GoHighLevel settings itself as a comprehensive marketing and sales suite built especially for electronic agencies. It packages with each other CRM capacities, email campaigns, program hosting, and automation operations into one package. The core guarantee? Replace your spread toolkit with a single platform that handles client interaction and business operations from beginning to end GoHighLevel Basic Account Setup
I’ve constantly inclined linked platforms for electronic business.
That’s exactly why tools like ClickFunnels caught my attention years earlier.
However we’re currently in 2026, and the landscape has shifted substantially.
After investing significant time inside GoHighLevel, I think you require to hear what I found firsthand.
We’ll also take a look at exactly how it measures up against competing systems.
In this manner, you can purchase choice you’ll feel confident regarding long-term.
The Aspects of GoHighLevel That Impressed Me
Consolidated Service: GoHighLevel merges critical sales and marketing capabilities, removing the need for several separate memberships.
Text Messaging Performance: Bidirectional SMS interaction supplies stronger involvement than standard email techniques.
Effective CRM System: The get in touch with administration features rival what you would certainly locate in ActiveCampaign or ClickFunnels.
Sophisticated Automation: Exceptional workflow abilities for segmenting audiences, managing calls, and structure custom-made procedures.
Affordable Pricing Structure: Month-to-month plans ranging from ninety-seven to two hundred ninety-seven dollars compete positively with Kajabi and ClickFunnels options that typically start over one hundred fifty bucks regular monthly. Nonetheless, email costs can accumulate rapidly, which I’ll resolve shortly.
Integration Capacities: Compatible with Zapier, email systems, and messaging solutions.
The Disappointing Aspects of GoHighLevel
Confusing Interface: The interface felt counterintuitive, with configuration choices scattered throughout the system and simple jobs like funnel modifying calling for unnecessarily complicated steps.
Email Broadcast Costs Rise: You’re charged one cent per email message, suggesting a list of thirty thousand clients might press your month-to-month costs beyond three hundred bucks. Integrated with overage charges and third-party integration needs like Mailgun, actual month-to-month prices reached someplace in between four hundred seventy-five and six hundred twenty-five dollars.
Dependability Problems: Multiple individuals have recorded major automation breakdowns, including emails being delivered to wrong recipients or sent multiple times to the exact same individual.
Email Shipment Challenges: Their email facilities relies on Mailgun, and numerous individuals transitioning from various other email marketing platforms to GoHighLevel experienced significant declines in deliverability rates. This represents an important weak point that might eventually press you towards different options.
Generalist Strategy: While automation features are robust, competitors supply better deepness in training course creation and community structure features. That said, Kajabi charges one hundred forty-nine bucks or more monthly for hosting greater than three products.
My Bottom Line Analysis
GoHighLevel provides a qualified unified system for marketing, sales, and client partnership administration at a practical base rate factor.
Yet allow’s get real regarding something important.
Many users see it primarily as a CRM or funnel builder as opposed to an email-focused system.
Many individuals consistently report deliverability issues with the email features, so element that in if email marketing stands for a core part of your method.
Those shock email sending charges have blindsided lots of customers too.
The system truly stands out for agencies thinking about marketing marketing services. With white-labeling capacities, unlimited sub-accounts on premium tiers, and comprehensive customer management devices, it’s architected especially for agency development and scaling.
Comprehending GoHighLevel’s Core Objective
GoHighLevel desires work as an all-inclusive system attending to most electronic sales and marketing requirements for your agency.
The system consists of email marketing abilities, training course production devices, workflow automation, CRM performance, site structure, landing page production, and added features.
Its stated purpose is replacing every other device presently in your stack, and the firm makes no apologies about that ambition.
Consider this situation:
GoHighLevel declares it can substitute for platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and various various other services.
What makes GHL distinct compared to similar systems like ClickFunnels and Kajabi is its positioning as a solution for marketing agencies and software resellers.
The pricing appears practical initially glance: ninety-seven dollars and two hundred ninety-seven bucks regular monthly.
However is that the full picture? Let’s investigate further.
Navigating the GoHighLevel Interface
The GoHighLevel dashboard provides a tidy and apparently intuitive format that appears inviting originally.
Nevertheless, the majority of users encounter difficulties with the cluttered interface and not logical company of features.
For example:
The system utilizes 3 distinct settings panels for managing different setup elements– total setups, specific setups, and item settings GoHighLevel Basic Account Setup
Bizarrely, the links to these important setups are placed on opposite sides of the display, creating unneeded confusion and frustration.
Despite extra data occupied, the dashboard preserves a clean and well-structured appearance.
I value the ability to create several control panels for arranging various records into different sights.
This feature verifies particularly important when preserving different point of views for the account proprietor versus sub-accounts representing your consumers.
As I mentioned previously, GoHighLevel consists of countless rough edges in terms of user interface and customer experience, and the underlying codebase shows up less than pristine.
Building Funnels in GoHighLevel
To build a client’s internet site, establish landing pages, or produce a sales funnel within GoHighLevel, you should initially develop a sub-account by entering their information.
After completing this step, button to the freshly produced sub-account, browse to Websites, after that choose Funnels. Do not fret if this feels complicated– it took me a number of efforts prior to recognizing the workflow.
HighLevel Funnels permits unlimited sales funnel production, unlike systems such as Kajabi that impose restrictions.
Furthermore, there are greater than one thousand funnel templates offered to increase your preliminary configuration.
Based upon my experience, you will not call for extensive proficiency to develop landing pages and sales funnels making use of GoHighLevel.
You have the alternative to personalize templates yourself or demand GoHighLevel to manage personalization for you.
I picked the self-customization route since I wished to develop thorough, custom funnels from the ground up making use of the drag-and-drop contractor. You just include the consecutive steps.
I especially value these capabilities:
GHL’s Photos feature makes it possible for immediate funnel cloning across accounts, conserving substantial arrangement time.
Reliable testing through rapid action duplication and split screening functionality.
Real-time notices concerning lead actions maintain you notified without consistent hand-operated checking.
I particularly appreciate the multi-channel integration integrating voice, SMS, and Facebook directly within funnels.
Aesthetic pipeline management with automated guidelines for progressing leads streamlines follow-up processes.
To even more simplify migrations, GHL provides a ClickFunnels import feature for smooth funnel transfers.
Web Page and Web Site Construction
GoHighLevel enables page creation from square one or template choice for modification utilizing the instinctive drag-and-drop builder.
You’re additionally totally free to incorporate ready-made web page areas as wanted. Conversely, utilize customized code to create customized functions.
The experience feels as smooth as Elementor for WordPress. Nevertheless, Elementor does supply somewhat more, including:
A broader choice of custom fonts and typography alternatives
Innovative message animations
Comprehensive widget library
Advanced history capabilities like parallax scrolling and video backgrounds
Nevertheless, I think HighLevel will show enough for the majority of your clients.
The web pages incorporate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Exceptionally convenient performance.
I also appreciate the capability to develop “international sections” or page areas that immediately inhabit when developing new web pages, saving time and ensuring constant branding throughout. An additional Elementor-like function I value.
With Brand Boards located under Marketing, you can achieve the very same for text components and various other branding fundamentals.
The stats page shows every little thing occurring on your sub-account’s website, consisting of page visits and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors considerable concealed expenses. You’ll pay one cent per email past your plan’s allocation, which gathers rapidly with bigger customer checklists. Numerous users need third-party solutions like Mailgun for boosted deliverability, pushing real prices substantially beyond the advertised registration rate.
Now regarding the features:
GoHighLevel enables email campaign and series production with triggers and automatic follow-up messages.
I value the ability to include trackable links in both emails and SMS messages, allowing you to check recipient actions and set off automated communications.
You can conserve, send, or schedule emails for optimal shipment times.
This shows valuable for reaching your audience when they’re more than likely to open messages.
Below’s where the scenario weakens significantly.
GoHighLevel recommends Mailgun for mass email sending, recommending their LC service might have lower shipment rates.
Checking GoHighLevel’s email deliverability before complete dedication is recommended, as many customers have reported roughly thirty percent lower shipment prices contrasted to their previous email marketing systems.
Currently, I listened to there more than four hundred personalized email templates available on HighLevel. In spite of thorough searches of the Template Collection, I could not locate them within a sub-account in Sub-Account Mode.
A suitable selection of templates shows up when changing to Agency Mode.
You can add your custom-created templates, although this needs the two hundred ninety-seven dollar regular monthly reseller strategy.
Within a sub-account, I just found six fundamental templates and the choice to produce and save email templates from scratch for reuse in various other projects.
Right here’s what one template, called “Strategic Planning,” resembles inside the GHL email design editor:
Not specifically remarkable, but not dreadful either.
However, I do appreciate that GHL integrates workflow automation into email marketing, including:
Invite and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel Basic Account Setup
Split testing for conversion optimization, among other features.
Additionally, real-time analytics supply understandings right into email campaign efficiency. This aids you maximize chances or address prospective problems as they arise.
The HighLevel CRM System
GoHighLevel’s CRM tool reminds me of ClickFunnels in its thoroughness.
GoHighLevel consists of a customer portal allowing task development tracking and viewing previous communications.
The workflow automation feature helps enhance jobs like call management, segmentation, and lead innovation through your pipeline.
This represents a substantial benefit: GoHighLevel promotes interesting interactions with leads through text messages, voicemail declines, and Facebook Carrier. This adaptability means connecting with various consumer sectors via their liked communication channels.
Be aware, however– SMS costs use separately from the membership cost.
I also value the GoHighLevel Social Planner.
It enables you to produce, conserve, modify, timetable, blog post, and evaluate social media web content throughout different networks.
It functions as a strong replacement for social media organizing tools like Buffer, SproutSocial, and Hootsuite– without added expenses.
However that’s not whatever; the CRM tool likewise offers several helpful features:
Schedule visits straight within the system from the Calendars area.
Combine multi-channel interactions to support your clients’ recommended communication techniques and relationship-building approaches.
Usage tags and clever checklists to segment customers for even more targeted projects.
Include extensive consumer data per entry under the Opportunity tab, providing clearer understanding of your potential customers, leads, and consumers as they advance with your visual pipeline.
Advanced lead racking up assists prioritize lead nurturing based on their activities throughout your pipeline.
Currently allow’s discuss the essential product or services you can market utilizing GoHighLevel
Products You Can Sell Through GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL sustains both little and comprehensive programs, total with memberships, neighborhoods, and relevant sources.
GHL also enables physical item sales utilizing shopping pages, like Systeme. Nonetheless, dropshipping is not offered.
GoHighLevel training courses support various web content styles, consisting of audio, video, and papers.
This implies accommodating various learning styles and interesting a wider pupil base.
Plus, it permits importing programs from Kajabi, adding a lot more versatility to your course production initiatives.
In my experience, devoted on the internet training course devices like Kajabi, LearnWorlds, and Thinkific offer much more advanced alternatives. These consist of course dripping, social profiles, and progressed neighborhood building and monitoring tools. Nonetheless, GHL’s offerings will be enough for many designers.
GoHighLevel also supplies training course certifications and different repayment options, consisting of installment plans and free courses.
You can quickly connect your training courses to your neighborhood for quick accessibility and to improve money making potential.
What I specifically value is just how simple it is to incorporate program products straight with your sales funnels and CRM for automated nurturing, lead scoring, conversions, follow-ups, and extra.
This is one of my preferred elements of Kajabi too.
Reputation Management Features
Online scores hold vital significance, and GoHighLevel recognizes this reality.
The platform automatically sends review demands via text, email, and QR code adhering to transactions.
This function ensures you do not miss chances to construct integrity and trust fund with your audience.
You can additionally check on-line evaluations concerning your solutions or organization, allowing appropriate reactions.
As an example, you can redirect unfavorable responses to a private type prior to public posting.
Additionally, you can choose who can leave comments based upon their ranking.
This method empowers you to engage directly with clients to fix concerns without damaging your credibility.
And also, GoHighLevel streamlines issues by enabling you to examine client comments across different systems– like Yext, Google My Company, and Facebook– directly from your GHL account. Pretty convenient capability.
Integration Choices
The platform supports typical integration options across payment handling, social media sites and Zapier.
Additionally, the App Market, including both paid and free application combinations, comes in Agency Mode for account owners along with for your clients in sub-account setting.
I found about 3 hundred fifty applications across different business classifications, consisting of SMS and live conversation integrations, social media sites, and marketing automation tools.
You can additionally integrate WhatsApp and Twilio for messaging, allow bidirectional syncing with various other CRMs, and handle appointments and scheduling with Google Calendar.
And also, QuickBooks integration is offered for economic administration, to name a few choices.
The Reselling and SaaSpreneur Program
The reseller program stands for among GoHighLevel’s main attractions.
Vital note: You’ll require Agency Mode gain access to with the Reselling tab to use these features.
The Unlimited Plan at 2 hundred ninety-seven dollars regular monthly deals:
Total sub-account rebranding and modification
Unlimited client sub-accounts at no additional cost
API accessibility for integrating external tools
To re-sell these ready-to-deploy GHL sub-accounts at a markup, you’ll require the two hundred ninety-seven dollar monthly Unlimited plan.
When you do this, you can likewise re-sell various other software program options to your consumers at a markup.
GoHighLevel calls for charging a minimum of ninety-seven dollars regular monthly for each and every client.
This implies you’ll require a minimum of 5 clients restoring month-to-month to break even. Any extra customers past that add directly to your revenue.
The tools you can re-sell within your sub-accounts consist of core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus dozens of Marketplace apps such as AWeber, Consistent Get In Touch With, and Wrike.
To prosper with the GoHighLevel reseller program:
Add value to your sub-accounts by including:
Customized frameworks
Ready-made pictures
Pre-built combinations
Automated workflows
Without these additions, customers may choose GoHighLevel straight as opposed to paying your costs.
The SaaS Mode consists of white-label options for:
apple iphone application
Android application
Desktop application
These apps enable managing all social media, SMS, and email from one location.
Additionally, you can “gray-label” a mobile app to link your GHL leads without them requiring to go back to your branded GHL pages.
In total, these are 3 various mobile applications you can choose from based upon your objectives.
However, you require to understand:
Resellers are in charge of consumer support and disputes; failing to fix issues can lead to account termination.
Resellers have to bill a minimum of ninety-seven dollars month-to-month per sub-account, restricting pricing flexibility.
Offering lifetime accessibility for a single charge is prohibited without prior approval.
Pricing Framework and Assistance Plans
I value that HighLevel’s assistance is available straight from the dashboard through the Assistance and live chat buttons.
As soon as you register for a test, you gain open door to a welcome course, onboarding video tutorials, and a telephone number for assistance. And yes, they actually answer phone calls.
I did call their technical support team for assistance with producing funnels and web sites, which I had looked extensively for. The response showed up within twenty-four hours, and the follow-ups were outstanding. The support rep certainly showed deep expertise of the system, which is always beneficial.
Concerning layaway plan, there’s a robust Starter plan offered for ninety-seven bucks, that includes unlimited contacts, emails, items, funnels, and more.
Still, you’ll likely want to think about updating to both hundred ninety-seven dollar regular monthly prepare for comprehensive agency demands. With this strategy, you can also re-sell the GHL system as a SaaS.
For assistance, anticipate a dynamic Facebook Team neighborhood, paid onboarding, and a done-for-you configuration alternative likewise readily available for a cost.
There’s around-the-clock live conversation offered directly from your GHL control panel, in addition to valuable paperwork for self-service assistance.
Configuration plans are offered for an extra expense, consisting of a 2 hundred ninety-seven dollar option for HIPAA conformity if that’s something you need.
You may assume the unlimited plan consists of unlimited email capability. Various users have whined regarding unforeseen bank card fees for sending emails from their servers without clear transparency.
Final thought: GoHighLevel Basic Account Setup
GoHighLevel is a qualified all-in-one platform for agencies seeking to settle their marketing pile with strong CRM and automation features.
Nevertheless, continue to be aware of its cumbersome user interface, prospective email deliverability issues, and added costs for email volume.
If you can tolerate the harsh sides and mostly offer business customers, GHL uses reasonable worth– however ensure you test email deliverability prior to totally dedicating.
Right here’s one essential consideration:
If you’re committing to it, be prepared to invest extra cash on a different email marketing software program as a result of deliverability issues and insects.