GoHighLevel placements itself as a comprehensive marketing and sales suite constructed especially for digital agencies. It bundles together CRM abilities, email campaigns, course hosting, and automation process into one package. The core promise? Change your scattered toolkit with a solitary system that takes care of customer involvement and company procedures from beginning to end GoHighLevel Affiliate Marketing Agency Playbook
I have actually always gravitated toward linked systems for digital commerce.
That’s precisely why devices like ClickFunnels caught my attention years back.
But we’re currently in 2026, and the landscape has actually shifted significantly.
After investing significant time inside GoHighLevel, I think you need to hear what I found firsthand.
We’ll likewise examine exactly how it measures up against contending systems.
By doing this, you can buy decision you’ll feel confident regarding long-lasting.
The Aspects of GoHighLevel That Excited Me
Consolidated Option: GoHighLevel combines essential sales and marketing capacities, getting rid of the demand for several separate memberships.
Text Messaging Performance: Bidirectional SMS communication uses stronger involvement than conventional email strategies.
Effective CRM System: The get in touch with administration features competing what you ‘d find in ActiveCampaign or ClickFunnels.
Innovative Automation: Exceptional workflow capabilities for segmenting target markets, managing get in touches with, and structure personalized processes.
Affordable Pricing Structure: Month-to-month plans varying from ninety-seven to two hundred ninety-seven bucks compete positively with Kajabi and ClickFunnels alternatives that usually start above one hundred fifty dollars month-to-month. Nevertheless, email expenditures can gather rapidly, which I’ll resolve quickly.
Integration Capabilities: Suitable with Zapier, email systems, and messaging solutions.
The Disappointing Aspects of GoHighLevel
Complex Interface: The interface felt counterproductive, with setup alternatives spread throughout the system and uncomplicated tasks like funnel editing and enhancing calling for unnecessarily complicated steps.
Email Program Costs Escalate: You’re billed one cent per email message, meaning a list of thirty thousand clients might push your month-to-month bill past 3 hundred dollars. Incorporated with overage fees and third-party integration needs like Mailgun, real regular monthly prices reached someplace between four hundred seventy-five and six hundred twenty-five dollars.
Reliability Troubles: Multiple users have actually documented severe automation malfunctions, consisting of emails being supplied to inaccurate recipients or sent numerous times to the same individual.
Email Delivery Difficulties: Their email infrastructure depends upon Mailgun, and many individuals transitioning from other email marketing platforms to GoHighLevel experienced substantial declines in deliverability prices. This represents an essential weak point that can eventually press you toward alternative options.
Generalist Strategy: While automation features are robust, competitors provide greater depth in course production and neighborhood structure features. That said, Kajabi charges one hundred forty-nine bucks or even more monthly for hosting greater than 3 items.
My Profits Evaluation
GoHighLevel offers a capable unified system for marketing, sales, and consumer connection administration at a practical base rate point.
However let’s get real about something crucial.
Most users see it largely as a CRM or funnel builder instead of an email-focused system.
Countless customers consistently report deliverability troubles with the email features, so variable that in if email marketing stands for a core part of your method.
Those surprise email sending costs have blindsided several users also.
The platform genuinely succeeds for agencies thinking about reselling marketing solutions. With white-labeling capacities, unlimited sub-accounts on premium rates, and thorough client monitoring tools, it’s architected especially for agency development and scaling.
Understanding GoHighLevel’s Core Purpose
GoHighLevel aspires to act as an all-inclusive platform dealing with most digital sales and marketing needs for your agency.
The system consists of email marketing abilities, course creation devices, workflow automation, CRM performance, site building, landing page production, and added features.
Its mentioned objective is changing every other device presently in your stack, and the business makes no apologies about that aspiration.
Consider this situation:
GoHighLevel asserts it can replacement for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and many various other solutions.
What makes GHL distinct contrasted to similar systems like ClickFunnels and Kajabi is its positioning as a solution for marketing agencies and software application resellers.
The pricing shows up affordable initially look: ninety-seven dollars and 2 hundred ninety-seven dollars monthly.
But is that the full image? Let’s check out further.
Navigating the GoHighLevel Interface
The GoHighLevel dashboard presents a tidy and relatively intuitive layout that shows up inviting at first.
Nonetheless, most of customers encounter difficulties with the cluttered interface and senseless company of features.
For instance:
The system utilizes 3 unique settings panels for managing various setup facets– overall settings, individual setups, and product settings GoHighLevel Affiliate Marketing Agency Playbook
Bizarrely, the web links to these critical setups are placed on opposite sides of the screen, developing unnecessary confusion and stress.
Despite having additional data occupied, the dashboard keeps a clean and well-structured appearance.
I appreciate the capability to produce several dashboards for arranging different records right into separate views.
This feature verifies particularly valuable when maintaining various perspectives for the account proprietor versus sub-accounts representing your customers.
As I stated previously, GoHighLevel includes countless rough edges in terms of user interface and user experience, and the underlying codebase appears less than pristine.
Structure Funnels in GoHighLevel
To construct a customer’s website, establish landing pages, or develop a sales funnel within GoHighLevel, you should initially establish a sub-account by entering their information.
After completing this action, switch to the freshly created sub-account, navigate to Sites, then choose Funnels. Do not worry if this feels complex– it took me a number of efforts before recognizing the workflow.
HighLevel Funnels enables unlimited sales funnel production, unlike platforms such as Kajabi that impose constraints.
Additionally, there are greater than one thousand funnel templates readily available to increase your preliminary configuration.
Based upon my experience, you will not call for considerable knowledge to build landing pages and sales funnels making use of GoHighLevel.
You have the choice to personalize templates on your own or request GoHighLevel to deal with modification for you.
I chose the self-customization path due to the fact that I intended to create in-depth, custom funnels from the ground up utilizing the drag-and-drop building contractor. You just include the sequential steps.
I particularly worth these capabilities:
GHL’s Snapshots include makes it possible for immediate funnel duplicating across accounts, conserving substantial arrangement time.
Effective screening via fast step duplication and split screening functionality.
Real-time notices concerning lead actions keep you notified without continuous hands-on monitoring.
I particularly value the multi-channel integration including voice, SMS, and Facebook directly within funnels.
Visual pipeline management with automated policies for progressing leads streamlines follow-up processes.
To even more streamline migrations, GHL offers a ClickFunnels import attribute for smooth funnel transfers.
Page and Site Construction
GoHighLevel allows page creation from scratch or template selection for personalization making use of the instinctive drag-and-drop home builder.
You’re also complimentary to incorporate prefabricated web page sections as desired. Alternatively, utilize personalized code to create specialized functions.
The experience feels as smooth as Elementor for WordPress. Nonetheless, Elementor does provide a little more, consisting of:
A wider option of custom-made font styles and typography choices
Advanced text computer animations
Considerable widget library
Advanced history capabilities like parallax scrolling and video clip backgrounds
Nonetheless, I think HighLevel will verify enough for most of your customers.
The web pages incorporate directly with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Extremely practical capability.
I additionally appreciate the ability to produce “global areas” or web page areas that instantly inhabit when creating brand-new web pages, conserving time and guaranteeing regular branding throughout. An additional Elementor-like function I value.
With Brand Boards found under Marketing, you can complete the exact same for message elements and other branding basics.
The data page presents whatever happening on your sub-account’s website, including page sees and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors significant concealed expenses. You’ll pay one cent per email beyond your plan’s allotment, which builds up quickly with bigger client lists. Numerous individuals need third-party solutions like Mailgun for enhanced deliverability, pressing real costs substantially beyond the advertised membership cost.
Now pertaining to the features:
GoHighLevel enables email campaign and sequence development with triggers and automated follow-up messages.
I value the capacity to include trackable web links in both emails and SMS messages, enabling you to monitor recipient activities and activate computerized interactions.
You can save, send out, or routine emails for optimum delivery times.
This shows important for reaching your target market when they’re probably to open up messages.
Here’s where the scenario wears away dramatically.
GoHighLevel recommends Mailgun for bulk email sending, recommending their LC service may have reduced shipment prices.
Testing GoHighLevel’s email deliverability before complete dedication is recommended, as lots of users have reported around thirty percent reduced distribution rates compared to their previous email marketing platforms.
Now, I heard there are over four hundred adjustable email templates available on HighLevel. Despite extensive searches of the Template Library, I could not locate them within a sub-account in Sub-Account Mode.
A suitable range of templates shows up when switching to Agency Mode.
You can add your custom-created templates, although this requires the two hundred ninety-seven dollar month-to-month reseller plan.
Within a sub-account, I just discovered six basic templates and the option to develop and save email templates from scratch for reuse in other campaigns.
Below’s what one template, called “Strategic Preparation,” looks like inside the GHL email style editor:
Not especially excellent, yet not horrible either.
Nevertheless, I do value that GHL incorporates workflow automation right into email marketing, incorporating:
Invite and Thank You messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Affiliate Marketing Agency Playbook
Split screening for conversion optimization, among other features.
Additionally, real-time analytics deliver understandings right into email campaign performance. This assists you take advantage of opportunities or address possible issues as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel consists of a client portal permitting task progression tracking and watching past communications.
The workflow automation function helps streamline jobs like call management, segmentation, and lead development with your pipeline.
This stands for a significant benefit: GoHighLevel assists in interesting interactions with leads through sms message, voicemail decreases, and Facebook Messenger. This flexibility implies getting in touch with different client segments with their liked communication channels.
Know, however– SMS costs use individually from the registration fee.
I likewise value the GoHighLevel Social Planner.
It allows you to create, conserve, edit, schedule, post, and assess social media sites material throughout numerous channels.
It operates as a solid replacement for social media organizing devices like Barrier, SproutSocial, and Hootsuite– without added costs.
But that’s not everything; the CRM tool additionally offers several helpful features:
Arrange appointments directly within the system from the Calendars section.
Combine multi-channel interactions to support your customers’ favored interaction approaches and relationship-building techniques.
Use tags and smart lists to section consumers for even more targeted campaigns.
Include extensive consumer information per access under the Possibility tab, supplying clearer understanding of your potential customers, leads, and clients as they proceed through your aesthetic pipeline.
Advanced lead racking up helps prioritize lead nurturing based upon their actions throughout your pipeline.
Currently let’s talk about the key products and services you can sell using GoHighLevel
Products You Can Sell With GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL supports both tiny and detailed courses, full with memberships, areas, and relevant resources.
GHL likewise enables physical product sales utilizing shopping web pages, like Systeme. However, dropshipping is not offered.
GoHighLevel training courses support different web content formats, consisting of audio, video, and records.
This implies accommodating various knowing designs and appealing to a more comprehensive trainee base.
And also, it enables importing training courses from Kajabi, adding even more adaptability to your course creation efforts.
In my experience, dedicated on the internet program tools like Kajabi, LearnWorlds, and Thinkific provide much more innovative choices. These consist of program dripping, social profiles, and advanced neighborhood building and management tools. Nonetheless, GHL’s offerings will be adequate for several developers.
GoHighLevel likewise provides program certifications and various payment choices, including time payment plan and free courses.
You can easily link your courses to your community for fast access and to enhance monetization capacity.
What I specifically appreciate is exactly how uncomplicated it is to integrate training course products directly with your sales funnels and CRM for automatic nurturing, lead scoring, conversions, follow-ups, and more.
This is among my preferred elements of Kajabi as well.
Reputation Management Features
Online ratings hold essential importance, and GoHighLevel recognizes this truth.
The platform automatically sends out evaluation requests using text, email, and QR code complying with transactions.
This attribute ensures you don’t miss out on possibilities to develop integrity and trust with your audience.
You can also keep track of on-line testimonials concerning your services or company, enabling suitable responses.
For example, you can reroute unfavorable comments to an exclusive form prior to public publishing.
Additionally, you can choose who can leave comments based on their score.
This approach encourages you to involve straight with customers to settle issues without damaging your credibility.
Plus, GoHighLevel streamlines issues by enabling you to assess customer comments across different systems– like Yext, Google My Company, and Facebook– directly from your GHL account. Pretty hassle-free performance.
Integration Alternatives
The system supports conventional integration alternatives across settlement processing, social media and Zapier.
Additionally, the App Marketplace, including both paid and totally free app assimilations, comes in Agency Mode for account owners along with for your clients in sub-account setting.
I discovered approximately three hundred fifty applications across numerous business groups, including SMS and live chat combinations, social media, and marketing automation devices.
You can additionally incorporate WhatsApp and Twilio for messaging, allow bidirectional syncing with other CRMs, and handle visits and organizing with Google Schedule.
And also, QuickBooks integration is available for monetary administration, among other options.
The Reselling and SaaSpreneur Program
The reseller program stands for one of GoHighLevel’s key destinations.
Crucial note: You’ll require Agency Mode accessibility through the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven dollars regular monthly offers:
Total sub-account rebranding and personalization
Unlimited customer sub-accounts at no added price
API access for incorporating outside devices
To market these ready-to-deploy GHL sub-accounts at a markup, you’ll need the two hundred ninety-seven dollar regular monthly Unlimited plan.
When you do this, you can likewise market other software program options to your customers at a markup.
GoHighLevel calls for billing a minimum of ninety-seven bucks regular monthly for every client.
This suggests you’ll require a minimum of five clients renewing month-to-month to recover cost. Any type of extra customers beyond that add directly to your profits.
The devices you can market within your sub-accounts consist of core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus lots of Market applications such as AWeber, Constant Contact, and Wrike.
To do well with the GoHighLevel reseller program:
Add worth to your sub-accounts by including:
Customized structures
Prefabricated pictures
Pre-built integrations
Automated process
Without these enhancements, clients might select GoHighLevel straight instead of paying your costs.
The SaaS Setting includes white-label options for:
iPhone application
Android application
Desktop application
These applications permit handling all social media, SMS, and email from one place.
Additionally, you can “gray-label” a mobile app to link your GHL leads without them needing to return to your well-known GHL web pages.
In total amount, these are three different mobile applications you can select from based upon your purposes.
Nevertheless, you need to recognize:
Resellers are in charge of customer assistance and disagreements; failure to fix issues can result in account discontinuation.
Resellers have to charge at least ninety-seven dollars regular monthly per sub-account, limiting pricing versatility.
Offering lifetime gain access to for a single charge is banned without prior authorization.
Pricing Structure and Assistance Plans
I appreciate that HighLevel’s assistance is available straight from the control panel through the Help and live conversation buttons.
Once you register for a trial, you acquire free access to a welcome training course, onboarding video tutorials, and a phone number for assistance. And indeed, they in fact answer calls.
I did contact their technical support group for support with producing funnels and websites, which I had actually searched thoroughly for. The response showed up within twenty-four hours, and the follow-ups were outstanding. The assistance representative certainly showed deep expertise of the platform, which is always useful.
Relating to payment plans, there’s a robust Starter plan available for ninety-seven dollars, that includes unlimited calls, emails, products, funnels, and extra.
Still, you’ll likely want to take into consideration upgrading to the two hundred ninety-seven buck monthly plan for detailed agency demands. With this strategy, you can also market the GHL system as a SaaS.
For support, anticipate a dynamic Facebook Team community, paid onboarding, and a done-for-you setup choice also offered for a charge.
There’s 24/7 real-time conversation offered directly from your GHL dashboard, in addition to helpful paperwork for self-service help.
Arrangement plans are readily available for an added price, consisting of a two hundred ninety-seven buck choice for HIPAA compliance if that’s something you call for.
You may presume the unlimited plan includes unlimited email capability. Various customers have complained regarding unforeseen charge card charges for sending out emails from their servers without clear transparency.
Conclusion: GoHighLevel Affiliate Marketing Agency Playbook
GoHighLevel is a qualified all-in-one platform for agencies seeking to consolidate their marketing stack with solid CRM and automation features.
Nevertheless, stay familiar with its clunky user interface, possible email deliverability issues, and extra costs for email volume.
If you can tolerate the harsh edges and mostly serve business customers, GHL offers sensible value– however ensure you examine email deliverability before totally devoting.
Right here’s one vital consideration:
If you’re dedicating to it, be prepared to spend additional cash on a different email marketing software program as a result of deliverability issues and pests.