GoHighLevel placements itself as an extensive marketing and sales collection built specifically for digital agencies. It bundles with each other CRM abilities, email campaigns, course hosting, and automation workflows right into one plan. The core pledge? Replace your scattered toolkit with a solitary system that takes care of client interaction and company operations from beginning to end GoHighLevel Facebook Shop
I have actually constantly gravitated toward combined platforms for digital business.
That’s exactly why devices like ClickFunnels captured my interest years ago.
However we’re currently in 2026, and the landscape has actually moved significantly.
After investing substantial time inside GoHighLevel, I think you require to hear what I discovered firsthand.
We’ll also take a look at just how it measures up against contending systems.
In this manner, you can buy choice you’ll feel great concerning long-lasting.
The Elements of GoHighLevel That Excited Me
Consolidated Service: GoHighLevel merges critical sales and marketing abilities, removing the need for numerous separate registrations.
Text Messaging Capability: Bidirectional SMS communication uses stronger engagement than conventional email methods.
Effective CRM System: The contact administration features rival what you ‘d discover in ActiveCampaign or ClickFunnels.
Innovative Automation: Outstanding workflow abilities for segmenting audiences, managing calls, and structure personalized processes.
Affordable Pricing Structure: Regular monthly plans ranging from ninety-seven to two hundred ninety-seven bucks contend positively with Kajabi and ClickFunnels choices that generally start above one hundred fifty bucks month-to-month. Nonetheless, email expenditures can collect promptly, which I’ll deal with quickly.
Integration Abilities: Suitable with Zapier, email systems, and messaging solutions.
The Disappointing Components of GoHighLevel
Confusing User interface: The interface really felt counterintuitive, with arrangement alternatives spread throughout the platform and simple tasks like funnel editing and enhancing needing unnecessarily complicated steps.
Email Broadcast Expenditures Intensify: You’re billed one cent per email message, indicating a listing of thirty thousand customers might push your month-to-month bill past three hundred dollars. Combined with overage fees and third-party integration needs like Mailgun, actual regular monthly prices reached someplace between four hundred seventy-five and 6 hundred twenty-five dollars.
Dependability Troubles: Numerous customers have documented major automation malfunctions, including emails being delivered to incorrect recipients or sent several times to the exact same individual.
Email Delivery Obstacles: Their email infrastructure depends upon Mailgun, and countless customers transitioning from other email marketing platforms to GoHighLevel experienced substantial declines in deliverability prices. This represents an important weak point that might ultimately push you towards alternative solutions.
Generalist Technique: While automation features are robust, competitors give higher depth in program development and neighborhood building features. That stated, Kajabi bills one hundred forty-nine dollars or even more month-to-month for hosting more than 3 items.
My Profits Analysis
GoHighLevel offers a capable unified system for marketing, sales, and client connection management at a practical base cost point.
However let’s get actual concerning something crucial.
A lot of individuals view it mostly as a CRM or funnel builder instead of an email-focused system.
Countless customers consistently report deliverability problems with the email features, so aspect that in if email marketing represents a core element of your method.
Those shock email sending charges have blindsided numerous customers also.
The platform truly excels for agencies thinking about re-selling marketing services. With white-labeling capacities, unlimited sub-accounts on premium tiers, and thorough client administration tools, it’s architected particularly for agency development and scaling.
Comprehending GoHighLevel’s Core Purpose
GoHighLevel aspires to serve as an all-inclusive system attending to most digital sales and marketing demands for your agency.
The platform includes email marketing capacities, course development tools, workflow automation, CRM performance, site building, landing page creation, and additional features.
Its specified goal is replacing every other tool presently in your stack, and the business makes no apologies concerning that aspiration.
Consider this circumstance:
GoHighLevel claims it can alternative to systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and countless various other services.
What makes GHL unique contrasted to similar platforms like ClickFunnels and Kajabi is its positioning as a solution for marketing agencies and software resellers.
The pricing shows up reasonable at first glimpse: ninety-seven bucks and 2 hundred ninety-seven bucks month-to-month.
Yet is that the complete image? Allow’s examine further.
Browsing the GoHighLevel Interface
The GoHighLevel control panel offers a tidy and apparently intuitive design that shows up inviting initially.
Nonetheless, most of users encounter difficulties with the chaotic interface and illogical company of features.
For instance:
The platform employs 3 distinct setups panels for managing various arrangement facets– total settings, private setups, and product setups GoHighLevel Facebook Shop
Bizarrely, the links to these vital setups are positioned on contrary sides of the screen, developing unneeded complication and disappointment.
Despite having added information populated, the dashboard maintains a clean and well-structured appearance.
I value the capability to develop numerous dashboards for organizing various reports right into different views.
This attribute proves specifically useful when preserving different perspectives for the account proprietor versus sub-accounts representing your consumers.
As I stated earlier, GoHighLevel contains numerous harsh edges in terms of user interface and user experience, and the underlying codebase shows up less than immaculate.
Building Funnels in GoHighLevel
To create a customer’s web site, establish landing pages, or create a sales funnel within GoHighLevel, you need to first establish a sub-account by entering their info.
After completing this step, switch to the newly created sub-account, browse to Websites, then pick Funnels. Don’t worry if this feels complicated– it took me numerous attempts before comprehending the workflow.
HighLevel Funnels enables unlimited sales funnel creation, unlike systems such as Kajabi that enforce limitations.
Furthermore, there are more than one thousand funnel templates readily available to accelerate your initial configuration.
Based on my experience, you won’t call for comprehensive proficiency to build landing pages and sales funnels making use of GoHighLevel.
You have the choice to customize templates yourself or demand GoHighLevel to handle customization for you.
I selected the self-customization course due to the fact that I intended to produce detailed, custom funnels from the ground up making use of the drag-and-drop home builder. You merely add the sequential actions.
I specifically worth these capacities:
GHL’s Pictures include enables immediate funnel cloning throughout accounts, conserving substantial arrangement time.
Efficient testing via fast step replication and split testing capability.
Real-time notices regarding lead activities maintain you informed without constant manual monitoring.
I especially value the multi-channel integration incorporating voice, SMS, and Facebook straight within funnels.
Aesthetic pipeline management with automated rules for advancing leads improves follow-up procedures.
To additionally streamline movements, GHL gives a ClickFunnels import attribute for seamless funnel transfers.
Web Page and Website Building
GoHighLevel makes it possible for page creation from scratch or template choice for personalization utilizing the intuitive drag-and-drop builder.
You’re additionally cost-free to incorporate ready-made web page areas as wanted. Additionally, make use of personalized code to produce specific functions.
The experience feels as smooth as Elementor for WordPress. Nonetheless, Elementor does offer slightly a lot more, consisting of:
A more comprehensive option of personalized typefaces and typography choices
Innovative message animations
Considerable widget collection
Advanced background capacities like parallax scrolling and video clip backgrounds
However, I believe HighLevel will certainly show enough for most of your customers.
The pages incorporate straight with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Very practical performance.
I likewise appreciate the capability to produce “worldwide areas” or page areas that automatically populate when producing new web pages, saving time and ensuring consistent branding throughout. One more Elementor-like function I value.
With Brand Boards located under Marketing, you can achieve the same for message aspects and various other branding basics.
The stats page displays every little thing happening on your sub-account’s website, including page check outs and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures significant covert expenses. You’ll pay one cent per email past your plan’s allotment, which gathers swiftly with larger subscriber lists. Many individuals require third-party services like Mailgun for enhanced deliverability, pressing real prices significantly beyond the marketed registration rate.
Currently pertaining to the features:
GoHighLevel permits email campaign and sequence production with triggers and automated follow-up messages.
I value the capability to add trackable links in both emails and SMS messages, allowing you to check recipient activities and set off computerized communications.
You can save, send, or timetable emails for optimum delivery times.
This verifies valuable for reaching your target market when they’re probably to open up messages.
Here’s where the situation wears away dramatically.
GoHighLevel suggests Mailgun for bulk email sending, suggesting their LC service might have reduced distribution rates.
Examining GoHighLevel’s email deliverability before full dedication is suggested, as numerous users have reported roughly thirty percent lower distribution prices compared to their previous email marketing systems.
Currently, I heard there are over four hundred adjustable email templates offered on HighLevel. Regardless of extensive searches of the Template Collection, I could not locate them within a sub-account in Sub-Account Setting.
A good selection of templates appears when switching to Agency Mode.
You can add your custom-created templates, although this calls for both hundred ninety-seven dollar month-to-month reseller plan.
Within a sub-account, I only discovered 6 fundamental templates and the option to create and conserve email templates from the ground up for reuse in other projects.
Right here’s what one template, called “Strategic Planning,” resembles inside the GHL email layout editor:
Not specifically excellent, but not terrible either.
However, I do appreciate that GHL incorporates workflow automation right into email marketing, including:
Welcome and Thank You messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Facebook Shop
Split screening for conversion optimization, among other features.
Furthermore, real-time analytics provide insights into email campaign performance. This helps you maximize possibilities or address possible problems as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM device reminds me of ClickFunnels in its thoroughness.
GoHighLevel consists of a client portal enabling task development monitoring and viewing previous communications.
The workflow automation attribute aids enhance jobs like get in touch with administration, segmentation, and lead innovation via your pipeline.
This represents a considerable benefit: GoHighLevel promotes engaging communications with leads with sms message, voicemail declines, and Facebook Carrier. This flexibility indicates getting in touch with different customer sections via their favored communication channels.
Know, though– SMS charges use independently from the membership charge.
I also value the GoHighLevel Social Planner.
It allows you to develop, conserve, edit, routine, blog post, and assess social media material throughout different networks.
It functions as a strong replacement for social networks organizing devices like Buffer, SproutSocial, and Hootsuite– without additional prices.
Yet that’s not every little thing; the CRM tool also offers several practical features:
Schedule appointments directly within the platform from the Calendars section.
Merge multi-channel communications to sustain your clients’ preferred communication approaches and relationship-building strategies.
Usage tags and smart lists to segment customers for even more targeted projects.
Include comprehensive client information per entrance under the Opportunity tab, supplying more clear understanding of your potential customers, leads, and customers as they advance through your visual pipeline.
Advanced lead scoring helps focus on lead nurturing based on their actions throughout your pipeline.
Now let’s go over the vital services and products you can market utilizing GoHighLevel
Products You Can Offer Via GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL sustains both small and thorough programs, total with memberships, communities, and associated sources.
GHL additionally enables physical product sales using shopping web pages, like Systeme. However, dropshipping is not offered.
GoHighLevel programs sustain various material layouts, including sound, video clip, and documents.
This suggests suiting different learning styles and attracting a more comprehensive trainee base.
And also, it permits importing courses from Kajabi, adding much more adaptability to your program development initiatives.
In my experience, committed on the internet course tools like Kajabi, LearnWorlds, and Thinkific give extra advanced options. These consist of program leaking, social profiles, and advanced neighborhood structure and administration devices. Nevertheless, GHL’s offerings will certainly be enough for several designers.
GoHighLevel likewise offers course certificates and various repayment alternatives, consisting of installment plans and free courses.
You can conveniently attach your courses to your area for fast gain access to and to improve money making capacity.
What I especially value is exactly how straightforward it is to integrate course products straight with your sales funnels and CRM for computerized nurturing, lead scoring, conversions, follow-ups, and more.
This is one of my favored facets of Kajabi too.
Reputation Management Features
Online scores hold important relevance, and GoHighLevel acknowledges this truth.
The system automatically sends evaluation demands through SMS, email, and QR code adhering to purchases.
This feature ensures you do not miss chances to construct credibility and trust fund with your target market.
You can likewise monitor on-line evaluations regarding your services or company, permitting proper reactions.
For example, you can reroute negative responses to a private kind before public posting.
Additionally, you can pick that can leave comments based upon their rating.
This technique encourages you to engage straight with customers to solve issues without harming your online reputation.
Plus, GoHighLevel simplifies matters by permitting you to review customer feedback throughout numerous platforms– like Yext, Google My Company, and Facebook– directly from your GHL account. Pretty practical performance.
Integration Alternatives
The platform sustains typical integration options across settlement processing, social media and Zapier.
In addition, the Application Industry, including both paid and free app assimilations, comes in Agency Mode for account owners as well as for your clients in sub-account mode.
I found roughly 3 hundred fifty applications throughout numerous service groups, including SMS and live chat integrations, social media sites, and marketing automation tools.
You can also integrate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with various other CRMs, and manage appointments and scheduling with Google Schedule.
Plus, QuickBooks integration is available for financial monitoring, to name a few choices.
The Reselling and SaaSpreneur Program
The reseller program represents among GoHighLevel’s key tourist attractions.
Essential note: You’ll need Agency Mode gain access to through the Reselling tab to use these features.
The Unlimited Plan at two hundred ninety-seven bucks monthly offers:
Full sub-account rebranding and personalization
Unlimited client sub-accounts at no additional price
API access for integrating exterior tools
To resell these ready-to-deploy GHL sub-accounts at a markup, you’ll require the two hundred ninety-seven dollar monthly Unlimited plan.
When you do this, you can likewise market other software application options to your consumers at a markup.
GoHighLevel requires charging a minimum of ninety-seven dollars month-to-month for each and every client.
This indicates you’ll require a minimum of 5 customers restoring regular monthly to recover cost. Any type of additional clients past that contribute straight to your revenue.
The devices you can market within your sub-accounts consist of core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus loads of Industry apps such as AWeber, Consistent Get In Touch With, and Wrike.
To succeed with the GoHighLevel reseller program:
Include value to your sub-accounts by including:
Personalized frameworks
Ready-made snapshots
Pre-built combinations
Automated operations
Without these enhancements, clients may pick GoHighLevel directly instead of paying your premium.
The SaaS Mode consists of white-label alternatives for:
apple iphone application
Android application
Desktop computer application
These applications enable taking care of all social media sites, SMS, and email from one area.
Alternatively, you can “gray-label” a mobile app to connect your GHL leads without them requiring to go back to your well-known GHL web pages.
In total, these are 3 various mobile applications you can pick from based upon your purposes.
Nonetheless, you need to comprehend:
Resellers are accountable for client support and disagreements; failing to solve concerns can result in account termination.
Resellers should bill a minimum of ninety-seven dollars month-to-month per sub-account, limiting pricing adaptability.
Offering life time accessibility for a single charge is prohibited without previous approval.
Pricing Framework and Assistance Plans
I appreciate that HighLevel’s assistance is readily available directly from the control panel through the Help and live chat buttons.
As soon as you sign up for a test, you get open door to a welcome course, onboarding video clip tutorials, and a phone number for assistance. And yes, they actually address telephone calls.
I did contact their technological assistance group for help with creating funnels and internet sites, which I had searched extensively for. The feedback got here within twenty-four hours, and the follow-ups were exceptional. The assistance rep certainly demonstrated deep knowledge of the system, which is constantly beneficial.
Regarding layaway plan, there’s a robust Starter plan offered for ninety-seven dollars, that includes unlimited get in touches with, emails, items, funnels, and extra.
Still, you’ll likely want to think about updating to the two hundred ninety-seven buck regular monthly plan for comprehensive agency requirements. With this plan, you can also re-sell the GHL system as a SaaS.
For support, expect a vivid Facebook Team area, paid onboarding, and a done-for-you setup choice additionally readily available for a fee.
There’s ongoing online conversation offered straight from your GHL control panel, together with valuable documentation for self-service help.
Configuration plans are readily available for an added expense, including a two hundred ninety-seven dollar option for HIPAA compliance if that’s something you need.
You may presume the unlimited plan consists of unlimited email functionality. Different users have actually grumbled concerning unforeseen charge card costs for sending out emails from their web servers without clear openness.
Final thought: GoHighLevel Facebook Shop
GoHighLevel is a qualified all-in-one platform for agencies seeking to consolidate their marketing pile with strong CRM and automation features.
However, continue to be knowledgeable about its cumbersome interface, prospective email deliverability issues, and additional costs for email volume.
If you can tolerate the rough edges and mostly offer service customers, GHL supplies practical value– yet guarantee you evaluate email deliverability prior to fully committing.
Below’s one important consideration:
If you’re dedicating to it, be prepared to invest added money on a separate email marketing software as a result of deliverability concerns and insects.