GoHighLevel placements itself as a thorough marketing and sales collection built specifically for electronic agencies. It packages together CRM capacities, email campaigns, course hosting, and automation operations into one plan. The core guarantee? Change your scattered toolkit with a single platform that takes care of customer interaction and business procedures from start to finish GoHighLevel Bakery Playbook
I’ve always inclined combined systems for digital business.
That’s precisely why devices like ClickFunnels caught my focus years back.
Yet we’re now in 2026, and the landscape has actually changed significantly.
After investing substantial time inside GoHighLevel, I think you need to hear what I uncovered firsthand.
We’ll also take a look at just how it measures up against competing platforms.
By doing this, you can purchase choice you’ll feel confident regarding lasting.
The Aspects of GoHighLevel That Thrilled Me
Consolidated Remedy: GoHighLevel combines vital sales and marketing capacities, removing the requirement for several separate memberships.
Text Messaging Functionality: Bidirectional SMS interaction offers stronger engagement than conventional email methods.
Effective CRM System: The get in touch with monitoring features competing what you would certainly discover in ActiveCampaign or ClickFunnels.
Advanced Automation: Outstanding workflow capabilities for segmenting audiences, taking care of get in touches with, and structure personalized processes.
Affordable Pricing Framework: Monthly plans ranging from ninety-seven to two hundred ninety-seven bucks complete positively with Kajabi and ClickFunnels alternatives that commonly begin over one hundred fifty dollars month-to-month. However, email expenses can gather swiftly, which I’ll resolve shortly.
Integration Capacities: Compatible with Zapier, email platforms, and messaging solutions.
The Frustrating Components of GoHighLevel
Complex Interface: The user interface felt counterintuitive, with arrangement alternatives spread throughout the platform and uncomplicated tasks like funnel editing and enhancing needing unnecessarily intricate steps.
Email Broadcast Expenses Rise: You’re charged one cent per email message, implying a checklist of thirty thousand clients could push your monthly costs past 3 hundred dollars. Integrated with overage charges and third-party integration needs like Mailgun, actual month-to-month prices climbed to someplace between four hundred seventy-five and 6 hundred twenty-five dollars.
Reliability Troubles: Numerous individuals have documented major automation malfunctions, consisting of emails being supplied to wrong recipients or sent several times to the same individual.
Email Shipment Challenges: Their email framework depends upon Mailgun, and many individuals transitioning from other email marketing systems to GoHighLevel experienced significant decreases in deliverability rates. This stands for an essential weak point that could at some point press you towards alternate options.
Generalist Technique: While automation features are durable, competitors supply greater deepness in training course production and area building features. That claimed, Kajabi bills one hundred forty-nine dollars or even more monthly for hosting more than three products.
My Bottom Line Analysis
GoHighLevel offers a qualified unified system for marketing, sales, and consumer partnership administration at a reasonable base price factor.
However let’s get real about something essential.
Many individuals watch it mainly as a CRM or funnel builder instead of an email-focused system.
Countless individuals regularly report deliverability problems with the email features, so aspect that in if email marketing stands for a core element of your method.
Those shock email sending charges have actually blindsided many customers as well.
The system absolutely excels for agencies curious about reselling marketing services. With white-labeling capabilities, unlimited sub-accounts on costs tiers, and extensive customer administration devices, it’s architected particularly for agency development and scaling.
Comprehending GoHighLevel’s Core Function
GoHighLevel aspires to serve as an all-encompassing system addressing most electronic sales and marketing needs for your agency.
The system includes email marketing abilities, program creation devices, workflow automation, CRM performance, website structure, landing page creation, and extra features.
Its specified purpose is replacing every other device presently in your stack, and the firm makes no apologies about that passion.
Consider this situation:
GoHighLevel declares it can substitute for platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and countless various other solutions.
What makes GHL distinct compared to similar systems like ClickFunnels and Kajabi is its positioning as a solution for marketing agencies and software program resellers.
The pricing appears sensible at first look: ninety-seven dollars and 2 hundred ninety-seven dollars month-to-month.
Yet is that the complete image? Allow’s check out further.
Navigating the GoHighLevel Interface
The GoHighLevel control panel offers a tidy and apparently user-friendly format that shows up welcoming originally.
Nonetheless, most of individuals encounter difficulties with the cluttered interface and senseless company of features.
For example:
The platform uses 3 unique settings panels for taking care of different configuration aspects– total settings, private settings, and item setups GoHighLevel Bakery Playbook
Bizarrely, the web links to these crucial settings are placed on contrary sides of the screen, creating unneeded confusion and disappointment.
Even with additional information inhabited, the control panel maintains a clean and well-structured look.
I appreciate the capability to create several dashboards for arranging various records into separate sights.
This function shows especially beneficial when preserving different point of views for the account proprietor versus sub-accounts representing your customers.
As I stated earlier, GoHighLevel includes various harsh edges in terms of user interface and customer experience, and the underlying codebase shows up less than immaculate.
Building Funnels in GoHighLevel
To create a client’s website, establish landing pages, or develop a sales funnel within GoHighLevel, you have to first develop a sub-account by entering their info.
After completing this step, switch to the freshly produced sub-account, browse to Websites, after that select Funnels. Don’t fret if this feels confusing– it took me numerous efforts before comprehending the workflow.
HighLevel Funnels enables unlimited sales funnel creation, unlike systems such as Kajabi that impose limitations.
In addition, there are more than one thousand funnel templates available to increase your first configuration.
Based upon my experience, you will not call for substantial know-how to build landing pages and sales funnels using GoHighLevel.
You have the option to personalize templates yourself or demand GoHighLevel to take care of personalization for you.
I chose the self-customization course due to the fact that I wanted to create thorough, custom funnels from scratch using the drag-and-drop home builder. You just include the consecutive actions.
I particularly worth these abilities:
GHL’s Pictures include allows immediate funnel duplicating across accounts, saving significant arrangement time.
Effective screening with quick action replication and split testing functionality.
Real-time alerts regarding lead activities keep you informed without constant hands-on monitoring.
I particularly value the multi-channel integration including voice, SMS, and Facebook directly within funnels.
Visual pipeline management with automated guidelines for progressing leads improves follow-up processes.
To even more simplify migrations, GHL provides a ClickFunnels import feature for seamless funnel transfers.
Page and Site Construction
GoHighLevel makes it possible for web page creation from square one or template selection for modification making use of the intuitive drag-and-drop home builder.
You’re likewise cost-free to incorporate prefabricated web page areas as preferred. Alternatively, utilize custom-made code to produce specific features.
The experience feels as smooth as Elementor for WordPress. Nonetheless, Elementor does provide slightly much more, consisting of:
A wider selection of personalized font styles and typography choices
Innovative message animations
Extensive widget library
Advanced history capabilities like parallax scrolling and video backgrounds
Nevertheless, I believe HighLevel will certainly verify sufficient for the majority of your clients.
The web pages integrate directly with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Incredibly practical functionality.
I additionally appreciate the capacity to produce “global sections” or page sections that automatically inhabit when developing brand-new web pages, saving time and making certain regular branding throughout. One more Elementor-like function I value.
With Brand name Boards found under Marketing, you can complete the same for message components and various other branding essentials.
The statistics page shows everything happening on your sub-account’s website, consisting of web page check outs and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures considerable hidden costs. You’ll pay one cent per email past your plan’s allowance, which builds up rapidly with larger client listings. Many users need third-party solutions like Mailgun for improved deliverability, pressing actual prices substantially beyond the advertised subscription price.
Currently regarding the features:
GoHighLevel allows email campaign and sequence development with triggers and automated follow-up messages.
I value the capability to add trackable links in both emails and SMS messages, enabling you to check recipient actions and cause computerized interactions.
You can save, send out, or routine emails for optimum shipment times.
This verifies beneficial for reaching your target market when they’re probably to open up messages.
Below’s where the situation degrades substantially.
GoHighLevel advises Mailgun for mass email sending out, recommending their LC solution might have reduced distribution prices.
Testing GoHighLevel’s email deliverability before full dedication is a good idea, as many individuals have reported roughly thirty percent lower delivery prices contrasted to their previous email marketing systems.
Currently, I heard there are over four hundred customizable email templates readily available on HighLevel. Despite detailed searches of the Template Collection, I couldn’t situate them within a sub-account in Sub-Account Mode.
A respectable variety of templates appears when changing to Agency Mode.
You can add your custom-created templates, although this requires the two hundred ninety-seven buck monthly reseller plan.
Within a sub-account, I just located six standard templates and the alternative to create and save email templates from scratch for reuse in various other projects.
Here’s what one template, called “Strategic Preparation,” resembles inside the GHL email style editor:
Not especially excellent, but not terrible either.
Nonetheless, I do value that GHL incorporates workflow automation into email marketing, incorporating:
Welcome and Thank You messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Bakery Playbook
Split testing for conversion optimization, among other features.
In addition, real-time analytics provide understandings into email campaign performance. This helps you profit from opportunities or address possible problems as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM tool advises me of ClickFunnels in its thoroughness.
GoHighLevel includes a customer portal enabling project progress tracking and viewing previous communications.
The workflow automation attribute assists improve jobs like call monitoring, segmentation, and lead innovation through your pipeline.
This stands for a substantial advantage: GoHighLevel assists in engaging communications with leads through text messages, voicemail decreases, and Facebook Messenger. This flexibility means connecting with different customer sectors with their liked communication channels.
Realize, though– SMS costs apply independently from the membership charge.
I additionally value the GoHighLevel Social Planner.
It allows you to create, save, modify, schedule, post, and assess social networks content across numerous channels.
It operates as a strong substitute for social media sites scheduling tools like Barrier, SproutSocial, and Hootsuite– without extra prices.
But that’s not whatever; the CRM device additionally offers several handy features:
Schedule appointments straight within the system from the Calendars area.
Merge multi-channel interactions to support your clients’ preferred communication techniques and relationship-building strategies.
Usage tags and clever checklists to sector clients for more targeted campaigns.
Include considerable consumer information to every entry under the Chance tab, supplying clearer understanding of your leads, leads, and customers as they progress through your aesthetic pipeline.
Advanced lead racking up helps focus on lead nurturing based on their actions throughout your pipeline.
Now allow’s discuss the key services and products you can sell utilizing GoHighLevel
Products You Can Sell With GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL sustains both tiny and extensive programs, full with memberships, areas, and related sources.
GHL also enables physical product sales making use of e-commerce web pages, like Systeme. However, dropshipping is not offered.
GoHighLevel programs support various web content layouts, consisting of audio, video, and records.
This suggests accommodating different discovering designs and appealing to a broader pupil base.
And also, it allows importing courses from Kajabi, adding a lot more flexibility to your course production efforts.
In my experience, dedicated on the internet program tools like Kajabi, LearnWorlds, and Thinkific give a lot more sophisticated choices. These consist of course trickling, social accounts, and progressed community structure and administration devices. Nonetheless, GHL’s offerings will be enough for numerous developers.
GoHighLevel additionally offers training course certifications and numerous settlement choices, consisting of time payment plan and free courses.
You can easily attach your training courses to your neighborhood for quick accessibility and to improve money making capacity.
What I specifically appreciate is just how straightforward it is to incorporate training course items directly with your sales funnels and CRM for automatic nurturing, lead racking up, conversions, follow-ups, and more.
This is just one of my preferred facets of Kajabi too.
Reputation Management Features
Online ratings hold vital importance, and GoHighLevel recognizes this fact.
The system instantly sends out review demands via SMS, email, and QR code following transactions.
This feature ensures you do not miss possibilities to build reputation and count on with your target market.
You can likewise monitor online testimonials concerning your services or service, allowing appropriate responses.
As an example, you can reroute unfavorable comments to a personal kind before public publishing.
Additionally, you can select that can leave comments based upon their rating.
This method encourages you to involve straight with customers to fix issues without damaging your online reputation.
And also, GoHighLevel streamlines issues by permitting you to assess client comments across numerous systems– like Yext, Google My Business, and Facebook– straight from your GHL account. Pretty convenient performance.
Integration Alternatives
The platform supports typical integration alternatives across payment handling, social media and Zapier.
Furthermore, the App Industry, featuring both paid and free application integrations, comes in Agency Mode for account proprietors in addition to for your customers in sub-account mode.
I located approximately three hundred fifty applications throughout numerous organization categories, including SMS and live chat integrations, social media, and marketing automation devices.
You can also integrate WhatsApp and Twilio for messaging, enable bidirectional syncing with various other CRMs, and take care of consultations and organizing with Google Calendar.
Plus, QuickBooks integration is available for monetary management, to name a few options.
The Reselling and SaaSpreneur Program
The reseller program stands for one of GoHighLevel’s main tourist attractions.
Important note: You’ll need Agency Mode access with the Reselling tab to use these features.
The Unlimited Plan at 2 hundred ninety-seven dollars month-to-month offers:
Total sub-account rebranding and customization
Unlimited customer sub-accounts at no extra cost
API access for integrating external devices
To re-sell these ready-to-deploy GHL sub-accounts at a markup, you’ll need the two hundred ninety-seven buck regular monthly Unlimited plan.
When you do this, you can additionally market various other software program remedies to your customers at a markup.
GoHighLevel requires billing a minimum of ninety-seven bucks monthly for each and every customer.
This indicates you’ll require at least five customers renewing month-to-month to recover cost. Any added customers beyond that contribute straight to your earnings.
The tools you can re-sell within your sub-accounts consist of core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus dozens of Market apps such as AWeber, Consistent Call, and Wrike.
To succeed with the GoHighLevel reseller program:
Add worth to your sub-accounts by including:
Customized structures
Ready-made photos
Pre-built integrations
Automated operations
Without these additions, clients may select GoHighLevel straight instead of paying your costs.
The SaaS Mode consists of white-label options for:
iPhone application
Android application
Desktop computer application
These applications permit taking care of all social media, SMS, and email from one place.
Conversely, you can “gray-label” a mobile app to link your GHL leads without them requiring to return to your top quality GHL pages.
In total, these are 3 different mobile applications you can pick from based upon your objectives.
Nevertheless, you require to comprehend:
Resellers are accountable for customer assistance and disagreements; failure to solve issues can lead to account termination.
Resellers have to bill at least ninety-seven dollars month-to-month per sub-account, restricting pricing adaptability.
Selling life time accessibility for an one-time cost is banned without prior approval.
Pricing Framework and Support Plans
I appreciate that HighLevel’s assistance is available directly from the dashboard with the Help and live conversation buttons.
As soon as you register for a test, you get free access to a welcome course, onboarding video tutorials, and a phone number for assistance. And yes, they in fact address phone calls.
I did call their technological assistance team for help with creating funnels and web sites, which I had browsed extensively for. The response showed up within twenty-four hours, and the follow-ups were outstanding. The support rep definitely demonstrated deep knowledge of the platform, which is constantly beneficial.
Regarding layaway plan, there’s a durable Starter plan readily available for ninety-seven dollars, which includes unlimited contacts, emails, items, funnels, and extra.
Still, you’ll likely wish to think about upgrading to the two hundred ninety-seven buck monthly plan for thorough agency demands. With this plan, you can also resell the GHL platform as a SaaS.
For assistance, expect a vivid Facebook Group neighborhood, paid onboarding, and a done-for-you configuration choice also readily available for a charge.
There’s around-the-clock online chat available directly from your GHL dashboard, along with useful paperwork for self-service support.
Setup plans are offered for an added cost, consisting of a 2 hundred ninety-seven buck choice for HIPAA conformity if that’s something you call for.
You might think the unlimited plan consists of unlimited email functionality. Numerous customers have actually whined concerning unexpected credit card fees for sending out emails from their servers without clear transparency.
Conclusion: GoHighLevel Bakery Playbook
GoHighLevel is a capable all-in-one platform for agencies seeking to settle their marketing stack with strong CRM and automation features.
Nonetheless, remain aware of its cumbersome interface, prospective email deliverability problems, and additional prices for email volume.
If you can endure the harsh sides and largely offer service clients, GHL supplies practical value– yet guarantee you examine email deliverability before totally devoting.
Right here’s one vital consideration:
If you’re dedicating to it, be prepared to invest added money on a separate email marketing software program due to deliverability problems and bugs.