GoHighLevel positions itself as an extensive marketing and sales collection constructed specifically for digital agencies. It bundles with each other CRM abilities, email campaigns, course hosting, and automation workflows into one bundle. The core guarantee? Change your spread toolkit with a single system that deals with customer interaction and company operations throughout GoHighLevel Proposals
I’ve constantly inclined merged systems for digital business.
That’s exactly why devices like ClickFunnels caught my interest years ago.
But we’re currently in 2026, and the landscape has actually shifted substantially.
After investing significant time inside GoHighLevel, I assume you require to hear what I found firsthand.
We’ll also analyze how it measures up versus completing platforms.
This way, you can purchase decision you’ll feel confident regarding long-term.
The Aspects of GoHighLevel That Impressed Me
Consolidated Solution: GoHighLevel merges important sales and marketing abilities, getting rid of the need for multiple different registrations.
Text Messaging Performance: Bidirectional SMS interaction provides more powerful interaction than standard email strategies.
Powerful CRM System: The contact management features competing what you ‘d find in ActiveCampaign or ClickFunnels.
Innovative Automation: Outstanding workflow capabilities for segmenting target markets, managing get in touches with, and structure personalized processes.
Competitive Pricing Structure: Month-to-month plans ranging from ninety-seven to 2 hundred ninety-seven dollars complete positively with Kajabi and ClickFunnels alternatives that typically begin over one hundred fifty dollars regular monthly. Nonetheless, email expenditures can collect quickly, which I’ll deal with soon.
Integration Abilities: Suitable with Zapier, email systems, and messaging solutions.
The Unsatisfactory Aspects of GoHighLevel
Complex User interface: The interface really felt counterintuitive, with configuration alternatives spread throughout the platform and straightforward tasks like funnel modifying needing unnecessarily complicated actions.
Email Broadcast Costs Escalate: You’re charged one cent per email message, meaning a list of thirty thousand subscribers could push your regular monthly bill past 3 hundred bucks. Combined with overage fees and third-party integration requirements like Mailgun, real monthly prices climbed to somewhere between four hundred seventy-five and six hundred twenty-five dollars.
Reliability Issues: Numerous individuals have documented serious automation malfunctions, including emails being delivered to inaccurate recipients or sent several times to the very same individual.
Email Distribution Challenges: Their email framework relies on Mailgun, and countless individuals transitioning from other email marketing platforms to GoHighLevel experienced considerable declines in deliverability prices. This stands for a crucial weakness that might eventually press you towards alternative remedies.
Generalist Method: While automation features are robust, rivals give greater depth in course production and community structure features. That claimed, Kajabi charges one hundred forty-nine bucks or even more monthly for hosting greater than three items.
My Profits Analysis
GoHighLevel gives a capable unified platform for marketing, sales, and consumer connection monitoring at a reasonable base rate point.
But let’s obtain real concerning something vital.
Many customers view it primarily as a CRM or funnel builder as opposed to an email-focused system.
Many users continually report deliverability problems with the email features, so factor that in if email marketing stands for a core part of your method.
Those shock email sending fees have blindsided several customers as well.
The system truly succeeds for agencies curious about re-selling marketing services. With white-labeling capabilities, unlimited sub-accounts on premium rates, and detailed customer monitoring tools, it’s architected especially for agency growth and scaling.
Comprehending GoHighLevel’s Core Function
GoHighLevel desires serve as an all-encompassing system addressing most digital sales and marketing needs for your agency.
The system includes email marketing abilities, program development devices, workflow automation, CRM functionality, web site structure, landing page production, and additional features.
Its mentioned objective is replacing every other tool presently in your pile, and the business makes no apologies concerning that passion.
Consider this circumstance:
GoHighLevel asserts it can replacement for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and many various other solutions.
What makes GHL unique compared to comparable systems like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software resellers.
The pricing appears affordable in the beginning glance: ninety-seven dollars and two hundred ninety-seven dollars regular monthly.
Yet is that the full image? Allow’s examine even more.
Browsing the GoHighLevel Interface
The GoHighLevel control panel provides a clean and relatively user-friendly layout that shows up welcoming at first.
However, most of customers encounter difficulties with the cluttered user interface and senseless organization of features.
For example:
The platform utilizes 3 distinctive setups panels for handling different arrangement aspects– overall settings, individual settings, and item settings GoHighLevel Proposals
Bizarrely, the web links to these essential setups are positioned on contrary sides of the screen, creating unneeded confusion and irritation.
Despite having added information inhabited, the dashboard keeps a clean and well-structured appearance.
I value the capability to develop multiple dashboards for arranging different records into separate views.
This feature shows especially valuable when keeping different viewpoints for the account owner versus sub-accounts representing your clients.
As I discussed previously, GoHighLevel contains numerous harsh edges in regards to user interface and customer experience, and the underlying codebase appears less than pristine.
Building Funnels in GoHighLevel
To construct a client’s internet site, create landing pages, or develop a sales funnel within GoHighLevel, you should initially establish a sub-account by entering their details.
After completing this action, switch to the recently created sub-account, browse to Websites, after that select Funnels. Don’t worry if this really feels complex– it took me several attempts prior to understanding the workflow.
HighLevel Funnels allows unlimited sales funnel production, unlike platforms such as Kajabi that enforce limitations.
Furthermore, there are more than one thousand funnel templates readily available to increase your first configuration.
Based upon my experience, you won’t require considerable knowledge to build landing pages and sales funnels using GoHighLevel.
You have the option to customize templates on your own or request GoHighLevel to handle modification for you.
I selected the self-customization path because I wished to produce comprehensive, custom funnels from the ground up using the drag-and-drop building contractor. You merely add the consecutive steps.
I specifically value these capacities:
GHL’s Snapshots include enables instantaneous funnel cloning throughout accounts, conserving considerable setup time.
Effective screening through quick action replication and split screening capability.
Real-time notices concerning lead actions maintain you notified without continuous hands-on monitoring.
I specifically appreciate the multi-channel integration integrating voice, SMS, and Facebook straight within funnels.
Aesthetic pipeline management with computerized guidelines for advancing leads improves follow-up procedures.
To additionally streamline movements, GHL gives a ClickFunnels import function for smooth funnel transfers.
Web Page and Site Building
GoHighLevel allows web page production from square one or template choice for modification using the instinctive drag-and-drop building contractor.
You’re additionally free to integrate ready-made web page areas as preferred. Alternatively, use customized code to create specialized features.
The experience feels as smooth as Elementor for WordPress. Nevertheless, Elementor does supply slightly a lot more, including:
A wider choice of custom-made typefaces and typography choices
Innovative message animations
Substantial widget library
Advanced history capacities like parallax scrolling and video clip histories
Nonetheless, I think HighLevel will certainly verify enough for the majority of your customers.
The pages incorporate straight with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Incredibly convenient performance.
I also appreciate the ability to develop “worldwide areas” or web page sections that immediately populate when creating brand-new pages, conserving time and making certain consistent branding throughout. Another Elementor-like feature I value.
With Brand name Boards found under Marketing, you can accomplish the very same for message components and other branding fundamentals.
The stats page shows whatever happening on your sub-account’s website, including page sees and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors substantial concealed expenditures. You’ll pay one cent per email beyond your strategy’s allotment, which collects swiftly with larger customer checklists. Numerous customers require third-party solutions like Mailgun for enhanced deliverability, pushing actual expenses substantially beyond the promoted subscription cost.
Now pertaining to the features:
GoHighLevel allows email campaign and series development with triggers and automatic follow-up messages.
I appreciate the capacity to add trackable web links in both emails and SMS messages, enabling you to keep track of recipient actions and activate computerized communications.
You can save, send, or routine emails for optimal delivery times.
This proves beneficial for reaching your audience when they’re more than likely to open messages.
Here’s where the situation wears away considerably.
GoHighLevel advises Mailgun for bulk email sending out, recommending their LC service may have lower shipment prices.
Testing GoHighLevel’s email deliverability before full dedication is a good idea, as lots of users have actually reported around thirty percent lower distribution rates contrasted to their previous email marketing platforms.
Now, I heard there more than four hundred customizable email templates available on HighLevel. In spite of thorough searches of the Template Library, I could not find them within a sub-account in Sub-Account Mode.
A decent variety of templates shows up when switching over to Agency Mode.
You can add your custom-created templates, although this needs both hundred ninety-seven dollar regular monthly reseller plan.
Within a sub-account, I just located six basic templates and the alternative to produce and conserve email templates from square one for reuse in various other projects.
Below’s what one template, called “Strategic Planning,” appears like inside the GHL email style editor:
Not specifically outstanding, yet not awful either.
However, I do value that GHL incorporates workflow automation into email marketing, including:
Welcome and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel Proposals
Split testing for conversion optimization, to name a few features.
Furthermore, real-time analytics deliver understandings right into email campaign efficiency. This assists you profit from opportunities or address possible issues as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM device reminds me of ClickFunnels in its thoroughness.
GoHighLevel consists of a client portal permitting job progress monitoring and viewing past interactions.
The workflow automation attribute helps enhance tasks like contact monitoring, division, and lead innovation through your pipeline.
This represents a considerable benefit: GoHighLevel facilitates interesting interactions with leads through sms message, voicemail declines, and Facebook Messenger. This adaptability suggests connecting with different consumer sectors with their chosen communication channels.
Know, though– SMS fees use individually from the membership cost.
I also value the GoHighLevel Social Planner.
It allows you to produce, conserve, modify, timetable, article, and analyze social media sites material throughout different networks.
It operates as a solid substitute for social media scheduling tools like Barrier, SproutSocial, and Hootsuite– without added expenses.
Yet that’s not everything; the CRM tool additionally supplies several valuable features:
Set up visits straight within the platform from the Calendars area.
Combine multi-channel communications to sustain your clients’ favored interaction techniques and relationship-building approaches.
Usage tags and smart lists to segment clients for more targeted campaigns.
Add comprehensive customer data to every entrance under the Chance tab, providing clearer understanding of your prospects, leads, and consumers as they progress through your visual pipeline.
Advanced lead scoring aids focus on lead nurturing based upon their activities throughout your pipeline.
Now let’s review the key services and products you can sell utilizing GoHighLevel
Products You Can Sell Via GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL sustains both small and detailed programs, full with memberships, neighborhoods, and relevant sources.
GHL also enables physical item sales using ecommerce web pages, like Systeme. Nevertheless, dropshipping is not offered.
GoHighLevel training courses sustain different material layouts, consisting of audio, video clip, and files.
This indicates accommodating various learning designs and attracting a more comprehensive student base.
Plus, it allows importing courses from Kajabi, including a lot more adaptability to your course creation efforts.
In my experience, dedicated on the internet training course tools like Kajabi, LearnWorlds, and Thinkific offer extra advanced choices. These consist of course dripping, social profiles, and progressed area building and management devices. Nevertheless, GHL’s offerings will certainly suffice for several developers.
GoHighLevel additionally gives training course certificates and different payment alternatives, including installment plans and free courses.
You can easily link your programs to your community for quick accessibility and to boost money making potential.
What I particularly appreciate is how uncomplicated it is to integrate program products directly with your sales funnels and CRM for computerized nurturing, lead scoring, conversions, follow-ups, and more.
This is among my favored aspects of Kajabi as well.
Reputation Management Features
On the internet scores hold vital importance, and GoHighLevel acknowledges this reality.
The platform automatically sends review demands by means of text, email, and QR code adhering to deals.
This feature ensures you don’t miss out on chances to construct reliability and trust fund with your target market.
You can likewise keep track of online reviews about your services or business, enabling ideal reactions.
As an example, you can reroute negative comments to a private type before public uploading.
Conversely, you can choose that can leave comments based upon their rating.
This strategy encourages you to engage directly with customers to deal with problems without damaging your reputation.
And also, GoHighLevel simplifies matters by allowing you to review customer responses throughout different systems– like Yext, Google My Company, and Facebook– straight from your GHL account. Pretty convenient functionality.
Integration Alternatives
The system supports typical integration options throughout settlement handling, social media sites and Zapier.
Furthermore, the Application Industry, including both paid and free app combinations, is accessible in Agency Mode for account owners along with for your clients in sub-account mode.
I located about three hundred fifty applications across various service groups, including SMS and live chat integrations, social media sites, and marketing automation devices.
You can likewise integrate WhatsApp and Twilio for messaging, enable bidirectional syncing with various other CRMs, and take care of visits and scheduling with Google Calendar.
Plus, QuickBooks integration is readily available for financial monitoring, to name a few alternatives.
The Reselling and SaaSpreneur Program
The reseller program stands for among GoHighLevel’s main attractions.
Essential note: You’ll need Agency Mode accessibility via the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven dollars month-to-month deals:
Total sub-account rebranding and customization
Unlimited client sub-accounts at no added expense
API gain access to for integrating outside devices
To re-sell these ready-to-deploy GHL sub-accounts at a markup, you’ll need the two hundred ninety-seven dollar month-to-month Unlimited plan.
When you do this, you can also resell other software program services to your clients at a markup.
GoHighLevel needs charging a minimum of ninety-seven bucks regular monthly for each customer.
This suggests you’ll need a minimum of 5 customers renewing month-to-month to recover cost. Any kind of additional customers beyond that contribute directly to your earnings.
The tools you can re-sell within your sub-accounts consist of core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus dozens of Market applications such as AWeber, Consistent Contact, and Wrike.
To prosper with the GoHighLevel reseller program:
Include value to your sub-accounts by consisting of:
Custom structures
Ready-made pictures
Pre-built integrations
Automated operations
Without these enhancements, clients might select GoHighLevel directly as opposed to paying your premium.
The SaaS Setting consists of white-label choices for:
iPhone application
Android application
Desktop application
These apps allow handling all social networks, SMS, and email from one area.
Alternatively, you can “gray-label” a mobile app to connect your GHL leads without them requiring to return to your well-known GHL web pages.
In total amount, these are three different mobile applications you can choose from based on your objectives.
Nonetheless, you need to comprehend:
Resellers are in charge of consumer support and disagreements; failing to solve concerns can result in account discontinuation.
Resellers should bill a minimum of ninety-seven bucks regular monthly per sub-account, restricting pricing versatility.
Offering life time gain access to for a single fee is banned without prior approval.
Pricing Structure and Assistance Plans
I appreciate that HighLevel’s support is available directly from the control panel through the Assistance and live chat buttons.
When you sign up for a trial, you gain free access to a welcome course, onboarding video clip tutorials, and a phone number for assistance. And indeed, they really address calls.
I did call their technological assistance group for support with creating funnels and websites, which I had actually searched thoroughly for. The feedback got here within twenty-four hours, and the follow-ups were exceptional. The assistance agent certainly demonstrated deep understanding of the system, which is always useful.
Relating to layaway plan, there’s a robust Starter plan readily available for ninety-seven dollars, that includes unlimited get in touches with, emails, items, funnels, and a lot more.
Still, you’ll likely want to think about updating to both hundred ninety-seven dollar monthly prepare for detailed agency needs. With this plan, you can also resell the GHL system as a SaaS.
For assistance, anticipate a vibrant Facebook Group community, paid onboarding, and a done-for-you setup choice likewise readily available for a charge.
There’s continuous online chat available straight from your GHL dashboard, in addition to helpful documentation for self-service support.
Arrangement plans are available for an added expense, consisting of a 2 hundred ninety-seven dollar option for HIPAA conformity if that’s something you call for.
You might presume the unlimited plan consists of unlimited email capability. Numerous customers have actually whined concerning unanticipated bank card charges for sending emails from their web servers without clear transparency.
Conclusion: GoHighLevel Proposals
GoHighLevel is a qualified all-in-one platform for agencies looking for to settle their marketing stack with strong CRM and automation features.
Nevertheless, remain aware of its clunky user interface, potential email deliverability concerns, and additional costs for email volume.
If you can tolerate the harsh edges and primarily serve company clients, GHL offers affordable worth– yet guarantee you test email deliverability before totally committing.
Below’s one vital factor to consider:
If you’re devoting to it, be prepared to spend additional money on a different email marketing software application because of deliverability concerns and pests.