GoHighLevel placements itself as a thorough marketing and sales suite developed particularly for electronic agencies. It bundles with each other CRM capabilities, email campaigns, program hosting, and automation operations right into one bundle. The core pledge? Replace your scattered toolkit with a single platform that takes care of customer interaction and service operations from beginning to end GoHighLevel Vs Pipedrive
I have actually always gravitated toward merged platforms for digital commerce.
That’s exactly why devices like ClickFunnels captured my focus years ago.
However we’re currently in 2026, and the landscape has shifted substantially.
After spending considerable time inside GoHighLevel, I believe you require to hear what I uncovered firsthand.
We’ll additionally take a look at exactly how it measures up versus competing systems.
In this manner, you can make a purchasing decision you’ll feel confident regarding long-lasting.
The Facets of GoHighLevel That Thrilled Me
Consolidated Solution: GoHighLevel merges vital sales and marketing capacities, removing the demand for numerous different memberships.
Text Messaging Functionality: Bidirectional SMS interaction provides stronger involvement than traditional email approaches.
Powerful CRM System: The get in touch with administration features rival what you ‘d locate in ActiveCampaign or ClickFunnels.
Innovative Automation: Excellent workflow abilities for segmenting audiences, handling contacts, and building custom-made procedures.
Affordable Pricing Structure: Monthly plans ranging from ninety-seven to two hundred ninety-seven bucks contend positively with Kajabi and ClickFunnels alternatives that usually begin over one hundred fifty dollars regular monthly. However, email expenditures can build up quickly, which I’ll address soon.
Integration Capacities: Compatible with Zapier, email systems, and messaging solutions.
The Frustrating Elements of GoHighLevel
Complex Interface: The interface really felt counterproductive, with setup options scattered throughout the platform and straightforward jobs like funnel editing and enhancing calling for needlessly intricate actions.
Email Program Costs Intensify: You’re charged one cent per email message, indicating a checklist of thirty thousand clients can push your month-to-month costs past 3 hundred dollars. Combined with excess costs and third-party integration requirements like Mailgun, actual regular monthly expenses reached somewhere in between four hundred seventy-five and 6 hundred twenty-five dollars.
Reliability Issues: Several customers have recorded severe automation malfunctions, consisting of emails being supplied to inaccurate recipients or sent out several times to the very same person.
Email Shipment Difficulties: Their email facilities relies on Mailgun, and various customers transitioning from other email marketing platforms to GoHighLevel experienced substantial declines in deliverability prices. This stands for an essential weakness that can eventually push you towards alternative remedies.
Generalist Approach: While automation features are durable, competitors supply higher depth in program development and neighborhood building features. That said, Kajabi charges one hundred forty-nine bucks or even more month-to-month for hosting more than 3 products.
My Profits Evaluation
GoHighLevel supplies a qualified unified platform for marketing, sales, and client partnership management at a practical base rate factor.
However let’s get real concerning something vital.
A lot of individuals view it primarily as a CRM or funnel builder as opposed to an email-focused platform.
Various customers constantly report deliverability problems with the email features, so element that in if email marketing stands for a core component of your technique.
Those surprise email sending charges have actually blindsided lots of users also.
The system absolutely stands out for agencies thinking about reselling marketing solutions. With white-labeling capacities, unlimited sub-accounts on costs tiers, and comprehensive client monitoring devices, it’s architected specifically for agency development and scaling.
Recognizing GoHighLevel’s Core Function
GoHighLevel desires serve as an all-encompassing platform resolving most digital sales and marketing needs for your agency.
The system includes email marketing abilities, course development devices, workflow automation, CRM capability, web site structure, landing page development, and additional features.
Its stated goal is replacing every other tool presently in your stack, and the firm makes no apologies regarding that ambition.
Consider this scenario:
GoHighLevel claims it can alternative to platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and numerous various other solutions.
What makes GHL distinctive compared to comparable systems like ClickFunnels and Kajabi is its positioning as an option for marketing agencies and software application resellers.
The pricing shows up affordable at first glance: ninety-seven bucks and 2 hundred ninety-seven dollars month-to-month.
Yet is that the complete image? Allow’s investigate further.
Browsing the GoHighLevel User Interface
The GoHighLevel control panel offers a clean and seemingly instinctive design that appears welcoming at first.
However, the majority of customers encounter difficulties with the chaotic user interface and senseless organization of features.
For instance:
The platform utilizes 3 distinctive settings panels for managing various configuration elements– overall settings, specific setups, and item settings GoHighLevel Vs Pipedrive
Bizarrely, the links to these essential setups are positioned on contrary sides of the display, developing unneeded confusion and stress.
Despite additional data occupied, the dashboard maintains a tidy and well-structured appearance.
I appreciate the capability to create several dashboards for organizing different records right into different views.
This feature proves specifically important when preserving different point of views for the account owner versus sub-accounts representing your consumers.
As I stated previously, GoHighLevel has numerous rough edges in regards to interface and individual experience, and the underlying codebase appears less than excellent.
Building Funnels in GoHighLevel
To construct a customer’s internet site, create landing pages, or create a sales funnel within GoHighLevel, you should initially establish a sub-account by entering their details.
After completing this step, button to the freshly created sub-account, navigate to Websites, after that pick Funnels. Don’t worry if this really feels complicated– it took me several efforts prior to understanding the workflow.
HighLevel Funnels permits unlimited sales funnel production, unlike systems such as Kajabi that enforce limitations.
Additionally, there are greater than one thousand funnel templates readily available to increase your preliminary setup.
Based upon my experience, you won’t need extensive experience to construct landing pages and sales funnels utilizing GoHighLevel.
You have the alternative to customize templates on your own or demand GoHighLevel to deal with modification for you.
I chose the self-customization path since I intended to create thorough, custom funnels from scratch making use of the drag-and-drop building contractor. You simply add the consecutive steps.
I especially worth these abilities:
GHL’s Photos include makes it possible for instantaneous funnel duplicating throughout accounts, saving considerable arrangement time.
Efficient testing through quick step replication and split screening performance.
Real-time notifications regarding lead actions maintain you educated without consistent hands-on checking.
I particularly value the multi-channel integration incorporating voice, SMS, and Facebook straight within funnels.
Aesthetic pipeline management with computerized rules for advancing leads simplifies follow-up procedures.
To better simplify movements, GHL gives a ClickFunnels import function for seamless funnel transfers.
Web Page and Internet Site Construction
GoHighLevel allows page creation from the ground up or template option for customization utilizing the intuitive drag-and-drop building contractor.
You’re also complimentary to include prefabricated web page sections as preferred. Additionally, use customized code to develop specific functions.
The experience really feels as smooth as Elementor for WordPress. However, Elementor does use somewhat extra, including:
A more comprehensive option of personalized typefaces and typography options
Sophisticated text animations
Extensive widget collection
Advanced background capacities like parallax scrolling and video clip backgrounds
However, I believe HighLevel will show adequate for the majority of your customers.
The web pages incorporate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Exceptionally practical functionality.
I also value the capacity to create “global sections” or web page areas that immediately inhabit when creating new web pages, conserving time and ensuring regular branding throughout. An additional Elementor-like feature I value.
With Brand Boards found under Marketing, you can complete the very same for text aspects and various other branding fundamentals.
The statistics page displays whatever taking place on your sub-account’s web site, including web page gos to and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors significant hidden expenses. You’ll pay one cent per email beyond your plan’s allowance, which collects swiftly with bigger subscriber lists. Lots of users call for third-party services like Mailgun for boosted deliverability, pressing real prices substantially beyond the marketed registration rate.
Currently regarding the features:
GoHighLevel enables email campaign and sequence creation with triggers and automated follow-up messages.
I value the capability to include trackable web links in both emails and SMS messages, enabling you to check recipient actions and set off computerized communications.
You can save, send, or timetable emails for optimum shipment times.
This verifies useful for reaching your target market when they’re probably to open up messages.
Right here’s where the situation deteriorates dramatically.
GoHighLevel suggests Mailgun for bulk email sending, suggesting their LC service may have reduced delivery prices.
Evaluating GoHighLevel’s email deliverability before full dedication is advisable, as many users have actually reported approximately thirty percent lower shipment rates contrasted to their previous email marketing platforms.
Now, I heard there are over four hundred adjustable email templates readily available on HighLevel. Despite thorough searches of the Template Library, I could not situate them within a sub-account in Sub-Account Mode.
A respectable selection of templates appears when switching to Agency Mode.
You can add your custom-created templates, although this requires both hundred ninety-seven buck monthly reseller plan.
Within a sub-account, I just found six standard templates and the choice to produce and save email templates from scratch for reuse in other projects.
Right here’s what one template, called “Strategic Preparation,” resembles inside the GHL email layout editor:
Not especially outstanding, however not terrible either.
Nevertheless, I do value that GHL integrates workflow automation right into email marketing, incorporating:
Welcome and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel Vs Pipedrive
Split testing for conversion optimization, to name a few features.
Furthermore, real-time analytics supply insights right into email campaign efficiency. This aids you profit from possibilities or address potential problems as they arise.
The HighLevel CRM System
GoHighLevel’s CRM device reminds me of ClickFunnels in its thoroughness.
GoHighLevel includes a customer portal permitting project progression monitoring and seeing past interactions.
The workflow automation function aids improve jobs like contact management, division, and lead advancement through your pipeline.
This represents a substantial benefit: GoHighLevel facilitates engaging interactions with leads via text, voicemail declines, and Facebook Messenger. This adaptability suggests getting in touch with different customer sectors via their favored communication channels.
Understand, though– SMS fees apply individually from the subscription charge.
I additionally value the GoHighLevel Social Planner.
It enables you to create, save, modify, routine, blog post, and analyze social media sites content throughout numerous channels.
It operates as a strong replacement for social media organizing devices like Barrier, SproutSocial, and Hootsuite– without additional expenses.
However that’s not everything; the CRM device also offers a number of useful features:
Arrange visits straight within the platform from the Calendars area.
Merge multi-channel interactions to support your clients’ preferred interaction methods and relationship-building methods.
Usage tags and smart lists to segment customers for even more targeted campaigns.
Include substantial consumer data to every access under the Chance tab, offering clearer understanding of your prospects, leads, and clients as they proceed through your aesthetic pipeline.
Advanced lead racking up assists prioritize lead nurturing based on their activities throughout your pipeline.
Currently let’s review the vital services and products you can sell using GoHighLevel
Products You Can Offer Via GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL sustains both small and extensive courses, complete with memberships, communities, and relevant resources.
GHL likewise allows physical product sales utilizing ecommerce pages, like Systeme. Nevertheless, dropshipping is not available.
GoHighLevel programs sustain numerous material formats, including audio, video clip, and files.
This indicates accommodating various knowing styles and attracting a more comprehensive trainee base.
Plus, it enables importing programs from Kajabi, adding much more flexibility to your program creation efforts.
In my experience, dedicated online course devices like Kajabi, LearnWorlds, and Thinkific offer a lot more sophisticated options. These consist of training course leaking, social accounts, and progressed area building and monitoring tools. However, GHL’s offerings will be sufficient for many designers.
GoHighLevel likewise gives course certifications and various settlement options, including installment plans and free courses.
You can quickly attach your courses to your community for quick gain access to and to boost monetization possibility.
What I particularly appreciate is exactly how uncomplicated it is to integrate program products directly with your sales funnels and CRM for automated nurturing, lead scoring, conversions, follow-ups, and a lot more.
This is one of my favorite elements of Kajabi as well.
Reputation Management Features
On-line rankings hold critical relevance, and GoHighLevel recognizes this fact.
The platform instantly sends out review requests using text, email, and QR code complying with transactions.
This function guarantees you don’t miss out on possibilities to construct reputation and trust fund with your audience.
You can likewise keep track of on the internet testimonials concerning your services or company, enabling proper responses.
For instance, you can reroute unfavorable feedback to a private kind prior to public uploading.
Alternatively, you can pick that can leave comments based on their score.
This method encourages you to engage directly with clients to settle concerns without harming your track record.
Plus, GoHighLevel simplifies matters by enabling you to evaluate customer comments throughout numerous systems– like Yext, Google My Business, and Facebook– straight from your GHL account. Pretty hassle-free capability.
Integration Alternatives
The platform sustains conventional integration alternatives throughout settlement processing, social media sites and Zapier.
Furthermore, the Application Marketplace, including both paid and free application assimilations, comes in Agency Mode for account proprietors in addition to for your clients in sub-account setting.
I discovered around 3 hundred fifty apps throughout various organization groups, including SMS and live chat combinations, social networks, and marketing automation tools.
You can likewise integrate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with various other CRMs, and manage consultations and scheduling with Google Schedule.
Plus, QuickBooks integration is readily available for economic management, among other choices.
The Reselling and SaaSpreneur Program
The reseller program represents one of GoHighLevel’s key tourist attractions.
Important note: You’ll require Agency Mode accessibility with the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven dollars regular monthly deals:
Total sub-account rebranding and modification
Unlimited client sub-accounts at no additional cost
API access for incorporating external devices
To market these ready-to-deploy GHL sub-accounts at a markup, you’ll need both hundred ninety-seven buck regular monthly Unlimited plan.
When you do this, you can additionally market various other software services to your customers at a markup.
GoHighLevel calls for charging a minimum of ninety-seven dollars regular monthly for each customer.
This means you’ll need at least 5 clients renewing monthly to recover cost. Any type of extra clients past that contribute straight to your profits.
The tools you can resell within your sub-accounts consist of core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus lots of Industry applications such as AWeber, Continuous Get In Touch With, and Wrike.
To do well with the GoHighLevel reseller program:
Add worth to your sub-accounts by including:
Customized frameworks
Prefabricated photos
Pre-built combinations
Automated process
Without these enhancements, customers might choose GoHighLevel straight rather than paying your costs.
The SaaS Mode includes white-label choices for:
iPhone application
Android application
Desktop computer application
These applications permit managing all social media sites, SMS, and email from one area.
Alternatively, you can “gray-label” a mobile app to link your GHL leads without them needing to go back to your top quality GHL pages.
In total amount, these are three various mobile applications you can pick from based on your purposes.
However, you need to recognize:
Resellers are accountable for consumer assistance and conflicts; failing to deal with issues can cause account discontinuation.
Resellers should bill at the very least ninety-seven dollars monthly per sub-account, restricting pricing adaptability.
Selling lifetime access for an one-time fee is restricted without previous approval.
Pricing Structure and Assistance Plans
I value that HighLevel’s assistance is offered directly from the control panel through the Assistance and live conversation buttons.
Once you register for a trial, you get open door to a welcome course, onboarding video tutorials, and a phone number for assistance. And of course, they actually respond to phone calls.
I did call their technical support group for aid with creating funnels and sites, which I had browsed extensively for. The feedback showed up within twenty-four hours, and the follow-ups were outstanding. The assistance agent certainly showed deep expertise of the system, which is constantly beneficial.
Pertaining to layaway plan, there’s a robust Starter plan readily available for ninety-seven dollars, which includes unlimited get in touches with, emails, items, funnels, and more.
Still, you’ll likely want to think about upgrading to both hundred ninety-seven buck month-to-month plan for comprehensive agency demands. With this strategy, you can likewise resell the GHL system as a SaaS.
For support, expect a dynamic Facebook Team community, paid onboarding, and a done-for-you arrangement choice likewise offered for a fee.
There’s 24/7 online conversation offered directly from your GHL dashboard, together with valuable paperwork for self-service support.
Arrangement plans are available for an added cost, consisting of a 2 hundred ninety-seven buck choice for HIPAA compliance if that’s something you call for.
You may think the unlimited plan includes unlimited email capability. Various individuals have complained about unforeseen charge card charges for sending out emails from their web servers without clear transparency.
Conclusion: GoHighLevel Vs Pipedrive
GoHighLevel is a capable all-in-one platform for agencies looking for to consolidate their marketing stack with solid CRM and automation features.
Nevertheless, remain knowledgeable about its confusing interface, potential email deliverability issues, and added expenses for email volume.
If you can tolerate the harsh edges and mainly serve business customers, GHL supplies reasonable value– however ensure you evaluate email deliverability before fully dedicating.
Right here’s one vital consideration:
If you’re devoting to it, be prepared to spend extra money on a different email marketing software program because of deliverability concerns and bugs.