GoHighLevel settings itself as a thorough marketing and sales collection developed particularly for digital agencies. It bundles with each other CRM capabilities, email campaigns, training course hosting, and automation workflows right into one bundle. The core pledge? Change your spread toolkit with a single system that deals with client engagement and business operations from start to finish GoHighLevel Vs inTandem
I have actually always inclined unified platforms for electronic business.
That’s exactly why devices like ClickFunnels caught my interest years ago.
But we’re currently in 2026, and the landscape has actually moved considerably.
After spending significant time inside GoHighLevel, I assume you require to hear what I discovered firsthand.
We’ll likewise analyze how it measures up versus competing platforms.
This way, you can purchase decision you’ll feel confident concerning lasting.
The Elements of GoHighLevel That Impressed Me
Consolidated Solution: GoHighLevel combines essential sales and marketing abilities, getting rid of the demand for several separate memberships.
Text Messaging Performance: Bidirectional SMS communication offers more powerful engagement than traditional email strategies.
Powerful CRM System: The contact management features competing what you would certainly find in ActiveCampaign or ClickFunnels.
Innovative Automation: Superb workflow capacities for segmenting target markets, managing contacts, and building customized processes.
Affordable Pricing Framework: Monthly plans ranging from ninety-seven to two hundred ninety-seven bucks compete positively with Kajabi and ClickFunnels alternatives that typically begin over one hundred fifty bucks regular monthly. Nonetheless, email expenditures can accumulate rapidly, which I’ll deal with soon.
Integration Capabilities: Suitable with Zapier, email platforms, and messaging solutions.
The Unsatisfactory Aspects of GoHighLevel
Complex User interface: The user interface felt counterproductive, with setup options scattered throughout the system and simple jobs like funnel modifying needing needlessly complicated actions.
Email Broadcast Costs Intensify: You’re billed one cent per email message, suggesting a list of thirty thousand subscribers can press your month-to-month bill beyond three hundred bucks. Combined with overage costs and third-party integration requirements like Mailgun, real month-to-month costs climbed to somewhere between four hundred seventy-five and 6 hundred twenty-five bucks.
Dependability Issues: Several users have actually documented severe automation breakdowns, including emails being supplied to incorrect recipients or sent several times to the same person.
Email Distribution Challenges: Their email framework relies on Mailgun, and many users transitioning from various other email marketing platforms to GoHighLevel experienced substantial declines in deliverability prices. This represents an essential weakness that might eventually press you toward alternative options.
Generalist Technique: While automation features are robust, rivals offer better deepness in course development and area structure features. That said, Kajabi bills one hundred forty-nine dollars or even more month-to-month for hosting greater than 3 products.
My Profits Evaluation
GoHighLevel provides a qualified unified platform for marketing, sales, and consumer relationship management at a reasonable base price factor.
However allow’s obtain actual about something crucial.
The majority of individuals watch it primarily as a CRM or funnel builder instead of an email-focused platform.
Countless customers consistently report deliverability troubles with the email features, so variable that in if email marketing represents a core element of your strategy.
Those shock email sending charges have actually blindsided lots of individuals also.
The system genuinely excels for agencies curious about re-selling marketing services. With white-labeling abilities, unlimited sub-accounts on premium tiers, and thorough customer monitoring tools, it’s architected especially for agency development and scaling.
Comprehending GoHighLevel’s Core Objective
GoHighLevel desires work as an all-inclusive platform dealing with most electronic sales and marketing demands for your agency.
The system includes email marketing capabilities, program production devices, workflow automation, CRM functionality, site structure, landing page development, and extra features.
Its specified purpose is replacing every other device presently in your stack, and the firm makes no apologies regarding that aspiration.
Consider this situation:
GoHighLevel declares it can substitute for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and countless various other solutions.
What makes GHL unique contrasted to comparable systems like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software program resellers.
The pricing shows up sensible at first glimpse: ninety-seven bucks and two hundred ninety-seven dollars month-to-month.
But is that the complete image? Allow’s investigate better.
Navigating the GoHighLevel Interface
The GoHighLevel control panel provides a tidy and seemingly user-friendly design that appears welcoming initially.
Nevertheless, the majority of customers encounter difficulties with the cluttered interface and not logical organization of features.
For instance:
The system employs three distinct settings panels for managing various setup elements– general setups, specific setups, and product setups GoHighLevel Vs inTandem
Bizarrely, the links to these critical settings are placed on contrary sides of the screen, creating unneeded confusion and disappointment.
Despite additional data occupied, the dashboard preserves a clean and well-structured appearance.
I appreciate the ability to create several control panels for arranging various records right into different views.
This feature shows especially beneficial when maintaining different viewpoints for the account proprietor versus sub-accounts representing your customers.
As I pointed out earlier, GoHighLevel contains countless harsh edges in terms of user interface and individual experience, and the underlying codebase shows up less than immaculate.
Building Funnels in GoHighLevel
To build a client’s website, develop landing pages, or produce a sales funnel within GoHighLevel, you need to initially establish a sub-account by entering their information.
After completing this action, switch to the recently developed sub-account, browse to Websites, after that select Funnels. Don’t fret if this really feels complex– it took me several efforts prior to recognizing the workflow.
HighLevel Funnels allows unlimited sales funnel production, unlike platforms such as Kajabi that enforce limitations.
Additionally, there are greater than one thousand funnel templates available to increase your first arrangement.
Based upon my experience, you won’t require extensive knowledge to develop landing pages and sales funnels utilizing GoHighLevel.
You have the choice to personalize templates yourself or demand GoHighLevel to manage modification for you.
I selected the self-customization path because I wanted to create thorough, custom funnels from the ground up utilizing the drag-and-drop home builder. You merely add the sequential actions.
I particularly value these capacities:
GHL’s Pictures feature makes it possible for instant funnel cloning throughout accounts, saving considerable setup time.
Efficient testing through quick action replication and split screening functionality.
Real-time notifications concerning lead actions keep you informed without constant hands-on checking.
I especially value the multi-channel integration integrating voice, SMS, and Facebook straight within funnels.
Aesthetic pipeline management with automated rules for advancing leads simplifies follow-up processes.
To additionally simplify migrations, GHL supplies a ClickFunnels import attribute for seamless funnel transfers.
Page and Site Construction
GoHighLevel makes it possible for page production from scratch or template option for personalization making use of the user-friendly drag-and-drop home builder.
You’re also totally free to include ready-made web page sections as wanted. Alternatively, make use of personalized code to produce customized functions.
The experience feels as smooth as Elementor for WordPress. Nonetheless, Elementor does use a little extra, consisting of:
A more comprehensive selection of custom fonts and typography choices
Innovative text computer animations
Substantial widget collection
Advanced history capabilities like parallax scrolling and video histories
However, I think HighLevel will prove adequate for the majority of your clients.
The pages incorporate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Incredibly convenient functionality.
I additionally value the capacity to create “international sections” or page sections that instantly populate when developing brand-new pages, saving time and ensuring regular branding throughout. Another Elementor-like function I value.
With Brand name Boards located under Marketing, you can accomplish the exact same for message elements and various other branding basics.
The statistics page presents everything happening on your sub-account’s web site, including web page check outs and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures substantial surprise expenses. You’ll pay one cent per email beyond your plan’s allowance, which collects quickly with bigger subscriber lists. Several customers need third-party services like Mailgun for enhanced deliverability, pushing real expenses significantly past the advertised subscription cost.
Currently regarding the features:
GoHighLevel enables email campaign and series production with triggers and automatic follow-up messages.
I value the capacity to add trackable web links in both emails and SMS messages, allowing you to keep an eye on recipient actions and cause computerized communications.
You can save, send, or timetable emails for optimum delivery times.
This proves beneficial for reaching your target market when they’re probably to open messages.
Right here’s where the scenario deteriorates dramatically.
GoHighLevel advises Mailgun for bulk email sending, recommending their LC service may have lower delivery rates.
Testing GoHighLevel’s email deliverability prior to complete dedication is a good idea, as lots of individuals have actually reported around thirty percent reduced delivery rates compared to their previous email marketing systems.
Now, I heard there more than four hundred customizable email templates offered on HighLevel. Despite detailed searches of the Template Library, I couldn’t locate them within a sub-account in Sub-Account Setting.
A decent selection of templates shows up when switching to Agency Mode.
You can include your custom-created templates, although this requires the two hundred ninety-seven dollar monthly reseller plan.
Within a sub-account, I only found 6 basic templates and the alternative to produce and save email templates from scratch for reuse in other campaigns.
Below’s what one template, called “Strategic Planning,” looks like inside the GHL email style editor:
Not specifically impressive, however not awful either.
Nevertheless, I do value that GHL integrates workflow automation right into email marketing, encompassing:
Welcome and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel Vs inTandem
Split testing for conversion optimization, to name a few features.
In addition, real-time analytics supply insights into email campaign performance. This aids you profit from possibilities or address potential troubles as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM device reminds me of ClickFunnels in its thoroughness.
GoHighLevel consists of a client portal permitting job progression monitoring and checking out past interactions.
The workflow automation attribute assists enhance tasks like get in touch with administration, division, and lead advancement through your pipeline.
This represents a substantial advantage: GoHighLevel helps with interesting interactions with leads with sms message, voicemail drops, and Facebook Messenger. This flexibility indicates getting in touch with various consumer segments through their preferred communication channels.
Know, however– SMS costs use individually from the membership cost.
I also value the GoHighLevel Social Planner.
It allows you to produce, conserve, modify, timetable, article, and examine social networks material throughout various networks.
It operates as a strong substitute for social media sites scheduling devices like Buffer, SproutSocial, and Hootsuite– without extra expenses.
Yet that’s not whatever; the CRM device also supplies a number of practical features:
Arrange consultations directly within the system from the Calendars area.
Combine multi-channel communications to sustain your customers’ favored interaction approaches and relationship-building methods.
Use tags and smart lists to section customers for more targeted projects.
Include considerable consumer data per entrance under the Opportunity tab, supplying clearer understanding of your prospects, leads, and clients as they progress via your aesthetic pipeline.
Advanced lead scoring helps focus on lead nurturing based upon their activities throughout your pipeline.
Currently let’s talk about the key services and products you can offer using GoHighLevel
Products You Can Offer Via GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL supports both tiny and comprehensive programs, complete with memberships, areas, and relevant sources.
GHL additionally enables physical product sales using ecommerce web pages, like Systeme. Nevertheless, dropshipping is not offered.
GoHighLevel programs sustain various content layouts, including audio, video, and papers.
This indicates accommodating different understanding styles and appealing to a more comprehensive trainee base.
Plus, it permits importing training courses from Kajabi, adding a lot more adaptability to your program production initiatives.
In my experience, dedicated on the internet program tools like Kajabi, LearnWorlds, and Thinkific offer more advanced alternatives. These consist of training course dripping, social accounts, and advanced area building and monitoring devices. However, GHL’s offerings will be adequate for numerous designers.
GoHighLevel also supplies program certifications and different settlement choices, including time payment plan and free courses.
You can easily link your courses to your neighborhood for quick accessibility and to improve monetization potential.
What I particularly appreciate is exactly how uncomplicated it is to integrate course items directly with your sales funnels and CRM for automated nurturing, lead racking up, conversions, follow-ups, and more.
This is just one of my favored facets of Kajabi as well.
Reputation Management Features
On the internet rankings hold vital relevance, and GoHighLevel recognizes this reality.
The platform automatically sends out testimonial requests via SMS, email, and QR code adhering to transactions.
This attribute guarantees you don’t miss out on possibilities to develop integrity and depend on with your audience.
You can likewise keep an eye on online testimonials concerning your solutions or business, allowing suitable feedbacks.
For example, you can redirect adverse comments to a private kind prior to public publishing.
Additionally, you can select who can leave comments based on their ranking.
This approach empowers you to engage directly with clients to fix problems without harming your reputation.
And also, GoHighLevel simplifies matters by enabling you to assess client feedback across numerous systems– like Yext, Google My Service, and Facebook– directly from your GHL account. Pretty hassle-free functionality.
Integration Options
The system supports common integration alternatives across repayment handling, social media and Zapier.
Additionally, the Application Industry, including both paid and cost-free application assimilations, comes in Agency Mode for account proprietors as well as for your customers in sub-account setting.
I located about 3 hundred fifty apps across various service groups, including SMS and live conversation assimilations, social networks, and marketing automation devices.
You can also integrate WhatsApp and Twilio for messaging, allow bidirectional syncing with other CRMs, and handle consultations and organizing with Google Calendar.
Plus, QuickBooks integration is readily available for economic management, among other alternatives.
The Reselling and SaaSpreneur Program
The reseller program stands for one of GoHighLevel’s key attractions.
Essential note: You’ll require Agency Mode access via the Reselling tab to make use of these features.
The Unlimited Plan at two hundred ninety-seven dollars monthly deals:
Total sub-account rebranding and modification
Unlimited customer sub-accounts at no added price
API accessibility for integrating outside tools
To market these ready-to-deploy GHL sub-accounts at a markup, you’ll require both hundred ninety-seven buck regular monthly Unlimited plan.
When you do this, you can also re-sell various other software application remedies to your consumers at a markup.
GoHighLevel needs charging a minimum of ninety-seven bucks regular monthly for each client.
This indicates you’ll require at least five customers renewing month-to-month to recover cost. Any added customers beyond that contribute directly to your profits.
The devices you can re-sell within your sub-accounts consist of core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus dozens of Market apps such as AWeber, Constant Contact, and Wrike.
To prosper with the GoHighLevel reseller program:
Include worth to your sub-accounts by consisting of:
Customized structures
Ready-made pictures
Pre-built assimilations
Automated workflows
Without these additions, clients could pick GoHighLevel straight instead of paying your premium.
The SaaS Mode includes white-label options for:
apple iphone application
Android application
Desktop computer application
These apps allow managing all social media sites, SMS, and email from one area.
Conversely, you can “gray-label” a mobile app to attach your GHL leads without them needing to go back to your branded GHL pages.
In total, these are three various mobile applications you can pick from based upon your objectives.
However, you require to understand:
Resellers are in charge of consumer support and disputes; failure to settle concerns can cause account termination.
Resellers must bill at the very least ninety-seven bucks month-to-month per sub-account, restricting pricing versatility.
Offering lifetime accessibility for an one-time fee is forbidden without previous approval.
Pricing Structure and Assistance Plans
I value that HighLevel’s support is available directly from the dashboard through the Assistance and live conversation buttons.
Once you register for a trial, you obtain open door to a welcome program, onboarding video tutorials, and a phone number for support. And yes, they in fact address telephone calls.
I did contact their technical assistance group for assistance with creating funnels and internet sites, which I had actually looked thoroughly for. The reaction arrived within twenty-four hours, and the follow-ups were superb. The support representative absolutely demonstrated deep knowledge of the system, which is always beneficial.
Regarding payment plans, there’s a durable Starter plan readily available for ninety-seven bucks, that includes unlimited get in touches with, emails, products, funnels, and a lot more.
Still, you’ll likely wish to think about upgrading to both hundred ninety-seven buck monthly plan for detailed agency demands. With this plan, you can also re-sell the GHL platform as a SaaS.
For support, anticipate a lively Facebook Group community, paid onboarding, and a done-for-you arrangement option additionally offered for a cost.
There’s 24/7 real-time conversation readily available straight from your GHL control panel, along with handy documentation for self-service help.
Setup plans are available for an additional expense, including a 2 hundred ninety-seven buck option for HIPAA compliance if that’s something you need.
You may presume the unlimited plan consists of unlimited email capability. Different customers have actually grumbled about unanticipated credit card costs for sending out emails from their web servers without clear transparency.
Verdict: GoHighLevel Vs inTandem
GoHighLevel is a capable all-in-one platform for agencies looking for to combine their marketing stack with strong CRM and automation features.
However, stay familiar with its cumbersome interface, prospective email deliverability issues, and additional expenses for email quantity.
If you can tolerate the harsh edges and mostly serve organization customers, GHL provides practical worth– but guarantee you check email deliverability prior to completely devoting.
Below’s one essential factor to consider:
If you’re committing to it, be prepared to spend extra money on a separate email marketing software program because of deliverability problems and bugs.