GoHighLevel positions itself as a thorough marketing and sales suite developed specifically for electronic agencies. It bundles with each other CRM capacities, email campaigns, program hosting, and automation workflows into one plan. The core assurance? Replace your spread toolkit with a solitary system that takes care of customer interaction and service operations throughout GoHighLevel Reselling
I have actually constantly inclined unified systems for digital commerce.
That’s precisely why tools like ClickFunnels caught my attention years earlier.
Yet we’re currently in 2026, and the landscape has actually changed dramatically.
After investing considerable time inside GoHighLevel, I believe you require to hear what I found firsthand.
We’ll also analyze just how it measures up versus completing systems.
In this manner, you can purchase decision you’ll feel great concerning long-term.
The Facets of GoHighLevel That Impressed Me
Consolidated Option: GoHighLevel combines vital sales and marketing abilities, removing the requirement for numerous separate subscriptions.
Text Messaging Performance: Bidirectional SMS interaction supplies stronger engagement than conventional email techniques.
Effective CRM System: The call management features competing what you would certainly find in ActiveCampaign or ClickFunnels.
Sophisticated Automation: Outstanding workflow capabilities for segmenting audiences, managing contacts, and building custom procedures.
Competitive Pricing Structure: Month-to-month plans varying from ninety-seven to 2 hundred ninety-seven dollars complete positively with Kajabi and ClickFunnels options that normally begin over one hundred fifty bucks monthly. Nonetheless, email costs can gather quickly, which I’ll resolve quickly.
Integration Capabilities: Compatible with Zapier, email systems, and messaging services.
The Frustrating Components of GoHighLevel
Complicated User interface: The user interface felt counterproductive, with configuration choices spread throughout the platform and straightforward jobs like funnel editing and enhancing calling for needlessly intricate actions.
Email Broadcast Expenditures Rise: You’re billed one cent per email message, implying a checklist of thirty thousand subscribers might push your regular monthly expense beyond 3 hundred bucks. Incorporated with excess fees and third-party integration demands like Mailgun, actual regular monthly expenses reached somewhere in between four hundred seventy-five and six hundred twenty-five bucks.
Dependability Troubles: Numerous users have recorded significant automation breakdowns, consisting of emails being provided to inaccurate receivers or sent out multiple times to the exact same person.
Email Delivery Challenges: Their email framework depends on Mailgun, and many customers transitioning from various other email marketing platforms to GoHighLevel experienced considerable declines in deliverability rates. This stands for a critical weak point that might eventually press you towards alternate services.
Generalist Method: While automation features are robust, competitors provide better depth in program creation and neighborhood structure features. That stated, Kajabi bills one hundred forty-nine bucks or even more monthly for hosting greater than three products.
My Bottom Line Evaluation
GoHighLevel gives a qualified unified platform for marketing, sales, and client partnership monitoring at a reasonable base cost factor.
But let’s obtain actual about something essential.
A lot of users see it primarily as a CRM or funnel builder instead of an email-focused platform.
Various individuals consistently report deliverability issues with the email features, so aspect that in if email marketing represents a core element of your approach.
Those surprise email sending charges have actually blindsided lots of individuals as well.
The platform truly succeeds for agencies thinking about reselling marketing services. With white-labeling capacities, unlimited sub-accounts on costs rates, and thorough customer monitoring devices, it’s architected especially for agency development and scaling.
Comprehending GoHighLevel’s Core Objective
GoHighLevel aspires to function as a comprehensive system addressing most digital sales and marketing demands for your agency.
The system includes email marketing capabilities, training course creation tools, workflow automation, CRM functionality, site structure, landing page creation, and additional features.
Its specified goal is replacing every other tool presently in your pile, and the company makes no apologies concerning that ambition.
Consider this scenario:
GoHighLevel claims it can replacement for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and numerous other solutions.
What makes GHL unique compared to comparable systems like ClickFunnels and Kajabi is its positioning as an option for marketing agencies and software resellers.
The pricing shows up practical at first glance: ninety-seven bucks and 2 hundred ninety-seven dollars regular monthly.
Yet is that the full image? Allow’s check out further.
Navigating the GoHighLevel User Interface
The GoHighLevel control panel offers a clean and seemingly intuitive design that appears welcoming at first.
Nonetheless, the majority of individuals encounter difficulties with the cluttered interface and not logical organization of features.
For instance:
The system uses three unique setups panels for taking care of various configuration facets– general setups, specific settings, and product setups GoHighLevel Reselling
Bizarrely, the web links to these essential setups are positioned on contrary sides of the display, producing unneeded confusion and irritation.
Despite additional information inhabited, the control panel preserves a tidy and well-structured appearance.
I value the capability to create multiple dashboards for arranging various records right into different views.
This feature confirms especially valuable when maintaining different perspectives for the account owner versus sub-accounts representing your consumers.
As I pointed out previously, GoHighLevel consists of various harsh edges in regards to interface and customer experience, and the underlying codebase appears less than immaculate.
Building Funnels in GoHighLevel
To create a client’s internet site, create landing pages, or create a sales funnel within GoHighLevel, you should first develop a sub-account by entering their information.
After finishing this action, button to the newly produced sub-account, navigate to Websites, after that pick Funnels. Don’t fret if this feels complex– it took me several efforts before comprehending the workflow.
HighLevel Funnels enables unlimited sales funnel creation, unlike systems such as Kajabi that enforce constraints.
Furthermore, there are more than one thousand funnel templates readily available to increase your initial setup.
Based upon my experience, you won’t require substantial knowledge to build landing pages and sales funnels utilizing GoHighLevel.
You have the option to customize templates yourself or demand GoHighLevel to manage personalization for you.
I chose the self-customization route since I wanted to develop thorough, custom funnels from the ground up making use of the drag-and-drop contractor. You just include the sequential steps.
I particularly value these abilities:
GHL’s Photos include enables instantaneous funnel duplicating throughout accounts, saving significant setup time.
Effective testing with rapid step duplication and split testing functionality.
Real-time notifications concerning lead activities maintain you informed without continuous manual monitoring.
I particularly value the multi-channel integration integrating voice, SMS, and Facebook directly within funnels.
Visual pipeline management with computerized regulations for advancing leads improves follow-up processes.
To additionally streamline migrations, GHL gives a ClickFunnels import attribute for seamless funnel transfers.
Page and Internet Site Construction
GoHighLevel makes it possible for web page creation from the ground up or template selection for personalization making use of the instinctive drag-and-drop builder.
You’re also complimentary to include prefabricated page sections as desired. Additionally, make use of custom-made code to create specific functions.
The experience really feels as smooth as Elementor for WordPress. Nevertheless, Elementor does supply a little a lot more, including:
A more comprehensive selection of custom-made font styles and typography alternatives
Sophisticated text computer animations
Extensive widget collection
Advanced background capabilities like parallax scrolling and video clip backgrounds
Nonetheless, I believe HighLevel will certainly prove adequate for most of your customers.
The pages integrate directly with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Incredibly hassle-free functionality.
I additionally value the ability to create “worldwide areas” or web page sections that instantly occupy when developing brand-new web pages, saving time and guaranteeing constant branding throughout. An additional Elementor-like function I value.
With Brand name Boards discovered under Marketing, you can complete the exact same for text components and other branding fundamentals.
The data web page displays every little thing occurring on your sub-account’s web site, including page check outs and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures substantial concealed expenses. You’ll pay one cent per email past your plan’s allotment, which accumulates rapidly with bigger subscriber lists. Several users need third-party services like Mailgun for boosted deliverability, pushing actual costs substantially past the promoted registration price.
Now pertaining to the features:
GoHighLevel allows email campaign and sequence creation with triggers and automatic follow-up messages.
I value the ability to include trackable web links in both emails and SMS messages, allowing you to monitor recipient actions and set off automated interactions.
You can conserve, send out, or schedule emails for ideal delivery times.
This proves important for reaching your audience when they’re probably to open up messages.
Below’s where the circumstance deteriorates considerably.
GoHighLevel advises Mailgun for mass email sending, recommending their LC service might have reduced delivery rates.
Examining GoHighLevel’s email deliverability prior to complete dedication is a good idea, as lots of users have reported around thirty percent reduced shipment prices contrasted to their previous email marketing platforms.
Currently, I heard there are over four hundred personalized email templates offered on HighLevel. Regardless of thorough searches of the Template Collection, I couldn’t situate them within a sub-account in Sub-Account Setting.
A suitable variety of templates shows up when switching to Agency Mode.
You can add your custom-created templates, although this needs both hundred ninety-seven dollar monthly reseller plan.
Within a sub-account, I only found six basic templates and the choice to develop and conserve email templates from scratch for reuse in various other campaigns.
Here’s what one template, called “Strategic Preparation,” looks like inside the GHL email design editor:
Not especially outstanding, but not dreadful either.
However, I do appreciate that GHL incorporates workflow automation into email marketing, including:
Welcome and Thanks messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Reselling
Split screening for conversion optimization, to name a few features.
In addition, real-time analytics provide insights right into email campaign efficiency. This aids you profit from opportunities or address prospective problems as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel includes a client portal permitting project development monitoring and seeing past communications.
The workflow automation attribute helps streamline tasks like get in touch with administration, segmentation, and lead improvement through your pipeline.
This stands for a substantial advantage: GoHighLevel promotes appealing interactions with leads through text, voicemail decreases, and Facebook Carrier. This flexibility indicates connecting with various consumer sections through their chosen communication channels.
Understand, however– SMS charges apply independently from the subscription cost.
I also value the GoHighLevel Social Planner.
It allows you to develop, conserve, modify, routine, article, and analyze social media content across numerous channels.
It functions as a solid replacement for social media sites scheduling tools like Barrier, SproutSocial, and Hootsuite– without extra prices.
However that’s not whatever; the CRM device likewise provides numerous valuable features:
Arrange appointments straight within the platform from the Calendars section.
Merge multi-channel interactions to sustain your customers’ preferred interaction methods and relationship-building techniques.
Use tags and smart lists to section consumers for even more targeted campaigns.
Add comprehensive customer data per access under the Opportunity tab, offering more clear understanding of your leads, leads, and consumers as they advance with your aesthetic pipeline.
Advanced lead scoring aids focus on lead nurturing based upon their actions throughout your pipeline.
Currently let’s talk about the key products and services you can offer making use of GoHighLevel
Products You Can Offer Through GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL sustains both little and detailed programs, full with memberships, areas, and relevant resources.
GHL also allows physical item sales using e-commerce pages, like Systeme. Nevertheless, dropshipping is not readily available.
GoHighLevel courses sustain numerous content formats, including audio, video clip, and documents.
This suggests accommodating different knowing styles and interesting a more comprehensive trainee base.
Plus, it enables importing training courses from Kajabi, adding much more adaptability to your training course creation efforts.
In my experience, committed online training course devices like Kajabi, LearnWorlds, and Thinkific give much more innovative choices. These include program trickling, social accounts, and progressed area building and monitoring tools. Nonetheless, GHL’s offerings will certainly be enough for numerous designers.
GoHighLevel likewise supplies training course certifications and different settlement choices, consisting of installment plans and free courses.
You can conveniently attach your programs to your area for fast accessibility and to enhance money making potential.
What I specifically appreciate is how simple it is to incorporate program items straight with your sales funnels and CRM for automated nurturing, lead racking up, conversions, follow-ups, and a lot more.
This is just one of my favorite aspects of Kajabi also.
Reputation Management Features
Online ratings hold critical relevance, and GoHighLevel identifies this reality.
The platform immediately sends evaluation requests via text, email, and QR code complying with deals.
This attribute guarantees you do not miss out on opportunities to construct reputation and count on with your target market.
You can additionally monitor online testimonials concerning your solutions or service, enabling appropriate reactions.
For instance, you can redirect unfavorable responses to an exclusive form prior to public uploading.
Alternatively, you can pick who can leave comments based on their rating.
This technique empowers you to engage straight with customers to deal with problems without harming your track record.
Plus, GoHighLevel simplifies issues by enabling you to assess client feedback throughout different platforms– like Yext, Google My Company, and Facebook– straight from your GHL account. Pretty practical capability.
Integration Options
The platform sustains common integration alternatives throughout payment processing, social media and Zapier.
Furthermore, the App Marketplace, featuring both paid and totally free application assimilations, is accessible in Agency Mode for account owners in addition to for your clients in sub-account setting.
I discovered about 3 hundred fifty applications throughout various organization groups, including SMS and live conversation combinations, social media sites, and marketing automation tools.
You can also incorporate WhatsApp and Twilio for messaging, allow bidirectional syncing with various other CRMs, and handle visits and scheduling with Google Calendar.
Plus, QuickBooks integration is available for financial monitoring, among other options.
The Reselling and SaaSpreneur Program
The reseller program stands for one of GoHighLevel’s key tourist attractions.
Essential note: You’ll require Agency Mode accessibility with the Reselling tab to make use of these features.
The Unlimited Plan at two hundred ninety-seven dollars monthly deals:
Full sub-account rebranding and customization
Unlimited client sub-accounts at no added price
API accessibility for incorporating external tools
To resell these ready-to-deploy GHL sub-accounts at a markup, you’ll need both hundred ninety-seven dollar monthly Unlimited plan.
When you do this, you can also resell other software application remedies to your consumers at a markup.
GoHighLevel calls for billing a minimum of ninety-seven dollars month-to-month for each and every client.
This suggests you’ll require at the very least 5 customers renewing monthly to recover cost. Any type of additional customers beyond that contribute directly to your earnings.
The tools you can resell within your sub-accounts include core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus lots of Marketplace applications such as AWeber, Constant Call, and Wrike.
To be successful with the GoHighLevel reseller program:
Add worth to your sub-accounts by consisting of:
Personalized frameworks
Prefabricated snapshots
Pre-built combinations
Automated process
Without these enhancements, clients might choose GoHighLevel directly instead of paying your costs.
The SaaS Setting consists of white-label options for:
apple iphone application
Android application
Desktop computer application
These apps enable taking care of all social media, SMS, and email from one area.
Conversely, you can “gray-label” a mobile app to attach your GHL leads without them requiring to return to your well-known GHL web pages.
In total, these are 3 different mobile applications you can select from based upon your objectives.
However, you need to recognize:
Resellers are accountable for customer support and conflicts; failing to resolve concerns can lead to account termination.
Resellers have to bill at least ninety-seven dollars month-to-month per sub-account, limiting pricing flexibility.
Offering life time accessibility for a single fee is restricted without previous approval.
Pricing Framework and Support Plans
I value that HighLevel’s assistance is offered straight from the control panel with the Help and live chat switches.
As soon as you sign up for a trial, you acquire free access to a welcome course, onboarding video clip tutorials, and a telephone number for assistance. And yes, they actually address calls.
I did call their technical support team for aid with producing funnels and sites, which I had searched thoroughly for. The response arrived within twenty-four hours, and the follow-ups were exceptional. The support rep certainly showed deep knowledge of the system, which is constantly valuable.
Relating to payment plans, there’s a durable Starter plan offered for ninety-seven dollars, which includes unlimited contacts, emails, items, funnels, and a lot more.
Still, you’ll likely want to think about updating to the two hundred ninety-seven buck regular monthly plan for extensive agency demands. With this plan, you can also re-sell the GHL system as a SaaS.
For assistance, anticipate a vibrant Facebook Team community, paid onboarding, and a done-for-you setup choice likewise offered for a cost.
There’s around-the-clock real-time conversation offered directly from your GHL control panel, together with practical documents for self-service support.
Configuration plans are available for an added cost, consisting of a 2 hundred ninety-seven buck choice for HIPAA compliance if that’s something you require.
You might think the unlimited plan consists of unlimited email capability. Various customers have complained concerning unexpected credit card costs for sending emails from their web servers without clear openness.
Conclusion: GoHighLevel Reselling
GoHighLevel is a qualified all-in-one platform for agencies seeking to combine their marketing stack with strong CRM and automation features.
However, continue to be aware of its cumbersome user interface, potential email deliverability concerns, and added prices for email quantity.
If you can tolerate the rough edges and mainly offer service customers, GHL supplies practical value– but guarantee you examine email deliverability prior to completely dedicating.
Right here’s one important consideration:
If you’re devoting to it, be prepared to spend added cash on a separate email marketing software program as a result of deliverability problems and bugs.