GoHighLevel positions itself as a comprehensive marketing and sales collection developed especially for electronic agencies. It bundles with each other CRM capabilities, email campaigns, program hosting, and automation process right into one package. The core assurance? Replace your spread toolkit with a single system that takes care of customer interaction and organization procedures from beginning to end GoHighLevel Gym Playbook
I’ve constantly inclined linked platforms for electronic business.
That’s specifically why devices like ClickFunnels captured my interest years earlier.
But we’re currently in 2026, and the landscape has actually moved dramatically.
After investing substantial time inside GoHighLevel, I believe you need to hear what I uncovered firsthand.
We’ll additionally analyze how it measures up versus completing platforms.
In this manner, you can purchase decision you’ll feel great concerning long-lasting.
The Elements of GoHighLevel That Excited Me
Consolidated Service: GoHighLevel merges essential sales and marketing capacities, removing the need for numerous different memberships.
Text Messaging Performance: Bidirectional SMS communication uses stronger engagement than traditional email strategies.
Powerful CRM System: The contact administration features rival what you would certainly discover in ActiveCampaign or ClickFunnels.
Advanced Automation: Superb workflow abilities for segmenting audiences, handling get in touches with, and structure custom-made procedures.
Affordable Pricing Structure: Month-to-month plans ranging from ninety-seven to 2 hundred ninety-seven dollars contend positively with Kajabi and ClickFunnels choices that usually start above one hundred fifty dollars monthly. However, email expenditures can accumulate swiftly, which I’ll attend to soon.
Integration Capabilities: Compatible with Zapier, email platforms, and messaging solutions.
The Unsatisfactory Elements of GoHighLevel
Complex User interface: The interface felt counterintuitive, with setup choices spread throughout the system and straightforward jobs like funnel editing and enhancing calling for needlessly intricate actions.
Email Program Costs Escalate: You’re charged one cent per email message, suggesting a list of thirty thousand customers could press your regular monthly expense beyond three hundred bucks. Integrated with excess costs and third-party integration requirements like Mailgun, actual monthly expenses reached someplace in between four hundred seventy-five and six hundred twenty-five bucks.
Reliability Troubles: Several customers have actually recorded serious automation malfunctions, including emails being supplied to inaccurate receivers or sent multiple times to the very same person.
Email Shipment Obstacles: Their email infrastructure depends upon Mailgun, and numerous individuals transitioning from other email marketing systems to GoHighLevel experienced significant decreases in deliverability rates. This stands for a vital weakness that could at some point push you toward alternate options.
Generalist Technique: While automation features are durable, competitors provide better deepness in training course creation and community structure features. That stated, Kajabi charges one hundred forty-nine bucks or more month-to-month for hosting more than 3 products.
My Profits Analysis
GoHighLevel provides a capable unified system for marketing, sales, and customer relationship administration at a practical base rate point.
But let’s get genuine concerning something crucial.
A lot of customers see it mainly as a CRM or funnel builder instead of an email-focused system.
Various individuals regularly report deliverability troubles with the email features, so variable that in if email marketing stands for a core element of your method.
Those shock email sending out fees have actually blindsided numerous customers also.
The platform absolutely excels for agencies interested in reselling marketing services. With white-labeling capabilities, unlimited sub-accounts on costs tiers, and thorough client management devices, it’s architected specifically for agency development and scaling.
Understanding GoHighLevel’s Core Purpose
GoHighLevel aspires to serve as an all-encompassing system resolving most electronic sales and marketing needs for your agency.
The platform includes email marketing capacities, program development devices, workflow automation, CRM capability, web site building, landing page development, and added features.
Its stated objective is replacing every other tool presently in your pile, and the company makes no apologies about that aspiration.
Consider this situation:
GoHighLevel claims it can substitute for platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and countless other solutions.
What makes GHL distinctive contrasted to similar platforms like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software resellers.
The pricing shows up reasonable initially glance: ninety-seven dollars and 2 hundred ninety-seven bucks month-to-month.
However is that the complete picture? Let’s examine additionally.
Navigating the GoHighLevel Interface
The GoHighLevel control panel offers a clean and seemingly instinctive layout that appears inviting originally.
Nonetheless, most of individuals encounter difficulties with the messy user interface and not logical company of features.
As an example:
The platform utilizes 3 unique setups panels for handling different configuration facets– overall setups, individual setups, and product setups GoHighLevel Gym Playbook
Bizarrely, the links to these vital settings are positioned on contrary sides of the display, producing unneeded confusion and stress.
Even with added information occupied, the control panel maintains a tidy and well-structured appearance.
I value the ability to develop several control panels for arranging different records into separate views.
This attribute confirms particularly beneficial when preserving various viewpoints for the account owner versus sub-accounts representing your clients.
As I pointed out previously, GoHighLevel contains countless rough edges in terms of interface and customer experience, and the underlying codebase appears less than excellent.
Building Funnels in GoHighLevel
To build a customer’s web site, create landing pages, or produce a sales funnel within GoHighLevel, you have to initially establish a sub-account by entering their information.
After finishing this step, switch to the freshly created sub-account, browse to Sites, after that choose Funnels. Do not fret if this feels confusing– it took me a number of attempts before recognizing the workflow.
HighLevel Funnels permits unlimited sales funnel production, unlike systems such as Kajabi that enforce constraints.
Additionally, there are greater than one thousand funnel templates readily available to increase your first setup.
Based on my experience, you will not call for considerable experience to construct landing pages and sales funnels utilizing GoHighLevel.
You have the option to customize templates on your own or request GoHighLevel to handle customization for you.
I selected the self-customization course because I wished to produce thorough, custom funnels from the ground up making use of the drag-and-drop contractor. You simply include the consecutive steps.
I specifically worth these capacities:
GHL’s Photos include makes it possible for instant funnel duplicating across accounts, saving considerable configuration time.
Efficient screening via rapid action replication and split screening functionality.
Real-time notifications regarding lead activities maintain you educated without constant hand-operated monitoring.
I particularly value the multi-channel integration including voice, SMS, and Facebook directly within funnels.
Aesthetic pipeline management with computerized rules for progressing leads improves follow-up processes.
To even more streamline movements, GHL offers a ClickFunnels import feature for seamless funnel transfers.
Page and Web Site Building
GoHighLevel allows page creation from square one or template option for modification making use of the instinctive drag-and-drop builder.
You’re additionally complimentary to incorporate ready-made page sections as wanted. Alternatively, make use of custom code to create customized features.
The experience really feels as smooth as Elementor for WordPress. However, Elementor does offer somewhat much more, consisting of:
A wider choice of custom-made typefaces and typography options
Innovative message animations
Extensive widget collection
Advanced history capabilities like parallax scrolling and video clip backgrounds
Nonetheless, I believe HighLevel will certainly show sufficient for most of your customers.
The web pages incorporate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Extremely convenient performance.
I also value the ability to develop “worldwide areas” or page sections that instantly occupy when producing new pages, saving time and making certain constant branding throughout. One more Elementor-like feature I value.
With Brand name Boards located under Marketing, you can accomplish the very same for text elements and other branding basics.
The statistics page shows everything occurring on your sub-account’s internet site, consisting of page sees and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures considerable concealed expenditures. You’ll pay one cent per email beyond your plan’s allocation, which builds up rapidly with larger customer lists. Numerous customers call for third-party solutions like Mailgun for boosted deliverability, pressing actual costs significantly past the promoted membership price.
Now concerning the features:
GoHighLevel permits email campaign and sequence creation with triggers and automatic follow-up messages.
I value the ability to include trackable links in both emails and SMS messages, enabling you to keep an eye on recipient actions and activate automatic communications.
You can save, send out, or schedule emails for optimum shipment times.
This proves important for reaching your audience when they’re most likely to open up messages.
Here’s where the scenario degrades considerably.
GoHighLevel advises Mailgun for mass email sending, recommending their LC solution may have lower delivery prices.
Testing GoHighLevel’s email deliverability prior to complete commitment is advisable, as lots of individuals have reported roughly thirty percent reduced delivery rates contrasted to their previous email marketing platforms.
Currently, I listened to there more than four hundred customizable email templates offered on HighLevel. Despite comprehensive searches of the Template Library, I couldn’t situate them within a sub-account in Sub-Account Setting.
A suitable range of templates appears when changing to Agency Mode.
You can include your custom-created templates, although this calls for both hundred ninety-seven dollar month-to-month reseller strategy.
Within a sub-account, I only located 6 fundamental templates and the option to develop and save email templates from square one for reuse in various other campaigns.
Here’s what one template, called “Strategic Planning,” looks like inside the GHL email style editor:
Not especially excellent, yet not awful either.
Nevertheless, I do appreciate that GHL integrates workflow automation into email marketing, including:
Welcome and Thank You messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Gym Playbook
Split testing for conversion optimization, to name a few features.
Furthermore, real-time analytics provide understandings right into email campaign performance. This helps you capitalize on opportunities or address potential troubles as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel consists of a client portal enabling project progression tracking and checking out previous communications.
The workflow automation function helps streamline tasks like call management, segmentation, and lead advancement through your pipeline.
This represents a significant advantage: GoHighLevel assists in appealing communications with leads via text, voicemail drops, and Facebook Messenger. This adaptability indicates connecting with different client sectors with their preferred communication channels.
Realize, however– SMS charges use separately from the registration fee.
I additionally value the GoHighLevel Social Planner.
It enables you to produce, save, edit, schedule, message, and examine social networks material across different channels.
It operates as a solid replacement for social media scheduling devices like Buffer, SproutSocial, and Hootsuite– without added prices.
But that’s not whatever; the CRM tool likewise provides a number of valuable features:
Set up appointments straight within the platform from the Calendars area.
Merge multi-channel communications to sustain your clients’ preferred communication methods and relationship-building techniques.
Usage tags and clever listings to segment customers for even more targeted campaigns.
Include comprehensive customer data per access under the Opportunity tab, giving clearer understanding of your prospects, leads, and customers as they advance via your aesthetic pipeline.
Advanced lead racking up helps prioritize lead nurturing based upon their actions throughout your pipeline.
Currently allow’s discuss the essential services and products you can market making use of GoHighLevel
Products You Can Offer With GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL sustains both small and comprehensive courses, complete with memberships, areas, and relevant resources.
GHL additionally allows physical product sales using shopping pages, like Systeme. Nevertheless, dropshipping is not offered.
GoHighLevel programs support numerous material formats, including sound, video clip, and files.
This indicates accommodating various knowing styles and interesting a more comprehensive pupil base.
Plus, it enables importing programs from Kajabi, including a lot more adaptability to your course development initiatives.
In my experience, devoted on-line program devices like Kajabi, LearnWorlds, and Thinkific offer a lot more advanced options. These include program leaking, social accounts, and progressed community building and management tools. Nevertheless, GHL’s offerings will certainly suffice for lots of developers.
GoHighLevel additionally gives training course certifications and different settlement alternatives, including time payment plan and free courses.
You can quickly attach your training courses to your community for fast access and to boost monetization potential.
What I especially value is how uncomplicated it is to incorporate course items directly with your sales funnels and CRM for automatic nurturing, lead scoring, conversions, follow-ups, and more.
This is among my preferred aspects of Kajabi also.
Reputation Management Features
On the internet ratings hold crucial importance, and GoHighLevel acknowledges this reality.
The system instantly sends out review demands by means of SMS, email, and QR code complying with transactions.
This function ensures you don’t miss opportunities to build integrity and trust with your target market.
You can likewise check online reviews concerning your services or organization, permitting proper actions.
For example, you can redirect negative comments to an exclusive type prior to public uploading.
Alternatively, you can choose that can leave comments based on their rating.
This technique equips you to engage directly with clients to fix problems without damaging your credibility.
And also, GoHighLevel simplifies issues by enabling you to examine client responses across different systems– like Yext, Google My Company, and Facebook– straight from your GHL account. Pretty hassle-free capability.
Integration Options
The platform sustains basic integration choices across settlement processing, social media sites and Zapier.
Additionally, the App Market, featuring both paid and cost-free app combinations, comes in Agency Mode for account proprietors as well as for your customers in sub-account mode.
I discovered around three hundred fifty apps across various business categories, including SMS and live conversation assimilations, social media, and marketing automation devices.
You can likewise integrate WhatsApp and Twilio for messaging, enable bidirectional syncing with various other CRMs, and handle consultations and organizing with Google Schedule.
Plus, QuickBooks integration is readily available for economic administration, among other choices.
The Reselling and SaaSpreneur Program
The reseller program stands for among GoHighLevel’s key tourist attractions.
Vital note: You’ll need Agency Mode accessibility via the Reselling tab to utilize these features.
The Unlimited Plan at two hundred ninety-seven dollars regular monthly offers:
Full sub-account rebranding and modification
Unlimited client sub-accounts at no extra price
API accessibility for integrating outside tools
To resell these ready-to-deploy GHL sub-accounts at a markup, you’ll require both hundred ninety-seven dollar month-to-month Unlimited plan.
When you do this, you can likewise resell other software program remedies to your consumers at a markup.
GoHighLevel needs billing a minimum of ninety-seven bucks monthly for each client.
This indicates you’ll need a minimum of five customers renewing month-to-month to break even. Any type of extra customers beyond that contribute straight to your profits.
The tools you can market within your sub-accounts consist of core solutions like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus dozens of Industry apps such as AWeber, Continuous Get In Touch With, and Wrike.
To be successful with the GoHighLevel reseller program:
Include value to your sub-accounts by consisting of:
Personalized structures
Prefabricated snapshots
Pre-built assimilations
Automated process
Without these enhancements, clients could pick GoHighLevel directly as opposed to paying your costs.
The SaaS Mode includes white-label choices for:
iPhone application
Android application
Desktop application
These apps permit managing all social networks, SMS, and email from one area.
Additionally, you can “gray-label” a mobile app to attach your GHL leads without them requiring to go back to your well-known GHL pages.
In overall, these are three various mobile applications you can choose from based upon your purposes.
However, you require to recognize:
Resellers are responsible for customer support and disagreements; failure to resolve problems can cause account discontinuation.
Resellers need to charge a minimum of ninety-seven bucks month-to-month per sub-account, limiting pricing adaptability.
Selling lifetime gain access to for a single fee is prohibited without prior authorization.
Pricing Structure and Assistance Plans
I appreciate that HighLevel’s support is available directly from the dashboard through the Aid and live conversation switches.
As soon as you register for a trial, you gain open door to a welcome course, onboarding video clip tutorials, and a phone number for assistance. And yes, they really respond to calls.
I did call their technical assistance team for help with creating funnels and web sites, which I had looked extensively for. The feedback showed up within twenty-four hours, and the follow-ups were outstanding. The assistance rep definitely demonstrated deep understanding of the system, which is always important.
Pertaining to payment plans, there’s a durable Starter plan available for ninety-seven dollars, which includes unlimited contacts, emails, items, funnels, and extra.
Still, you’ll likely wish to consider updating to both hundred ninety-seven buck monthly prepare for extensive agency demands. With this plan, you can likewise market the GHL system as a SaaS.
For assistance, expect a vivid Facebook Group neighborhood, paid onboarding, and a done-for-you setup option additionally available for a fee.
There’s around-the-clock real-time chat readily available directly from your GHL control panel, in addition to valuable documentation for self-service aid.
Setup plans are offered for an additional expense, consisting of a 2 hundred ninety-seven dollar alternative for HIPAA compliance if that’s something you require.
You might think the unlimited plan consists of unlimited email performance. Various customers have actually grumbled about unanticipated bank card charges for sending out emails from their servers without clear openness.
Final thought: GoHighLevel Gym Playbook
GoHighLevel is a qualified all-in-one platform for agencies seeking to combine their marketing stack with solid CRM and automation features.
Nonetheless, stay familiar with its cumbersome user interface, prospective email deliverability issues, and additional prices for email volume.
If you can tolerate the harsh edges and largely serve organization clients, GHL supplies sensible worth– however ensure you test email deliverability prior to fully devoting.
Below’s one vital consideration:
If you’re devoting to it, be prepared to invest added cash on a different email marketing software application due to deliverability concerns and bugs.