GoHighLevel positions itself as a comprehensive marketing and sales collection developed particularly for electronic agencies. It bundles together CRM abilities, email campaigns, program hosting, and automation process right into one bundle. The core guarantee? Change your scattered toolkit with a solitary platform that takes care of customer engagement and company procedures from beginning to end GoHighLevel Starter Plan Membership Sites
I’ve always inclined unified platforms for digital business.
That’s precisely why tools like ClickFunnels caught my interest years earlier.
However we’re currently in 2026, and the landscape has changed significantly.
After spending significant time inside GoHighLevel, I think you need to hear what I found firsthand.
We’ll likewise examine how it measures up against competing systems.
By doing this, you can purchase decision you’ll feel great regarding long-lasting.
The Aspects of GoHighLevel That Excited Me
Consolidated Option: GoHighLevel merges crucial sales and marketing capacities, eliminating the demand for numerous different subscriptions.
Text Messaging Performance: Bidirectional SMS interaction uses stronger involvement than standard email methods.
Effective CRM System: The contact administration features rival what you ‘d discover in ActiveCampaign or ClickFunnels.
Sophisticated Automation: Outstanding workflow abilities for segmenting audiences, taking care of calls, and building personalized procedures.
Competitive Pricing Framework: Monthly plans ranging from ninety-seven to 2 hundred ninety-seven bucks compete favorably with Kajabi and ClickFunnels choices that normally begin over one hundred fifty dollars regular monthly. However, email costs can gather quickly, which I’ll deal with quickly.
Integration Capabilities: Suitable with Zapier, email platforms, and messaging services.
The Frustrating Components of GoHighLevel
Complicated Interface: The interface felt counterintuitive, with configuration alternatives spread throughout the system and uncomplicated tasks like funnel editing and enhancing calling for unnecessarily complex actions.
Email Program Costs Intensify: You’re charged one cent per email message, indicating a listing of thirty thousand customers can press your month-to-month expense past 3 hundred dollars. Integrated with overage fees and third-party integration requirements like Mailgun, actual month-to-month costs climbed to somewhere in between four hundred seventy-five and 6 hundred twenty-five dollars.
Integrity Issues: Several customers have actually documented significant automation breakdowns, including emails being supplied to wrong recipients or sent out numerous times to the exact same person.
Email Distribution Obstacles: Their email framework depends upon Mailgun, and various customers transitioning from other email marketing systems to GoHighLevel experienced considerable declines in deliverability rates. This represents an important weak point that can eventually push you toward alternate options.
Generalist Approach: While automation features are robust, competitors give better depth in course creation and neighborhood structure features. That stated, Kajabi bills one hundred forty-nine dollars or more regular monthly for hosting more than 3 products.
My Bottom Line Assessment
GoHighLevel offers a capable unified platform for marketing, sales, and customer connection administration at a sensible base rate point.
Yet allow’s obtain genuine regarding something vital.
A lot of users see it primarily as a CRM or funnel builder rather than an email-focused platform.
Countless customers consistently report deliverability issues with the email features, so variable that in if email marketing represents a core component of your technique.
Those shock email sending charges have actually blindsided lots of customers as well.
The platform absolutely excels for agencies thinking about reselling marketing solutions. With white-labeling capacities, unlimited sub-accounts on costs tiers, and extensive customer monitoring tools, it’s architected particularly for agency growth and scaling.
Understanding GoHighLevel’s Core Objective
GoHighLevel aspires to act as a comprehensive platform resolving most digital sales and marketing needs for your agency.
The platform consists of email marketing abilities, course development tools, workflow automation, CRM performance, web site structure, landing page production, and additional features.
Its mentioned goal is replacing every other device presently in your stack, and the firm makes no apologies about that passion.
Consider this circumstance:
GoHighLevel asserts it can alternative to platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and numerous various other solutions.
What makes GHL unique compared to comparable systems like ClickFunnels and Kajabi is its positioning as a service for marketing agencies and software program resellers.
The pricing appears affordable at first glance: ninety-seven dollars and 2 hundred ninety-seven bucks monthly.
However is that the complete photo? Allow’s explore better.
Browsing the GoHighLevel User Interface
The GoHighLevel control panel offers a clean and apparently instinctive format that shows up welcoming originally.
Nevertheless, the majority of users encounter difficulties with the messy user interface and senseless company of features.
As an example:
The system uses 3 distinctive settings panels for managing different setup facets– general setups, individual setups, and item setups GoHighLevel Starter Plan Membership Sites
Bizarrely, the web links to these vital setups are positioned on contrary sides of the screen, developing unnecessary complication and stress.
Even with extra information populated, the dashboard preserves a tidy and well-structured appearance.
I value the capacity to develop multiple dashboards for organizing various records right into different sights.
This function confirms specifically important when keeping different viewpoints for the account proprietor versus sub-accounts representing your customers.
As I mentioned previously, GoHighLevel has numerous rough edges in regards to interface and customer experience, and the underlying codebase appears less than excellent.
Building Funnels in GoHighLevel
To create a customer’s web site, establish landing pages, or create a sales funnel within GoHighLevel, you should initially develop a sub-account by entering their details.
After completing this action, switch to the freshly produced sub-account, browse to Websites, then choose Funnels. Don’t worry if this really feels complicated– it took me numerous efforts prior to comprehending the workflow.
HighLevel Funnels enables unlimited sales funnel creation, unlike platforms such as Kajabi that enforce constraints.
In addition, there are more than one thousand funnel templates available to accelerate your initial setup.
Based on my experience, you will not call for substantial know-how to develop landing pages and sales funnels utilizing GoHighLevel.
You have the alternative to customize templates on your own or request GoHighLevel to deal with personalization for you.
I chose the self-customization course since I wanted to produce thorough, custom funnels from scratch using the drag-and-drop home builder. You simply add the consecutive steps.
I particularly value these abilities:
GHL’s Snapshots include enables instant funnel cloning throughout accounts, saving significant setup time.
Reliable screening through rapid step duplication and split screening functionality.
Real-time notifications regarding lead actions keep you notified without continuous hands-on checking.
I specifically appreciate the multi-channel integration incorporating voice, SMS, and Facebook straight within funnels.
Aesthetic pipeline management with computerized policies for advancing leads streamlines follow-up processes.
To better simplify migrations, GHL gives a ClickFunnels import attribute for seamless funnel transfers.
Page and Internet Site Construction
GoHighLevel allows web page development from square one or template option for personalization making use of the intuitive drag-and-drop home builder.
You’re likewise free to include ready-made web page areas as wanted. Additionally, make use of custom-made code to develop specialized functions.
The experience really feels as smooth as Elementor for WordPress. However, Elementor does supply slightly more, consisting of:
A wider selection of personalized fonts and typography choices
Advanced text animations
Substantial widget collection
Advanced background abilities like parallax scrolling and video clip backgrounds
Nonetheless, I believe HighLevel will show enough for the majority of your clients.
The web pages incorporate straight with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Very convenient performance.
I additionally value the capacity to produce “international areas” or page sections that instantly occupy when developing new web pages, saving time and ensuring regular branding throughout. An additional Elementor-like function I value.
With Brand name Boards discovered under Marketing, you can accomplish the same for message aspects and various other branding fundamentals.
The data page displays everything happening on your sub-account’s website, including web page visits and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors substantial covert costs. You’ll pay one cent per email past your plan’s allotment, which accumulates quickly with larger customer checklists. Several customers need third-party services like Mailgun for improved deliverability, pushing real prices significantly past the marketed membership rate.
Currently relating to the features:
GoHighLevel allows email campaign and sequence production with triggers and automated follow-up messages.
I value the capacity to add trackable web links in both emails and SMS messages, allowing you to monitor recipient actions and trigger computerized communications.
You can save, send out, or routine emails for ideal shipment times.
This verifies valuable for reaching your audience when they’re probably to open messages.
Right here’s where the scenario wears away dramatically.
GoHighLevel recommends Mailgun for bulk email sending out, recommending their LC service might have reduced distribution rates.
Evaluating GoHighLevel’s email deliverability prior to complete commitment is a good idea, as numerous users have actually reported roughly thirty percent lower shipment prices contrasted to their previous email marketing platforms.
Now, I listened to there are over four hundred adjustable email templates offered on HighLevel. Despite detailed searches of the Template Collection, I could not locate them within a sub-account in Sub-Account Setting.
A good range of templates shows up when switching over to Agency Mode.
You can include your custom-created templates, although this requires the two hundred ninety-seven dollar month-to-month reseller plan.
Within a sub-account, I only located 6 fundamental templates and the alternative to develop and save email templates from scratch for reuse in other projects.
Right here’s what one template, called “Strategic Planning,” resembles inside the GHL email style editor:
Not especially excellent, however not dreadful either.
Nonetheless, I do value that GHL incorporates workflow automation right into email marketing, including:
Welcome and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel Starter Plan Membership Sites
Split testing for conversion optimization, among other features.
In addition, real-time analytics deliver insights right into email campaign performance. This helps you profit from possibilities or address prospective problems as they arise.
The HighLevel CRM System
GoHighLevel’s CRM tool reminds me of ClickFunnels in its thoroughness.
GoHighLevel includes a client portal permitting project progress monitoring and viewing past interactions.
The workflow automation attribute aids streamline jobs like get in touch with management, division, and lead development with your pipeline.
This stands for a significant advantage: GoHighLevel facilitates engaging interactions with leads with text messages, voicemail decreases, and Facebook Carrier. This adaptability implies getting in touch with various customer sections via their preferred communication channels.
Understand, however– SMS charges use independently from the registration cost.
I additionally value the GoHighLevel Social Planner.
It allows you to produce, save, edit, schedule, article, and evaluate social media sites web content across various channels.
It works as a solid substitute for social media organizing tools like Buffer, SproutSocial, and Hootsuite– without added prices.
But that’s not whatever; the CRM device additionally offers numerous helpful features:
Arrange consultations directly within the platform from the Calendars area.
Combine multi-channel communications to support your customers’ preferred communication techniques and relationship-building methods.
Use tags and wise checklists to section consumers for even more targeted campaigns.
Include extensive consumer information to every entrance under the Opportunity tab, providing clearer understanding of your potential customers, leads, and clients as they progress through your visual pipeline.
Advanced lead racking up assists focus on lead nurturing based on their activities throughout your pipeline.
Now let’s talk about the crucial services and products you can market making use of GoHighLevel
Products You Can Sell Via GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL supports both little and comprehensive training courses, full with memberships, neighborhoods, and relevant resources.
GHL also makes it possible for physical product sales utilizing shopping pages, like Systeme. Nonetheless, dropshipping is not available.
GoHighLevel courses sustain various web content formats, including audio, video, and papers.
This indicates fitting various learning styles and interesting a more comprehensive trainee base.
Plus, it permits importing training courses from Kajabi, including much more adaptability to your program creation initiatives.
In my experience, dedicated on-line program devices like Kajabi, LearnWorlds, and Thinkific provide extra advanced options. These consist of program trickling, social accounts, and advanced community structure and management devices. Nevertheless, GHL’s offerings will be sufficient for numerous makers.
GoHighLevel additionally offers program certificates and various repayment alternatives, including time payment plan and free courses.
You can quickly connect your programs to your area for fast gain access to and to boost monetization possibility.
What I specifically value is how simple it is to incorporate training course products directly with your sales funnels and CRM for automatic nurturing, lead racking up, conversions, follow-ups, and much more.
This is among my preferred aspects of Kajabi also.
Reputation Management Features
Online rankings hold critical relevance, and GoHighLevel acknowledges this fact.
The system instantly sends review demands using SMS, email, and QR code following purchases.
This feature guarantees you do not miss out on possibilities to build reputation and depend on with your target market.
You can additionally keep track of online testimonials about your solutions or company, enabling ideal actions.
As an example, you can reroute unfavorable comments to a personal type before public uploading.
Additionally, you can select that can leave remarks based upon their rating.
This technique encourages you to involve directly with customers to solve problems without damaging your track record.
Plus, GoHighLevel simplifies matters by allowing you to evaluate client responses throughout various platforms– like Yext, Google My Organization, and Facebook– directly from your GHL account. Pretty convenient functionality.
Integration Options
The platform sustains typical integration choices throughout payment handling, social media sites and Zapier.
In addition, the App Market, featuring both paid and complimentary app assimilations, is accessible in Agency Mode for account proprietors along with for your customers in sub-account setting.
I discovered roughly three hundred fifty applications throughout various business groups, including SMS and live chat integrations, social networks, and marketing automation devices.
You can likewise incorporate WhatsApp and Twilio for messaging, enable bidirectional syncing with various other CRMs, and handle visits and scheduling with Google Calendar.
And also, QuickBooks integration is available for financial management, to name a few alternatives.
The Reselling and SaaSpreneur Program
The reseller program stands for among GoHighLevel’s primary attractions.
Crucial note: You’ll require Agency Mode access through the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven dollars month-to-month deals:
Full sub-account rebranding and customization
Unlimited customer sub-accounts at no additional price
API accessibility for incorporating exterior tools
To market these ready-to-deploy GHL sub-accounts at a markup, you’ll need the two hundred ninety-seven dollar monthly Unlimited plan.
When you do this, you can additionally resell various other software application solutions to your consumers at a markup.
GoHighLevel calls for billing a minimum of ninety-seven dollars monthly for each client.
This means you’ll require at least 5 customers restoring month-to-month to break even. Any type of added customers beyond that add straight to your revenue.
The tools you can resell within your sub-accounts consist of core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus lots of Market apps such as AWeber, Consistent Call, and Wrike.
To prosper with the GoHighLevel reseller program:
Add value to your sub-accounts by consisting of:
Personalized frameworks
Ready-made snapshots
Pre-built assimilations
Automated process
Without these additions, customers might choose GoHighLevel straight as opposed to paying your premium.
The SaaS Mode includes white-label alternatives for:
apple iphone application
Android application
Desktop computer application
These apps enable taking care of all social media sites, SMS, and email from one location.
Alternatively, you can “gray-label” a mobile app to link your GHL leads without them requiring to return to your well-known GHL web pages.
In overall, these are 3 various mobile applications you can select from based on your objectives.
Nonetheless, you require to comprehend:
Resellers are responsible for consumer assistance and conflicts; failing to settle problems can cause account discontinuation.
Resellers should bill at the very least ninety-seven bucks monthly per sub-account, limiting pricing adaptability.
Selling lifetime access for a single charge is forbidden without previous authorization.
Pricing Framework and Support Plans
I value that HighLevel’s assistance is available straight from the control panel with the Help and live conversation buttons.
As soon as you sign up for a trial, you obtain free access to a welcome training course, onboarding video tutorials, and a contact number for assistance. And indeed, they really respond to calls.
I did call their technological assistance group for help with producing funnels and sites, which I had actually browsed thoroughly for. The action showed up within twenty-four hours, and the follow-ups were excellent. The assistance agent absolutely demonstrated deep knowledge of the system, which is always useful.
Concerning layaway plan, there’s a robust Starter plan offered for ninety-seven bucks, that includes unlimited contacts, emails, products, funnels, and extra.
Still, you’ll likely intend to consider upgrading to both hundred ninety-seven buck regular monthly prepare for detailed agency needs. With this plan, you can also market the GHL system as a SaaS.
For assistance, anticipate a lively Facebook Team neighborhood, paid onboarding, and a done-for-you setup alternative also offered for a cost.
There’s continuous live conversation readily available straight from your GHL dashboard, in addition to useful documents for self-service aid.
Setup plans are offered for an added price, consisting of a two hundred ninety-seven buck choice for HIPAA conformity if that’s something you need.
You might presume the unlimited plan includes unlimited email capability. Various users have complained concerning unanticipated bank card charges for sending out emails from their web servers without clear openness.
Conclusion: GoHighLevel Starter Plan Membership Sites
GoHighLevel is a capable all-in-one platform for agencies looking for to consolidate their marketing pile with solid CRM and automation features.
Nonetheless, remain aware of its cumbersome interface, possible email deliverability problems, and added prices for email quantity.
If you can tolerate the harsh sides and mainly serve company customers, GHL uses affordable value– yet guarantee you evaluate email deliverability prior to totally dedicating.
Right here’s one essential factor to consider:
If you’re devoting to it, be prepared to spend added cash on a separate email marketing software program due to deliverability issues and bugs.