GoHighLevel settings itself as a detailed marketing and sales collection developed especially for electronic agencies. It packages with each other CRM capabilities, email campaigns, program hosting, and automation workflows right into one package. The core promise? Replace your spread toolkit with a solitary platform that handles customer interaction and service operations throughout GoHighLevel Email Campaigns
I’ve always gravitated toward unified platforms for electronic business.
That’s specifically why tools like ClickFunnels caught my interest years ago.
But we’re now in 2026, and the landscape has actually changed dramatically.
After spending considerable time inside GoHighLevel, I assume you need to hear what I uncovered firsthand.
We’ll also take a look at just how it measures up against completing platforms.
This way, you can purchase choice you’ll feel confident about lasting.
The Elements of GoHighLevel That Excited Me
Consolidated Option: GoHighLevel merges essential sales and marketing capabilities, getting rid of the demand for numerous different memberships.
Text Messaging Performance: Bidirectional SMS interaction uses more powerful engagement than standard email techniques.
Powerful CRM System: The contact management features competing what you ‘d discover in ActiveCampaign or ClickFunnels.
Advanced Automation: Excellent workflow abilities for segmenting audiences, managing get in touches with, and building customized procedures.
Affordable Pricing Framework: Month-to-month plans varying from ninety-seven to 2 hundred ninety-seven dollars contend positively with Kajabi and ClickFunnels alternatives that normally begin over one hundred fifty bucks month-to-month. However, email expenditures can gather rapidly, which I’ll resolve shortly.
Integration Capabilities: Suitable with Zapier, email systems, and messaging solutions.
The Frustrating Elements of GoHighLevel
Confusing Interface: The user interface felt counterintuitive, with configuration alternatives scattered throughout the system and straightforward jobs like funnel modifying requiring needlessly complex actions.
Email Broadcast Expenses Rise: You’re charged one cent per email message, implying a listing of thirty thousand subscribers could push your regular monthly bill past 3 hundred dollars. Combined with excess costs and third-party integration requirements like Mailgun, real monthly expenses reached somewhere in between four hundred seventy-five and six hundred twenty-five dollars.
Reliability Problems: Multiple users have actually recorded severe automation breakdowns, including emails being provided to incorrect receivers or sent out several times to the exact same person.
Email Delivery Difficulties: Their email framework depends on Mailgun, and countless customers transitioning from other email marketing systems to GoHighLevel experienced considerable decreases in deliverability prices. This stands for a critical weak point that can ultimately push you toward different solutions.
Generalist Approach: While automation features are durable, competitors supply better depth in training course creation and neighborhood structure features. That claimed, Kajabi bills one hundred forty-nine bucks or more regular monthly for hosting more than three items.
My Bottom Line Analysis
GoHighLevel supplies a qualified unified platform for marketing, sales, and consumer relationship administration at an affordable base rate point.
Yet let’s obtain actual concerning something crucial.
Many customers view it mainly as a CRM or funnel builder rather than an email-focused system.
Numerous users continually report deliverability issues with the email features, so element that in if email marketing represents a core part of your method.
Those surprise email sending costs have actually blindsided many individuals too.
The platform really succeeds for agencies interested in marketing marketing solutions. With white-labeling capabilities, unlimited sub-accounts on costs tiers, and comprehensive client monitoring tools, it’s architected particularly for agency development and scaling.
Comprehending GoHighLevel’s Core Objective
GoHighLevel desires work as an all-inclusive system resolving most electronic sales and marketing demands for your agency.
The system consists of email marketing abilities, training course development devices, workflow automation, CRM performance, web site structure, landing page production, and added features.
Its mentioned purpose is changing every other tool currently in your pile, and the company makes no apologies about that aspiration.
Consider this situation:
GoHighLevel claims it can alternative to platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and various other services.
What makes GHL distinctive contrasted to similar systems like ClickFunnels and Kajabi is its positioning as an option for marketing agencies and software resellers.
The pricing appears sensible in the beginning glimpse: ninety-seven dollars and 2 hundred ninety-seven bucks monthly.
But is that the complete picture? Allow’s examine additionally.
Navigating the GoHighLevel User Interface
The GoHighLevel dashboard offers a tidy and relatively intuitive design that appears inviting originally.
Nevertheless, most of users encounter difficulties with the cluttered interface and senseless company of features.
For instance:
The platform utilizes three distinct settings panels for handling different setup aspects– general setups, private setups, and item setups GoHighLevel Email Campaigns
Bizarrely, the web links to these essential settings are positioned on opposite sides of the display, developing unnecessary complication and disappointment.
Despite added information populated, the dashboard maintains a tidy and well-structured look.
I appreciate the capacity to create several control panels for arranging different reports into different sights.
This function confirms particularly important when preserving various point of views for the account owner versus sub-accounts representing your customers.
As I mentioned previously, GoHighLevel includes various rough edges in regards to user interface and customer experience, and the underlying codebase shows up less than beautiful.
Structure Funnels in GoHighLevel
To build a customer’s internet site, create landing pages, or create a sales funnel within GoHighLevel, you have to initially develop a sub-account by entering their information.
After finishing this action, button to the freshly produced sub-account, browse to Websites, then pick Funnels. Don’t fret if this really feels complex– it took me a number of attempts prior to recognizing the workflow.
HighLevel Funnels allows unlimited sales funnel development, unlike platforms such as Kajabi that impose restrictions.
In addition, there are more than one thousand funnel templates available to increase your preliminary configuration.
Based on my experience, you will not need extensive expertise to construct landing pages and sales funnels utilizing GoHighLevel.
You have the option to personalize templates yourself or request GoHighLevel to take care of personalization for you.
I selected the self-customization course since I intended to produce in-depth, custom funnels from the ground up making use of the drag-and-drop contractor. You just add the consecutive actions.
I especially value these abilities:
GHL’s Photos feature makes it possible for immediate funnel duplicating throughout accounts, saving substantial configuration time.
Efficient screening with quick action replication and split screening performance.
Real-time notices regarding lead activities maintain you informed without constant hands-on monitoring.
I particularly appreciate the multi-channel integration integrating voice, SMS, and Facebook directly within funnels.
Visual pipeline management with computerized rules for advancing leads enhances follow-up processes.
To additionally simplify movements, GHL provides a ClickFunnels import feature for smooth funnel transfers.
Web Page and Internet Site Building
GoHighLevel makes it possible for web page production from scratch or template choice for personalization using the instinctive drag-and-drop home builder.
You’re additionally complimentary to include ready-made web page areas as desired. Additionally, make use of customized code to create customized features.
The experience really feels as smooth as Elementor for WordPress. Nevertheless, Elementor does offer a little extra, including:
A more comprehensive option of custom-made font styles and typography options
Sophisticated text animations
Considerable widget collection
Advanced background abilities like parallax scrolling and video clip histories
However, I think HighLevel will show enough for the majority of your clients.
The web pages integrate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Very convenient capability.
I likewise value the ability to produce “international areas” or web page areas that immediately populate when developing brand-new pages, saving time and guaranteeing consistent branding throughout. One more Elementor-like function I value.
With Brand name Boards found under Marketing, you can complete the same for message aspects and various other branding fundamentals.
The data page presents every little thing happening on your sub-account’s internet site, consisting of page brows through and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors significant concealed costs. You’ll pay one cent per email beyond your strategy’s appropriation, which builds up quickly with bigger customer checklists. Several individuals need third-party services like Mailgun for boosted deliverability, pressing real prices considerably past the marketed subscription rate.
Now relating to the features:
GoHighLevel enables email campaign and sequence production with triggers and automated follow-up messages.
I value the capability to include trackable links in both emails and SMS messages, allowing you to keep an eye on recipient activities and trigger automated interactions.
You can save, send out, or timetable emails for optimal delivery times.
This shows useful for reaching your audience when they’re most likely to open up messages.
Below’s where the situation deteriorates significantly.
GoHighLevel suggests Mailgun for mass email sending, suggesting their LC solution might have lower distribution prices.
Examining GoHighLevel’s email deliverability prior to full dedication is suggested, as many users have actually reported about thirty percent reduced delivery rates contrasted to their previous email marketing platforms.
Now, I listened to there are over four hundred adjustable email templates offered on HighLevel. Despite complete searches of the Template Library, I couldn’t locate them within a sub-account in Sub-Account Mode.
A suitable selection of templates shows up when switching over to Agency Mode.
You can include your custom-created templates, although this calls for both hundred ninety-seven buck month-to-month reseller plan.
Within a sub-account, I only located six standard templates and the option to develop and conserve email templates from scratch for reuse in various other campaigns.
Below’s what one template, called “Strategic Preparation,” looks like inside the GHL email design editor:
Not especially remarkable, yet not terrible either.
Nevertheless, I do value that GHL integrates workflow automation into email marketing, incorporating:
Invite and Thank You messages
Automated abandoned cart communications
Follow-ups for lead nurturing, GoHighLevel Email Campaigns
Split screening for conversion optimization, among other features.
In addition, real-time analytics provide understandings into email campaign performance. This aids you maximize possibilities or address possible troubles as they arise.
The HighLevel CRM System
GoHighLevel’s CRM tool advises me of ClickFunnels in its thoroughness.
GoHighLevel includes a customer portal permitting job progression tracking and viewing past interactions.
The workflow automation attribute aids simplify tasks like contact management, segmentation, and lead innovation with your pipeline.
This represents a substantial benefit: GoHighLevel helps with appealing interactions with leads via text messages, voicemail declines, and Facebook Messenger. This adaptability suggests getting in touch with various consumer segments via their favored communication channels.
Realize, however– SMS charges apply individually from the membership cost.
I also value the GoHighLevel Social Planner.
It allows you to produce, save, modify, schedule, post, and evaluate social media sites material throughout different channels.
It functions as a strong substitute for social media scheduling devices like Barrier, SproutSocial, and Hootsuite– without extra costs.
Yet that’s not everything; the CRM tool likewise gives numerous valuable features:
Schedule consultations directly within the platform from the Calendars section.
Combine multi-channel interactions to sustain your clients’ recommended interaction approaches and relationship-building strategies.
Usage tags and clever lists to sector consumers for even more targeted projects.
Include extensive customer data per entrance under the Opportunity tab, offering more clear understanding of your prospects, leads, and clients as they progress via your aesthetic pipeline.
Advanced lead racking up helps focus on lead nurturing based on their activities throughout your pipeline.
Now allow’s review the crucial product or services you can offer using GoHighLevel
Products You Can Sell Through GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL supports both small and extensive courses, total with memberships, communities, and associated resources.
GHL additionally makes it possible for physical item sales utilizing e-commerce web pages, like Systeme. Nevertheless, dropshipping is not offered.
GoHighLevel programs support various material styles, consisting of sound, video clip, and documents.
This implies accommodating different discovering styles and attracting a more comprehensive student base.
And also, it enables importing programs from Kajabi, including a lot more flexibility to your program development initiatives.
In my experience, committed on the internet training course tools like Kajabi, LearnWorlds, and Thinkific supply a lot more innovative options. These consist of training course trickling, social accounts, and progressed community structure and administration devices. However, GHL’s offerings will suffice for several makers.
GoHighLevel also supplies training course certifications and different settlement options, including time payment plan and free courses.
You can conveniently link your training courses to your community for quick gain access to and to boost money making possibility.
What I particularly appreciate is how uncomplicated it is to integrate program items straight with your sales funnels and CRM for computerized nurturing, lead racking up, conversions, follow-ups, and extra.
This is among my preferred elements of Kajabi too.
Reputation Management Features
On-line rankings hold important value, and GoHighLevel acknowledges this truth.
The platform immediately sends review requests via SMS, email, and QR code complying with purchases.
This attribute ensures you don’t miss possibilities to develop reputation and count on with your audience.
You can additionally keep an eye on online reviews concerning your services or organization, permitting suitable actions.
As an example, you can reroute unfavorable feedback to an exclusive type prior to public uploading.
Alternatively, you can select that can leave remarks based on their rating.
This approach equips you to involve straight with customers to fix problems without damaging your track record.
Plus, GoHighLevel simplifies matters by permitting you to review customer responses throughout numerous systems– like Yext, Google My Organization, and Facebook– straight from your GHL account. Pretty hassle-free functionality.
Integration Choices
The system supports common integration options across repayment handling, social media sites and Zapier.
In addition, the Application Industry, featuring both paid and free app assimilations, is accessible in Agency Mode for account owners in addition to for your customers in sub-account mode.
I discovered approximately three hundred fifty applications across various company classifications, consisting of SMS and live chat integrations, social media sites, and marketing automation tools.
You can also incorporate WhatsApp and Twilio for messaging, enable bidirectional syncing with other CRMs, and manage visits and organizing with Google Calendar.
Plus, QuickBooks integration is readily available for financial monitoring, among other choices.
The Reselling and SaaSpreneur Program
The reseller program represents one of GoHighLevel’s primary attractions.
Vital note: You’ll need Agency Mode accessibility through the Reselling tab to utilize these features.
The Unlimited Plan at 2 hundred ninety-seven dollars regular monthly offers:
Complete sub-account rebranding and personalization
Unlimited customer sub-accounts at no added cost
API accessibility for incorporating outside devices
To market these ready-to-deploy GHL sub-accounts at a markup, you’ll need the two hundred ninety-seven buck monthly Unlimited plan.
When you do this, you can additionally resell various other software remedies to your consumers at a markup.
GoHighLevel needs charging a minimum of ninety-seven dollars regular monthly for each and every customer.
This means you’ll require a minimum of five customers restoring monthly to recover cost. Any extra clients past that contribute straight to your earnings.
The tools you can re-sell within your sub-accounts include core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus lots of Market apps such as AWeber, Constant Call, and Wrike.
To succeed with the GoHighLevel reseller program:
Include value to your sub-accounts by consisting of:
Customized structures
Ready-made snapshots
Pre-built assimilations
Automated operations
Without these additions, clients may choose GoHighLevel directly instead of paying your premium.
The SaaS Setting consists of white-label choices for:
iPhone application
Android application
Desktop application
These apps allow taking care of all social networks, SMS, and email from one location.
Alternatively, you can “gray-label” a mobile app to connect your GHL leads without them requiring to return to your top quality GHL web pages.
In total, these are three different mobile applications you can pick from based upon your purposes.
Nevertheless, you need to recognize:
Resellers are in charge of customer support and conflicts; failing to fix problems can result in account termination.
Resellers have to charge at the very least ninety-seven dollars regular monthly per sub-account, limiting pricing adaptability.
Selling life time access for a single cost is prohibited without prior authorization.
Pricing Structure and Support Plans
I appreciate that HighLevel’s support is offered straight from the control panel via the Aid and live chat buttons.
When you register for a trial, you get open door to a welcome program, onboarding video tutorials, and a contact number for support. And indeed, they actually answer phone calls.
I did call their technological support team for assistance with developing funnels and sites, which I had actually browsed extensively for. The action got here within twenty-four hours, and the follow-ups were outstanding. The support agent absolutely showed deep expertise of the platform, which is always valuable.
Concerning layaway plan, there’s a robust Starter plan readily available for ninety-seven dollars, which includes unlimited calls, emails, items, funnels, and more.
Still, you’ll likely want to think about upgrading to both hundred ninety-seven buck month-to-month plan for detailed agency demands. With this plan, you can also re-sell the GHL platform as a SaaS.
For assistance, anticipate a vibrant Facebook Group area, paid onboarding, and a done-for-you arrangement option additionally available for a fee.
There’s ongoing live chat available directly from your GHL control panel, in addition to useful documents for self-service help.
Arrangement plans are offered for an extra price, including a 2 hundred ninety-seven dollar choice for HIPAA conformity if that’s something you call for.
You might presume the unlimited plan includes unlimited email functionality. Various customers have actually whined concerning unforeseen bank card charges for sending out emails from their web servers without clear transparency.
Conclusion: GoHighLevel Email Campaigns
GoHighLevel is a qualified all-in-one platform for agencies looking for to settle their marketing pile with solid CRM and automation features.
Nevertheless, stay familiar with its clunky interface, potential email deliverability concerns, and extra prices for email volume.
If you can endure the rough sides and primarily serve service customers, GHL offers affordable worth– but guarantee you examine email deliverability before completely committing.
Here’s one important factor to consider:
If you’re devoting to it, be prepared to spend additional cash on a separate email marketing software program due to deliverability issues and insects.