GoHighLevel positions itself as a thorough marketing and sales suite constructed particularly for digital agencies. It packages together CRM capacities, email campaigns, training course hosting, and automation process right into one package. The core promise? Replace your spread toolkit with a solitary platform that takes care of client involvement and company operations from start to finish GoHighLevel Query Key
I’ve always gravitated toward linked platforms for electronic commerce.
That’s precisely why devices like ClickFunnels caught my focus years earlier.
Yet we’re currently in 2026, and the landscape has changed substantially.
After spending substantial time inside GoHighLevel, I assume you require to hear what I found firsthand.
We’ll additionally analyze just how it measures up against competing systems.
By doing this, you can make a purchasing decision you’ll feel confident about long-term.
The Facets of GoHighLevel That Thrilled Me
Consolidated Remedy: GoHighLevel merges crucial sales and marketing capabilities, getting rid of the requirement for multiple separate subscriptions.
Text Messaging Functionality: Bidirectional SMS interaction supplies stronger interaction than standard email methods.
Powerful CRM System: The contact monitoring features competing what you ‘d locate in ActiveCampaign or ClickFunnels.
Innovative Automation: Excellent workflow capacities for segmenting target markets, taking care of calls, and structure custom procedures.
Competitive Pricing Framework: Monthly plans ranging from ninety-seven to 2 hundred ninety-seven dollars contend positively with Kajabi and ClickFunnels alternatives that usually start above one hundred fifty dollars month-to-month. Nevertheless, email expenditures can build up swiftly, which I’ll attend to soon.
Integration Capabilities: Compatible with Zapier, email platforms, and messaging solutions.
The Disappointing Elements of GoHighLevel
Confusing User interface: The user interface felt counterintuitive, with arrangement options spread throughout the system and straightforward tasks like funnel editing calling for unnecessarily complicated steps.
Email Broadcast Expenditures Intensify: You’re billed one cent per email message, meaning a list of thirty thousand subscribers could push your regular monthly costs past three hundred dollars. Combined with overage charges and third-party integration demands like Mailgun, real regular monthly expenses climbed to someplace in between four hundred seventy-five and 6 hundred twenty-five dollars.
Dependability Issues: Multiple users have actually recorded major automation malfunctions, including emails being provided to inaccurate recipients or sent numerous times to the same individual.
Email Delivery Difficulties: Their email facilities depends on Mailgun, and various users transitioning from other email marketing platforms to GoHighLevel experienced significant decreases in deliverability rates. This represents a crucial weakness that might at some point push you toward different options.
Generalist Method: While automation features are robust, competitors give greater deepness in program creation and area building features. That stated, Kajabi charges one hundred forty-nine dollars or even more monthly for hosting greater than three products.
My Profits Assessment
GoHighLevel offers a capable unified system for marketing, sales, and consumer partnership management at a reasonable base price factor.
However allow’s get genuine concerning something crucial.
Most customers see it largely as a CRM or funnel builder instead of an email-focused platform.
Many individuals regularly report deliverability troubles with the email features, so variable that in if email marketing represents a core part of your strategy.
Those surprise email sending out fees have actually blindsided many individuals also.
The system truly stands out for agencies curious about re-selling marketing solutions. With white-labeling capacities, unlimited sub-accounts on costs rates, and detailed client administration tools, it’s architected particularly for agency development and scaling.
Understanding GoHighLevel’s Core Purpose
GoHighLevel desires act as an all-encompassing platform addressing most electronic sales and marketing demands for your agency.
The system consists of email marketing capabilities, course production devices, workflow automation, CRM capability, site structure, landing page production, and extra features.
Its mentioned objective is changing every other device presently in your stack, and the firm makes no apologies regarding that passion.
Consider this situation:
GoHighLevel declares it can replacement for platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and numerous various other services.
What makes GHL distinct compared to comparable platforms like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software program resellers.
The pricing appears reasonable initially glance: ninety-seven dollars and two hundred ninety-seven dollars regular monthly.
Yet is that the complete photo? Let’s examine better.
Navigating the GoHighLevel Interface
The GoHighLevel dashboard presents a clean and relatively user-friendly layout that appears inviting at first.
Nonetheless, the majority of individuals encounter difficulties with the chaotic user interface and not logical organization of features.
As an example:
The platform employs three unique setups panels for taking care of various setup aspects– total settings, specific setups, and product setups GoHighLevel Query Key
Bizarrely, the links to these important settings are positioned on contrary sides of the display, developing unneeded confusion and frustration.
Despite added data inhabited, the control panel preserves a clean and well-structured look.
I appreciate the ability to develop numerous control panels for arranging various records into different sights.
This feature confirms particularly important when keeping different point of views for the account owner versus sub-accounts representing your consumers.
As I stated previously, GoHighLevel consists of various rough edges in terms of interface and user experience, and the underlying codebase shows up less than pristine.
Structure Funnels in GoHighLevel
To create a customer’s website, create landing pages, or create a sales funnel within GoHighLevel, you should first establish a sub-account by entering their information.
After completing this step, button to the recently developed sub-account, navigate to Websites, after that pick Funnels. Don’t stress if this feels confusing– it took me numerous efforts before comprehending the workflow.
HighLevel Funnels allows unlimited sales funnel development, unlike platforms such as Kajabi that enforce restrictions.
Additionally, there are greater than one thousand funnel templates readily available to increase your first configuration.
Based upon my experience, you will not call for extensive proficiency to construct landing pages and sales funnels utilizing GoHighLevel.
You have the alternative to personalize templates yourself or request GoHighLevel to manage customization for you.
I selected the self-customization route since I wanted to create in-depth, custom funnels from scratch making use of the drag-and-drop building contractor. You merely add the consecutive actions.
I especially value these abilities:
GHL’s Snapshots include allows instantaneous funnel duplicating across accounts, saving significant setup time.
Efficient testing through rapid step replication and split testing capability.
Real-time notices concerning lead activities maintain you notified without constant manual monitoring.
I particularly value the multi-channel integration incorporating voice, SMS, and Facebook directly within funnels.
Aesthetic pipeline management with automated guidelines for advancing leads streamlines follow-up processes.
To further simplify movements, GHL offers a ClickFunnels import function for seamless funnel transfers.
Page and Internet Site Construction
GoHighLevel enables web page production from scratch or template option for personalization utilizing the intuitive drag-and-drop home builder.
You’re also free to integrate prefabricated web page areas as desired. Alternatively, utilize personalized code to create customized functions.
The experience really feels as smooth as Elementor for WordPress. However, Elementor does use somewhat a lot more, consisting of:
A more comprehensive choice of custom fonts and typography choices
Advanced message animations
Considerable widget library
Advanced background abilities like parallax scrolling and video clip backgrounds
Nonetheless, I believe HighLevel will prove sufficient for the majority of your clients.
The pages incorporate directly with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Extremely practical performance.
I likewise value the capability to produce “global sections” or page sections that immediately inhabit when producing new pages, saving time and making certain regular branding throughout. Another Elementor-like function I value.
With Brand Boards discovered under Marketing, you can accomplish the same for text elements and various other branding fundamentals.
The stats page presents every little thing occurring on your sub-account’s site, consisting of web page check outs and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors substantial concealed costs. You’ll pay one cent per email beyond your plan’s allotment, which accumulates rapidly with larger client lists. Lots of users call for third-party services like Mailgun for boosted deliverability, pressing actual prices substantially past the advertised subscription cost.
Currently pertaining to the features:
GoHighLevel permits email campaign and sequence production with triggers and automatic follow-up messages.
I appreciate the capacity to include trackable web links in both emails and SMS messages, allowing you to check recipient activities and set off automated interactions.
You can conserve, send, or routine emails for optimal distribution times.
This confirms important for reaching your audience when they’re most likely to open messages.
Here’s where the situation weakens significantly.
GoHighLevel advises Mailgun for bulk email sending out, recommending their LC solution may have lower shipment prices.
Examining GoHighLevel’s email deliverability prior to complete dedication is suggested, as many customers have actually reported roughly thirty percent reduced shipment rates compared to their previous email marketing platforms.
Currently, I listened to there more than four hundred customizable email templates available on HighLevel. Despite thorough searches of the Template Library, I couldn’t situate them within a sub-account in Sub-Account Mode.
A decent selection of templates appears when switching to Agency Mode.
You can add your custom-created templates, although this needs the two hundred ninety-seven dollar month-to-month reseller plan.
Within a sub-account, I only discovered six fundamental templates and the option to produce and save email templates from the ground up for reuse in other campaigns.
Here’s what one template, called “Strategic Planning,” resembles inside the GHL email style editor:
Not especially impressive, but not dreadful either.
Nevertheless, I do value that GHL incorporates workflow automation right into email marketing, including:
Welcome and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel Query Key
Split testing for conversion optimization, to name a few features.
Furthermore, real-time analytics provide understandings right into email campaign performance. This aids you take advantage of possibilities or address prospective issues as they arise.
The HighLevel CRM System
GoHighLevel’s CRM tool reminds me of ClickFunnels in its thoroughness.
GoHighLevel includes a customer portal enabling project development monitoring and watching previous interactions.
The workflow automation function assists streamline jobs like call monitoring, segmentation, and lead advancement via your pipeline.
This represents a substantial benefit: GoHighLevel promotes engaging interactions with leads through text messages, voicemail drops, and Facebook Messenger. This adaptability suggests connecting with different customer sectors through their chosen communication channels.
Realize, however– SMS charges apply separately from the registration fee.
I also value the GoHighLevel Social Planner.
It allows you to produce, save, modify, routine, post, and examine social media sites web content throughout numerous channels.
It operates as a solid substitute for social networks organizing devices like Barrier, SproutSocial, and Hootsuite– without extra costs.
However that’s not every little thing; the CRM tool additionally supplies a number of valuable features:
Schedule appointments straight within the platform from the Calendars section.
Merge multi-channel interactions to sustain your clients’ preferred communication methods and relationship-building strategies.
Use tags and smart lists to section clients for more targeted campaigns.
Include comprehensive consumer data per entry under the Possibility tab, offering clearer understanding of your potential customers, leads, and consumers as they advance via your aesthetic pipeline.
Advanced lead scoring helps focus on lead nurturing based upon their activities throughout your pipeline.
Currently allow’s talk about the key services and products you can market utilizing GoHighLevel
Products You Can Offer Via GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL sustains both little and thorough courses, full with memberships, areas, and relevant resources.
GHL also allows physical product sales using e-commerce pages, like Systeme. Nevertheless, dropshipping is not readily available.
GoHighLevel courses sustain various content layouts, including audio, video, and files.
This means fitting different understanding designs and interesting a wider student base.
And also, it permits importing courses from Kajabi, adding even more flexibility to your program production efforts.
In my experience, committed online course devices like Kajabi, LearnWorlds, and Thinkific supply extra sophisticated alternatives. These consist of training course trickling, social accounts, and progressed neighborhood building and monitoring tools. Nonetheless, GHL’s offerings will be sufficient for lots of creators.
GoHighLevel also offers training course certificates and numerous payment options, consisting of time payment plan and free courses.
You can quickly attach your programs to your area for fast accessibility and to improve money making potential.
What I specifically appreciate is how straightforward it is to incorporate course items directly with your sales funnels and CRM for automated nurturing, lead racking up, conversions, follow-ups, and extra.
This is just one of my favored facets of Kajabi also.
Reputation Management Features
Online scores hold critical value, and GoHighLevel recognizes this reality.
The platform automatically sends out testimonial demands using text, email, and QR code following purchases.
This feature ensures you don’t miss possibilities to develop integrity and depend on with your target market.
You can likewise keep track of online testimonials concerning your services or company, enabling suitable responses.
For instance, you can reroute negative responses to a personal type prior to public publishing.
Alternatively, you can choose who can leave remarks based on their ranking.
This method empowers you to involve directly with customers to deal with issues without harming your credibility.
Plus, GoHighLevel simplifies issues by permitting you to assess client comments across different systems– like Yext, Google My Company, and Facebook– directly from your GHL account. Pretty convenient functionality.
Integration Choices
The platform sustains conventional integration choices across repayment processing, social media and Zapier.
Furthermore, the App Industry, including both paid and free application combinations, is accessible in Agency Mode for account owners along with for your customers in sub-account mode.
I found around three hundred fifty applications throughout various service groups, including SMS and live chat assimilations, social media, and marketing automation devices.
You can likewise integrate WhatsApp and Twilio for messaging, allow bidirectional syncing with various other CRMs, and manage consultations and organizing with Google Calendar.
And also, QuickBooks integration is offered for financial management, to name a few options.
The Reselling and SaaSpreneur Program
The reseller program represents one of GoHighLevel’s key tourist attractions.
Vital note: You’ll need Agency Mode access with the Reselling tab to use these features.
The Unlimited Plan at 2 hundred ninety-seven dollars month-to-month offers:
Total sub-account rebranding and customization
Unlimited customer sub-accounts at no added price
API access for incorporating outside devices
To resell these ready-to-deploy GHL sub-accounts at a markup, you’ll require both hundred ninety-seven dollar month-to-month Unlimited plan.
When you do this, you can likewise re-sell other software options to your customers at a markup.
GoHighLevel calls for charging a minimum of ninety-seven bucks monthly for each customer.
This means you’ll require at least five customers renewing monthly to recover cost. Any kind of additional clients past that contribute straight to your profits.
The devices you can market within your sub-accounts include core solutions like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus dozens of Market apps such as AWeber, Consistent Contact, and Wrike.
To do well with the GoHighLevel reseller program:
Add worth to your sub-accounts by consisting of:
Custom frameworks
Prefabricated pictures
Pre-built combinations
Automated workflows
Without these additions, clients could choose GoHighLevel directly as opposed to paying your costs.
The SaaS Setting includes white-label options for:
apple iphone application
Android application
Desktop computer application
These apps permit managing all social networks, SMS, and email from one place.
Conversely, you can “gray-label” a mobile app to attach your GHL leads without them needing to go back to your branded GHL web pages.
In overall, these are 3 different mobile applications you can pick from based upon your purposes.
Nonetheless, you need to recognize:
Resellers are responsible for client support and conflicts; failing to deal with problems can cause account discontinuation.
Resellers must charge at the very least ninety-seven dollars month-to-month per sub-account, limiting pricing flexibility.
Marketing lifetime access for a single fee is prohibited without previous approval.
Pricing Framework and Assistance Plans
I appreciate that HighLevel’s support is available straight from the dashboard with the Aid and live conversation buttons.
When you register for a test, you gain open door to a welcome training course, onboarding video tutorials, and a telephone number for assistance. And indeed, they really address phone calls.
I did contact their technological support group for help with producing funnels and internet sites, which I had actually searched extensively for. The action showed up within twenty-four hours, and the follow-ups were exceptional. The support rep definitely demonstrated deep knowledge of the platform, which is constantly beneficial.
Concerning payment plans, there’s a robust Starter plan readily available for ninety-seven dollars, which includes unlimited calls, emails, products, funnels, and extra.
Still, you’ll likely want to consider updating to both hundred ninety-seven dollar regular monthly prepare for extensive agency needs. With this plan, you can likewise resell the GHL platform as a SaaS.
For assistance, expect a vivid Facebook Group community, paid onboarding, and a done-for-you setup alternative additionally readily available for a charge.
There’s continuous real-time conversation available directly from your GHL control panel, in addition to valuable paperwork for self-service assistance.
Setup plans are offered for an additional expense, consisting of a two hundred ninety-seven dollar alternative for HIPAA compliance if that’s something you require.
You might think the unlimited plan consists of unlimited email performance. Various customers have actually complained regarding unforeseen credit card charges for sending out emails from their web servers without clear openness.
Verdict: GoHighLevel Query Key
GoHighLevel is a qualified all-in-one platform for agencies seeking to combine their marketing stack with solid CRM and automation features.
Nonetheless, stay knowledgeable about its cumbersome interface, potential email deliverability problems, and additional costs for email quantity.
If you can endure the rough sides and mainly offer organization clients, GHL supplies sensible worth– but ensure you check email deliverability prior to totally dedicating.
Below’s one critical consideration:
If you’re committing to it, be prepared to spend extra money on a separate email marketing software due to deliverability concerns and pests.