GoHighLevel positions itself as a comprehensive marketing and sales suite built particularly for electronic agencies. It packages together CRM abilities, email campaigns, training course hosting, and automation workflows right into one package. The core pledge? Change your scattered toolkit with a single platform that deals with customer involvement and service operations from start to finish Can GoHighLevel Replace Your Existing CRM
I’ve always gravitated toward unified platforms for electronic commerce.
That’s specifically why devices like ClickFunnels caught my attention years earlier.
However we’re now in 2026, and the landscape has actually changed drastically.
After investing significant time inside GoHighLevel, I assume you require to hear what I found firsthand.
We’ll likewise examine how it measures up versus completing platforms.
This way, you can buy choice you’ll feel confident regarding long-term.
The Elements of GoHighLevel That Excited Me
Consolidated Solution: GoHighLevel combines vital sales and marketing abilities, eliminating the demand for multiple different subscriptions.
Text Messaging Capability: Bidirectional SMS communication uses more powerful interaction than conventional email techniques.
Effective CRM System: The call administration features competing what you would certainly discover in ActiveCampaign or ClickFunnels.
Innovative Automation: Exceptional workflow capacities for segmenting audiences, managing calls, and structure customized processes.
Affordable Pricing Structure: Regular monthly plans ranging from ninety-seven to 2 hundred ninety-seven dollars contend positively with Kajabi and ClickFunnels alternatives that commonly start above one hundred fifty dollars regular monthly. Nonetheless, email expenditures can collect promptly, which I’ll address shortly.
Integration Capacities: Compatible with Zapier, email platforms, and messaging solutions.
The Disappointing Elements of GoHighLevel
Complicated User interface: The user interface really felt counterproductive, with setup options scattered throughout the system and uncomplicated tasks like funnel modifying calling for needlessly complex actions.
Email Broadcast Expenses Intensify: You’re billed one cent per email message, meaning a listing of thirty thousand customers might push your regular monthly bill past 3 hundred bucks. Incorporated with excess costs and third-party integration needs like Mailgun, actual month-to-month costs climbed to someplace between four hundred seventy-five and 6 hundred twenty-five dollars.
Integrity Issues: Several customers have documented significant automation breakdowns, including emails being supplied to inaccurate recipients or sent out numerous times to the very same individual.
Email Delivery Difficulties: Their email framework relies on Mailgun, and countless users transitioning from various other email marketing systems to GoHighLevel experienced substantial decreases in deliverability prices. This stands for an important weakness that can eventually press you towards alternate solutions.
Generalist Strategy: While automation features are robust, competitors give higher depth in training course development and community structure features. That claimed, Kajabi charges one hundred forty-nine dollars or more regular monthly for hosting more than three products.
My Profits Assessment
GoHighLevel supplies a qualified unified system for marketing, sales, and client connection management at an affordable base price factor.
However allow’s get real regarding something important.
A lot of customers watch it largely as a CRM or funnel builder rather than an email-focused system.
Countless customers continually report deliverability issues with the email features, so aspect that in if email marketing represents a core component of your technique.
Those surprise email sending charges have blindsided many individuals as well.
The system really succeeds for agencies interested in marketing marketing solutions. With white-labeling capabilities, unlimited sub-accounts on premium tiers, and extensive customer management devices, it’s architected particularly for agency development and scaling.
Comprehending GoHighLevel’s Core Objective
GoHighLevel aspires to function as a comprehensive platform resolving most digital sales and marketing needs for your agency.
The system consists of email marketing abilities, training course production tools, workflow automation, CRM performance, internet site building, landing page development, and extra features.
Its mentioned purpose is replacing every other device currently in your stack, and the company makes no apologies concerning that ambition.
Consider this scenario:
GoHighLevel declares it can substitute for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and many various other services.
What makes GHL unique contrasted to similar platforms like ClickFunnels and Kajabi is its positioning as a solution for marketing agencies and software application resellers.
The pricing shows up reasonable initially look: ninety-seven dollars and 2 hundred ninety-seven dollars monthly.
However is that the full picture? Let’s explore even more.
Navigating the GoHighLevel User Interface
The GoHighLevel dashboard offers a clean and seemingly intuitive format that appears inviting at first.
However, the majority of individuals encounter difficulties with the messy interface and not logical organization of features.
As an example:
The system employs 3 unique setups panels for managing different setup facets– total settings, specific setups, and item setups Can GoHighLevel Replace Your Existing CRM
Bizarrely, the links to these vital settings are positioned on opposite sides of the display, developing unnecessary complication and aggravation.
Despite having added data inhabited, the dashboard keeps a tidy and well-structured look.
I appreciate the ability to develop several control panels for arranging different records right into separate sights.
This feature shows specifically important when maintaining various perspectives for the account proprietor versus sub-accounts representing your clients.
As I discussed earlier, GoHighLevel consists of many harsh edges in regards to interface and individual experience, and the underlying codebase appears less than immaculate.
Structure Funnels in GoHighLevel
To construct a client’s internet site, develop landing pages, or create a sales funnel within GoHighLevel, you should initially develop a sub-account by entering their information.
After finishing this action, switch to the freshly produced sub-account, browse to Websites, after that select Funnels. Don’t worry if this feels confusing– it took me numerous efforts prior to comprehending the workflow.
HighLevel Funnels enables unlimited sales funnel development, unlike platforms such as Kajabi that impose restrictions.
Furthermore, there are greater than one thousand funnel templates offered to increase your preliminary configuration.
Based upon my experience, you will not require comprehensive proficiency to develop landing pages and sales funnels making use of GoHighLevel.
You have the alternative to customize templates on your own or demand GoHighLevel to manage customization for you.
I selected the self-customization route due to the fact that I wished to create thorough, custom funnels from the ground up making use of the drag-and-drop home builder. You just include the consecutive steps.
I particularly worth these capacities:
GHL’s Snapshots feature enables immediate funnel duplicating throughout accounts, conserving significant arrangement time.
Effective screening through rapid action replication and split testing performance.
Real-time alerts regarding lead activities maintain you educated without consistent hands-on checking.
I especially value the multi-channel integration incorporating voice, SMS, and Facebook straight within funnels.
Visual pipeline management with automated guidelines for advancing leads improves follow-up procedures.
To further streamline movements, GHL gives a ClickFunnels import attribute for seamless funnel transfers.
Web Page and Internet Site Construction
GoHighLevel makes it possible for page production from the ground up or template choice for personalization making use of the user-friendly drag-and-drop home builder.
You’re also cost-free to include ready-made web page sections as wanted. Additionally, make use of custom-made code to produce specific functions.
The experience really feels as smooth as Elementor for WordPress. However, Elementor does use somewhat a lot more, including:
A broader selection of custom-made typefaces and typography alternatives
Advanced text computer animations
Substantial widget library
Advanced history capabilities like parallax scrolling and video backgrounds
However, I think HighLevel will certainly prove enough for the majority of your clients.
The pages integrate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Incredibly convenient capability.
I also appreciate the capability to develop “worldwide areas” or web page areas that automatically occupy when creating brand-new pages, saving time and making certain constant branding throughout. One more Elementor-like function I value.
With Brand name Boards found under Marketing, you can accomplish the very same for message aspects and other branding fundamentals.
The stats page displays whatever occurring on your sub-account’s site, including web page brows through and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors considerable surprise costs. You’ll pay one cent per email past your plan’s allowance, which accumulates quickly with larger subscriber checklists. Numerous customers require third-party services like Mailgun for enhanced deliverability, pressing actual expenses considerably beyond the advertised registration cost.
Now pertaining to the features:
GoHighLevel allows email campaign and series creation with triggers and automatic follow-up messages.
I appreciate the capacity to include trackable links in both emails and SMS messages, enabling you to keep an eye on recipient actions and activate automated communications.
You can conserve, send out, or timetable emails for optimum shipment times.
This proves valuable for reaching your target market when they’re probably to open up messages.
Below’s where the circumstance degrades substantially.
GoHighLevel advises Mailgun for bulk email sending, recommending their LC solution might have reduced distribution rates.
Checking GoHighLevel’s email deliverability prior to complete commitment is recommended, as numerous customers have actually reported about thirty percent reduced shipment prices contrasted to their previous email marketing platforms.
Now, I listened to there are over four hundred adjustable email templates readily available on HighLevel. In spite of thorough searches of the Template Collection, I could not locate them within a sub-account in Sub-Account Mode.
A respectable variety of templates shows up when switching over to Agency Mode.
You can include your custom-created templates, although this needs the two hundred ninety-seven buck monthly reseller strategy.
Within a sub-account, I only located 6 fundamental templates and the alternative to produce and conserve email templates from the ground up for reuse in other campaigns.
Here’s what one template, called “Strategic Preparation,” appears like inside the GHL email style editor:
Not particularly excellent, but not terrible either.
Nonetheless, I do appreciate that GHL incorporates workflow automation into email marketing, encompassing:
Welcome and Thanks messages
Automated abandoned cart communications
Follow-ups for lead nurturing, Can GoHighLevel Replace Your Existing CRM
Split testing for conversion optimization, to name a few features.
Additionally, real-time analytics deliver understandings into email campaign performance. This helps you take advantage of opportunities or address potential troubles as they arise.
The HighLevel CRM System
GoHighLevel’s CRM tool reminds me of ClickFunnels in its thoroughness.
GoHighLevel consists of a client portal allowing task development monitoring and viewing past interactions.
The workflow automation feature helps simplify tasks like call monitoring, segmentation, and lead development with your pipeline.
This represents a significant benefit: GoHighLevel assists in engaging interactions with leads with text messages, voicemail drops, and Facebook Messenger. This versatility means connecting with various customer segments through their favored communication channels.
Realize, though– SMS charges apply independently from the subscription cost.
I additionally value the GoHighLevel Social Planner.
It allows you to create, conserve, edit, schedule, article, and analyze social media web content across different channels.
It functions as a strong substitute for social media organizing tools like Buffer, SproutSocial, and Hootsuite– without additional prices.
Yet that’s not everything; the CRM device additionally gives a number of valuable features:
Arrange appointments straight within the platform from the Calendars area.
Combine multi-channel communications to support your customers’ preferred interaction techniques and relationship-building approaches.
Use tags and smart lists to sector consumers for even more targeted campaigns.
Add comprehensive client data to every entry under the Opportunity tab, providing clearer understanding of your leads, leads, and clients as they progress through your aesthetic pipeline.
Advanced lead racking up aids prioritize lead nurturing based on their actions throughout your pipeline.
Now let’s review the essential services and products you can sell utilizing GoHighLevel
Products You Can Market Via GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL supports both small and comprehensive programs, complete with memberships, areas, and associated sources.
GHL also makes it possible for physical product sales using e-commerce web pages, like Systeme. Nonetheless, dropshipping is not available.
GoHighLevel training courses sustain various content formats, consisting of audio, video, and files.
This means accommodating different discovering designs and attracting a broader pupil base.
And also, it permits importing training courses from Kajabi, adding a lot more adaptability to your course production initiatives.
In my experience, devoted online training course tools like Kajabi, LearnWorlds, and Thinkific offer a lot more innovative options. These include program leaking, social profiles, and progressed community structure and monitoring tools. Nevertheless, GHL’s offerings will suffice for lots of creators.
GoHighLevel likewise provides course certificates and various repayment choices, consisting of installment plans and free courses.
You can easily link your courses to your neighborhood for quick gain access to and to improve monetization potential.
What I specifically value is how simple it is to incorporate program products straight with your sales funnels and CRM for computerized nurturing, lead scoring, conversions, follow-ups, and more.
This is just one of my favored elements of Kajabi too.
Reputation Management Features
Online ratings hold vital value, and GoHighLevel recognizes this truth.
The system automatically sends review demands using text, email, and QR code complying with purchases.
This feature guarantees you do not miss out on possibilities to develop reliability and depend on with your audience.
You can also keep track of on the internet evaluations about your services or organization, enabling ideal reactions.
For instance, you can reroute negative comments to a personal kind before public posting.
Conversely, you can choose that can leave comments based on their score.
This approach equips you to involve straight with clients to settle concerns without harming your track record.
And also, GoHighLevel simplifies matters by enabling you to evaluate customer comments throughout different platforms– like Yext, Google My Company, and Facebook– directly from your GHL account. Pretty practical functionality.
Integration Choices
The platform sustains common integration alternatives across settlement handling, social media and Zapier.
Additionally, the App Marketplace, featuring both paid and totally free application assimilations, is accessible in Agency Mode for account owners as well as for your customers in sub-account mode.
I located roughly 3 hundred fifty apps across numerous organization categories, consisting of SMS and live chat combinations, social networks, and marketing automation devices.
You can also integrate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with other CRMs, and handle visits and organizing with Google Schedule.
Plus, QuickBooks integration is readily available for economic management, to name a few options.
The Reselling and SaaSpreneur Program
The reseller program stands for one of GoHighLevel’s key attractions.
Crucial note: You’ll require Agency Mode access via the Reselling tab to make use of these features.
The Unlimited Plan at two hundred ninety-seven dollars regular monthly deals:
Total sub-account rebranding and modification
Unlimited client sub-accounts at no added cost
API accessibility for integrating exterior tools
To resell these ready-to-deploy GHL sub-accounts at a markup, you’ll require the two hundred ninety-seven buck monthly Unlimited plan.
When you do this, you can likewise re-sell other software program options to your customers at a markup.
GoHighLevel calls for charging a minimum of ninety-seven bucks month-to-month for each and every customer.
This implies you’ll require a minimum of five customers restoring regular monthly to break even. Any kind of added customers past that add directly to your revenue.
The tools you can market within your sub-accounts include core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus lots of Marketplace apps such as AWeber, Continuous Get In Touch With, and Wrike.
To prosper with the GoHighLevel reseller program:
Add value to your sub-accounts by consisting of:
Custom frameworks
Ready-made snapshots
Pre-built assimilations
Automated operations
Without these additions, customers might pick GoHighLevel directly rather than paying your premium.
The SaaS Setting consists of white-label alternatives for:
apple iphone application
Android application
Desktop computer application
These applications enable handling all social networks, SMS, and email from one location.
Conversely, you can “gray-label” a mobile app to attach your GHL leads without them needing to return to your branded GHL web pages.
In total amount, these are 3 various mobile applications you can pick from based upon your purposes.
Nonetheless, you require to comprehend:
Resellers are responsible for customer support and disagreements; failing to fix concerns can result in account discontinuation.
Resellers should charge at least ninety-seven dollars monthly per sub-account, limiting pricing flexibility.
Marketing lifetime access for an one-time charge is banned without previous authorization.
Pricing Framework and Assistance Plans
I value that HighLevel’s support is readily available straight from the dashboard with the Help and live chat switches.
As soon as you register for a trial, you obtain open door to a welcome course, onboarding video tutorials, and a contact number for support. And yes, they really answer calls.
I did contact their technical assistance team for help with creating funnels and websites, which I had actually looked thoroughly for. The reaction arrived within twenty-four hours, and the follow-ups were outstanding. The support representative absolutely showed deep knowledge of the platform, which is always useful.
Regarding layaway plan, there’s a robust Starter plan offered for ninety-seven dollars, that includes unlimited calls, emails, items, funnels, and extra.
Still, you’ll likely want to think about upgrading to both hundred ninety-seven buck monthly prepare for extensive agency demands. With this plan, you can additionally market the GHL system as a SaaS.
For assistance, anticipate a dynamic Facebook Team neighborhood, paid onboarding, and a done-for-you configuration alternative also readily available for a charge.
There’s 24/7 live conversation readily available directly from your GHL control panel, together with handy documents for self-service support.
Setup plans are offered for an additional expense, including a two hundred ninety-seven dollar choice for HIPAA compliance if that’s something you require.
You may assume the unlimited plan consists of unlimited email capability. Different customers have actually grumbled about unforeseen charge card fees for sending out emails from their web servers without clear openness.
Final thought: Can GoHighLevel Replace Your Existing CRM
GoHighLevel is a qualified all-in-one platform for agencies looking for to consolidate their marketing stack with solid CRM and automation features.
Nevertheless, continue to be knowledgeable about its confusing user interface, possible email deliverability concerns, and added expenses for email quantity.
If you can tolerate the rough sides and mainly offer business customers, GHL offers affordable value– but ensure you test email deliverability before fully committing.
Right here’s one crucial consideration:
If you’re committing to it, be prepared to spend additional money on a different email marketing software application as a result of deliverability concerns and insects.