GoHighLevel positions itself as a comprehensive marketing and sales collection built specifically for electronic agencies. It packages together CRM abilities, email campaigns, training course hosting, and automation process right into one bundle. The core assurance? Change your spread toolkit with a solitary platform that manages client engagement and organization procedures from beginning to end GoHighLevel 30-Day Free Trial
I’ve constantly inclined unified platforms for digital business.
That’s exactly why tools like ClickFunnels captured my attention years back.
But we’re now in 2026, and the landscape has shifted substantially.
After spending significant time inside GoHighLevel, I believe you need to hear what I found firsthand.
We’ll likewise analyze how it measures up versus completing systems.
In this manner, you can make a purchasing choice you’ll feel confident concerning long-lasting.
The Elements of GoHighLevel That Excited Me
Consolidated Service: GoHighLevel merges critical sales and marketing capacities, removing the requirement for multiple separate subscriptions.
Text Messaging Capability: Bidirectional SMS communication offers stronger involvement than traditional email methods.
Effective CRM System: The contact management features competing what you would certainly discover in ActiveCampaign or ClickFunnels.
Advanced Automation: Superb workflow capabilities for segmenting audiences, managing contacts, and building custom processes.
Affordable Pricing Structure: Month-to-month plans varying from ninety-seven to 2 hundred ninety-seven dollars compete favorably with Kajabi and ClickFunnels alternatives that usually start over one hundred fifty dollars monthly. Nevertheless, email expenses can gather swiftly, which I’ll attend to soon.
Integration Capacities: Compatible with Zapier, email systems, and messaging services.
The Unsatisfactory Components of GoHighLevel
Confusing Interface: The user interface really felt counterproductive, with configuration options scattered throughout the system and uncomplicated jobs like funnel editing and enhancing needing needlessly intricate steps.
Email Program Expenses Intensify: You’re billed one cent per email message, suggesting a listing of thirty thousand subscribers could press your monthly costs past 3 hundred bucks. Combined with overage fees and third-party integration needs like Mailgun, real month-to-month costs climbed to somewhere in between four hundred seventy-five and 6 hundred twenty-five bucks.
Reliability Issues: Multiple individuals have recorded significant automation breakdowns, consisting of emails being supplied to inaccurate recipients or sent out numerous times to the exact same individual.
Email Delivery Obstacles: Their email infrastructure relies on Mailgun, and numerous users transitioning from other email marketing systems to GoHighLevel experienced considerable decreases in deliverability prices. This represents a vital weakness that can ultimately press you towards alternate options.
Generalist Technique: While automation features are robust, rivals give higher depth in training course creation and neighborhood building features. That stated, Kajabi bills one hundred forty-nine dollars or even more monthly for hosting more than 3 items.
My Bottom Line Assessment
GoHighLevel gives a capable unified system for marketing, sales, and consumer relationship administration at an affordable base cost point.
Yet let’s get actual regarding something essential.
The majority of customers view it largely as a CRM or funnel builder rather than an email-focused system.
Numerous users regularly report deliverability problems with the email features, so element that in if email marketing stands for a core component of your strategy.
Those surprise email sending out costs have actually blindsided lots of users also.
The system truly succeeds for agencies thinking about reselling marketing services. With white-labeling capacities, unlimited sub-accounts on costs tiers, and extensive customer administration devices, it’s architected specifically for agency development and scaling.
Comprehending GoHighLevel’s Core Function
GoHighLevel aspires to act as a comprehensive platform attending to most electronic sales and marketing demands for your agency.
The platform includes email marketing capacities, training course creation tools, workflow automation, CRM functionality, internet site structure, landing page development, and additional features.
Its mentioned objective is changing every other tool currently in your pile, and the company makes no apologies concerning that passion.
Consider this situation:
GoHighLevel declares it can substitute for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and countless various other services.
What makes GHL unique compared to comparable platforms like ClickFunnels and Kajabi is its positioning as a solution for marketing agencies and software resellers.
The pricing appears sensible in the beginning glimpse: ninety-seven bucks and two hundred ninety-seven dollars monthly.
But is that the full photo? Let’s explore additionally.
Navigating the GoHighLevel Interface
The GoHighLevel control panel provides a tidy and apparently instinctive format that appears inviting initially.
However, the majority of users encounter difficulties with the cluttered interface and senseless company of features.
As an example:
The platform employs 3 distinctive setups panels for managing different configuration elements– total settings, individual setups, and item setups GoHighLevel 30-Day Free Trial
Bizarrely, the web links to these crucial setups are placed on opposite sides of the display, developing unnecessary confusion and stress.
Despite having added data populated, the dashboard preserves a clean and well-structured look.
I value the capability to produce several dashboards for arranging different reports into separate views.
This attribute proves especially beneficial when maintaining different point of views for the account proprietor versus sub-accounts representing your customers.
As I pointed out earlier, GoHighLevel includes numerous harsh edges in regards to interface and customer experience, and the underlying codebase appears less than pristine.
Structure Funnels in GoHighLevel
To construct a customer’s internet site, establish landing pages, or produce a sales funnel within GoHighLevel, you have to initially develop a sub-account by entering their information.
After completing this action, switch to the recently produced sub-account, navigate to Websites, after that choose Funnels. Do not worry if this really feels complex– it took me numerous efforts before understanding the workflow.
HighLevel Funnels allows unlimited sales funnel creation, unlike systems such as Kajabi that enforce restrictions.
Furthermore, there are more than one thousand funnel templates available to accelerate your preliminary configuration.
Based upon my experience, you won’t require extensive know-how to develop landing pages and sales funnels utilizing GoHighLevel.
You have the option to customize templates yourself or demand GoHighLevel to handle customization for you.
I picked the self-customization route because I wanted to produce detailed, custom funnels from scratch making use of the drag-and-drop building contractor. You just add the consecutive steps.
I particularly value these capabilities:
GHL’s Photos feature allows immediate funnel duplicating across accounts, saving considerable setup time.
Effective testing through fast action replication and split testing functionality.
Real-time alerts concerning lead actions keep you educated without constant manual monitoring.
I especially appreciate the multi-channel integration incorporating voice, SMS, and Facebook directly within funnels.
Visual pipeline management with computerized guidelines for progressing leads improves follow-up procedures.
To further simplify migrations, GHL gives a ClickFunnels import feature for smooth funnel transfers.
Page and Internet Site Construction
GoHighLevel enables web page creation from square one or template option for customization utilizing the intuitive drag-and-drop home builder.
You’re additionally free to include prefabricated page areas as desired. Conversely, use custom-made code to create customized features.
The experience really feels as smooth as Elementor for WordPress. However, Elementor does supply a little extra, including:
A more comprehensive selection of custom-made typefaces and typography choices
Innovative message computer animations
Extensive widget library
Advanced background abilities like parallax scrolling and video backgrounds
Nonetheless, I think HighLevel will certainly verify adequate for the majority of your customers.
The web pages incorporate straight with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Exceptionally convenient functionality.
I additionally appreciate the ability to create “global areas” or web page sections that immediately occupy when creating new web pages, saving time and making certain regular branding throughout. One more Elementor-like function I value.
With Brand Boards located under Marketing, you can achieve the same for text elements and various other branding basics.
The data web page displays whatever taking place on your sub-account’s website, consisting of web page brows through and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors considerable hidden expenses. You’ll pay one cent per email beyond your strategy’s allowance, which gathers swiftly with bigger client listings. Numerous customers call for third-party services like Mailgun for improved deliverability, pushing real costs considerably past the marketed membership cost.
Currently pertaining to the features:
GoHighLevel allows email campaign and sequence creation with triggers and automated follow-up messages.
I value the ability to add trackable web links in both emails and SMS messages, allowing you to monitor recipient actions and set off automated communications.
You can conserve, send out, or timetable emails for optimum distribution times.
This verifies important for reaching your target market when they’re more than likely to open up messages.
Below’s where the scenario weakens dramatically.
GoHighLevel recommends Mailgun for bulk email sending out, suggesting their LC service may have reduced shipment rates.
Evaluating GoHighLevel’s email deliverability prior to full commitment is advisable, as several individuals have reported approximately thirty percent reduced distribution rates compared to their previous email marketing systems.
Now, I heard there are over four hundred personalized email templates available on HighLevel. Despite complete searches of the Template Library, I could not find them within a sub-account in Sub-Account Setting.
A good selection of templates shows up when changing to Agency Mode.
You can add your custom-created templates, although this requires both hundred ninety-seven dollar monthly reseller strategy.
Within a sub-account, I only found 6 basic templates and the alternative to produce and conserve email templates from square one for reuse in other campaigns.
Right here’s what one template, called “Strategic Preparation,” resembles inside the GHL email style editor:
Not particularly impressive, but not horrible either.
Nevertheless, I do value that GHL incorporates workflow automation right into email marketing, encompassing:
Welcome and Thank You messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel 30-Day Free Trial
Split screening for conversion optimization, to name a few features.
Furthermore, real-time analytics supply understandings right into email campaign efficiency. This helps you profit from chances or address prospective issues as they arise.
The HighLevel CRM System
GoHighLevel’s CRM tool reminds me of ClickFunnels in its thoroughness.
GoHighLevel includes a customer portal permitting project progress tracking and seeing past communications.
The workflow automation function aids simplify jobs like contact monitoring, segmentation, and lead advancement via your pipeline.
This stands for a considerable benefit: GoHighLevel assists in interesting communications with leads via text, voicemail drops, and Facebook Carrier. This adaptability suggests connecting with various consumer sectors through their liked communication channels.
Realize, though– SMS fees apply separately from the subscription charge.
I additionally value the GoHighLevel Social Planner.
It allows you to create, conserve, modify, routine, message, and analyze social media web content across different networks.
It works as a solid substitute for social networks scheduling devices like Buffer, SproutSocial, and Hootsuite– without additional expenses.
But that’s not every little thing; the CRM tool likewise supplies several helpful features:
Arrange consultations straight within the system from the Calendars section.
Combine multi-channel communications to sustain your clients’ preferred interaction methods and relationship-building strategies.
Usage tags and clever checklists to segment customers for more targeted projects.
Add considerable client data per access under the Opportunity tab, providing clearer understanding of your leads, leads, and clients as they progress through your visual pipeline.
Advanced lead scoring helps focus on lead nurturing based on their actions throughout your pipeline.
Now allow’s talk about the key product or services you can sell utilizing GoHighLevel
Products You Can Offer With GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL supports both little and comprehensive programs, full with memberships, communities, and relevant resources.
GHL also allows physical product sales utilizing ecommerce pages, like Systeme. Nonetheless, dropshipping is not available.
GoHighLevel programs sustain numerous content formats, including audio, video clip, and documents.
This suggests fitting various knowing styles and appealing to a wider pupil base.
Plus, it permits importing courses from Kajabi, adding even more adaptability to your course production initiatives.
In my experience, devoted on the internet course devices like Kajabi, LearnWorlds, and Thinkific supply more advanced alternatives. These consist of training course trickling, social accounts, and progressed community structure and administration tools. However, GHL’s offerings will suffice for numerous developers.
GoHighLevel additionally provides training course certifications and numerous repayment options, consisting of installment plans and free courses.
You can conveniently connect your training courses to your area for fast access and to boost money making potential.
What I specifically value is how straightforward it is to incorporate training course items directly with your sales funnels and CRM for automated nurturing, lead scoring, conversions, follow-ups, and much more.
This is among my preferred elements of Kajabi too.
Reputation Management Features
Online scores hold crucial value, and GoHighLevel acknowledges this reality.
The platform immediately sends out review demands via SMS, email, and QR code complying with purchases.
This feature ensures you do not miss chances to develop trustworthiness and depend on with your target market.
You can additionally monitor on the internet evaluations regarding your solutions or company, permitting suitable responses.
As an example, you can reroute negative responses to an exclusive kind prior to public uploading.
Conversely, you can select that can leave comments based on their ranking.
This technique empowers you to involve straight with clients to deal with problems without harming your reputation.
Plus, GoHighLevel streamlines matters by permitting you to review client responses across different systems– like Yext, Google My Company, and Facebook– directly from your GHL account. Pretty hassle-free functionality.
Integration Alternatives
The system supports conventional integration choices throughout settlement handling, social media sites and Zapier.
Furthermore, the App Industry, featuring both paid and complimentary app integrations, is accessible in Agency Mode for account owners along with for your customers in sub-account mode.
I found approximately 3 hundred fifty applications across numerous company classifications, including SMS and live chat integrations, social media, and marketing automation devices.
You can also incorporate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with other CRMs, and handle consultations and scheduling with Google Schedule.
And also, QuickBooks integration is available for monetary monitoring, to name a few alternatives.
The Reselling and SaaSpreneur Program
The reseller program represents one of GoHighLevel’s key attractions.
Vital note: You’ll need Agency Mode access with the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven bucks regular monthly offers:
Complete sub-account rebranding and personalization
Unlimited client sub-accounts at no additional expense
API accessibility for incorporating outside tools
To re-sell these ready-to-deploy GHL sub-accounts at a markup, you’ll require both hundred ninety-seven dollar monthly Unlimited plan.
When you do this, you can also resell various other software program remedies to your clients at a markup.
GoHighLevel requires charging a minimum of ninety-seven dollars regular monthly for every client.
This indicates you’ll need a minimum of 5 clients renewing regular monthly to recover cost. Any kind of added customers beyond that add straight to your income.
The devices you can re-sell within your sub-accounts include core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus lots of Industry applications such as AWeber, Constant Get In Touch With, and Wrike.
To succeed with the GoHighLevel reseller program:
Add value to your sub-accounts by consisting of:
Custom structures
Ready-made snapshots
Pre-built integrations
Automated workflows
Without these enhancements, customers might choose GoHighLevel directly instead of paying your costs.
The SaaS Setting includes white-label alternatives for:
apple iphone application
Android application
Desktop computer application
These apps permit taking care of all social media sites, SMS, and email from one location.
Conversely, you can “gray-label” a mobile app to connect your GHL leads without them requiring to return to your well-known GHL web pages.
In overall, these are three various mobile applications you can pick from based upon your goals.
Nonetheless, you require to recognize:
Resellers are in charge of client support and conflicts; failing to resolve concerns can cause account termination.
Resellers must charge at least ninety-seven bucks regular monthly per sub-account, restricting pricing adaptability.
Selling life time gain access to for a single fee is forbidden without previous authorization.
Pricing Framework and Support Plans
I appreciate that HighLevel’s support is readily available directly from the control panel with the Aid and live chat buttons.
As soon as you sign up for a test, you gain open door to a welcome training course, onboarding video tutorials, and a telephone number for support. And of course, they really respond to telephone calls.
I did contact their technological assistance team for help with developing funnels and internet sites, which I had searched extensively for. The response got here within twenty-four hours, and the follow-ups were excellent. The assistance representative absolutely showed deep understanding of the system, which is always beneficial.
Concerning layaway plan, there’s a robust Starter plan available for ninety-seven bucks, that includes unlimited contacts, emails, items, funnels, and a lot more.
Still, you’ll likely want to think about updating to the two hundred ninety-seven buck month-to-month plan for detailed agency demands. With this strategy, you can additionally resell the GHL platform as a SaaS.
For assistance, anticipate a vivid Facebook Group neighborhood, paid onboarding, and a done-for-you configuration alternative likewise readily available for a fee.
There’s around-the-clock live chat offered straight from your GHL control panel, along with helpful documents for self-service assistance.
Setup plans are offered for an added expense, including a two hundred ninety-seven buck alternative for HIPAA conformity if that’s something you call for.
You might assume the unlimited plan includes unlimited email performance. Different customers have whined about unforeseen charge card fees for sending emails from their servers without clear openness.
Final thought: GoHighLevel 30-Day Free Trial
GoHighLevel is a capable all-in-one platform for agencies seeking to settle their marketing pile with solid CRM and automation features.
Nevertheless, stay familiar with its clunky user interface, potential email deliverability issues, and additional costs for email quantity.
If you can endure the rough sides and mostly offer company clients, GHL supplies sensible value– but guarantee you examine email deliverability prior to totally devoting.
Right here’s one critical factor to consider:
If you’re devoting to it, be prepared to invest extra cash on a different email marketing software as a result of deliverability problems and bugs.