GoHighLevel settings itself as an extensive marketing and sales collection developed especially for electronic agencies. It bundles together CRM capabilities, email campaigns, course hosting, and automation workflows into one package. The core guarantee? Replace your scattered toolkit with a single platform that deals with customer interaction and organization operations from beginning to end GoHighLevel For Ad Agencies
I’ve constantly inclined unified platforms for electronic commerce.
That’s specifically why devices like ClickFunnels captured my interest years back.
However we’re now in 2026, and the landscape has shifted dramatically.
After investing significant time inside GoHighLevel, I believe you require to hear what I found firsthand.
We’ll likewise check out exactly how it measures up against contending systems.
In this manner, you can make a purchasing choice you’ll feel great about long-term.
The Elements of GoHighLevel That Impressed Me
Consolidated Option: GoHighLevel merges essential sales and marketing capabilities, getting rid of the demand for several separate registrations.
Text Messaging Performance: Bidirectional SMS communication offers stronger engagement than standard email strategies.
Effective CRM System: The contact administration features competing what you would certainly find in ActiveCampaign or ClickFunnels.
Advanced Automation: Outstanding workflow capacities for segmenting target markets, managing get in touches with, and building customized procedures.
Affordable Pricing Structure: Monthly plans varying from ninety-seven to 2 hundred ninety-seven dollars compete favorably with Kajabi and ClickFunnels alternatives that commonly begin above one hundred fifty bucks month-to-month. Nevertheless, email expenditures can accumulate swiftly, which I’ll resolve quickly.
Integration Capacities: Compatible with Zapier, email systems, and messaging solutions.
The Frustrating Components of GoHighLevel
Complicated User interface: The interface really felt counterproductive, with setup choices spread throughout the system and uncomplicated tasks like funnel editing and enhancing needing needlessly complex steps.
Email Broadcast Expenditures Intensify: You’re billed one cent per email message, indicating a checklist of thirty thousand clients might press your regular monthly costs beyond 3 hundred bucks. Incorporated with excess costs and third-party integration needs like Mailgun, actual regular monthly expenses reached somewhere between four hundred seventy-five and 6 hundred twenty-five bucks.
Integrity Troubles: Numerous customers have documented major automation breakdowns, including emails being supplied to incorrect recipients or sent multiple times to the very same person.
Email Distribution Challenges: Their email framework depends upon Mailgun, and many customers transitioning from other email marketing platforms to GoHighLevel experienced considerable decreases in deliverability rates. This stands for an essential weak point that can ultimately press you towards alternative options.
Generalist Strategy: While automation features are robust, rivals provide better deepness in program production and neighborhood building features. That claimed, Kajabi bills one hundred forty-nine bucks or more regular monthly for hosting greater than three items.
My Bottom Line Evaluation
GoHighLevel supplies a capable unified platform for marketing, sales, and consumer relationship administration at an affordable base cost factor.
However let’s obtain genuine regarding something vital.
Most users watch it mainly as a CRM or funnel builder as opposed to an email-focused platform.
Countless customers constantly report deliverability issues with the email features, so element that in if email marketing represents a core component of your approach.
Those surprise email sending fees have blindsided several individuals as well.
The platform really succeeds for agencies interested in re-selling marketing services. With white-labeling capabilities, unlimited sub-accounts on premium rates, and detailed client management devices, it’s architected particularly for agency development and scaling.
Understanding GoHighLevel’s Core Function
GoHighLevel desires function as a comprehensive platform addressing most digital sales and marketing needs for your agency.
The platform includes email marketing capabilities, course creation devices, workflow automation, CRM performance, web site building, landing page production, and added features.
Its stated goal is changing every other tool currently in your stack, and the company makes no apologies about that aspiration.
Consider this situation:
GoHighLevel declares it can replacement for platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and countless other solutions.
What makes GHL unique compared to comparable platforms like ClickFunnels and Kajabi is its positioning as a service for marketing agencies and software program resellers.
The pricing shows up practical at first glimpse: ninety-seven bucks and two hundred ninety-seven bucks monthly.
However is that the complete picture? Allow’s explore better.
Browsing the GoHighLevel Interface
The GoHighLevel control panel provides a tidy and relatively user-friendly layout that shows up inviting initially.
Nevertheless, the majority of individuals encounter difficulties with the cluttered interface and not logical organization of features.
For example:
The system utilizes 3 unique setups panels for handling various arrangement facets– overall setups, specific setups, and item settings GoHighLevel For Ad Agencies
Bizarrely, the web links to these crucial settings are positioned on opposite sides of the screen, producing unnecessary confusion and disappointment.
Despite added information inhabited, the control panel preserves a clean and well-structured look.
I appreciate the ability to produce several dashboards for organizing different reports into separate views.
This feature confirms specifically beneficial when keeping various viewpoints for the account owner versus sub-accounts representing your clients.
As I stated previously, GoHighLevel includes countless rough edges in terms of user interface and customer experience, and the underlying codebase appears less than excellent.
Building Funnels in GoHighLevel
To create a client’s internet site, create landing pages, or produce a sales funnel within GoHighLevel, you should first develop a sub-account by entering their information.
After completing this step, button to the newly created sub-account, browse to Sites, then choose Funnels. Do not fret if this feels complicated– it took me numerous efforts before understanding the workflow.
HighLevel Funnels allows unlimited sales funnel development, unlike platforms such as Kajabi that enforce limitations.
In addition, there are more than one thousand funnel templates readily available to increase your initial setup.
Based upon my experience, you won’t need extensive proficiency to construct landing pages and sales funnels utilizing GoHighLevel.
You have the choice to personalize templates yourself or request GoHighLevel to deal with customization for you.
I picked the self-customization path due to the fact that I wished to create comprehensive, custom funnels from scratch making use of the drag-and-drop contractor. You simply include the sequential actions.
I especially worth these capacities:
GHL’s Photos include allows immediate funnel duplicating across accounts, saving substantial configuration time.
Effective screening via fast action duplication and split testing performance.
Real-time alerts concerning lead actions maintain you notified without continuous hand-operated checking.
I specifically appreciate the multi-channel integration integrating voice, SMS, and Facebook straight within funnels.
Visual pipeline management with automated guidelines for progressing leads enhances follow-up processes.
To further simplify movements, GHL offers a ClickFunnels import feature for smooth funnel transfers.
Page and Website Building
GoHighLevel makes it possible for page development from scratch or template selection for customization making use of the instinctive drag-and-drop contractor.
You’re additionally totally free to integrate ready-made page areas as desired. Alternatively, make use of customized code to develop customized functions.
The experience feels as smooth as Elementor for WordPress. Nevertheless, Elementor does use a little extra, including:
A wider selection of customized font styles and typography options
Advanced text computer animations
Considerable widget library
Advanced background capabilities like parallax scrolling and video backgrounds
Nevertheless, I think HighLevel will certainly verify sufficient for most of your customers.
The web pages incorporate directly with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Very practical performance.
I additionally value the capacity to create “worldwide sections” or web page areas that immediately inhabit when developing brand-new pages, saving time and making sure consistent branding throughout. Another Elementor-like function I value.
With Brand Boards discovered under Marketing, you can accomplish the same for text aspects and other branding basics.
The data web page presents every little thing happening on your sub-account’s internet site, including web page sees and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors considerable covert expenditures. You’ll pay one cent per email beyond your plan’s allocation, which collects swiftly with larger customer checklists. Numerous users call for third-party solutions like Mailgun for enhanced deliverability, pushing real expenses considerably past the promoted subscription price.
Now regarding the features:
GoHighLevel allows email campaign and sequence creation with triggers and automatic follow-up messages.
I value the capacity to add trackable links in both emails and SMS messages, enabling you to keep an eye on recipient actions and trigger computerized communications.
You can conserve, send out, or timetable emails for optimal distribution times.
This proves useful for reaching your audience when they’re probably to open up messages.
Right here’s where the situation weakens substantially.
GoHighLevel advises Mailgun for bulk email sending, recommending their LC solution might have lower distribution prices.
Testing GoHighLevel’s email deliverability prior to complete dedication is suggested, as several customers have reported roughly thirty percent lower shipment prices contrasted to their previous email marketing systems.
Now, I heard there more than four hundred customizable email templates available on HighLevel. Despite complete searches of the Template Library, I could not locate them within a sub-account in Sub-Account Mode.
A decent range of templates shows up when switching to Agency Mode.
You can include your custom-created templates, although this needs the two hundred ninety-seven dollar monthly reseller plan.
Within a sub-account, I just discovered six standard templates and the choice to produce and conserve email templates from the ground up for reuse in other projects.
Right here’s what one template, called “Strategic Planning,” appears like inside the GHL email layout editor:
Not specifically impressive, yet not terrible either.
Nevertheless, I do value that GHL incorporates workflow automation right into email marketing, including:
Invite and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel For Ad Agencies
Split screening for conversion optimization, among other features.
Additionally, real-time analytics supply insights into email campaign efficiency. This aids you maximize chances or address possible issues as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel includes a customer portal allowing project development monitoring and watching previous communications.
The workflow automation function aids streamline jobs like contact management, segmentation, and lead improvement with your pipeline.
This represents a substantial benefit: GoHighLevel helps with engaging interactions with leads via text messages, voicemail drops, and Facebook Messenger. This versatility means getting in touch with various customer sectors with their chosen communication channels.
Understand, however– SMS costs use individually from the registration fee.
I additionally value the GoHighLevel Social Planner.
It enables you to develop, save, modify, routine, message, and evaluate social networks web content across different networks.
It functions as a solid replacement for social media sites organizing tools like Buffer, SproutSocial, and Hootsuite– without extra expenses.
But that’s not whatever; the CRM tool also offers numerous valuable features:
Schedule appointments directly within the platform from the Calendars area.
Combine multi-channel communications to support your clients’ recommended communication methods and relationship-building approaches.
Usage tags and smart listings to segment clients for more targeted campaigns.
Add extensive customer data to every access under the Possibility tab, supplying more clear understanding of your prospects, leads, and consumers as they advance with your visual pipeline.
Advanced lead scoring helps focus on lead nurturing based on their activities throughout your pipeline.
Now allow’s discuss the crucial services and products you can market utilizing GoHighLevel
Products You Can Sell Through GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL sustains both little and extensive programs, complete with memberships, areas, and associated resources.
GHL additionally allows physical item sales using ecommerce pages, like Systeme. Nevertheless, dropshipping is not offered.
GoHighLevel courses sustain different material layouts, consisting of sound, video, and records.
This means accommodating various knowing styles and appealing to a broader trainee base.
And also, it allows importing courses from Kajabi, adding a lot more flexibility to your program development initiatives.
In my experience, committed online course tools like Kajabi, LearnWorlds, and Thinkific offer much more advanced alternatives. These include course trickling, social profiles, and advanced area building and monitoring tools. However, GHL’s offerings will certainly be enough for several designers.
GoHighLevel additionally gives course certifications and various payment alternatives, consisting of time payment plan and free courses.
You can quickly link your courses to your neighborhood for fast gain access to and to improve monetization capacity.
What I especially appreciate is how straightforward it is to integrate training course items straight with your sales funnels and CRM for automated nurturing, lead racking up, conversions, follow-ups, and extra.
This is one of my favored aspects of Kajabi as well.
Reputation Management Features
On-line rankings hold important value, and GoHighLevel identifies this reality.
The system instantly sends out review requests by means of text, email, and QR code complying with transactions.
This function ensures you don’t miss opportunities to build trustworthiness and trust fund with your audience.
You can also keep an eye on on-line reviews about your solutions or company, enabling ideal actions.
As an example, you can redirect unfavorable feedback to a private type before public uploading.
Additionally, you can pick that can leave comments based on their score.
This approach empowers you to involve straight with customers to settle issues without harming your reputation.
And also, GoHighLevel streamlines issues by allowing you to review client responses throughout various platforms– like Yext, Google My Business, and Facebook– directly from your GHL account. Pretty hassle-free capability.
Integration Choices
The system sustains typical integration options across settlement processing, social networks and Zapier.
Additionally, the Application Market, including both paid and complimentary application assimilations, comes in Agency Mode for account owners along with for your clients in sub-account mode.
I located approximately three hundred fifty apps across various service groups, including SMS and live chat assimilations, social media sites, and marketing automation tools.
You can also integrate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with other CRMs, and manage visits and scheduling with Google Calendar.
Plus, QuickBooks integration is readily available for monetary monitoring, to name a few alternatives.
The Reselling and SaaSpreneur Program
The reseller program represents among GoHighLevel’s main destinations.
Crucial note: You’ll need Agency Mode accessibility with the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven dollars monthly deals:
Complete sub-account rebranding and customization
Unlimited customer sub-accounts at no additional expense
API access for incorporating outside devices
To resell these ready-to-deploy GHL sub-accounts at a markup, you’ll require the two hundred ninety-seven dollar month-to-month Unlimited plan.
When you do this, you can also market other software program options to your consumers at a markup.
GoHighLevel calls for billing a minimum of ninety-seven dollars month-to-month for each client.
This means you’ll need a minimum of five customers restoring monthly to recover cost. Any type of added clients past that add directly to your revenue.
The tools you can re-sell within your sub-accounts include core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus dozens of Marketplace applications such as AWeber, Continuous Contact, and Wrike.
To prosper with the GoHighLevel reseller program:
Add worth to your sub-accounts by including:
Personalized frameworks
Prefabricated snapshots
Pre-built assimilations
Automated process
Without these additions, clients may select GoHighLevel straight as opposed to paying your costs.
The SaaS Setting includes white-label options for:
iPhone application
Android application
Desktop computer application
These applications enable managing all social media, SMS, and email from one place.
Conversely, you can “gray-label” a mobile app to link your GHL leads without them needing to go back to your well-known GHL web pages.
In total, these are three different mobile applications you can pick from based on your goals.
Nevertheless, you need to understand:
Resellers are responsible for client assistance and conflicts; failing to deal with issues can cause account discontinuation.
Resellers need to charge at the very least ninety-seven dollars monthly per sub-account, restricting pricing flexibility.
Marketing lifetime access for an one-time fee is prohibited without previous authorization.
Pricing Structure and Assistance Plans
I appreciate that HighLevel’s support is offered directly from the dashboard with the Help and live conversation switches.
When you register for a trial, you get open door to a welcome training course, onboarding video clip tutorials, and a contact number for support. And indeed, they really respond to phone calls.
I did contact their technical support team for help with creating funnels and websites, which I had actually searched extensively for. The action showed up within twenty-four hours, and the follow-ups were exceptional. The support agent certainly demonstrated deep understanding of the system, which is constantly beneficial.
Relating to layaway plan, there’s a robust Starter plan available for ninety-seven bucks, that includes unlimited get in touches with, emails, items, funnels, and extra.
Still, you’ll likely wish to consider upgrading to both hundred ninety-seven dollar regular monthly plan for comprehensive agency needs. With this plan, you can likewise market the GHL system as a SaaS.
For support, expect a vivid Facebook Team neighborhood, paid onboarding, and a done-for-you configuration option also readily available for a cost.
There’s perpetual real-time conversation available directly from your GHL control panel, together with useful documentation for self-service assistance.
Configuration plans are readily available for an additional cost, consisting of a 2 hundred ninety-seven dollar option for HIPAA compliance if that’s something you call for.
You might presume the unlimited plan consists of unlimited email performance. Various customers have actually complained regarding unexpected credit card costs for sending out emails from their web servers without clear transparency.
Verdict: GoHighLevel For Ad Agencies
GoHighLevel is a capable all-in-one platform for agencies seeking to combine their marketing pile with solid CRM and automation features.
Nevertheless, continue to be familiar with its cumbersome user interface, possible email deliverability concerns, and extra costs for email quantity.
If you can endure the harsh sides and mostly serve business customers, GHL supplies sensible worth– but ensure you check email deliverability before fully devoting.
Right here’s one important factor to consider:
If you’re devoting to it, be prepared to invest added cash on a separate email marketing software application as a result of deliverability issues and insects.