor to consider:
If you’re committing to it, be prepared to spend added cash on a separate email marketing software as a result of deliverability problems and pests.