GoHighLevel placements itself as a comprehensive marketing and sales suite constructed particularly for digital agencies. It bundles with each other CRM capabilities, email campaigns, training course hosting, and automation operations right into one bundle. The core pledge? Replace your scattered toolkit with a solitary platform that manages client interaction and service operations throughout GoHighLevel Assessments and Quizzes
I’ve constantly gravitated toward linked systems for electronic commerce.
That’s exactly why devices like ClickFunnels captured my interest years earlier.
Yet we’re now in 2026, and the landscape has actually moved significantly.
After spending substantial time inside GoHighLevel, I believe you need to hear what I found firsthand.
We’ll likewise examine how it measures up versus contending platforms.
By doing this, you can buy choice you’ll feel great concerning long-lasting.
The Facets of GoHighLevel That Thrilled Me
Consolidated Service: GoHighLevel merges vital sales and marketing capacities, getting rid of the need for several different subscriptions.
Text Messaging Capability: Bidirectional SMS interaction supplies more powerful engagement than conventional email methods.
Effective CRM System: The get in touch with monitoring features rival what you would certainly find in ActiveCampaign or ClickFunnels.
Advanced Automation: Exceptional workflow abilities for segmenting audiences, managing calls, and structure customized procedures.
Competitive Pricing Structure: Regular monthly plans ranging from ninety-seven to two hundred ninety-seven bucks complete positively with Kajabi and ClickFunnels alternatives that generally begin over one hundred fifty bucks regular monthly. Nevertheless, email expenditures can build up promptly, which I’ll attend to shortly.
Integration Capabilities: Compatible with Zapier, email systems, and messaging solutions.
The Disappointing Components of GoHighLevel
Confusing User interface: The interface really felt counterintuitive, with configuration options spread throughout the system and simple jobs like funnel editing and enhancing calling for needlessly complicated actions.
Email Program Expenses Intensify: You’re charged one cent per email message, implying a list of thirty thousand clients might press your month-to-month expense past 3 hundred dollars. Incorporated with overage fees and third-party integration demands like Mailgun, real regular monthly prices reached someplace in between four hundred seventy-five and six hundred twenty-five bucks.
Reliability Troubles: Several users have recorded significant automation malfunctions, consisting of emails being supplied to incorrect receivers or sent multiple times to the same individual.
Email Shipment Obstacles: Their email framework relies on Mailgun, and many individuals transitioning from other email marketing systems to GoHighLevel experienced considerable declines in deliverability rates. This represents a critical weak point that can ultimately press you towards alternate remedies.
Generalist Method: While automation features are robust, rivals give better depth in training course production and neighborhood building features. That stated, Kajabi charges one hundred forty-nine bucks or more monthly for hosting more than three products.
My Bottom Line Analysis
GoHighLevel provides a capable unified platform for marketing, sales, and client relationship management at a practical base rate factor.
But let’s obtain genuine regarding something vital.
Many users watch it mainly as a CRM or funnel builder rather than an email-focused platform.
Various users continually report deliverability problems with the email features, so factor that in if email marketing represents a core component of your technique.
Those surprise email sending charges have actually blindsided many users too.
The platform truly stands out for agencies curious about re-selling marketing services. With white-labeling capacities, unlimited sub-accounts on costs tiers, and detailed client administration devices, it’s architected particularly for agency growth and scaling.
Understanding GoHighLevel’s Core Function
GoHighLevel aspires to act as an all-inclusive platform addressing most electronic sales and marketing needs for your agency.
The system includes email marketing abilities, course development devices, workflow automation, CRM capability, site building, landing page production, and extra features.
Its stated goal is changing every other device presently in your pile, and the firm makes no apologies about that aspiration.
Consider this scenario:
GoHighLevel declares it can alternative to systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and numerous various other services.
What makes GHL unique compared to similar systems like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software program resellers.
The pricing appears sensible initially glimpse: ninety-seven bucks and 2 hundred ninety-seven bucks month-to-month.
But is that the full image? Let’s examine additionally.
Navigating the GoHighLevel User Interface
The GoHighLevel control panel offers a tidy and seemingly intuitive layout that appears inviting originally.
Nonetheless, most of individuals encounter difficulties with the cluttered user interface and senseless company of features.
As an example:
The platform utilizes three distinctive settings panels for taking care of different arrangement aspects– general settings, individual settings, and item settings GoHighLevel Assessments and Quizzes
Bizarrely, the web links to these essential settings are placed on opposite sides of the display, developing unnecessary confusion and irritation.
Despite extra data populated, the dashboard keeps a clean and well-structured appearance.
I appreciate the capability to develop multiple control panels for organizing various reports into different sights.
This attribute shows particularly useful when preserving different point of views for the account proprietor versus sub-accounts representing your clients.
As I pointed out previously, GoHighLevel consists of numerous rough edges in terms of user interface and individual experience, and the underlying codebase appears less than immaculate.
Building Funnels in GoHighLevel
To construct a client’s web site, create landing pages, or produce a sales funnel within GoHighLevel, you have to initially establish a sub-account by entering their information.
After finishing this step, switch to the recently developed sub-account, browse to Sites, then choose Funnels. Don’t stress if this really feels complicated– it took me several efforts prior to understanding the workflow.
HighLevel Funnels permits unlimited sales funnel production, unlike platforms such as Kajabi that impose limitations.
Additionally, there are more than one thousand funnel templates available to increase your first setup.
Based on my experience, you won’t call for comprehensive know-how to construct landing pages and sales funnels making use of GoHighLevel.
You have the option to customize templates on your own or request GoHighLevel to take care of modification for you.
I picked the self-customization path since I wanted to create comprehensive, custom funnels from the ground up utilizing the drag-and-drop building contractor. You just include the sequential actions.
I especially worth these abilities:
GHL’s Snapshots include enables instantaneous funnel cloning throughout accounts, saving significant arrangement time.
Efficient screening through fast step replication and split screening performance.
Real-time notices regarding lead activities keep you educated without consistent hands-on monitoring.
I especially appreciate the multi-channel integration including voice, SMS, and Facebook directly within funnels.
Visual pipeline management with computerized guidelines for progressing leads enhances follow-up procedures.
To better streamline migrations, GHL provides a ClickFunnels import feature for smooth funnel transfers.
Web Page and Internet Site Building
GoHighLevel makes it possible for page development from square one or template option for customization utilizing the instinctive drag-and-drop building contractor.
You’re likewise cost-free to integrate prefabricated web page sections as preferred. Conversely, utilize customized code to develop customized features.
The experience really feels as smooth as Elementor for WordPress. Nonetheless, Elementor does supply a little much more, including:
A more comprehensive choice of customized fonts and typography choices
Advanced text computer animations
Extensive widget library
Advanced background capabilities like parallax scrolling and video histories
Nevertheless, I believe HighLevel will certainly verify sufficient for the majority of your clients.
The web pages integrate straight with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Exceptionally convenient capability.
I likewise value the capacity to produce “worldwide sections” or page areas that instantly populate when creating brand-new pages, conserving time and making certain regular branding throughout. One more Elementor-like function I value.
With Brand name Boards located under Marketing, you can accomplish the exact same for text elements and other branding fundamentals.
The statistics web page displays whatever taking place on your sub-account’s web site, including page brows through and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors substantial surprise expenses. You’ll pay one cent per email past your strategy’s allocation, which gathers swiftly with larger subscriber listings. Many customers require third-party solutions like Mailgun for boosted deliverability, pressing actual prices considerably beyond the marketed subscription cost.
Now concerning the features:
GoHighLevel enables email campaign and series creation with triggers and automatic follow-up messages.
I appreciate the capacity to add trackable web links in both emails and SMS messages, allowing you to keep track of recipient activities and set off computerized communications.
You can conserve, send out, or timetable emails for optimum delivery times.
This shows important for reaching your target market when they’re more than likely to open up messages.
Here’s where the situation weakens substantially.
GoHighLevel recommends Mailgun for bulk email sending, recommending their LC solution may have reduced distribution rates.
Testing GoHighLevel’s email deliverability before full commitment is suggested, as many users have reported about thirty percent lower shipment prices contrasted to their previous email marketing platforms.
Currently, I heard there more than four hundred personalized email templates available on HighLevel. Despite detailed searches of the Template Library, I could not situate them within a sub-account in Sub-Account Setting.
A decent range of templates shows up when switching over to Agency Mode.
You can add your custom-created templates, although this calls for the two hundred ninety-seven buck regular monthly reseller plan.
Within a sub-account, I just found 6 basic templates and the choice to create and conserve email templates from scratch for reuse in various other campaigns.
Here’s what one template, called “Strategic Planning,” looks like inside the GHL email style editor:
Not particularly impressive, however not terrible either.
However, I do appreciate that GHL incorporates workflow automation right into email marketing, incorporating:
Invite and Thank You messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Assessments and Quizzes
Split screening for conversion optimization, among other features.
In addition, real-time analytics deliver understandings into email campaign performance. This assists you profit from opportunities or address possible problems as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM device reminds me of ClickFunnels in its thoroughness.
GoHighLevel consists of a client portal enabling project progress tracking and viewing past interactions.
The workflow automation attribute aids enhance jobs like get in touch with administration, segmentation, and lead development with your pipeline.
This stands for a considerable benefit: GoHighLevel assists in appealing communications with leads through text messages, voicemail drops, and Facebook Carrier. This adaptability suggests connecting with different customer sectors through their chosen communication channels.
Know, though– SMS charges use separately from the registration cost.
I likewise value the GoHighLevel Social Planner.
It enables you to create, conserve, modify, schedule, article, and evaluate social networks web content throughout different channels.
It works as a solid replacement for social networks organizing devices like Buffer, SproutSocial, and Hootsuite– without extra prices.
However that’s not whatever; the CRM tool likewise provides a number of useful features:
Set up appointments straight within the system from the Calendars area.
Merge multi-channel communications to support your customers’ recommended communication approaches and relationship-building techniques.
Usage tags and clever listings to segment clients for more targeted campaigns.
Add substantial customer information to each entry under the Chance tab, providing clearer understanding of your leads, leads, and customers as they progress through your aesthetic pipeline.
Advanced lead scoring aids focus on lead nurturing based on their activities throughout your pipeline.
Now let’s go over the vital products and services you can market utilizing GoHighLevel
Products You Can Market Via GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL supports both little and thorough training courses, full with memberships, areas, and related sources.
GHL likewise makes it possible for physical item sales using shopping pages, like Systeme. Nonetheless, dropshipping is not available.
GoHighLevel programs sustain numerous web content styles, consisting of sound, video, and records.
This suggests fitting various learning designs and interesting a broader pupil base.
And also, it allows importing training courses from Kajabi, adding a lot more adaptability to your course production efforts.
In my experience, dedicated on the internet course devices like Kajabi, LearnWorlds, and Thinkific give extra advanced alternatives. These consist of training course leaking, social accounts, and advanced area building and administration tools. However, GHL’s offerings will certainly be adequate for lots of designers.
GoHighLevel also supplies course certifications and numerous settlement alternatives, including time payment plan and free courses.
You can conveniently attach your programs to your area for fast access and to improve money making possibility.
What I specifically appreciate is how simple it is to integrate program products straight with your sales funnels and CRM for automatic nurturing, lead scoring, conversions, follow-ups, and a lot more.
This is one of my favored aspects of Kajabi as well.
Reputation Management Features
Online rankings hold essential value, and GoHighLevel acknowledges this reality.
The system immediately sends review demands by means of SMS, email, and QR code following purchases.
This function ensures you do not miss out on possibilities to build reputation and trust fund with your target market.
You can likewise monitor on the internet testimonials regarding your solutions or organization, allowing proper feedbacks.
For example, you can reroute negative feedback to a personal form before public posting.
Conversely, you can select who can leave comments based on their ranking.
This approach equips you to involve straight with clients to settle issues without harming your online reputation.
And also, GoHighLevel simplifies issues by allowing you to review client comments throughout different systems– like Yext, Google My Organization, and Facebook– directly from your GHL account. Pretty hassle-free performance.
Integration Choices
The system supports typical integration options throughout payment processing, social networks and Zapier.
In addition, the App Industry, including both paid and cost-free app assimilations, comes in Agency Mode for account proprietors along with for your customers in sub-account mode.
I located around three hundred fifty applications throughout different business groups, including SMS and live chat assimilations, social media sites, and marketing automation devices.
You can likewise integrate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with other CRMs, and manage visits and organizing with Google Calendar.
And also, QuickBooks integration is available for economic management, to name a few alternatives.
The Reselling and SaaSpreneur Program
The reseller program stands for one of GoHighLevel’s key destinations.
Essential note: You’ll require Agency Mode access via the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven bucks month-to-month offers:
Complete sub-account rebranding and modification
Unlimited customer sub-accounts at no added cost
API gain access to for integrating exterior tools
To resell these ready-to-deploy GHL sub-accounts at a markup, you’ll require the two hundred ninety-seven dollar regular monthly Unlimited plan.
When you do this, you can additionally market various other software application remedies to your clients at a markup.
GoHighLevel calls for charging a minimum of ninety-seven dollars regular monthly for every client.
This suggests you’ll need at least 5 clients renewing monthly to break even. Any type of additional customers beyond that add directly to your income.
The tools you can market within your sub-accounts consist of core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus loads of Market applications such as AWeber, Consistent Contact, and Wrike.
To prosper with the GoHighLevel reseller program:
Include worth to your sub-accounts by consisting of:
Custom structures
Ready-made pictures
Pre-built combinations
Automated workflows
Without these additions, customers could choose GoHighLevel straight instead of paying your premium.
The SaaS Setting consists of white-label options for:
iPhone application
Android application
Desktop application
These applications permit taking care of all social networks, SMS, and email from one place.
Alternatively, you can “gray-label” a mobile app to attach your GHL leads without them requiring to go back to your branded GHL pages.
In total amount, these are three different mobile applications you can choose from based upon your objectives.
However, you require to understand:
Resellers are responsible for client assistance and conflicts; failing to resolve issues can lead to account termination.
Resellers need to charge a minimum of ninety-seven bucks monthly per sub-account, limiting pricing flexibility.
Marketing lifetime access for an one-time fee is restricted without prior authorization.
Pricing Framework and Assistance Plans
I appreciate that HighLevel’s support is readily available directly from the dashboard with the Aid and live chat buttons.
When you sign up for a test, you gain free access to a welcome course, onboarding video tutorials, and a contact number for support. And yes, they in fact answer phone calls.
I did call their technological support team for support with developing funnels and sites, which I had browsed thoroughly for. The action showed up within twenty-four hours, and the follow-ups were outstanding. The support agent definitely demonstrated deep expertise of the platform, which is always useful.
Concerning layaway plan, there’s a durable Starter plan readily available for ninety-seven dollars, that includes unlimited contacts, emails, products, funnels, and more.
Still, you’ll likely wish to think about upgrading to the two hundred ninety-seven dollar month-to-month prepare for detailed agency requirements. With this plan, you can also resell the GHL platform as a SaaS.
For support, expect a vivid Facebook Team neighborhood, paid onboarding, and a done-for-you arrangement choice likewise available for a cost.
There’s around-the-clock real-time chat available directly from your GHL control panel, along with useful paperwork for self-service help.
Arrangement plans are readily available for an extra cost, including a 2 hundred ninety-seven dollar alternative for HIPAA conformity if that’s something you call for.
You may assume the unlimited plan consists of unlimited email capability. Different users have actually whined concerning unforeseen credit card costs for sending emails from their servers without clear openness.
Final thought: GoHighLevel Assessments and Quizzes
GoHighLevel is a capable all-in-one platform for agencies looking for to settle their marketing stack with strong CRM and automation features.
However, remain knowledgeable about its clunky user interface, prospective email deliverability issues, and added prices for email quantity.
If you can endure the rough edges and mainly offer business clients, GHL offers practical value– yet ensure you examine email deliverability prior to fully committing.
Below’s one vital consideration:
If you’re devoting to it, be prepared to invest additional cash on a separate email marketing software because of deliverability concerns and pests.