GoHighLevel settings itself as a thorough marketing and sales collection constructed specifically for electronic agencies. It packages with each other CRM capabilities, email campaigns, training course hosting, and automation workflows right into one plan. The core assurance? Change your scattered toolkit with a solitary system that manages customer engagement and business operations from start to finish GoHighLevel Marketers Toolkit
I have actually always inclined linked platforms for electronic commerce.
That’s exactly why devices like ClickFunnels caught my focus years back.
But we’re currently in 2026, and the landscape has shifted drastically.
After investing significant time inside GoHighLevel, I believe you require to hear what I discovered firsthand.
We’ll additionally examine just how it measures up versus completing systems.
In this manner, you can purchase choice you’ll feel confident about lasting.
The Aspects of GoHighLevel That Impressed Me
Consolidated Remedy: GoHighLevel combines important sales and marketing capacities, eliminating the need for several different subscriptions.
Text Messaging Capability: Bidirectional SMS communication uses stronger engagement than traditional email techniques.
Effective CRM System: The call administration features competing what you ‘d find in ActiveCampaign or ClickFunnels.
Sophisticated Automation: Exceptional workflow capabilities for segmenting target markets, managing get in touches with, and building custom-made procedures.
Affordable Pricing Framework: Monthly plans varying from ninety-seven to two hundred ninety-seven bucks compete positively with Kajabi and ClickFunnels options that commonly start above one hundred fifty bucks regular monthly. Nonetheless, email expenses can gather quickly, which I’ll deal with soon.
Integration Capacities: Suitable with Zapier, email systems, and messaging solutions.
The Disappointing Components of GoHighLevel
Complicated User interface: The interface really felt counterproductive, with setup choices spread throughout the system and straightforward jobs like funnel editing and enhancing calling for unnecessarily complex steps.
Email Broadcast Expenses Escalate: You’re billed one cent per email message, suggesting a checklist of thirty thousand subscribers can push your monthly bill beyond three hundred dollars. Combined with excess fees and third-party integration demands like Mailgun, actual month-to-month prices reached somewhere in between four hundred seventy-five and 6 hundred twenty-five bucks.
Dependability Problems: Several customers have recorded severe automation malfunctions, consisting of emails being provided to inaccurate receivers or sent out numerous times to the very same person.
Email Delivery Challenges: Their email infrastructure depends upon Mailgun, and various customers transitioning from various other email marketing systems to GoHighLevel experienced considerable decreases in deliverability prices. This represents a vital weak point that might ultimately push you toward alternate solutions.
Generalist Strategy: While automation features are robust, competitors offer better depth in course development and area structure features. That stated, Kajabi bills one hundred forty-nine bucks or more regular monthly for hosting greater than 3 products.
My Bottom Line Evaluation
GoHighLevel offers a qualified unified platform for marketing, sales, and client relationship management at a sensible base rate point.
But let’s obtain actual about something essential.
Many users view it largely as a CRM or funnel builder as opposed to an email-focused platform.
Many customers regularly report deliverability troubles with the email features, so aspect that in if email marketing represents a core element of your method.
Those surprise email sending fees have actually blindsided many customers as well.
The system really excels for agencies curious about marketing marketing solutions. With white-labeling abilities, unlimited sub-accounts on costs tiers, and comprehensive customer management tools, it’s architected particularly for agency development and scaling.
Comprehending GoHighLevel’s Core Purpose
GoHighLevel desires serve as an all-encompassing system attending to most digital sales and marketing demands for your agency.
The platform includes email marketing abilities, program development devices, workflow automation, CRM functionality, web site building, landing page development, and additional features.
Its stated purpose is changing every other device presently in your stack, and the business makes no apologies about that passion.
Consider this situation:
GoHighLevel claims it can substitute for systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and numerous other solutions.
What makes GHL distinct contrasted to similar platforms like ClickFunnels and Kajabi is its positioning as an option for marketing agencies and software application resellers.
The pricing appears affordable at first glance: ninety-seven dollars and two hundred ninety-seven dollars regular monthly.
However is that the complete picture? Allow’s explore even more.
Browsing the GoHighLevel Interface
The GoHighLevel control panel provides a clean and apparently intuitive layout that appears inviting initially.
Nevertheless, most of customers encounter difficulties with the messy user interface and not logical company of features.
As an example:
The system utilizes 3 distinctive setups panels for managing various setup aspects– overall settings, private setups, and item setups GoHighLevel Marketers Toolkit
Bizarrely, the web links to these important settings are placed on contrary sides of the screen, developing unneeded complication and frustration.
Even with additional data populated, the control panel keeps a tidy and well-structured appearance.
I appreciate the capacity to develop numerous control panels for organizing various records right into separate views.
This function verifies particularly useful when preserving various perspectives for the account proprietor versus sub-accounts representing your consumers.
As I pointed out previously, GoHighLevel includes various harsh edges in regards to user interface and user experience, and the underlying codebase appears less than beautiful.
Building Funnels in GoHighLevel
To construct a client’s internet site, create landing pages, or produce a sales funnel within GoHighLevel, you should first develop a sub-account by entering their info.
After completing this step, switch to the newly created sub-account, browse to Sites, then pick Funnels. Do not stress if this really feels complex– it took me numerous efforts prior to comprehending the workflow.
HighLevel Funnels permits unlimited sales funnel development, unlike systems such as Kajabi that enforce limitations.
Furthermore, there are more than one thousand funnel templates readily available to accelerate your initial arrangement.
Based on my experience, you will not require substantial competence to develop landing pages and sales funnels using GoHighLevel.
You have the option to personalize templates on your own or request GoHighLevel to take care of personalization for you.
I picked the self-customization path since I intended to produce thorough, custom funnels from scratch making use of the drag-and-drop building contractor. You merely include the sequential actions.
I particularly worth these abilities:
GHL’s Pictures include enables immediate funnel cloning throughout accounts, saving substantial configuration time.
Reliable testing through fast action replication and split screening performance.
Real-time alerts concerning lead activities maintain you educated without consistent manual checking.
I especially value the multi-channel integration including voice, SMS, and Facebook straight within funnels.
Visual pipeline management with computerized guidelines for progressing leads enhances follow-up processes.
To even more simplify movements, GHL provides a ClickFunnels import feature for seamless funnel transfers.
Page and Site Construction
GoHighLevel enables web page development from the ground up or template selection for modification using the intuitive drag-and-drop building contractor.
You’re additionally free to incorporate ready-made web page sections as desired. Conversely, use personalized code to develop specific features.
The experience really feels as smooth as Elementor for WordPress. Nevertheless, Elementor does supply somewhat a lot more, consisting of:
A more comprehensive option of personalized typefaces and typography options
Sophisticated text computer animations
Substantial widget collection
Advanced background abilities like parallax scrolling and video backgrounds
Nonetheless, I believe HighLevel will confirm adequate for most of your customers.
The web pages integrate directly with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Exceptionally practical functionality.
I also appreciate the capability to produce “international areas” or web page areas that instantly inhabit when developing brand-new web pages, conserving time and making sure consistent branding throughout. Another Elementor-like function I value.
With Brand Boards found under Marketing, you can achieve the very same for text aspects and other branding fundamentals.
The data web page displays every little thing occurring on your sub-account’s website, consisting of web page sees and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors substantial surprise expenditures. You’ll pay one cent per email past your plan’s allotment, which collects swiftly with larger customer lists. Numerous individuals require third-party services like Mailgun for improved deliverability, pushing real costs considerably beyond the promoted registration cost.
Currently regarding the features:
GoHighLevel enables email campaign and sequence production with triggers and automatic follow-up messages.
I value the ability to add trackable web links in both emails and SMS messages, enabling you to check recipient actions and trigger automated interactions.
You can conserve, send, or timetable emails for optimal delivery times.
This shows useful for reaching your target market when they’re probably to open messages.
Below’s where the situation weakens dramatically.
GoHighLevel recommends Mailgun for bulk email sending, recommending their LC service may have lower delivery prices.
Checking GoHighLevel’s email deliverability before full commitment is advisable, as several users have actually reported around thirty percent lower shipment prices contrasted to their previous email marketing platforms.
Now, I listened to there more than four hundred adjustable email templates readily available on HighLevel. Despite thorough searches of the Template Collection, I could not find them within a sub-account in Sub-Account Setting.
A suitable selection of templates shows up when switching to Agency Mode.
You can add your custom-created templates, although this requires both hundred ninety-seven dollar monthly reseller strategy.
Within a sub-account, I only located 6 standard templates and the option to develop and save email templates from square one for reuse in other campaigns.
Below’s what one template, called “Strategic Planning,” looks like inside the GHL email design editor:
Not especially remarkable, however not awful either.
However, I do value that GHL incorporates workflow automation into email marketing, incorporating:
Welcome and Thanks messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel Marketers Toolkit
Split testing for conversion optimization, among other features.
Furthermore, real-time analytics supply understandings right into email campaign efficiency. This assists you maximize opportunities or address prospective issues as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel includes a client portal enabling job development tracking and checking out past communications.
The workflow automation feature helps streamline jobs like contact monitoring, segmentation, and lead development via your pipeline.
This represents a substantial benefit: GoHighLevel assists in interesting interactions with leads with text messages, voicemail declines, and Facebook Carrier. This adaptability indicates connecting with different consumer segments via their preferred communication channels.
Be aware, though– SMS fees use individually from the membership fee.
I likewise value the GoHighLevel Social Planner.
It enables you to develop, conserve, modify, timetable, message, and evaluate social networks material throughout different channels.
It functions as a solid substitute for social media sites organizing tools like Buffer, SproutSocial, and Hootsuite– without additional costs.
But that’s not whatever; the CRM tool likewise supplies several handy features:
Set up appointments straight within the platform from the Calendars section.
Merge multi-channel interactions to support your customers’ favored interaction approaches and relationship-building strategies.
Use tags and wise listings to section customers for even more targeted projects.
Include extensive consumer information per entrance under the Opportunity tab, offering clearer understanding of your potential customers, leads, and clients as they progress via your aesthetic pipeline.
Advanced lead scoring assists prioritize lead nurturing based upon their activities throughout your pipeline.
Now allow’s go over the essential services and products you can sell making use of GoHighLevel
Products You Can Sell Via GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL supports both tiny and detailed courses, total with memberships, communities, and relevant sources.
GHL additionally allows physical product sales using e-commerce pages, like Systeme. However, dropshipping is not offered.
GoHighLevel courses sustain various web content layouts, including audio, video, and papers.
This suggests fitting various discovering styles and attracting a wider trainee base.
And also, it allows importing training courses from Kajabi, adding a lot more versatility to your training course development efforts.
In my experience, dedicated online training course devices like Kajabi, LearnWorlds, and Thinkific offer extra advanced choices. These consist of program leaking, social profiles, and advanced community building and monitoring devices. However, GHL’s offerings will certainly be adequate for many designers.
GoHighLevel also provides program certificates and numerous payment alternatives, including installment plans and free courses.
You can easily attach your programs to your neighborhood for fast accessibility and to improve money making capacity.
What I specifically appreciate is how simple it is to integrate program items directly with your sales funnels and CRM for computerized nurturing, lead scoring, conversions, follow-ups, and extra.
This is one of my favorite facets of Kajabi as well.
Reputation Management Features
Online scores hold crucial value, and GoHighLevel identifies this fact.
The platform instantly sends review requests through text, email, and QR code adhering to purchases.
This feature ensures you do not miss out on chances to build credibility and count on with your audience.
You can also monitor on-line testimonials concerning your solutions or organization, allowing suitable actions.
For instance, you can redirect adverse responses to a private type prior to public uploading.
Alternatively, you can pick that can leave remarks based on their score.
This method empowers you to engage straight with customers to resolve issues without damaging your credibility.
And also, GoHighLevel streamlines issues by permitting you to evaluate customer responses throughout various systems– like Yext, Google My Organization, and Facebook– straight from your GHL account. Pretty hassle-free capability.
Integration Options
The system sustains common integration choices throughout settlement handling, social networks and Zapier.
Additionally, the Application Industry, featuring both paid and cost-free app combinations, is accessible in Agency Mode for account owners along with for your clients in sub-account setting.
I found roughly 3 hundred fifty applications throughout various organization classifications, including SMS and live conversation integrations, social networks, and marketing automation tools.
You can also integrate WhatsApp and Twilio for messaging, allow bidirectional syncing with various other CRMs, and handle consultations and organizing with Google Schedule.
And also, QuickBooks integration is offered for financial management, to name a few choices.
The Reselling and SaaSpreneur Program
The reseller program stands for one of GoHighLevel’s key attractions.
Vital note: You’ll require Agency Mode accessibility via the Reselling tab to use these features.
The Unlimited Plan at two hundred ninety-seven dollars regular monthly offers:
Full sub-account rebranding and modification
Unlimited customer sub-accounts at no additional price
API accessibility for integrating outside devices
To resell these ready-to-deploy GHL sub-accounts at a markup, you’ll need the two hundred ninety-seven buck monthly Unlimited plan.
When you do this, you can likewise re-sell other software application services to your clients at a markup.
GoHighLevel calls for charging a minimum of ninety-seven bucks monthly for each and every customer.
This means you’ll require at the very least 5 customers renewing regular monthly to break even. Any extra clients past that add directly to your revenue.
The tools you can resell within your sub-accounts consist of core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus loads of Marketplace applications such as AWeber, Constant Get In Touch With, and Wrike.
To prosper with the GoHighLevel reseller program:
Add value to your sub-accounts by consisting of:
Personalized frameworks
Prefabricated photos
Pre-built combinations
Automated operations
Without these additions, clients could choose GoHighLevel directly rather than paying your costs.
The SaaS Mode consists of white-label choices for:
iPhone application
Android application
Desktop computer application
These apps permit taking care of all social networks, SMS, and email from one area.
Additionally, you can “gray-label” a mobile app to link your GHL leads without them requiring to go back to your branded GHL web pages.
In overall, these are three various mobile applications you can select from based on your purposes.
However, you require to recognize:
Resellers are accountable for client support and disagreements; failure to resolve concerns can result in account termination.
Resellers should charge a minimum of ninety-seven bucks monthly per sub-account, limiting pricing adaptability.
Selling lifetime accessibility for a single fee is prohibited without previous authorization.
Pricing Framework and Support Plans
I value that HighLevel’s assistance is offered directly from the control panel with the Help and live conversation switches.
When you register for a trial, you get open door to a welcome training course, onboarding video tutorials, and a phone number for assistance. And indeed, they actually answer telephone calls.
I did contact their technical support team for help with creating funnels and websites, which I had browsed thoroughly for. The action arrived within twenty-four hours, and the follow-ups were superb. The support agent absolutely showed deep understanding of the platform, which is always beneficial.
Concerning layaway plan, there’s a durable Starter plan readily available for ninety-seven dollars, that includes unlimited contacts, emails, products, funnels, and much more.
Still, you’ll likely intend to consider upgrading to the two hundred ninety-seven buck monthly prepare for comprehensive agency demands. With this plan, you can likewise market the GHL system as a SaaS.
For support, expect a lively Facebook Group community, paid onboarding, and a done-for-you setup option additionally readily available for a fee.
There’s continuous real-time chat available straight from your GHL control panel, together with helpful paperwork for self-service assistance.
Setup plans are offered for an extra price, consisting of a 2 hundred ninety-seven buck choice for HIPAA conformity if that’s something you call for.
You might think the unlimited plan consists of unlimited email performance. Various customers have whined about unexpected bank card charges for sending out emails from their web servers without clear transparency.
Verdict: GoHighLevel Marketers Toolkit
GoHighLevel is a capable all-in-one platform for agencies seeking to settle their marketing pile with solid CRM and automation features.
Nonetheless, stay knowledgeable about its clunky user interface, possible email deliverability problems, and added prices for email quantity.
If you can endure the harsh edges and mainly offer business customers, GHL provides sensible value– but guarantee you check email deliverability before completely committing.
Right here’s one critical consideration:
If you’re dedicating to it, be prepared to invest additional money on a different email marketing software because of deliverability concerns and insects.