GoHighLevel placements itself as a thorough marketing and sales collection developed specifically for digital agencies. It packages with each other CRM abilities, email campaigns, program hosting, and automation workflows into one package. The core guarantee? Replace your spread toolkit with a single system that takes care of customer involvement and business procedures throughout GoHighLevel Vs Kommo
I have actually constantly inclined unified platforms for digital commerce.
That’s specifically why tools like ClickFunnels captured my focus years back.
Yet we’re currently in 2026, and the landscape has shifted considerably.
After investing substantial time inside GoHighLevel, I assume you need to hear what I discovered firsthand.
We’ll likewise take a look at how it measures up versus completing platforms.
This way, you can purchase decision you’ll feel great regarding long-lasting.
The Elements of GoHighLevel That Thrilled Me
Consolidated Service: GoHighLevel combines critical sales and marketing capabilities, eliminating the need for several separate registrations.
Text Messaging Performance: Bidirectional SMS communication supplies more powerful involvement than conventional email techniques.
Effective CRM System: The call monitoring features rival what you ‘d discover in ActiveCampaign or ClickFunnels.
Advanced Automation: Excellent workflow abilities for segmenting audiences, taking care of contacts, and structure custom processes.
Affordable Pricing Structure: Monthly plans varying from ninety-seven to 2 hundred ninety-seven bucks compete positively with Kajabi and ClickFunnels choices that typically begin over one hundred fifty bucks monthly. Nevertheless, email expenses can gather swiftly, which I’ll address quickly.
Integration Capacities: Suitable with Zapier, email systems, and messaging solutions.
The Unsatisfactory Aspects of GoHighLevel
Complex Interface: The user interface really felt counterproductive, with setup choices spread throughout the platform and uncomplicated jobs like funnel modifying needing unnecessarily complicated steps.
Email Broadcast Expenses Escalate: You’re charged one cent per email message, indicating a list of thirty thousand customers can press your regular monthly costs past 3 hundred bucks. Integrated with excess fees and third-party integration requirements like Mailgun, actual month-to-month costs reached someplace between four hundred seventy-five and six hundred twenty-five dollars.
Reliability Troubles: Several users have documented severe automation breakdowns, consisting of emails being delivered to inaccurate receivers or sent out several times to the very same person.
Email Distribution Difficulties: Their email infrastructure relies on Mailgun, and various customers transitioning from various other email marketing platforms to GoHighLevel experienced considerable declines in deliverability prices. This represents a vital weakness that can ultimately push you toward different remedies.
Generalist Strategy: While automation features are durable, rivals give higher depth in program development and community building features. That said, Kajabi charges one hundred forty-nine bucks or even more regular monthly for hosting more than 3 products.
My Profits Evaluation
GoHighLevel offers a qualified unified system for marketing, sales, and customer partnership monitoring at a practical base price factor.
But let’s obtain genuine about something essential.
The majority of individuals view it primarily as a CRM or funnel builder as opposed to an email-focused platform.
Countless users consistently report deliverability troubles with the email features, so factor that in if email marketing represents a core part of your method.
Those surprise email sending costs have actually blindsided lots of customers too.
The platform truly stands out for agencies interested in reselling marketing solutions. With white-labeling abilities, unlimited sub-accounts on premium tiers, and extensive client management tools, it’s architected specifically for agency development and scaling.
Understanding GoHighLevel’s Core Function
GoHighLevel desires serve as a comprehensive system dealing with most electronic sales and marketing needs for your agency.
The platform includes email marketing abilities, program production devices, workflow automation, CRM capability, internet site building, landing page production, and additional features.
Its specified purpose is replacing every other device currently in your stack, and the business makes no apologies about that ambition.
Consider this scenario:
GoHighLevel claims it can alternative to systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and countless various other solutions.
What makes GHL unique contrasted to comparable systems like ClickFunnels and Kajabi is its positioning as a solution for marketing agencies and software application resellers.
The pricing appears affordable at first glimpse: ninety-seven bucks and 2 hundred ninety-seven dollars month-to-month.
However is that the full picture? Let’s examine better.
Navigating the GoHighLevel User Interface
The GoHighLevel control panel offers a clean and seemingly user-friendly design that appears welcoming originally.
Nevertheless, the majority of users encounter difficulties with the messy user interface and senseless organization of features.
For example:
The platform uses 3 unique settings panels for handling various setup aspects– overall setups, private settings, and product settings GoHighLevel Vs Kommo
Bizarrely, the web links to these vital setups are positioned on opposite sides of the screen, producing unneeded confusion and disappointment.
Despite having extra information inhabited, the dashboard keeps a tidy and well-structured look.
I appreciate the capacity to create multiple dashboards for organizing different reports into separate sights.
This function proves particularly beneficial when maintaining various viewpoints for the account owner versus sub-accounts representing your customers.
As I mentioned previously, GoHighLevel contains countless harsh edges in regards to user interface and individual experience, and the underlying codebase appears less than pristine.
Structure Funnels in GoHighLevel
To build a client’s internet site, develop landing pages, or develop a sales funnel within GoHighLevel, you must initially establish a sub-account by entering their details.
After completing this action, button to the recently created sub-account, navigate to Sites, then select Funnels. Do not worry if this really feels confusing– it took me several attempts prior to comprehending the workflow.
HighLevel Funnels permits unlimited sales funnel production, unlike systems such as Kajabi that enforce constraints.
Additionally, there are more than one thousand funnel templates available to increase your initial configuration.
Based on my experience, you will not need substantial proficiency to construct landing pages and sales funnels utilizing GoHighLevel.
You have the alternative to personalize templates on your own or request GoHighLevel to handle modification for you.
I selected the self-customization route because I intended to develop in-depth, custom funnels from the ground up utilizing the drag-and-drop builder. You merely include the consecutive actions.
I specifically value these abilities:
GHL’s Snapshots include makes it possible for instantaneous funnel cloning throughout accounts, conserving considerable setup time.
Effective screening via fast action duplication and split screening performance.
Real-time notifications concerning lead activities keep you informed without continuous hand-operated monitoring.
I especially value the multi-channel integration including voice, SMS, and Facebook straight within funnels.
Aesthetic pipeline management with computerized policies for advancing leads simplifies follow-up procedures.
To even more streamline migrations, GHL offers a ClickFunnels import attribute for smooth funnel transfers.
Web Page and Site Building
GoHighLevel makes it possible for web page development from scratch or template option for personalization utilizing the intuitive drag-and-drop contractor.
You’re likewise totally free to integrate ready-made web page areas as preferred. Additionally, use custom code to create specific features.
The experience really feels as smooth as Elementor for WordPress. Nevertheless, Elementor does offer somewhat extra, consisting of:
A more comprehensive selection of custom fonts and typography choices
Advanced message animations
Substantial widget collection
Advanced history abilities like parallax scrolling and video backgrounds
However, I think HighLevel will certainly confirm adequate for the majority of your customers.
The pages incorporate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Incredibly hassle-free performance.
I likewise value the capability to create “global sections” or page areas that immediately populate when developing brand-new web pages, saving time and making certain constant branding throughout. An additional Elementor-like feature I value.
With Brand name Boards found under Marketing, you can complete the same for message components and various other branding fundamentals.
The statistics page displays everything taking place on your sub-account’s site, consisting of web page check outs and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors substantial covert costs. You’ll pay one cent per email beyond your plan’s allocation, which collects rapidly with larger subscriber listings. Lots of customers need third-party solutions like Mailgun for enhanced deliverability, pushing actual expenses considerably past the promoted subscription cost.
Now pertaining to the features:
GoHighLevel enables email campaign and series development with triggers and automatic follow-up messages.
I appreciate the ability to add trackable web links in both emails and SMS messages, enabling you to keep an eye on recipient activities and trigger automated communications.
You can conserve, send out, or timetable emails for ideal shipment times.
This shows valuable for reaching your audience when they’re most likely to open messages.
Here’s where the circumstance deteriorates significantly.
GoHighLevel advises Mailgun for mass email sending out, recommending their LC solution may have reduced distribution prices.
Checking GoHighLevel’s email deliverability before full commitment is recommended, as numerous customers have reported roughly thirty percent reduced shipment prices compared to their previous email marketing platforms.
Now, I listened to there more than four hundred personalized email templates available on HighLevel. Despite thorough searches of the Template Collection, I could not find them within a sub-account in Sub-Account Mode.
A suitable variety of templates shows up when changing to Agency Mode.
You can add your custom-created templates, although this requires both hundred ninety-seven dollar regular monthly reseller strategy.
Within a sub-account, I only located six basic templates and the option to create and conserve email templates from the ground up for reuse in various other projects.
Right here’s what one template, called “Strategic Preparation,” resembles inside the GHL email design editor:
Not specifically impressive, but not awful either.
Nevertheless, I do value that GHL integrates workflow automation right into email marketing, including:
Welcome and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel Vs Kommo
Split screening for conversion optimization, among other features.
In addition, real-time analytics provide insights into email campaign efficiency. This aids you profit from chances or address possible issues as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM device reminds me of ClickFunnels in its thoroughness.
GoHighLevel includes a client portal allowing project progress monitoring and viewing previous communications.
The workflow automation feature aids simplify jobs like contact administration, segmentation, and lead development via your pipeline.
This stands for a substantial benefit: GoHighLevel assists in engaging interactions with leads through sms message, voicemail decreases, and Facebook Carrier. This adaptability suggests getting in touch with different client segments with their chosen communication channels.
Understand, however– SMS costs apply independently from the subscription fee.
I additionally value the GoHighLevel Social Planner.
It allows you to develop, conserve, modify, schedule, post, and examine social media material throughout different channels.
It functions as a solid substitute for social networks scheduling tools like Buffer, SproutSocial, and Hootsuite– without added prices.
But that’s not every little thing; the CRM device likewise offers numerous practical features:
Arrange visits directly within the system from the Calendars section.
Merge multi-channel interactions to support your clients’ favored interaction methods and relationship-building approaches.
Usage tags and wise lists to section customers for even more targeted campaigns.
Add considerable customer information to each access under the Opportunity tab, giving clearer understanding of your prospects, leads, and clients as they advance with your visual pipeline.
Advanced lead scoring assists prioritize lead nurturing based upon their actions throughout your pipeline.
Currently allow’s review the key product or services you can offer utilizing GoHighLevel
Products You Can Sell Via GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL sustains both small and thorough training courses, total with memberships, neighborhoods, and associated resources.
GHL also allows physical product sales utilizing e-commerce web pages, like Systeme. Nevertheless, dropshipping is not available.
GoHighLevel training courses sustain different material formats, including sound, video, and files.
This implies suiting different discovering styles and appealing to a wider trainee base.
Plus, it allows importing training courses from Kajabi, adding a lot more adaptability to your program development efforts.
In my experience, devoted on the internet program tools like Kajabi, LearnWorlds, and Thinkific give extra innovative choices. These consist of training course leaking, social accounts, and advanced community structure and management tools. Nevertheless, GHL’s offerings will be sufficient for lots of creators.
GoHighLevel likewise gives course certifications and various repayment alternatives, including time payment plan and free courses.
You can quickly link your programs to your neighborhood for quick gain access to and to improve monetization capacity.
What I especially appreciate is how simple it is to integrate training course items directly with your sales funnels and CRM for automatic nurturing, lead racking up, conversions, follow-ups, and extra.
This is one of my favorite elements of Kajabi too.
Reputation Management Features
On-line ratings hold important importance, and GoHighLevel recognizes this fact.
The system instantly sends evaluation demands by means of SMS, email, and QR code adhering to deals.
This feature ensures you don’t miss out on possibilities to develop reliability and trust with your target market.
You can likewise check on the internet reviews concerning your services or company, enabling appropriate responses.
For example, you can reroute negative comments to a personal kind before public publishing.
Conversely, you can pick who can leave comments based upon their rating.
This approach encourages you to involve directly with clients to solve concerns without harming your credibility.
Plus, GoHighLevel streamlines issues by permitting you to examine client responses across different platforms– like Yext, Google My Organization, and Facebook– directly from your GHL account. Pretty practical performance.
Integration Choices
The system supports conventional integration alternatives throughout repayment processing, social networks and Zapier.
In addition, the Application Industry, featuring both paid and free application integrations, comes in Agency Mode for account owners in addition to for your customers in sub-account mode.
I located about three hundred fifty applications throughout various company groups, including SMS and live chat combinations, social networks, and marketing automation devices.
You can additionally incorporate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with other CRMs, and handle visits and organizing with Google Calendar.
Plus, QuickBooks integration is offered for financial administration, among other alternatives.
The Reselling and SaaSpreneur Program
The reseller program stands for one of GoHighLevel’s key destinations.
Crucial note: You’ll need Agency Mode accessibility with the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven dollars regular monthly offers:
Total sub-account rebranding and modification
Unlimited customer sub-accounts at no added cost
API gain access to for integrating outside tools
To re-sell these ready-to-deploy GHL sub-accounts at a markup, you’ll require both hundred ninety-seven buck month-to-month Unlimited plan.
When you do this, you can likewise re-sell other software application remedies to your customers at a markup.
GoHighLevel requires charging a minimum of ninety-seven bucks month-to-month for each and every customer.
This suggests you’ll require a minimum of 5 clients restoring month-to-month to recover cost. Any type of additional customers past that add directly to your profits.
The tools you can market within your sub-accounts consist of core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus dozens of Industry apps such as AWeber, Consistent Get In Touch With, and Wrike.
To do well with the GoHighLevel reseller program:
Add value to your sub-accounts by consisting of:
Personalized structures
Ready-made photos
Pre-built combinations
Automated workflows
Without these additions, customers may select GoHighLevel directly as opposed to paying your premium.
The SaaS Mode consists of white-label choices for:
apple iphone application
Android application
Desktop application
These applications permit handling all social media, SMS, and email from one area.
Additionally, you can “gray-label” a mobile app to attach your GHL leads without them requiring to go back to your branded GHL web pages.
In total, these are 3 different mobile applications you can select from based on your goals.
Nevertheless, you need to understand:
Resellers are accountable for customer assistance and disagreements; failing to resolve problems can cause account discontinuation.
Resellers need to charge a minimum of ninety-seven dollars regular monthly per sub-account, limiting pricing flexibility.
Offering lifetime gain access to for an one-time cost is banned without previous approval.
Pricing Structure and Assistance Plans
I appreciate that HighLevel’s support is readily available straight from the control panel via the Aid and live chat buttons.
When you sign up for a trial, you acquire free access to a welcome training course, onboarding video tutorials, and a telephone number for assistance. And indeed, they really respond to telephone calls.
I did call their technological assistance group for assistance with developing funnels and websites, which I had searched thoroughly for. The response showed up within twenty-four hours, and the follow-ups were exceptional. The support rep absolutely demonstrated deep knowledge of the system, which is constantly beneficial.
Pertaining to layaway plan, there’s a durable Starter plan available for ninety-seven dollars, which includes unlimited contacts, emails, products, funnels, and a lot more.
Still, you’ll likely wish to take into consideration updating to the two hundred ninety-seven buck monthly plan for comprehensive agency demands. With this strategy, you can likewise market the GHL system as a SaaS.
For support, expect a vivid Facebook Group area, paid onboarding, and a done-for-you configuration alternative additionally offered for a charge.
There’s continuous online conversation offered directly from your GHL dashboard, together with helpful documents for self-service aid.
Configuration plans are offered for an additional price, including a two hundred ninety-seven buck alternative for HIPAA conformity if that’s something you require.
You may assume the unlimited plan consists of unlimited email performance. Numerous individuals have whined concerning unanticipated charge card charges for sending emails from their servers without clear transparency.
Final thought: GoHighLevel Vs Kommo
GoHighLevel is a capable all-in-one platform for agencies looking for to combine their marketing pile with solid CRM and automation features.
Nevertheless, continue to be aware of its confusing interface, potential email deliverability concerns, and added expenses for email quantity.
If you can tolerate the rough edges and primarily offer service customers, GHL offers affordable value– yet guarantee you evaluate email deliverability before completely devoting.
Right here’s one essential factor to consider:
If you’re committing to it, be prepared to spend extra money on a separate email marketing software due to deliverability concerns and bugs.