GoHighLevel placements itself as a detailed marketing and sales collection constructed particularly for digital agencies. It bundles together CRM capabilities, email campaigns, course hosting, and automation workflows into one bundle. The core assurance? Change your spread toolkit with a solitary platform that deals with client involvement and business operations throughout Does GoHighLevel Use WordPress
I have actually always gravitated toward merged platforms for digital commerce.
That’s exactly why devices like ClickFunnels caught my attention years ago.
Yet we’re currently in 2026, and the landscape has shifted dramatically.
After investing considerable time inside GoHighLevel, I assume you require to hear what I uncovered firsthand.
We’ll also analyze exactly how it measures up against completing platforms.
In this manner, you can purchase decision you’ll feel great concerning long-lasting.
The Elements of GoHighLevel That Thrilled Me
Consolidated Remedy: GoHighLevel merges crucial sales and marketing capabilities, getting rid of the requirement for several different memberships.
Text Messaging Capability: Bidirectional SMS communication supplies stronger interaction than conventional email methods.
Powerful CRM System: The call monitoring features competing what you would certainly find in ActiveCampaign or ClickFunnels.
Advanced Automation: Exceptional workflow capabilities for segmenting target markets, taking care of get in touches with, and building personalized processes.
Competitive Pricing Structure: Regular monthly plans ranging from ninety-seven to two hundred ninety-seven bucks complete positively with Kajabi and ClickFunnels choices that commonly begin above one hundred fifty bucks month-to-month. However, email costs can build up quickly, which I’ll deal with soon.
Integration Abilities: Compatible with Zapier, email systems, and messaging solutions.
The Disappointing Aspects of GoHighLevel
Complicated User interface: The user interface really felt counterintuitive, with setup alternatives scattered throughout the system and straightforward tasks like funnel editing requiring unnecessarily complex steps.
Email Broadcast Costs Intensify: You’re charged one cent per email message, implying a listing of thirty thousand clients could press your monthly costs beyond 3 hundred dollars. Incorporated with excess costs and third-party integration demands like Mailgun, actual regular monthly prices climbed to somewhere between four hundred seventy-five and six hundred twenty-five bucks.
Integrity Problems: Multiple users have recorded severe automation malfunctions, consisting of emails being supplied to incorrect recipients or sent out several times to the same individual.
Email Delivery Difficulties: Their email facilities depends upon Mailgun, and many individuals transitioning from other email marketing platforms to GoHighLevel experienced significant decreases in deliverability rates. This represents a critical weak point that might at some point press you towards different options.
Generalist Method: While automation features are durable, competitors give higher depth in course creation and neighborhood building features. That stated, Kajabi charges one hundred forty-nine dollars or more regular monthly for hosting more than three items.
My Profits Assessment
GoHighLevel supplies a capable unified system for marketing, sales, and customer partnership management at a reasonable base cost point.
However let’s obtain genuine about something essential.
The majority of customers watch it largely as a CRM or funnel builder instead of an email-focused platform.
Countless customers continually report deliverability issues with the email features, so factor that in if email marketing represents a core part of your approach.
Those surprise email sending charges have blindsided lots of customers also.
The platform genuinely succeeds for agencies curious about reselling marketing solutions. With white-labeling abilities, unlimited sub-accounts on premium rates, and detailed client management devices, it’s architected especially for agency growth and scaling.
Comprehending GoHighLevel’s Core Purpose
GoHighLevel aspires to serve as an all-encompassing system addressing most digital sales and marketing requirements for your agency.
The platform consists of email marketing abilities, program production tools, workflow automation, CRM functionality, site building, landing page development, and added features.
Its specified objective is replacing every other device currently in your stack, and the business makes no apologies regarding that passion.
Consider this circumstance:
GoHighLevel claims it can replacement for platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and many other services.
What makes GHL distinctive compared to similar systems like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software program resellers.
The pricing appears sensible initially glimpse: ninety-seven bucks and 2 hundred ninety-seven bucks monthly.
However is that the full image? Let’s examine even more.
Navigating the GoHighLevel User Interface
The GoHighLevel dashboard presents a clean and apparently instinctive format that shows up inviting at first.
Nonetheless, the majority of users encounter difficulties with the messy interface and not logical organization of features.
For example:
The system utilizes three distinctive setups panels for managing different configuration facets– total setups, specific settings, and item settings Does GoHighLevel Use WordPress
Bizarrely, the links to these important setups are positioned on contrary sides of the screen, producing unnecessary complication and irritation.
Despite having extra information inhabited, the dashboard preserves a clean and well-structured appearance.
I value the ability to produce multiple dashboards for arranging different reports into separate views.
This attribute verifies particularly beneficial when maintaining various perspectives for the account owner versus sub-accounts representing your consumers.
As I mentioned previously, GoHighLevel has countless harsh edges in regards to interface and individual experience, and the underlying codebase shows up less than immaculate.
Structure Funnels in GoHighLevel
To construct a client’s website, create landing pages, or create a sales funnel within GoHighLevel, you should initially establish a sub-account by entering their details.
After finishing this step, button to the freshly developed sub-account, navigate to Websites, after that select Funnels. Do not worry if this feels confusing– it took me a number of efforts prior to comprehending the workflow.
HighLevel Funnels enables unlimited sales funnel development, unlike systems such as Kajabi that enforce restrictions.
Furthermore, there are greater than one thousand funnel templates offered to accelerate your preliminary configuration.
Based upon my experience, you will not need substantial proficiency to build landing pages and sales funnels making use of GoHighLevel.
You have the option to tailor templates on your own or request GoHighLevel to manage personalization for you.
I chose the self-customization course because I wished to develop thorough, custom funnels from scratch using the drag-and-drop builder. You simply include the consecutive steps.
I especially worth these abilities:
GHL’s Photos feature makes it possible for instantaneous funnel duplicating across accounts, saving significant setup time.
Efficient testing with quick step replication and split screening performance.
Real-time notifications about lead activities keep you informed without constant hand-operated monitoring.
I especially value the multi-channel integration integrating voice, SMS, and Facebook directly within funnels.
Aesthetic pipeline management with computerized policies for advancing leads enhances follow-up processes.
To additionally simplify movements, GHL provides a ClickFunnels import feature for smooth funnel transfers.
Web Page and Internet Site Building
GoHighLevel enables page production from scratch or template choice for modification making use of the user-friendly drag-and-drop building contractor.
You’re additionally complimentary to integrate prefabricated page sections as wanted. Alternatively, utilize custom-made code to produce customized functions.
The experience really feels as smooth as Elementor for WordPress. Nonetheless, Elementor does offer a little much more, consisting of:
A broader choice of custom font styles and typography alternatives
Advanced message animations
Considerable widget library
Advanced background capabilities like parallax scrolling and video backgrounds
Nevertheless, I think HighLevel will certainly show enough for most of your customers.
The pages incorporate straight with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Very practical capability.
I also value the capability to develop “worldwide areas” or page sections that automatically inhabit when creating new pages, conserving time and guaranteeing constant branding throughout. An additional Elementor-like feature I value.
With Brand name Boards found under Marketing, you can complete the exact same for text elements and various other branding essentials.
The stats web page presents everything occurring on your sub-account’s site, including web page check outs and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures considerable surprise expenses. You’ll pay one cent per email beyond your plan’s allotment, which gathers swiftly with larger client listings. Lots of customers call for third-party services like Mailgun for enhanced deliverability, pushing real costs substantially past the advertised registration price.
Currently concerning the features:
GoHighLevel permits email campaign and sequence production with triggers and automated follow-up messages.
I value the ability to include trackable web links in both emails and SMS messages, enabling you to keep an eye on recipient actions and trigger automatic communications.
You can conserve, send, or routine emails for optimum delivery times.
This confirms valuable for reaching your target market when they’re more than likely to open messages.
Right here’s where the circumstance weakens significantly.
GoHighLevel advises Mailgun for mass email sending out, recommending their LC service might have reduced shipment prices.
Testing GoHighLevel’s email deliverability prior to full commitment is suggested, as lots of users have reported around thirty percent lower shipment prices compared to their previous email marketing systems.
Now, I listened to there are over four hundred adjustable email templates readily available on HighLevel. In spite of detailed searches of the Template Collection, I could not locate them within a sub-account in Sub-Account Mode.
A respectable variety of templates shows up when switching over to Agency Mode.
You can add your custom-created templates, although this requires both hundred ninety-seven dollar monthly reseller plan.
Within a sub-account, I just found six standard templates and the choice to develop and save email templates from the ground up for reuse in other campaigns.
Here’s what one template, called “Strategic Planning,” appears like inside the GHL email design editor:
Not particularly outstanding, however not awful either.
Nonetheless, I do appreciate that GHL integrates workflow automation into email marketing, including:
Welcome and Thanks messages
Automated abandoned cart communications
Follow-ups for lead nurturing, Does GoHighLevel Use WordPress
Split screening for conversion optimization, among other features.
Additionally, real-time analytics deliver insights into email campaign efficiency. This helps you capitalize on possibilities or address potential issues as they arise.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel consists of a customer portal allowing job development monitoring and watching previous interactions.
The workflow automation feature helps improve jobs like call monitoring, segmentation, and lead improvement via your pipeline.
This stands for a considerable advantage: GoHighLevel promotes engaging communications with leads through text, voicemail drops, and Facebook Carrier. This adaptability indicates getting in touch with different consumer sectors via their preferred communication channels.
Understand, though– SMS costs apply individually from the membership cost.
I also value the GoHighLevel Social Planner.
It allows you to develop, save, modify, timetable, post, and analyze social media sites content throughout various channels.
It works as a solid substitute for social networks organizing devices like Buffer, SproutSocial, and Hootsuite– without added costs.
But that’s not every little thing; the CRM device additionally provides several helpful features:
Set up consultations directly within the system from the Calendars area.
Merge multi-channel interactions to support your customers’ favored interaction approaches and relationship-building strategies.
Use tags and wise listings to sector clients for even more targeted campaigns.
Add extensive client information to each entry under the Opportunity tab, providing clearer understanding of your leads, leads, and clients as they progress via your visual pipeline.
Advanced lead scoring assists prioritize lead nurturing based on their activities throughout your pipeline.
Currently allow’s discuss the crucial product or services you can offer utilizing GoHighLevel
Products You Can Offer Through GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL supports both little and detailed programs, full with memberships, communities, and associated resources.
GHL additionally enables physical product sales making use of ecommerce pages, like Systeme. Nevertheless, dropshipping is not readily available.
GoHighLevel programs sustain different material styles, including audio, video, and documents.
This implies accommodating various learning styles and attracting a more comprehensive trainee base.
And also, it allows importing programs from Kajabi, adding much more flexibility to your course creation initiatives.
In my experience, committed on-line training course devices like Kajabi, LearnWorlds, and Thinkific give much more innovative choices. These consist of course leaking, social profiles, and progressed area structure and management devices. However, GHL’s offerings will certainly be sufficient for numerous designers.
GoHighLevel also provides training course certificates and different repayment choices, consisting of time payment plan and free courses.
You can easily link your courses to your area for fast access and to boost money making capacity.
What I particularly value is exactly how simple it is to integrate training course products straight with your sales funnels and CRM for automated nurturing, lead scoring, conversions, follow-ups, and much more.
This is one of my favored aspects of Kajabi too.
Reputation Management Features
On-line scores hold crucial value, and GoHighLevel identifies this truth.
The system automatically sends evaluation demands using SMS, email, and QR code complying with deals.
This attribute ensures you do not miss chances to construct credibility and depend on with your audience.
You can additionally keep an eye on on the internet testimonials regarding your services or business, enabling proper responses.
For instance, you can redirect adverse responses to an exclusive form prior to public publishing.
Additionally, you can select who can leave comments based upon their rating.
This strategy empowers you to involve straight with customers to fix issues without harming your online reputation.
And also, GoHighLevel simplifies issues by allowing you to review customer feedback throughout numerous systems– like Yext, Google My Organization, and Facebook– straight from your GHL account. Pretty practical functionality.
Integration Options
The platform supports basic integration alternatives across payment processing, social media and Zapier.
In addition, the Application Market, featuring both paid and free application assimilations, is accessible in Agency Mode for account proprietors in addition to for your customers in sub-account setting.
I discovered about 3 hundred fifty applications throughout numerous service groups, including SMS and live chat combinations, social networks, and marketing automation devices.
You can additionally integrate WhatsApp and Twilio for messaging, allow bidirectional syncing with various other CRMs, and take care of visits and scheduling with Google Schedule.
Plus, QuickBooks integration is available for monetary administration, among other options.
The Reselling and SaaSpreneur Program
The reseller program represents among GoHighLevel’s key destinations.
Essential note: You’ll need Agency Mode accessibility with the Reselling tab to use these features.
The Unlimited Plan at two hundred ninety-seven bucks regular monthly deals:
Complete sub-account rebranding and personalization
Unlimited customer sub-accounts at no additional cost
API gain access to for incorporating exterior tools
To re-sell these ready-to-deploy GHL sub-accounts at a markup, you’ll need both hundred ninety-seven buck monthly Unlimited plan.
When you do this, you can likewise resell other software program options to your clients at a markup.
GoHighLevel requires billing a minimum of ninety-seven dollars monthly for each customer.
This means you’ll require at least five clients renewing monthly to recover cost. Any added customers past that contribute directly to your income.
The tools you can re-sell within your sub-accounts consist of core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus lots of Industry applications such as AWeber, Constant Get In Touch With, and Wrike.
To be successful with the GoHighLevel reseller program:
Include worth to your sub-accounts by consisting of:
Custom-made frameworks
Ready-made photos
Pre-built assimilations
Automated workflows
Without these additions, customers could pick GoHighLevel directly instead of paying your costs.
The SaaS Mode includes white-label choices for:
apple iphone application
Android application
Desktop computer application
These applications permit managing all social media, SMS, and email from one location.
Alternatively, you can “gray-label” a mobile app to attach your GHL leads without them needing to go back to your top quality GHL pages.
In total, these are three different mobile applications you can select from based on your objectives.
Nevertheless, you require to recognize:
Resellers are accountable for consumer assistance and disagreements; failure to solve problems can result in account termination.
Resellers need to bill a minimum of ninety-seven bucks regular monthly per sub-account, limiting pricing versatility.
Marketing lifetime accessibility for a single cost is prohibited without prior approval.
Pricing Framework and Assistance Plans
I appreciate that HighLevel’s assistance is readily available straight from the dashboard via the Aid and live conversation switches.
When you sign up for a trial, you get open door to a welcome training course, onboarding video tutorials, and a telephone number for support. And indeed, they in fact answer telephone calls.
I did contact their technical support group for support with creating funnels and sites, which I had searched extensively for. The response arrived within twenty-four hours, and the follow-ups were outstanding. The support rep absolutely demonstrated deep knowledge of the platform, which is always important.
Pertaining to layaway plan, there’s a robust Starter plan available for ninety-seven dollars, that includes unlimited contacts, emails, items, funnels, and more.
Still, you’ll likely intend to consider updating to the two hundred ninety-seven dollar monthly plan for thorough agency demands. With this plan, you can likewise re-sell the GHL platform as a SaaS.
For assistance, anticipate a dynamic Facebook Group area, paid onboarding, and a done-for-you setup choice likewise available for a fee.
There’s ongoing live chat offered directly from your GHL control panel, in addition to useful paperwork for self-service aid.
Arrangement plans are offered for an additional price, including a two hundred ninety-seven dollar alternative for HIPAA compliance if that’s something you require.
You may think the unlimited plan includes unlimited email capability. Numerous individuals have actually grumbled regarding unanticipated credit card costs for sending out emails from their servers without clear openness.
Conclusion: Does GoHighLevel Use WordPress
GoHighLevel is a qualified all-in-one platform for agencies looking for to consolidate their marketing stack with strong CRM and automation features.
Nevertheless, stay knowledgeable about its cumbersome interface, prospective email deliverability issues, and extra costs for email quantity.
If you can tolerate the rough sides and mostly serve company customers, GHL offers practical worth– yet ensure you test email deliverability before totally dedicating.
Here’s one crucial consideration:
If you’re devoting to it, be prepared to invest additional cash on a separate email marketing software program because of deliverability problems and insects.