GoHighLevel placements itself as an extensive marketing and sales collection developed especially for electronic agencies. It bundles with each other CRM capacities, email campaigns, course hosting, and automation operations right into one package. The core assurance? Replace your spread toolkit with a single platform that takes care of client engagement and service operations from beginning to end GoHighLevel For Real Estate Agents
I’ve constantly inclined merged platforms for digital commerce.
That’s precisely why devices like ClickFunnels captured my focus years ago.
Yet we’re currently in 2026, and the landscape has shifted considerably.
After spending substantial time inside GoHighLevel, I assume you need to hear what I discovered firsthand.
We’ll additionally analyze exactly how it measures up against contending platforms.
In this manner, you can buy decision you’ll feel confident concerning long-lasting.
The Elements of GoHighLevel That Excited Me
Consolidated Solution: GoHighLevel merges critical sales and marketing abilities, removing the demand for multiple separate registrations.
Text Messaging Functionality: Bidirectional SMS interaction uses more powerful involvement than conventional email approaches.
Powerful CRM System: The contact management features rival what you ‘d discover in ActiveCampaign or ClickFunnels.
Advanced Automation: Superb workflow capacities for segmenting audiences, handling calls, and building customized processes.
Affordable Pricing Framework: Regular monthly plans varying from ninety-seven to 2 hundred ninety-seven dollars complete positively with Kajabi and ClickFunnels choices that generally start over one hundred fifty dollars monthly. However, email expenses can accumulate quickly, which I’ll resolve quickly.
Integration Capabilities: Suitable with Zapier, email systems, and messaging services.
The Unsatisfactory Elements of GoHighLevel
Confusing Interface: The interface felt counterintuitive, with setup choices scattered throughout the platform and simple tasks like funnel editing needing unnecessarily complex actions.
Email Broadcast Expenses Intensify: You’re charged one cent per email message, indicating a checklist of thirty thousand customers could press your monthly bill past three hundred dollars. Incorporated with overage fees and third-party integration requirements like Mailgun, real monthly prices climbed to somewhere in between four hundred seventy-five and 6 hundred twenty-five bucks.
Reliability Issues: Several customers have documented severe automation breakdowns, consisting of emails being provided to wrong receivers or sent out multiple times to the exact same individual.
Email Distribution Difficulties: Their email framework depends on Mailgun, and various individuals transitioning from various other email marketing systems to GoHighLevel experienced considerable declines in deliverability rates. This stands for a crucial weak point that could at some point press you towards different remedies.
Generalist Approach: While automation features are robust, competitors offer higher deepness in training course creation and community structure features. That stated, Kajabi charges one hundred forty-nine bucks or more monthly for hosting more than three products.
My Profits Evaluation
GoHighLevel offers a qualified unified platform for marketing, sales, and consumer connection monitoring at an affordable base rate factor.
But allow’s get actual regarding something essential.
Many users view it mainly as a CRM or funnel builder as opposed to an email-focused system.
Many users regularly report deliverability troubles with the email features, so variable that in if email marketing represents a core element of your technique.
Those surprise email sending fees have actually blindsided numerous individuals as well.
The platform genuinely excels for agencies curious about re-selling marketing solutions. With white-labeling capabilities, unlimited sub-accounts on premium tiers, and comprehensive customer monitoring tools, it’s architected particularly for agency development and scaling.
Comprehending GoHighLevel’s Core Purpose
GoHighLevel aspires to function as a comprehensive platform addressing most electronic sales and marketing requirements for your agency.
The system consists of email marketing capacities, program creation tools, workflow automation, CRM capability, site structure, landing page production, and additional features.
Its stated goal is replacing every other tool currently in your pile, and the company makes no apologies regarding that aspiration.
Consider this circumstance:
GoHighLevel asserts it can alternative to platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and countless various other services.
What makes GHL unique compared to comparable platforms like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software resellers.
The pricing appears practical in the beginning glance: ninety-seven bucks and two hundred ninety-seven dollars regular monthly.
Yet is that the full photo? Let’s investigate better.
Navigating the GoHighLevel Interface
The GoHighLevel control panel provides a clean and relatively intuitive format that appears welcoming originally.
Nonetheless, most of customers encounter difficulties with the messy user interface and senseless company of features.
For instance:
The platform employs 3 unique setups panels for handling various setup facets– general settings, individual setups, and item setups GoHighLevel For Real Estate Agents
Bizarrely, the web links to these critical settings are placed on opposite sides of the display, producing unnecessary complication and frustration.
Despite having additional data inhabited, the control panel preserves a tidy and well-structured appearance.
I appreciate the ability to create multiple dashboards for organizing various records into separate sights.
This attribute verifies especially valuable when keeping different viewpoints for the account owner versus sub-accounts representing your consumers.
As I stated earlier, GoHighLevel consists of many rough edges in terms of user interface and individual experience, and the underlying codebase shows up less than excellent.
Building Funnels in GoHighLevel
To construct a client’s web site, develop landing pages, or develop a sales funnel within GoHighLevel, you have to first develop a sub-account by entering their details.
After completing this action, switch to the freshly created sub-account, navigate to Sites, after that select Funnels. Do not stress if this really feels complex– it took me several attempts before comprehending the workflow.
HighLevel Funnels allows unlimited sales funnel development, unlike systems such as Kajabi that enforce restrictions.
Furthermore, there are more than one thousand funnel templates available to increase your initial setup.
Based on my experience, you will not require substantial know-how to develop landing pages and sales funnels utilizing GoHighLevel.
You have the option to customize templates on your own or request GoHighLevel to handle personalization for you.
I chose the self-customization course since I wished to develop in-depth, custom funnels from the ground up using the drag-and-drop building contractor. You just include the consecutive steps.
I particularly worth these capabilities:
GHL’s Photos feature makes it possible for instant funnel duplicating throughout accounts, saving substantial arrangement time.
Effective testing via quick action replication and split screening performance.
Real-time notifications about lead actions maintain you educated without consistent hands-on monitoring.
I particularly appreciate the multi-channel integration incorporating voice, SMS, and Facebook directly within funnels.
Visual pipeline management with automatic rules for advancing leads enhances follow-up processes.
To additionally simplify movements, GHL offers a ClickFunnels import feature for smooth funnel transfers.
Page and Site Building
GoHighLevel allows page production from scratch or template selection for personalization utilizing the intuitive drag-and-drop building contractor.
You’re likewise totally free to integrate prefabricated web page areas as wanted. Alternatively, make use of customized code to produce customized functions.
The experience really feels as smooth as Elementor for WordPress. Nevertheless, Elementor does offer somewhat a lot more, consisting of:
A wider option of custom-made typefaces and typography choices
Advanced text animations
Extensive widget library
Advanced history capacities like parallax scrolling and video clip histories
Nevertheless, I believe HighLevel will prove enough for most of your customers.
The pages integrate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Exceptionally convenient functionality.
I additionally appreciate the capacity to develop “worldwide areas” or web page areas that automatically inhabit when creating brand-new pages, saving time and guaranteeing consistent branding throughout. An additional Elementor-like function I value.
With Brand name Boards discovered under Marketing, you can accomplish the very same for message elements and various other branding fundamentals.
The data page displays whatever occurring on your sub-account’s site, including web page gos to and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures considerable hidden expenditures. You’ll pay one cent per email beyond your strategy’s appropriation, which accumulates quickly with larger client checklists. Many individuals need third-party solutions like Mailgun for boosted deliverability, pressing actual costs significantly past the marketed membership rate.
Currently pertaining to the features:
GoHighLevel allows email campaign and series creation with triggers and automated follow-up messages.
I value the capability to add trackable web links in both emails and SMS messages, allowing you to keep track of recipient actions and trigger computerized interactions.
You can conserve, send, or timetable emails for optimum distribution times.
This confirms beneficial for reaching your audience when they’re more than likely to open messages.
Right here’s where the situation weakens considerably.
GoHighLevel advises Mailgun for bulk email sending out, recommending their LC service may have lower distribution prices.
Evaluating GoHighLevel’s email deliverability before complete dedication is recommended, as numerous individuals have reported about thirty percent lower distribution rates compared to their previous email marketing systems.
Now, I heard there are over four hundred personalized email templates offered on HighLevel. In spite of thorough searches of the Template Library, I couldn’t locate them within a sub-account in Sub-Account Setting.
A suitable selection of templates shows up when switching to Agency Mode.
You can include your custom-created templates, although this needs the two hundred ninety-seven buck month-to-month reseller plan.
Within a sub-account, I just located 6 basic templates and the option to produce and save email templates from square one for reuse in various other campaigns.
Right here’s what one template, called “Strategic Preparation,” looks like inside the GHL email style editor:
Not particularly remarkable, yet not dreadful either.
Nevertheless, I do appreciate that GHL incorporates workflow automation right into email marketing, incorporating:
Welcome and Thank You messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel For Real Estate Agents
Split testing for conversion optimization, to name a few features.
Additionally, real-time analytics deliver insights into email campaign performance. This assists you capitalize on opportunities or address prospective issues as they arise.
The HighLevel CRM System
GoHighLevel’s CRM device reminds me of ClickFunnels in its thoroughness.
GoHighLevel includes a client portal enabling task development monitoring and seeing past communications.
The workflow automation attribute aids simplify tasks like call management, segmentation, and lead advancement with your pipeline.
This stands for a considerable benefit: GoHighLevel assists in engaging interactions with leads through text messages, voicemail declines, and Facebook Carrier. This versatility indicates connecting with different client sectors through their chosen communication channels.
Realize, however– SMS fees apply separately from the membership charge.
I additionally value the GoHighLevel Social Planner.
It enables you to develop, conserve, edit, routine, post, and examine social media content throughout different channels.
It operates as a strong substitute for social media scheduling devices like Barrier, SproutSocial, and Hootsuite– without extra expenses.
However that’s not every little thing; the CRM device also provides several helpful features:
Arrange appointments directly within the system from the Calendars area.
Merge multi-channel communications to sustain your customers’ preferred interaction techniques and relationship-building techniques.
Usage tags and wise listings to segment consumers for even more targeted projects.
Add extensive customer information per entry under the Opportunity tab, giving more clear understanding of your leads, leads, and customers as they advance with your visual pipeline.
Advanced lead racking up assists focus on lead nurturing based upon their actions throughout your pipeline.
Currently let’s go over the essential services and products you can offer utilizing GoHighLevel
Products You Can Offer With GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL supports both tiny and extensive training courses, total with memberships, communities, and related resources.
GHL also allows physical product sales using ecommerce web pages, like Systeme. Nevertheless, dropshipping is not readily available.
GoHighLevel training courses support various material styles, consisting of sound, video, and records.
This suggests accommodating different knowing styles and appealing to a wider trainee base.
Plus, it permits importing courses from Kajabi, adding a lot more flexibility to your program production initiatives.
In my experience, devoted on the internet program tools like Kajabi, LearnWorlds, and Thinkific provide more innovative choices. These consist of course leaking, social profiles, and progressed neighborhood structure and administration devices. Nevertheless, GHL’s offerings will certainly be adequate for lots of makers.
GoHighLevel additionally provides training course certifications and different settlement choices, consisting of installment plans and free courses.
You can conveniently attach your programs to your area for fast gain access to and to boost money making potential.
What I especially appreciate is how straightforward it is to integrate program products straight with your sales funnels and CRM for computerized nurturing, lead racking up, conversions, follow-ups, and more.
This is one of my preferred facets of Kajabi also.
Reputation Management Features
On-line rankings hold critical significance, and GoHighLevel identifies this truth.
The system immediately sends out testimonial demands via SMS, email, and QR code complying with purchases.
This feature guarantees you don’t miss out on possibilities to develop trustworthiness and count on with your target market.
You can additionally monitor online testimonials about your services or company, permitting suitable actions.
For instance, you can reroute adverse comments to a private kind prior to public publishing.
Conversely, you can pick who can leave comments based on their score.
This strategy equips you to engage straight with customers to fix problems without damaging your credibility.
Plus, GoHighLevel simplifies issues by permitting you to assess client comments across different systems– like Yext, Google My Business, and Facebook– directly from your GHL account. Pretty convenient functionality.
Integration Alternatives
The platform sustains basic integration options throughout payment processing, social media and Zapier.
In addition, the Application Marketplace, including both paid and free app assimilations, comes in Agency Mode for account owners in addition to for your clients in sub-account setting.
I discovered about 3 hundred fifty apps throughout numerous business categories, consisting of SMS and live chat integrations, social media sites, and marketing automation tools.
You can additionally integrate WhatsApp and Twilio for messaging, enable bidirectional syncing with various other CRMs, and take care of appointments and scheduling with Google Calendar.
And also, QuickBooks integration is available for financial monitoring, to name a few alternatives.
The Reselling and SaaSpreneur Program
The reseller program represents among GoHighLevel’s primary destinations.
Crucial note: You’ll need Agency Mode access with the Reselling tab to make use of these features.
The Unlimited Plan at 2 hundred ninety-seven bucks monthly deals:
Full sub-account rebranding and modification
Unlimited client sub-accounts at no extra cost
API access for integrating outside tools
To market these ready-to-deploy GHL sub-accounts at a markup, you’ll require the two hundred ninety-seven buck regular monthly Unlimited plan.
When you do this, you can likewise market various other software remedies to your consumers at a markup.
GoHighLevel needs billing a minimum of ninety-seven bucks month-to-month for each and every customer.
This means you’ll require a minimum of 5 clients restoring monthly to recover cost. Any type of additional customers beyond that add straight to your income.
The devices you can market within your sub-accounts consist of core solutions like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus loads of Marketplace apps such as AWeber, Consistent Contact, and Wrike.
To succeed with the GoHighLevel reseller program:
Add value to your sub-accounts by including:
Custom-made structures
Prefabricated snapshots
Pre-built integrations
Automated workflows
Without these enhancements, clients may pick GoHighLevel directly as opposed to paying your costs.
The SaaS Setting includes white-label options for:
apple iphone application
Android application
Desktop computer application
These apps allow managing all social media sites, SMS, and email from one area.
Additionally, you can “gray-label” a mobile app to connect your GHL leads without them requiring to go back to your branded GHL web pages.
In total, these are three different mobile applications you can pick from based upon your objectives.
Nevertheless, you require to recognize:
Resellers are in charge of client assistance and conflicts; failure to resolve issues can result in account discontinuation.
Resellers should charge at least ninety-seven dollars monthly per sub-account, limiting pricing adaptability.
Selling lifetime access for an one-time cost is prohibited without prior authorization.
Pricing Structure and Assistance Plans
I value that HighLevel’s assistance is offered straight from the dashboard via the Help and live chat buttons.
Once you sign up for a trial, you gain free access to a welcome training course, onboarding video tutorials, and a phone number for support. And indeed, they actually respond to telephone calls.
I did contact their technological support group for support with creating funnels and internet sites, which I had searched thoroughly for. The action showed up within twenty-four hours, and the follow-ups were outstanding. The assistance rep definitely demonstrated deep expertise of the system, which is constantly valuable.
Regarding payment plans, there’s a durable Starter plan offered for ninety-seven dollars, that includes unlimited contacts, emails, items, funnels, and much more.
Still, you’ll likely wish to consider upgrading to both hundred ninety-seven buck monthly plan for detailed agency requirements. With this strategy, you can additionally market the GHL system as a SaaS.
For assistance, expect a lively Facebook Team community, paid onboarding, and a done-for-you configuration alternative also readily available for a cost.
There’s continuous real-time chat readily available straight from your GHL dashboard, together with handy paperwork for self-service support.
Setup plans are readily available for an extra expense, consisting of a two hundred ninety-seven buck alternative for HIPAA compliance if that’s something you require.
You might assume the unlimited plan consists of unlimited email functionality. Various individuals have complained about unexpected charge card fees for sending emails from their servers without clear openness.
Final thought: GoHighLevel For Real Estate Agents
GoHighLevel is a capable all-in-one platform for agencies seeking to settle their marketing pile with strong CRM and automation features.
However, remain familiar with its cumbersome interface, possible email deliverability problems, and additional expenses for email volume.
If you can endure the rough sides and mostly serve company customers, GHL supplies reasonable value– yet ensure you examine email deliverability prior to totally devoting.
Here’s one important factor to consider:
If you’re devoting to it, be prepared to spend extra money on a separate email marketing software program as a result of deliverability problems and bugs.