GoHighLevel positions itself as a detailed marketing and sales suite constructed specifically for digital agencies. It bundles together CRM abilities, email campaigns, training course hosting, and automation operations right into one package. The core promise? Change your spread toolkit with a solitary system that handles client engagement and company operations throughout GoHighLevel Rocket.net
I have actually always inclined linked platforms for electronic commerce.
That’s precisely why devices like ClickFunnels caught my focus years back.
However we’re now in 2026, and the landscape has changed considerably.
After spending substantial time inside GoHighLevel, I assume you need to hear what I found firsthand.
We’ll likewise take a look at how it measures up versus contending systems.
In this manner, you can buy decision you’ll feel great concerning long-term.
The Elements of GoHighLevel That Excited Me
Consolidated Option: GoHighLevel merges essential sales and marketing abilities, eliminating the demand for numerous separate registrations.
Text Messaging Performance: Bidirectional SMS interaction provides stronger engagement than conventional email approaches.
Effective CRM System: The call monitoring features rival what you ‘d find in ActiveCampaign or ClickFunnels.
Innovative Automation: Outstanding workflow abilities for segmenting target markets, handling contacts, and structure customized processes.
Affordable Pricing Framework: Month-to-month plans ranging from ninety-seven to 2 hundred ninety-seven dollars complete favorably with Kajabi and ClickFunnels options that normally begin over one hundred fifty bucks regular monthly. Nevertheless, email costs can collect rapidly, which I’ll attend to shortly.
Integration Capacities: Compatible with Zapier, email platforms, and messaging services.
The Frustrating Aspects of GoHighLevel
Complex Interface: The user interface really felt counterintuitive, with arrangement alternatives spread throughout the system and straightforward tasks like funnel editing and enhancing requiring unnecessarily intricate actions.
Email Program Expenditures Rise: You’re billed one cent per email message, indicating a listing of thirty thousand subscribers might press your monthly expense beyond 3 hundred dollars. Incorporated with overage charges and third-party integration needs like Mailgun, actual regular monthly expenses climbed to somewhere in between four hundred seventy-five and six hundred twenty-five bucks.
Reliability Issues: Multiple customers have actually recorded significant automation breakdowns, consisting of emails being delivered to inaccurate receivers or sent numerous times to the same person.
Email Delivery Difficulties: Their email infrastructure depends upon Mailgun, and countless individuals transitioning from other email marketing systems to GoHighLevel experienced considerable declines in deliverability rates. This stands for a vital weakness that might eventually press you toward alternative remedies.
Generalist Approach: While automation features are durable, competitors offer better deepness in training course development and community building features. That stated, Kajabi bills one hundred forty-nine dollars or even more month-to-month for hosting greater than three products.
My Bottom Line Evaluation
GoHighLevel gives a capable unified system for marketing, sales, and customer connection monitoring at an affordable base price factor.
However allow’s obtain real regarding something vital.
The majority of users view it largely as a CRM or funnel builder rather than an email-focused platform.
Many customers regularly report deliverability issues with the email features, so factor that in if email marketing stands for a core element of your technique.
Those surprise email sending fees have blindsided many individuals as well.
The platform absolutely excels for agencies curious about reselling marketing solutions. With white-labeling capacities, unlimited sub-accounts on costs rates, and thorough customer monitoring devices, it’s architected particularly for agency development and scaling.
Understanding GoHighLevel’s Core Function
GoHighLevel aspires to function as a comprehensive system dealing with most electronic sales and marketing demands for your agency.
The platform consists of email marketing capabilities, program creation devices, workflow automation, CRM capability, site structure, landing page production, and extra features.
Its mentioned goal is replacing every other tool currently in your pile, and the business makes no apologies about that aspiration.
Consider this circumstance:
GoHighLevel declares it can substitute for platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and numerous various other solutions.
What makes GHL unique contrasted to comparable platforms like ClickFunnels and Kajabi is its positioning as a service for marketing agencies and software program resellers.
The pricing appears affordable in the beginning glimpse: ninety-seven dollars and two hundred ninety-seven dollars regular monthly.
Yet is that the complete picture? Allow’s explore further.
Navigating the GoHighLevel Interface
The GoHighLevel dashboard provides a clean and seemingly instinctive layout that shows up inviting initially.
However, the majority of customers encounter difficulties with the messy user interface and illogical organization of features.
As an example:
The system uses three distinct settings panels for managing various setup aspects– total setups, specific setups, and product settings GoHighLevel Rocket.net
Bizarrely, the web links to these vital settings are positioned on contrary sides of the display, producing unneeded complication and aggravation.
Despite additional data populated, the control panel preserves a clean and well-structured look.
I value the ability to produce several control panels for arranging different records right into separate sights.
This attribute proves especially valuable when preserving different perspectives for the account proprietor versus sub-accounts representing your customers.
As I stated earlier, GoHighLevel contains many rough edges in terms of interface and customer experience, and the underlying codebase appears less than immaculate.
Structure Funnels in GoHighLevel
To build a customer’s site, create landing pages, or develop a sales funnel within GoHighLevel, you must first develop a sub-account by entering their information.
After finishing this action, switch to the newly created sub-account, browse to Sites, after that pick Funnels. Don’t fret if this feels complex– it took me several efforts before comprehending the workflow.
HighLevel Funnels enables unlimited sales funnel production, unlike platforms such as Kajabi that enforce limitations.
Furthermore, there are greater than one thousand funnel templates readily available to increase your preliminary arrangement.
Based on my experience, you will not need considerable knowledge to construct landing pages and sales funnels utilizing GoHighLevel.
You have the alternative to tailor templates yourself or demand GoHighLevel to take care of personalization for you.
I chose the self-customization course due to the fact that I intended to create comprehensive, custom funnels from the ground up making use of the drag-and-drop home builder. You merely add the consecutive actions.
I specifically value these abilities:
GHL’s Pictures feature allows instantaneous funnel duplicating across accounts, conserving considerable arrangement time.
Reliable testing with fast action duplication and split screening capability.
Real-time notifications regarding lead activities maintain you educated without continuous hand-operated checking.
I particularly value the multi-channel integration integrating voice, SMS, and Facebook straight within funnels.
Visual pipeline management with automated rules for progressing leads simplifies follow-up procedures.
To additionally simplify migrations, GHL provides a ClickFunnels import feature for smooth funnel transfers.
Web Page and Web Site Building
GoHighLevel enables web page production from square one or template choice for customization utilizing the instinctive drag-and-drop builder.
You’re additionally totally free to integrate prefabricated page sections as desired. Conversely, use personalized code to create customized functions.
The experience really feels as smooth as Elementor for WordPress. Nonetheless, Elementor does supply slightly extra, including:
A wider choice of custom-made typefaces and typography alternatives
Advanced message computer animations
Extensive widget library
Advanced history abilities like parallax scrolling and video backgrounds
Nevertheless, I think HighLevel will show enough for most of your customers.
The pages integrate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Extremely practical functionality.
I additionally appreciate the capacity to develop “global sections” or page areas that instantly inhabit when developing brand-new web pages, conserving time and making certain constant branding throughout. Another Elementor-like function I value.
With Brand name Boards discovered under Marketing, you can achieve the exact same for message components and other branding basics.
The stats page presents every little thing happening on your sub-account’s web site, including page check outs and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures substantial hidden expenses. You’ll pay one cent per email beyond your strategy’s allocation, which collects swiftly with larger customer listings. Numerous individuals require third-party solutions like Mailgun for enhanced deliverability, pushing actual expenses considerably beyond the promoted registration cost.
Now concerning the features:
GoHighLevel allows email campaign and series development with triggers and automated follow-up messages.
I value the capability to add trackable links in both emails and SMS messages, enabling you to monitor recipient actions and set off automated communications.
You can conserve, send, or schedule emails for ideal shipment times.
This verifies important for reaching your target market when they’re probably to open up messages.
Below’s where the circumstance wears away significantly.
GoHighLevel recommends Mailgun for mass email sending out, suggesting their LC solution may have reduced delivery prices.
Testing GoHighLevel’s email deliverability before complete commitment is a good idea, as lots of customers have actually reported around thirty percent reduced distribution prices contrasted to their previous email marketing platforms.
Currently, I heard there more than four hundred customizable email templates available on HighLevel. In spite of complete searches of the Template Library, I couldn’t situate them within a sub-account in Sub-Account Mode.
A respectable selection of templates appears when switching to Agency Mode.
You can include your custom-created templates, although this requires both hundred ninety-seven buck monthly reseller plan.
Within a sub-account, I only found 6 fundamental templates and the alternative to produce and save email templates from scratch for reuse in various other projects.
Here’s what one template, called “Strategic Preparation,” appears like inside the GHL email layout editor:
Not specifically outstanding, but not terrible either.
Nonetheless, I do value that GHL incorporates workflow automation into email marketing, incorporating:
Invite and Thank You messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Rocket.net
Split screening for conversion optimization, among other features.
Furthermore, real-time analytics provide insights into email campaign efficiency. This helps you profit from opportunities or address prospective problems as they arise.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel includes a client portal enabling job progression monitoring and viewing previous communications.
The workflow automation feature assists improve tasks like contact administration, segmentation, and lead improvement through your pipeline.
This stands for a substantial benefit: GoHighLevel facilitates interesting communications with leads via sms message, voicemail declines, and Facebook Messenger. This versatility indicates getting in touch with various consumer segments with their favored communication channels.
Know, though– SMS charges use separately from the registration cost.
I additionally value the GoHighLevel Social Planner.
It allows you to produce, save, edit, timetable, blog post, and assess social media web content across various channels.
It operates as a strong replacement for social media organizing devices like Barrier, SproutSocial, and Hootsuite– without extra prices.
But that’s not whatever; the CRM tool also supplies several practical features:
Set up visits straight within the platform from the Calendars section.
Combine multi-channel interactions to support your clients’ recommended interaction techniques and relationship-building approaches.
Usage tags and clever listings to segment customers for even more targeted projects.
Add extensive client data per entry under the Possibility tab, providing more clear understanding of your prospects, leads, and customers as they progress with your visual pipeline.
Advanced lead scoring assists prioritize lead nurturing based on their actions throughout your pipeline.
Now let’s go over the crucial product or services you can sell using GoHighLevel
Products You Can Sell With GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL supports both tiny and comprehensive programs, complete with memberships, communities, and related sources.
GHL likewise makes it possible for physical item sales making use of shopping pages, like Systeme. Nonetheless, dropshipping is not readily available.
GoHighLevel programs support different content styles, consisting of audio, video, and documents.
This indicates suiting various knowing styles and appealing to a more comprehensive trainee base.
Plus, it enables importing training courses from Kajabi, including much more versatility to your training course creation initiatives.
In my experience, dedicated on-line training course tools like Kajabi, LearnWorlds, and Thinkific give more sophisticated alternatives. These consist of course trickling, social accounts, and advanced neighborhood building and monitoring tools. Nonetheless, GHL’s offerings will be adequate for numerous designers.
GoHighLevel also supplies course certificates and various settlement options, including installment plans and free courses.
You can conveniently connect your courses to your community for quick access and to enhance monetization capacity.
What I especially appreciate is just how straightforward it is to integrate course products straight with your sales funnels and CRM for automated nurturing, lead racking up, conversions, follow-ups, and a lot more.
This is just one of my favored aspects of Kajabi as well.
Reputation Management Features
On-line ratings hold critical significance, and GoHighLevel recognizes this fact.
The system instantly sends evaluation requests via text, email, and QR code complying with purchases.
This attribute ensures you don’t miss out on possibilities to develop trustworthiness and trust fund with your audience.
You can likewise keep track of online testimonials concerning your solutions or organization, allowing suitable responses.
As an example, you can reroute adverse feedback to an exclusive type prior to public posting.
Additionally, you can select that can leave comments based on their ranking.
This strategy encourages you to involve directly with customers to settle problems without harming your online reputation.
And also, GoHighLevel streamlines matters by permitting you to assess client comments across various platforms– like Yext, Google My Business, and Facebook– straight from your GHL account. Pretty practical capability.
Integration Alternatives
The platform sustains common integration options across repayment processing, social media and Zapier.
In addition, the App Market, including both paid and cost-free app combinations, comes in Agency Mode for account proprietors as well as for your clients in sub-account setting.
I found about 3 hundred fifty applications throughout numerous service groups, including SMS and live conversation assimilations, social networks, and marketing automation devices.
You can additionally integrate WhatsApp and Twilio for messaging, allow bidirectional syncing with various other CRMs, and take care of visits and scheduling with Google Calendar.
Plus, QuickBooks integration is available for economic administration, to name a few options.
The Reselling and SaaSpreneur Program
The reseller program stands for among GoHighLevel’s main attractions.
Vital note: You’ll need Agency Mode accessibility via the Reselling tab to use these features.
The Unlimited Plan at 2 hundred ninety-seven bucks monthly deals:
Total sub-account rebranding and customization
Unlimited customer sub-accounts at no added price
API gain access to for incorporating exterior devices
To re-sell these ready-to-deploy GHL sub-accounts at a markup, you’ll require the two hundred ninety-seven buck monthly Unlimited plan.
When you do this, you can additionally re-sell other software application options to your consumers at a markup.
GoHighLevel requires billing a minimum of ninety-seven dollars month-to-month for each client.
This means you’ll need at least five clients renewing month-to-month to break even. Any type of extra clients beyond that add straight to your revenue.
The tools you can market within your sub-accounts consist of core solutions like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus lots of Industry applications such as AWeber, Continuous Contact, and Wrike.
To do well with the GoHighLevel reseller program:
Add value to your sub-accounts by including:
Personalized structures
Prefabricated pictures
Pre-built integrations
Automated operations
Without these additions, clients may select GoHighLevel straight instead of paying your premium.
The SaaS Mode includes white-label options for:
iPhone application
Android application
Desktop computer application
These applications allow taking care of all social media, SMS, and email from one area.
Conversely, you can “gray-label” a mobile app to connect your GHL leads without them needing to return to your well-known GHL pages.
In overall, these are three various mobile applications you can select from based upon your objectives.
Nevertheless, you require to recognize:
Resellers are accountable for customer assistance and disputes; failing to resolve concerns can cause account discontinuation.
Resellers should charge at least ninety-seven bucks regular monthly per sub-account, restricting pricing adaptability.
Offering life time accessibility for an one-time cost is prohibited without previous approval.
Pricing Structure and Support Plans
I appreciate that HighLevel’s support is offered straight from the dashboard via the Aid and live conversation switches.
Once you register for a test, you acquire free access to a welcome training course, onboarding video tutorials, and a contact number for support. And indeed, they in fact answer telephone calls.
I did call their technological support group for help with developing funnels and sites, which I had actually browsed extensively for. The response arrived within twenty-four hours, and the follow-ups were outstanding. The assistance representative definitely demonstrated deep expertise of the system, which is constantly valuable.
Regarding layaway plan, there’s a durable Starter plan offered for ninety-seven bucks, which includes unlimited get in touches with, emails, items, funnels, and much more.
Still, you’ll likely want to take into consideration upgrading to the two hundred ninety-seven dollar month-to-month prepare for comprehensive agency demands. With this strategy, you can additionally re-sell the GHL system as a SaaS.
For assistance, anticipate a dynamic Facebook Team neighborhood, paid onboarding, and a done-for-you arrangement option additionally available for a charge.
There’s 24/7 online conversation available straight from your GHL dashboard, together with practical documentation for self-service assistance.
Arrangement plans are available for an added price, consisting of a two hundred ninety-seven buck option for HIPAA compliance if that’s something you require.
You might presume the unlimited plan consists of unlimited email functionality. Different users have whined regarding unexpected credit card costs for sending out emails from their web servers without clear openness.
Conclusion: GoHighLevel Rocket.net
GoHighLevel is a qualified all-in-one platform for agencies seeking to combine their marketing stack with strong CRM and automation features.
However, stay aware of its confusing user interface, potential email deliverability concerns, and added expenses for email volume.
If you can tolerate the rough sides and mostly serve organization customers, GHL offers affordable worth– however ensure you evaluate email deliverability prior to completely devoting.
Here’s one important consideration:
If you’re committing to it, be prepared to spend additional money on a different email marketing software as a result of deliverability problems and pests.