GoHighLevel settings itself as a thorough marketing and sales suite constructed especially for electronic agencies. It packages with each other CRM capabilities, email campaigns, program hosting, and automation operations into one package. The core guarantee? Replace your scattered toolkit with a solitary system that handles client interaction and business operations throughout GoHighLevel ManyChat
I have actually always inclined unified platforms for electronic business.
That’s specifically why devices like ClickFunnels caught my attention years back.
But we’re now in 2026, and the landscape has actually changed dramatically.
After spending substantial time inside GoHighLevel, I believe you need to hear what I uncovered firsthand.
We’ll likewise check out exactly how it measures up against contending systems.
In this manner, you can make a purchasing decision you’ll feel confident about long-term.
The Facets of GoHighLevel That Impressed Me
Consolidated Option: GoHighLevel merges essential sales and marketing abilities, removing the need for numerous different subscriptions.
Text Messaging Capability: Bidirectional SMS interaction supplies stronger involvement than traditional email methods.
Powerful CRM System: The get in touch with administration features competing what you would certainly discover in ActiveCampaign or ClickFunnels.
Advanced Automation: Exceptional workflow capabilities for segmenting target markets, managing get in touches with, and building custom processes.
Affordable Pricing Framework: Month-to-month plans varying from ninety-seven to two hundred ninety-seven bucks compete favorably with Kajabi and ClickFunnels choices that normally begin over one hundred fifty dollars month-to-month. Nevertheless, email costs can build up promptly, which I’ll deal with soon.
Integration Capacities: Suitable with Zapier, email platforms, and messaging services.
The Disappointing Elements of GoHighLevel
Confusing User interface: The user interface felt counterproductive, with arrangement options scattered throughout the platform and straightforward tasks like funnel editing and enhancing needing unnecessarily intricate steps.
Email Program Expenses Intensify: You’re billed one cent per email message, implying a listing of thirty thousand customers can press your monthly costs beyond three hundred dollars. Combined with overage costs and third-party integration requirements like Mailgun, actual monthly prices reached somewhere in between four hundred seventy-five and 6 hundred twenty-five dollars.
Reliability Problems: Several individuals have recorded severe automation malfunctions, including emails being delivered to wrong receivers or sent several times to the exact same individual.
Email Shipment Obstacles: Their email facilities relies on Mailgun, and countless customers transitioning from various other email marketing platforms to GoHighLevel experienced considerable decreases in deliverability prices. This represents an essential weak point that could at some point push you towards alternative remedies.
Generalist Strategy: While automation features are robust, competitors give higher deepness in course production and community building features. That stated, Kajabi charges one hundred forty-nine dollars or even more regular monthly for hosting greater than 3 items.
My Bottom Line Evaluation
GoHighLevel provides a capable unified platform for marketing, sales, and consumer connection monitoring at a practical base cost point.
Yet allow’s obtain genuine concerning something crucial.
A lot of users view it mainly as a CRM or funnel builder instead of an email-focused platform.
Many individuals regularly report deliverability troubles with the email features, so variable that in if email marketing stands for a core element of your strategy.
Those shock email sending fees have blindsided many individuals too.
The platform truly stands out for agencies thinking about re-selling marketing services. With white-labeling abilities, unlimited sub-accounts on premium tiers, and detailed customer monitoring tools, it’s architected especially for agency development and scaling.
Understanding GoHighLevel’s Core Objective
GoHighLevel aspires to work as a comprehensive system dealing with most digital sales and marketing demands for your agency.
The platform includes email marketing capabilities, training course development devices, workflow automation, CRM performance, site structure, landing page development, and added features.
Its stated purpose is replacing every other device currently in your pile, and the business makes no apologies concerning that passion.
Consider this scenario:
GoHighLevel claims it can alternative to systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and many other services.
What makes GHL distinct compared to similar platforms like ClickFunnels and Kajabi is its positioning as a solution for marketing agencies and software resellers.
The pricing appears sensible at first look: ninety-seven bucks and 2 hundred ninety-seven bucks monthly.
But is that the full image? Let’s check out even more.
Browsing the GoHighLevel User Interface
The GoHighLevel dashboard presents a clean and seemingly intuitive layout that appears welcoming initially.
However, the majority of individuals encounter difficulties with the chaotic user interface and not logical company of features.
As an example:
The system utilizes 3 distinct settings panels for handling different setup elements– general settings, individual settings, and item setups GoHighLevel ManyChat
Bizarrely, the links to these essential settings are placed on opposite sides of the screen, producing unneeded complication and stress.
Despite added data inhabited, the dashboard preserves a clean and well-structured appearance.
I value the capability to develop multiple dashboards for organizing different reports right into different views.
This feature shows specifically important when preserving different point of views for the account owner versus sub-accounts representing your customers.
As I mentioned previously, GoHighLevel has many rough edges in terms of interface and individual experience, and the underlying codebase appears less than beautiful.
Structure Funnels in GoHighLevel
To construct a client’s web site, develop landing pages, or produce a sales funnel within GoHighLevel, you should initially develop a sub-account by entering their information.
After finishing this step, switch to the recently created sub-account, browse to Websites, after that select Funnels. Do not stress if this really feels complex– it took me several attempts before recognizing the workflow.
HighLevel Funnels permits unlimited sales funnel creation, unlike systems such as Kajabi that enforce constraints.
In addition, there are more than one thousand funnel templates offered to increase your initial arrangement.
Based on my experience, you won’t call for extensive knowledge to construct landing pages and sales funnels using GoHighLevel.
You have the alternative to customize templates yourself or request GoHighLevel to deal with personalization for you.
I chose the self-customization path since I wished to create detailed, custom funnels from the ground up utilizing the drag-and-drop builder. You merely add the consecutive actions.
I specifically worth these capacities:
GHL’s Photos include makes it possible for immediate funnel duplicating across accounts, conserving substantial arrangement time.
Reliable testing with quick action duplication and split screening performance.
Real-time notices regarding lead actions maintain you notified without constant hands-on monitoring.
I particularly appreciate the multi-channel integration incorporating voice, SMS, and Facebook straight within funnels.
Aesthetic pipeline management with computerized guidelines for advancing leads simplifies follow-up procedures.
To better streamline movements, GHL provides a ClickFunnels import feature for seamless funnel transfers.
Web Page and Internet Site Construction
GoHighLevel makes it possible for web page development from scratch or template option for customization using the instinctive drag-and-drop contractor.
You’re also totally free to incorporate prefabricated web page areas as desired. Additionally, utilize custom-made code to develop customized functions.
The experience really feels as smooth as Elementor for WordPress. Nonetheless, Elementor does supply a little extra, consisting of:
A wider option of personalized font styles and typography alternatives
Innovative text animations
Extensive widget library
Advanced background abilities like parallax scrolling and video histories
However, I believe HighLevel will confirm enough for most of your customers.
The web pages incorporate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Very practical performance.
I additionally value the capacity to create “international sections” or page sections that immediately occupy when developing new web pages, saving time and guaranteeing regular branding throughout. An additional Elementor-like function I value.
With Brand name Boards discovered under Marketing, you can achieve the very same for text elements and various other branding essentials.
The stats web page presents whatever occurring on your sub-account’s internet site, consisting of page check outs and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures significant hidden costs. You’ll pay one cent per email past your strategy’s allotment, which accumulates rapidly with larger customer listings. Several users need third-party solutions like Mailgun for boosted deliverability, pushing actual expenses substantially beyond the advertised membership rate.
Now relating to the features:
GoHighLevel permits email campaign and sequence creation with triggers and automatic follow-up messages.
I value the capability to include trackable web links in both emails and SMS messages, allowing you to keep track of recipient actions and trigger automatic communications.
You can conserve, send out, or timetable emails for optimal distribution times.
This proves valuable for reaching your audience when they’re most likely to open messages.
Below’s where the circumstance weakens substantially.
GoHighLevel suggests Mailgun for bulk email sending, recommending their LC solution may have lower shipment prices.
Checking GoHighLevel’s email deliverability prior to full commitment is recommended, as lots of individuals have reported around thirty percent reduced delivery prices contrasted to their previous email marketing platforms.
Now, I listened to there more than four hundred customizable email templates offered on HighLevel. Regardless of detailed searches of the Template Collection, I couldn’t locate them within a sub-account in Sub-Account Mode.
A suitable selection of templates appears when switching to Agency Mode.
You can include your custom-created templates, although this calls for both hundred ninety-seven buck monthly reseller strategy.
Within a sub-account, I just located six fundamental templates and the alternative to develop and save email templates from the ground up for reuse in other projects.
Right here’s what one template, called “Strategic Preparation,” appears like inside the GHL email design editor:
Not especially outstanding, yet not horrible either.
However, I do appreciate that GHL integrates workflow automation right into email marketing, including:
Invite and Thanks messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel ManyChat
Split screening for conversion optimization, to name a few features.
Additionally, real-time analytics deliver understandings into email campaign performance. This assists you maximize possibilities or address prospective issues as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel consists of a customer portal permitting task progress monitoring and checking out previous communications.
The workflow automation attribute helps streamline tasks like call administration, division, and lead innovation through your pipeline.
This stands for a considerable benefit: GoHighLevel facilitates appealing interactions with leads through sms message, voicemail declines, and Facebook Messenger. This versatility means connecting with various consumer sections through their favored communication channels.
Know, however– SMS costs apply independently from the membership cost.
I additionally value the GoHighLevel Social Planner.
It enables you to develop, conserve, modify, routine, post, and evaluate social networks material across different channels.
It operates as a solid replacement for social networks scheduling devices like Buffer, SproutSocial, and Hootsuite– without extra expenses.
However that’s not everything; the CRM tool additionally supplies a number of handy features:
Set up appointments directly within the system from the Calendars area.
Combine multi-channel communications to support your customers’ preferred interaction methods and relationship-building approaches.
Use tags and smart checklists to segment clients for more targeted campaigns.
Include extensive customer information per entrance under the Possibility tab, providing more clear understanding of your prospects, leads, and customers as they proceed via your aesthetic pipeline.
Advanced lead racking up aids prioritize lead nurturing based upon their actions throughout your pipeline.
Currently allow’s review the crucial services and products you can market making use of GoHighLevel
Products You Can Sell Through GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL sustains both little and comprehensive courses, full with memberships, areas, and relevant resources.
GHL additionally makes it possible for physical item sales making use of shopping web pages, like Systeme. However, dropshipping is not offered.
GoHighLevel training courses sustain numerous content formats, including sound, video clip, and records.
This means suiting different discovering styles and attracting a broader student base.
Plus, it enables importing programs from Kajabi, adding much more adaptability to your training course creation initiatives.
In my experience, devoted on the internet program tools like Kajabi, LearnWorlds, and Thinkific give extra sophisticated options. These include program trickling, social profiles, and advanced area structure and administration devices. Nevertheless, GHL’s offerings will certainly be sufficient for several makers.
GoHighLevel also gives course certifications and different repayment choices, including time payment plan and free courses.
You can easily connect your courses to your area for fast accessibility and to improve money making possibility.
What I particularly value is just how uncomplicated it is to integrate training course items directly with your sales funnels and CRM for automated nurturing, lead scoring, conversions, follow-ups, and extra.
This is just one of my preferred facets of Kajabi as well.
Reputation Management Features
On the internet ratings hold essential relevance, and GoHighLevel acknowledges this truth.
The system instantly sends evaluation requests through text, email, and QR code following purchases.
This feature ensures you don’t miss opportunities to develop integrity and trust with your target market.
You can additionally check on the internet evaluations about your services or business, enabling appropriate reactions.
For instance, you can reroute unfavorable feedback to a personal type prior to public publishing.
Additionally, you can pick that can leave remarks based on their rating.
This method equips you to engage straight with clients to settle concerns without harming your credibility.
And also, GoHighLevel streamlines issues by enabling you to assess customer comments across different systems– like Yext, Google My Business, and Facebook– directly from your GHL account. Pretty hassle-free functionality.
Integration Choices
The platform supports conventional integration choices across payment handling, social media and Zapier.
Additionally, the App Industry, including both paid and cost-free app combinations, is accessible in Agency Mode for account proprietors in addition to for your customers in sub-account mode.
I located approximately 3 hundred fifty apps throughout various organization groups, consisting of SMS and live chat integrations, social media, and marketing automation tools.
You can likewise integrate WhatsApp and Twilio for messaging, enable bidirectional syncing with other CRMs, and take care of visits and scheduling with Google Calendar.
And also, QuickBooks integration is readily available for economic administration, to name a few choices.
The Reselling and SaaSpreneur Program
The reseller program represents among GoHighLevel’s primary tourist attractions.
Essential note: You’ll need Agency Mode accessibility via the Reselling tab to utilize these features.
The Unlimited Plan at 2 hundred ninety-seven dollars monthly deals:
Full sub-account rebranding and modification
Unlimited customer sub-accounts at no additional expense
API gain access to for integrating outside tools
To market these ready-to-deploy GHL sub-accounts at a markup, you’ll require the two hundred ninety-seven dollar monthly Unlimited plan.
When you do this, you can also market other software application services to your consumers at a markup.
GoHighLevel requires billing a minimum of ninety-seven bucks month-to-month for each and every client.
This implies you’ll require at least 5 clients restoring month-to-month to break even. Any extra customers past that contribute straight to your revenue.
The devices you can re-sell within your sub-accounts consist of core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus loads of Market apps such as AWeber, Continuous Call, and Wrike.
To prosper with the GoHighLevel reseller program:
Add value to your sub-accounts by including:
Custom frameworks
Ready-made pictures
Pre-built integrations
Automated operations
Without these additions, clients might pick GoHighLevel directly as opposed to paying your costs.
The SaaS Setting consists of white-label options for:
apple iphone application
Android application
Desktop application
These applications permit managing all social media sites, SMS, and email from one place.
Additionally, you can “gray-label” a mobile app to connect your GHL leads without them requiring to go back to your top quality GHL pages.
In total, these are three various mobile applications you can choose from based upon your goals.
However, you need to recognize:
Resellers are accountable for client assistance and conflicts; failing to resolve concerns can lead to account termination.
Resellers need to bill at the very least ninety-seven bucks regular monthly per sub-account, limiting pricing flexibility.
Marketing lifetime access for a single fee is prohibited without prior approval.
Pricing Framework and Assistance Plans
I appreciate that HighLevel’s assistance is offered directly from the dashboard with the Assistance and live conversation buttons.
When you sign up for a test, you gain open door to a welcome course, onboarding video tutorials, and a contact number for support. And of course, they really address phone calls.
I did contact their technological support group for help with creating funnels and internet sites, which I had browsed extensively for. The feedback showed up within twenty-four hours, and the follow-ups were superb. The assistance agent definitely demonstrated deep expertise of the system, which is always important.
Regarding layaway plan, there’s a robust Starter plan available for ninety-seven bucks, which includes unlimited get in touches with, emails, products, funnels, and a lot more.
Still, you’ll likely wish to take into consideration updating to both hundred ninety-seven buck month-to-month prepare for detailed agency requirements. With this plan, you can likewise market the GHL system as a SaaS.
For support, anticipate a vibrant Facebook Group neighborhood, paid onboarding, and a done-for-you configuration option likewise offered for a charge.
There’s perpetual real-time chat offered directly from your GHL control panel, together with useful documentation for self-service assistance.
Setup plans are readily available for an additional cost, consisting of a two hundred ninety-seven dollar option for HIPAA compliance if that’s something you call for.
You might assume the unlimited plan consists of unlimited email functionality. Numerous customers have actually whined concerning unexpected credit card charges for sending emails from their servers without clear transparency.
Conclusion: GoHighLevel ManyChat
GoHighLevel is a qualified all-in-one platform for agencies seeking to settle their marketing pile with strong CRM and automation features.
Nonetheless, stay familiar with its cumbersome user interface, potential email deliverability issues, and additional prices for email volume.
If you can endure the harsh sides and primarily serve service clients, GHL uses reasonable worth– yet guarantee you examine email deliverability prior to totally devoting.
Here’s one critical consideration:
If you’re dedicating to it, be prepared to spend additional cash on a separate email marketing software program because of deliverability problems and bugs.