GoHighLevel settings itself as an extensive marketing and sales collection developed particularly for digital agencies. It packages together CRM abilities, email campaigns, training course hosting, and automation process into one bundle. The core guarantee? Replace your spread toolkit with a single system that deals with client involvement and business procedures from beginning to end GoHighLevel Content Army
I have actually always inclined merged platforms for digital business.
That’s specifically why devices like ClickFunnels captured my focus years earlier.
But we’re now in 2026, and the landscape has actually changed dramatically.
After investing considerable time inside GoHighLevel, I believe you require to hear what I discovered firsthand.
We’ll additionally examine exactly how it measures up against contending systems.
By doing this, you can purchase decision you’ll feel confident concerning long-term.
The Elements of GoHighLevel That Thrilled Me
Consolidated Solution: GoHighLevel merges crucial sales and marketing capacities, eliminating the need for numerous different subscriptions.
Text Messaging Performance: Bidirectional SMS communication supplies stronger interaction than standard email techniques.
Powerful CRM System: The get in touch with management features rival what you ‘d discover in ActiveCampaign or ClickFunnels.
Advanced Automation: Outstanding workflow capacities for segmenting target markets, taking care of get in touches with, and structure custom-made procedures.
Competitive Pricing Structure: Month-to-month plans varying from ninety-seven to 2 hundred ninety-seven dollars complete favorably with Kajabi and ClickFunnels options that generally start over one hundred fifty bucks monthly. Nevertheless, email costs can gather swiftly, which I’ll deal with shortly.
Integration Capacities: Compatible with Zapier, email systems, and messaging solutions.
The Disappointing Elements of GoHighLevel
Complex User interface: The interface really felt counterproductive, with arrangement choices spread throughout the platform and simple jobs like funnel modifying calling for needlessly complicated actions.
Email Program Expenses Intensify: You’re charged one cent per email message, indicating a checklist of thirty thousand customers could press your regular monthly expense beyond three hundred bucks. Integrated with overage fees and third-party integration demands like Mailgun, real month-to-month prices climbed to someplace between four hundred seventy-five and six hundred twenty-five bucks.
Reliability Troubles: Several individuals have actually documented significant automation malfunctions, consisting of emails being supplied to inaccurate recipients or sent out numerous times to the exact same individual.
Email Distribution Challenges: Their email facilities relies on Mailgun, and countless individuals transitioning from other email marketing systems to GoHighLevel experienced substantial decreases in deliverability prices. This stands for an essential weakness that can ultimately press you toward different solutions.
Generalist Method: While automation features are durable, rivals offer greater depth in training course production and community building features. That claimed, Kajabi bills one hundred forty-nine dollars or even more monthly for hosting greater than three items.
My Profits Evaluation
GoHighLevel gives a capable unified system for marketing, sales, and consumer connection management at a practical base cost point.
Yet allow’s obtain genuine concerning something crucial.
Many customers watch it mainly as a CRM or funnel builder rather than an email-focused platform.
Various individuals consistently report deliverability issues with the email features, so element that in if email marketing stands for a core part of your strategy.
Those shock email sending charges have actually blindsided numerous users as well.
The platform absolutely stands out for agencies curious about re-selling marketing services. With white-labeling abilities, unlimited sub-accounts on costs tiers, and detailed customer administration devices, it’s architected especially for agency growth and scaling.
Recognizing GoHighLevel’s Core Purpose
GoHighLevel desires function as an all-encompassing system resolving most electronic sales and marketing demands for your agency.
The platform includes email marketing capacities, course creation devices, workflow automation, CRM capability, web site structure, landing page creation, and extra features.
Its mentioned purpose is replacing every other tool currently in your pile, and the firm makes no apologies concerning that ambition.
Consider this circumstance:
GoHighLevel declares it can substitute for platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and various various other services.
What makes GHL distinctive contrasted to comparable systems like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software application resellers.
The pricing appears reasonable in the beginning glimpse: ninety-seven bucks and 2 hundred ninety-seven dollars monthly.
However is that the complete picture? Allow’s explore better.
Navigating the GoHighLevel User Interface
The GoHighLevel control panel presents a clean and relatively user-friendly design that appears welcoming originally.
However, the majority of individuals encounter difficulties with the messy interface and illogical organization of features.
For example:
The system employs 3 unique setups panels for handling different arrangement facets– overall settings, private setups, and product setups GoHighLevel Content Army
Bizarrely, the web links to these essential settings are placed on contrary sides of the display, creating unneeded complication and aggravation.
Even with extra information inhabited, the control panel keeps a tidy and well-structured look.
I appreciate the ability to create multiple dashboards for organizing different reports into different sights.
This feature verifies particularly useful when preserving different point of views for the account owner versus sub-accounts representing your customers.
As I mentioned earlier, GoHighLevel consists of countless rough edges in regards to interface and customer experience, and the underlying codebase shows up less than excellent.
Building Funnels in GoHighLevel
To build a customer’s site, develop landing pages, or develop a sales funnel within GoHighLevel, you should initially develop a sub-account by entering their details.
After completing this action, switch to the freshly developed sub-account, navigate to Websites, then pick Funnels. Don’t stress if this really feels complicated– it took me several efforts before recognizing the workflow.
HighLevel Funnels permits unlimited sales funnel development, unlike systems such as Kajabi that impose limitations.
In addition, there are more than one thousand funnel templates available to increase your initial configuration.
Based upon my experience, you will not need substantial proficiency to develop landing pages and sales funnels making use of GoHighLevel.
You have the alternative to tailor templates yourself or request GoHighLevel to take care of modification for you.
I selected the self-customization path since I wished to produce in-depth, custom funnels from scratch making use of the drag-and-drop building contractor. You simply include the consecutive actions.
I especially worth these abilities:
GHL’s Pictures feature enables immediate funnel duplicating across accounts, saving substantial setup time.
Reliable screening with rapid step duplication and split testing capability.
Real-time notifications concerning lead actions maintain you informed without continuous hand-operated checking.
I especially value the multi-channel integration incorporating voice, SMS, and Facebook straight within funnels.
Visual pipeline management with automated guidelines for advancing leads enhances follow-up processes.
To better streamline movements, GHL supplies a ClickFunnels import attribute for seamless funnel transfers.
Page and Web Site Building
GoHighLevel enables web page development from scratch or template selection for modification using the intuitive drag-and-drop contractor.
You’re also cost-free to incorporate prefabricated page sections as preferred. Conversely, utilize custom-made code to create specialized functions.
The experience feels as smooth as Elementor for WordPress. Nevertheless, Elementor does use a little much more, consisting of:
A broader choice of personalized font styles and typography options
Innovative text computer animations
Considerable widget collection
Advanced history capabilities like parallax scrolling and video clip histories
Nonetheless, I believe HighLevel will prove sufficient for most of your customers.
The web pages incorporate straight with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Incredibly practical performance.
I additionally appreciate the ability to create “global areas” or page sections that immediately inhabit when producing brand-new web pages, saving time and making sure regular branding throughout. Another Elementor-like feature I value.
With Brand Boards found under Marketing, you can achieve the same for message components and other branding fundamentals.
The data web page displays whatever occurring on your sub-account’s internet site, consisting of page sees and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures considerable hidden expenses. You’ll pay one cent per email past your strategy’s allowance, which builds up rapidly with bigger subscriber lists. Many individuals need third-party solutions like Mailgun for enhanced deliverability, pushing actual costs substantially past the promoted registration cost.
Now regarding the features:
GoHighLevel allows email campaign and sequence production with triggers and automated follow-up messages.
I appreciate the capability to add trackable links in both emails and SMS messages, allowing you to keep track of recipient actions and activate computerized communications.
You can save, send, or schedule emails for optimal delivery times.
This shows useful for reaching your audience when they’re more than likely to open up messages.
Right here’s where the situation degrades significantly.
GoHighLevel advises Mailgun for mass email sending, suggesting their LC service might have lower distribution rates.
Examining GoHighLevel’s email deliverability prior to complete dedication is advisable, as several customers have actually reported roughly thirty percent lower shipment rates compared to their previous email marketing platforms.
Currently, I heard there more than four hundred personalized email templates available on HighLevel. In spite of thorough searches of the Template Collection, I couldn’t locate them within a sub-account in Sub-Account Setting.
A good selection of templates shows up when switching to Agency Mode.
You can include your custom-created templates, although this requires both hundred ninety-seven buck regular monthly reseller plan.
Within a sub-account, I just discovered 6 basic templates and the option to create and save email templates from square one for reuse in other projects.
Right here’s what one template, called “Strategic Preparation,” appears like inside the GHL email design editor:
Not particularly excellent, yet not dreadful either.
However, I do appreciate that GHL integrates workflow automation right into email marketing, incorporating:
Invite and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel Content Army
Split testing for conversion optimization, to name a few features.
In addition, real-time analytics deliver understandings right into email campaign efficiency. This assists you profit from opportunities or address potential troubles as they arise.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel consists of a customer portal enabling task progress tracking and seeing previous communications.
The workflow automation function assists enhance tasks like get in touch with management, division, and lead development with your pipeline.
This stands for a substantial advantage: GoHighLevel helps with interesting interactions with leads with sms message, voicemail decreases, and Facebook Carrier. This flexibility implies getting in touch with different consumer sections through their preferred communication channels.
Understand, however– SMS costs apply separately from the membership fee.
I also value the GoHighLevel Social Planner.
It enables you to develop, conserve, edit, timetable, blog post, and analyze social media sites material across different networks.
It operates as a strong replacement for social media sites organizing devices like Buffer, SproutSocial, and Hootsuite– without added expenses.
Yet that’s not every little thing; the CRM device additionally supplies numerous useful features:
Schedule consultations straight within the system from the Calendars area.
Combine multi-channel communications to sustain your customers’ favored interaction techniques and relationship-building methods.
Use tags and wise lists to segment clients for more targeted campaigns.
Add extensive consumer data to every access under the Chance tab, giving more clear understanding of your prospects, leads, and consumers as they proceed via your aesthetic pipeline.
Advanced lead scoring assists focus on lead nurturing based upon their activities throughout your pipeline.
Currently let’s review the key product or services you can sell making use of GoHighLevel
Products You Can Sell With GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL supports both small and detailed training courses, full with memberships, areas, and relevant sources.
GHL additionally enables physical item sales making use of shopping pages, like Systeme. Nonetheless, dropshipping is not offered.
GoHighLevel courses support numerous web content styles, including sound, video, and files.
This indicates suiting various knowing styles and appealing to a broader student base.
Plus, it permits importing training courses from Kajabi, adding a lot more adaptability to your program creation initiatives.
In my experience, committed on the internet course tools like Kajabi, LearnWorlds, and Thinkific supply a lot more advanced options. These include course leaking, social profiles, and progressed neighborhood building and administration tools. Nonetheless, GHL’s offerings will be sufficient for lots of designers.
GoHighLevel additionally provides program certificates and numerous payment alternatives, consisting of installment plans and free courses.
You can conveniently link your training courses to your community for fast accessibility and to boost monetization capacity.
What I specifically value is exactly how simple it is to integrate program items straight with your sales funnels and CRM for automatic nurturing, lead racking up, conversions, follow-ups, and extra.
This is one of my preferred elements of Kajabi as well.
Reputation Management Features
Online ratings hold important value, and GoHighLevel recognizes this reality.
The system automatically sends review requests by means of text, email, and QR code following purchases.
This function ensures you don’t miss chances to construct integrity and trust fund with your audience.
You can likewise monitor online evaluations concerning your services or service, allowing suitable responses.
For instance, you can redirect adverse feedback to an exclusive type before public uploading.
Additionally, you can pick that can leave comments based upon their rating.
This approach empowers you to involve straight with customers to settle concerns without damaging your reputation.
And also, GoHighLevel streamlines issues by permitting you to evaluate client comments across different platforms– like Yext, Google My Company, and Facebook– directly from your GHL account. Pretty practical performance.
Integration Choices
The system supports conventional integration alternatives across payment processing, social media sites and Zapier.
In addition, the Application Industry, featuring both paid and complimentary application integrations, is accessible in Agency Mode for account owners along with for your customers in sub-account mode.
I found about 3 hundred fifty applications across various service categories, including SMS and live chat combinations, social networks, and marketing automation tools.
You can likewise incorporate WhatsApp and Twilio for messaging, enable bidirectional syncing with other CRMs, and manage consultations and scheduling with Google Schedule.
And also, QuickBooks integration is readily available for financial monitoring, to name a few alternatives.
The Reselling and SaaSpreneur Program
The reseller program stands for one of GoHighLevel’s key attractions.
Important note: You’ll require Agency Mode gain access to via the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven bucks month-to-month offers:
Total sub-account rebranding and personalization
Unlimited client sub-accounts at no additional expense
API accessibility for incorporating exterior devices
To market these ready-to-deploy GHL sub-accounts at a markup, you’ll require the two hundred ninety-seven dollar regular monthly Unlimited plan.
When you do this, you can also resell other software solutions to your clients at a markup.
GoHighLevel needs charging a minimum of ninety-seven dollars regular monthly for each and every customer.
This means you’ll require at the very least five clients restoring regular monthly to break even. Any kind of extra clients past that add straight to your earnings.
The devices you can market within your sub-accounts include core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus loads of Marketplace applications such as AWeber, Continuous Contact, and Wrike.
To prosper with the GoHighLevel reseller program:
Add value to your sub-accounts by including:
Custom structures
Prefabricated pictures
Pre-built combinations
Automated process
Without these enhancements, customers could choose GoHighLevel directly instead of paying your costs.
The SaaS Setting consists of white-label options for:
apple iphone application
Android application
Desktop application
These apps permit managing all social media sites, SMS, and email from one place.
Alternatively, you can “gray-label” a mobile app to connect your GHL leads without them requiring to return to your well-known GHL pages.
In total, these are three various mobile applications you can select from based on your objectives.
However, you need to recognize:
Resellers are responsible for client assistance and disputes; failure to deal with concerns can lead to account termination.
Resellers must bill at least ninety-seven dollars regular monthly per sub-account, restricting pricing versatility.
Marketing lifetime gain access to for a single charge is banned without prior approval.
Pricing Framework and Support Plans
I appreciate that HighLevel’s support is offered straight from the control panel via the Aid and live chat switches.
When you register for a trial, you gain open door to a welcome training course, onboarding video tutorials, and a contact number for assistance. And of course, they actually address phone calls.
I did call their technical assistance group for aid with producing funnels and websites, which I had actually browsed thoroughly for. The feedback got here within twenty-four hours, and the follow-ups were superb. The assistance agent certainly showed deep knowledge of the system, which is constantly important.
Concerning payment plans, there’s a robust Starter plan offered for ninety-seven bucks, that includes unlimited get in touches with, emails, items, funnels, and more.
Still, you’ll likely intend to think about upgrading to both hundred ninety-seven dollar month-to-month prepare for comprehensive agency demands. With this plan, you can also market the GHL platform as a SaaS.
For assistance, expect a dynamic Facebook Team neighborhood, paid onboarding, and a done-for-you setup choice also readily available for a charge.
There’s continuous real-time conversation offered directly from your GHL dashboard, in addition to useful paperwork for self-service aid.
Arrangement plans are readily available for an additional cost, consisting of a two hundred ninety-seven dollar choice for HIPAA conformity if that’s something you require.
You might presume the unlimited plan includes unlimited email performance. Numerous individuals have whined about unexpected charge card charges for sending emails from their servers without clear openness.
Conclusion: GoHighLevel Content Army
GoHighLevel is a capable all-in-one platform for agencies looking for to combine their marketing stack with strong CRM and automation features.
Nonetheless, remain familiar with its cumbersome user interface, potential email deliverability concerns, and added costs for email volume.
If you can endure the harsh edges and primarily offer service customers, GHL offers sensible value– yet ensure you check email deliverability prior to totally committing.
Here’s one crucial consideration:
If you’re devoting to it, be prepared to invest added cash on a separate email marketing software as a result of deliverability issues and insects.