GoHighLevel placements itself as a thorough marketing and sales collection built especially for electronic agencies. It packages with each other CRM capabilities, email campaigns, course hosting, and automation workflows into one bundle. The core promise? Replace your spread toolkit with a single platform that manages customer interaction and organization procedures throughout GoHighLevel HVAC Playbook
I have actually always gravitated toward linked systems for electronic commerce.
That’s specifically why devices like ClickFunnels caught my focus years ago.
However we’re currently in 2026, and the landscape has moved substantially.
After investing significant time inside GoHighLevel, I assume you need to hear what I found firsthand.
We’ll likewise check out just how it measures up against competing platforms.
By doing this, you can buy choice you’ll feel confident concerning lasting.
The Aspects of GoHighLevel That Thrilled Me
Consolidated Solution: GoHighLevel combines critical sales and marketing abilities, removing the demand for several different memberships.
Text Messaging Performance: Bidirectional SMS interaction supplies stronger interaction than conventional email approaches.
Powerful CRM System: The contact management features competing what you would certainly locate in ActiveCampaign or ClickFunnels.
Advanced Automation: Exceptional workflow capacities for segmenting target markets, handling calls, and building customized procedures.
Competitive Pricing Framework: Month-to-month plans varying from ninety-seven to 2 hundred ninety-seven bucks complete favorably with Kajabi and ClickFunnels choices that commonly start over one hundred fifty bucks month-to-month. Nevertheless, email costs can build up promptly, which I’ll address shortly.
Integration Capacities: Suitable with Zapier, email systems, and messaging solutions.
The Disappointing Components of GoHighLevel
Complex User interface: The user interface really felt counterintuitive, with setup alternatives scattered throughout the system and simple tasks like funnel editing requiring needlessly complicated actions.
Email Broadcast Expenditures Rise: You’re charged one cent per email message, meaning a list of thirty thousand clients could push your monthly expense beyond 3 hundred dollars. Incorporated with excess costs and third-party integration demands like Mailgun, actual monthly prices climbed to someplace between four hundred seventy-five and six hundred twenty-five bucks.
Dependability Problems: Numerous users have actually documented major automation breakdowns, including emails being supplied to inaccurate receivers or sent out numerous times to the very same individual.
Email Delivery Obstacles: Their email facilities depends on Mailgun, and countless customers transitioning from other email marketing systems to GoHighLevel experienced significant decreases in deliverability prices. This represents an essential weakness that could eventually press you toward different solutions.
Generalist Technique: While automation features are durable, rivals provide better depth in program creation and community structure features. That said, Kajabi bills one hundred forty-nine bucks or more monthly for hosting more than 3 items.
My Profits Analysis
GoHighLevel supplies a qualified unified platform for marketing, sales, and client relationship management at an affordable base cost factor.
But let’s get actual about something important.
Most customers view it largely as a CRM or funnel builder instead of an email-focused system.
Many users constantly report deliverability problems with the email features, so element that in if email marketing stands for a core part of your approach.
Those shock email sending fees have actually blindsided lots of individuals too.
The system truly stands out for agencies thinking about re-selling marketing solutions. With white-labeling abilities, unlimited sub-accounts on costs rates, and thorough client monitoring tools, it’s architected especially for agency growth and scaling.
Understanding GoHighLevel’s Core Purpose
GoHighLevel aspires to serve as an all-inclusive system resolving most electronic sales and marketing needs for your agency.
The platform consists of email marketing capabilities, training course production devices, workflow automation, CRM functionality, site structure, landing page development, and extra features.
Its mentioned purpose is replacing every other device presently in your pile, and the business makes no apologies about that ambition.
Consider this circumstance:
GoHighLevel declares it can substitute for platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and many other solutions.
What makes GHL unique compared to similar systems like ClickFunnels and Kajabi is its positioning as a service for marketing agencies and software application resellers.
The pricing shows up affordable at first glimpse: ninety-seven bucks and 2 hundred ninety-seven bucks regular monthly.
However is that the full image? Allow’s explore better.
Browsing the GoHighLevel User Interface
The GoHighLevel control panel offers a clean and seemingly instinctive layout that appears welcoming initially.
Nevertheless, most of individuals encounter difficulties with the chaotic user interface and not logical company of features.
For instance:
The platform utilizes three unique setups panels for managing various configuration aspects– total setups, individual settings, and item setups GoHighLevel HVAC Playbook
Bizarrely, the web links to these vital setups are placed on contrary sides of the screen, developing unneeded complication and stress.
Even with additional information occupied, the dashboard preserves a tidy and well-structured look.
I appreciate the ability to produce several control panels for arranging different records right into separate sights.
This attribute confirms particularly beneficial when keeping different perspectives for the account proprietor versus sub-accounts representing your consumers.
As I stated earlier, GoHighLevel contains numerous rough edges in terms of interface and user experience, and the underlying codebase shows up less than pristine.
Building Funnels in GoHighLevel
To create a client’s website, create landing pages, or create a sales funnel within GoHighLevel, you have to first establish a sub-account by entering their info.
After completing this step, button to the newly created sub-account, navigate to Sites, after that choose Funnels. Don’t fret if this really feels complicated– it took me numerous attempts before comprehending the workflow.
HighLevel Funnels allows unlimited sales funnel production, unlike systems such as Kajabi that impose limitations.
Furthermore, there are more than one thousand funnel templates offered to increase your first configuration.
Based on my experience, you will not call for extensive experience to build landing pages and sales funnels utilizing GoHighLevel.
You have the choice to tailor templates yourself or request GoHighLevel to handle modification for you.
I picked the self-customization path because I intended to create thorough, custom funnels from the ground up utilizing the drag-and-drop home builder. You simply include the consecutive steps.
I especially worth these abilities:
GHL’s Snapshots feature allows instant funnel cloning across accounts, saving substantial arrangement time.
Reliable testing through quick action duplication and split testing capability.
Real-time notifications regarding lead activities keep you informed without consistent manual monitoring.
I especially value the multi-channel integration integrating voice, SMS, and Facebook straight within funnels.
Aesthetic pipeline management with automated guidelines for progressing leads streamlines follow-up procedures.
To additionally simplify movements, GHL offers a ClickFunnels import feature for smooth funnel transfers.
Page and Site Construction
GoHighLevel allows web page creation from square one or template option for personalization using the instinctive drag-and-drop contractor.
You’re additionally free to integrate ready-made web page sections as wanted. Additionally, utilize custom code to produce specialized features.
The experience really feels as smooth as Elementor for WordPress. However, Elementor does offer somewhat much more, consisting of:
A broader choice of customized font styles and typography alternatives
Innovative text computer animations
Considerable widget library
Advanced history abilities like parallax scrolling and video backgrounds
Nevertheless, I believe HighLevel will certainly confirm enough for most of your clients.
The web pages incorporate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Extremely convenient performance.
I also appreciate the capability to create “global sections” or page sections that immediately populate when developing brand-new pages, conserving time and ensuring consistent branding throughout. An additional Elementor-like function I value.
With Brand Boards located under Marketing, you can complete the exact same for text aspects and other branding fundamentals.
The stats web page displays everything occurring on your sub-account’s site, including web page sees and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors significant covert expenditures. You’ll pay one cent per email past your plan’s allotment, which builds up swiftly with larger customer lists. Numerous users need third-party solutions like Mailgun for improved deliverability, pushing actual costs substantially beyond the advertised registration rate.
Now relating to the features:
GoHighLevel enables email campaign and sequence development with triggers and automated follow-up messages.
I appreciate the ability to include trackable links in both emails and SMS messages, allowing you to keep track of recipient actions and activate automated interactions.
You can conserve, send, or timetable emails for optimal shipment times.
This shows important for reaching your target market when they’re most likely to open up messages.
Right here’s where the scenario weakens substantially.
GoHighLevel suggests Mailgun for mass email sending, recommending their LC service might have lower shipment rates.
Testing GoHighLevel’s email deliverability before full commitment is a good idea, as lots of customers have reported around thirty percent reduced shipment prices compared to their previous email marketing systems.
Currently, I heard there are over four hundred adjustable email templates offered on HighLevel. Despite complete searches of the Template Collection, I couldn’t situate them within a sub-account in Sub-Account Setting.
A suitable range of templates appears when switching to Agency Mode.
You can include your custom-created templates, although this requires the two hundred ninety-seven buck month-to-month reseller plan.
Within a sub-account, I only discovered six standard templates and the option to develop and save email templates from the ground up for reuse in other campaigns.
Right here’s what one template, called “Strategic Preparation,” resembles inside the GHL email style editor:
Not specifically outstanding, but not awful either.
Nonetheless, I do appreciate that GHL incorporates workflow automation right into email marketing, encompassing:
Invite and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel HVAC Playbook
Split screening for conversion optimization, among other features.
Additionally, real-time analytics supply understandings right into email campaign performance. This helps you profit from opportunities or address possible troubles as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM tool advises me of ClickFunnels in its thoroughness.
GoHighLevel consists of a client portal allowing task progression tracking and viewing previous communications.
The workflow automation attribute aids simplify tasks like contact management, segmentation, and lead innovation through your pipeline.
This represents a substantial benefit: GoHighLevel promotes interesting interactions with leads with sms message, voicemail drops, and Facebook Carrier. This adaptability implies getting in touch with various customer sections with their chosen communication channels.
Realize, however– SMS charges use individually from the registration fee.
I also value the GoHighLevel Social Planner.
It enables you to develop, save, edit, routine, message, and assess social media content throughout numerous channels.
It operates as a solid replacement for social media scheduling tools like Barrier, SproutSocial, and Hootsuite– without added prices.
However that’s not whatever; the CRM tool additionally offers several handy features:
Schedule visits directly within the platform from the Calendars area.
Combine multi-channel communications to sustain your customers’ recommended communication techniques and relationship-building techniques.
Usage tags and smart lists to segment customers for even more targeted projects.
Include comprehensive customer information per entrance under the Chance tab, offering more clear understanding of your potential customers, leads, and consumers as they progress through your aesthetic pipeline.
Advanced lead racking up helps prioritize lead nurturing based upon their activities throughout your pipeline.
Now let’s go over the essential product or services you can offer using GoHighLevel
Products You Can Market Through GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL supports both little and extensive programs, complete with memberships, neighborhoods, and related resources.
GHL additionally enables physical product sales making use of e-commerce web pages, like Systeme. Nonetheless, dropshipping is not available.
GoHighLevel training courses support numerous content styles, consisting of sound, video clip, and papers.
This implies accommodating various discovering designs and appealing to a broader student base.
And also, it allows importing programs from Kajabi, adding a lot more flexibility to your course development efforts.
In my experience, committed on the internet training course tools like Kajabi, LearnWorlds, and Thinkific offer much more advanced options. These include training course trickling, social profiles, and progressed neighborhood building and monitoring devices. Nonetheless, GHL’s offerings will certainly be enough for lots of creators.
GoHighLevel likewise offers training course certificates and numerous settlement alternatives, including installment plans and free courses.
You can easily link your programs to your area for fast accessibility and to enhance monetization capacity.
What I specifically appreciate is exactly how uncomplicated it is to incorporate course products directly with your sales funnels and CRM for computerized nurturing, lead racking up, conversions, follow-ups, and much more.
This is just one of my favorite facets of Kajabi too.
Reputation Management Features
On the internet rankings hold crucial significance, and GoHighLevel recognizes this reality.
The system instantly sends testimonial demands through text, email, and QR code following deals.
This function guarantees you do not miss out on possibilities to construct trustworthiness and count on with your audience.
You can also keep track of on the internet evaluations concerning your solutions or business, enabling ideal feedbacks.
As an example, you can redirect unfavorable comments to an exclusive form before public uploading.
Additionally, you can choose that can leave comments based on their ranking.
This strategy equips you to engage straight with customers to settle issues without damaging your track record.
Plus, GoHighLevel simplifies matters by permitting you to assess client comments throughout different platforms– like Yext, Google My Organization, and Facebook– directly from your GHL account. Pretty hassle-free functionality.
Integration Alternatives
The system supports common integration options across payment handling, social media and Zapier.
Additionally, the Application Market, featuring both paid and totally free app integrations, is accessible in Agency Mode for account owners as well as for your customers in sub-account mode.
I found about 3 hundred fifty applications across different business categories, including SMS and live chat integrations, social media, and marketing automation tools.
You can likewise integrate WhatsApp and Twilio for messaging, enable bidirectional syncing with various other CRMs, and handle visits and scheduling with Google Calendar.
Plus, QuickBooks integration is readily available for monetary monitoring, to name a few options.
The Reselling and SaaSpreneur Program
The reseller program represents one of GoHighLevel’s key attractions.
Essential note: You’ll require Agency Mode accessibility through the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven bucks month-to-month deals:
Complete sub-account rebranding and customization
Unlimited client sub-accounts at no extra cost
API access for integrating outside devices
To re-sell these ready-to-deploy GHL sub-accounts at a markup, you’ll need the two hundred ninety-seven buck monthly Unlimited plan.
When you do this, you can also re-sell other software application solutions to your consumers at a markup.
GoHighLevel calls for billing a minimum of ninety-seven bucks regular monthly for each and every customer.
This indicates you’ll need a minimum of five clients restoring regular monthly to break even. Any type of extra customers beyond that add directly to your profits.
The devices you can re-sell within your sub-accounts include core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus loads of Market applications such as AWeber, Consistent Contact, and Wrike.
To prosper with the GoHighLevel reseller program:
Add value to your sub-accounts by consisting of:
Customized structures
Prefabricated photos
Pre-built combinations
Automated process
Without these enhancements, clients might pick GoHighLevel straight rather than paying your costs.
The SaaS Setting consists of white-label alternatives for:
iPhone application
Android application
Desktop computer application
These apps permit managing all social media, SMS, and email from one place.
Conversely, you can “gray-label” a mobile app to attach your GHL leads without them needing to return to your branded GHL web pages.
In total amount, these are three different mobile applications you can choose from based on your objectives.
Nevertheless, you need to recognize:
Resellers are accountable for customer support and conflicts; failing to deal with concerns can cause account discontinuation.
Resellers should charge a minimum of ninety-seven dollars month-to-month per sub-account, restricting pricing flexibility.
Offering life time accessibility for an one-time charge is banned without prior authorization.
Pricing Framework and Support Plans
I value that HighLevel’s support is offered straight from the control panel via the Aid and live conversation switches.
As soon as you sign up for a test, you acquire free access to a welcome training course, onboarding video tutorials, and a contact number for support. And indeed, they actually address phone calls.
I did call their technological support group for assistance with creating funnels and websites, which I had searched thoroughly for. The response showed up within twenty-four hours, and the follow-ups were outstanding. The support agent absolutely demonstrated deep knowledge of the platform, which is constantly beneficial.
Pertaining to payment plans, there’s a robust Starter plan readily available for ninety-seven bucks, which includes unlimited get in touches with, emails, products, funnels, and much more.
Still, you’ll likely want to take into consideration updating to the two hundred ninety-seven buck month-to-month prepare for detailed agency needs. With this strategy, you can additionally re-sell the GHL system as a SaaS.
For assistance, expect a dynamic Facebook Team community, paid onboarding, and a done-for-you configuration alternative additionally readily available for a charge.
There’s perpetual live conversation available directly from your GHL control panel, in addition to practical paperwork for self-service aid.
Setup plans are offered for an added cost, including a 2 hundred ninety-seven buck alternative for HIPAA compliance if that’s something you need.
You may assume the unlimited plan consists of unlimited email performance. Numerous individuals have grumbled concerning unforeseen credit card charges for sending out emails from their web servers without clear openness.
Conclusion: GoHighLevel HVAC Playbook
GoHighLevel is a capable all-in-one platform for agencies looking for to combine their marketing pile with strong CRM and automation features.
However, stay aware of its cumbersome user interface, potential email deliverability problems, and additional expenses for email volume.
If you can endure the rough edges and primarily serve company customers, GHL uses reasonable value– however guarantee you evaluate email deliverability before fully committing.
Below’s one vital factor to consider:
If you’re devoting to it, be prepared to spend extra money on a separate email marketing software program due to deliverability problems and bugs.