GoHighLevel settings itself as a thorough marketing and sales collection developed specifically for digital agencies. It bundles with each other CRM abilities, email campaigns, training course hosting, and automation operations into one plan. The core promise? Replace your spread toolkit with a single system that manages customer interaction and service procedures throughout GoHighLevel Do Not Disturb (DND)
I have actually constantly gravitated toward unified systems for electronic commerce.
That’s precisely why tools like ClickFunnels caught my focus years earlier.
But we’re now in 2026, and the landscape has actually changed drastically.
After investing significant time inside GoHighLevel, I think you require to hear what I uncovered firsthand.
We’ll likewise take a look at exactly how it measures up against completing systems.
By doing this, you can make a purchasing decision you’ll feel confident regarding long-lasting.
The Facets of GoHighLevel That Impressed Me
Consolidated Option: GoHighLevel merges important sales and marketing abilities, getting rid of the demand for multiple different subscriptions.
Text Messaging Capability: Bidirectional SMS communication supplies stronger interaction than conventional email strategies.
Effective CRM System: The contact management features competing what you ‘d discover in ActiveCampaign or ClickFunnels.
Innovative Automation: Superb workflow abilities for segmenting target markets, handling get in touches with, and building custom processes.
Affordable Pricing Structure: Monthly plans varying from ninety-seven to 2 hundred ninety-seven bucks contend favorably with Kajabi and ClickFunnels alternatives that usually start over one hundred fifty bucks month-to-month. However, email expenditures can build up swiftly, which I’ll attend to quickly.
Integration Abilities: Suitable with Zapier, email platforms, and messaging services.
The Frustrating Aspects of GoHighLevel
Complex Interface: The interface really felt counterproductive, with setup choices scattered throughout the system and straightforward jobs like funnel modifying needing needlessly intricate steps.
Email Broadcast Expenses Escalate: You’re billed one cent per email message, indicating a checklist of thirty thousand subscribers could push your monthly bill past three hundred dollars. Integrated with excess charges and third-party integration requirements like Mailgun, actual month-to-month expenses climbed to someplace in between four hundred seventy-five and 6 hundred twenty-five dollars.
Reliability Problems: Multiple customers have recorded significant automation malfunctions, consisting of emails being delivered to wrong receivers or sent several times to the same individual.
Email Delivery Obstacles: Their email framework depends upon Mailgun, and various customers transitioning from other email marketing platforms to GoHighLevel experienced substantial declines in deliverability prices. This stands for a crucial weakness that could at some point press you toward alternate options.
Generalist Technique: While automation features are durable, competitors provide higher deepness in training course development and neighborhood structure features. That said, Kajabi charges one hundred forty-nine dollars or even more regular monthly for hosting more than 3 items.
My Bottom Line Assessment
GoHighLevel gives a qualified unified platform for marketing, sales, and consumer connection management at a sensible base rate factor.
However let’s obtain genuine regarding something vital.
Many customers view it mainly as a CRM or funnel builder instead of an email-focused platform.
Many individuals consistently report deliverability troubles with the email features, so variable that in if email marketing stands for a core element of your approach.
Those shock email sending out fees have blindsided numerous individuals too.
The system really excels for agencies thinking about marketing marketing services. With white-labeling capacities, unlimited sub-accounts on costs rates, and detailed customer administration devices, it’s architected specifically for agency growth and scaling.
Understanding GoHighLevel’s Core Purpose
GoHighLevel desires work as an all-encompassing system attending to most digital sales and marketing requirements for your agency.
The system includes email marketing capacities, training course creation tools, workflow automation, CRM capability, web site building, landing page creation, and added features.
Its stated objective is replacing every other device currently in your stack, and the firm makes no apologies about that aspiration.
Consider this situation:
GoHighLevel claims it can alternative to systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and countless other solutions.
What makes GHL distinct compared to comparable platforms like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software resellers.
The pricing shows up practical in the beginning glimpse: ninety-seven dollars and two hundred ninety-seven bucks regular monthly.
However is that the complete image? Let’s explore even more.
Browsing the GoHighLevel User Interface
The GoHighLevel dashboard presents a tidy and apparently intuitive design that shows up inviting at first.
Nevertheless, most of customers encounter difficulties with the messy interface and illogical organization of features.
As an example:
The system employs three distinct setups panels for handling different setup aspects– total settings, specific setups, and item setups GoHighLevel Do Not Disturb (DND)
Bizarrely, the links to these essential setups are positioned on contrary sides of the display, creating unnecessary confusion and disappointment.
Even with added data populated, the dashboard keeps a clean and well-structured appearance.
I value the ability to produce multiple dashboards for arranging different reports into different views.
This function confirms specifically important when keeping various viewpoints for the account proprietor versus sub-accounts representing your customers.
As I pointed out previously, GoHighLevel contains numerous rough edges in terms of user interface and user experience, and the underlying codebase appears less than immaculate.
Building Funnels in GoHighLevel
To build a customer’s site, create landing pages, or create a sales funnel within GoHighLevel, you need to first develop a sub-account by entering their details.
After completing this action, button to the freshly produced sub-account, navigate to Sites, then pick Funnels. Do not fret if this really feels confusing– it took me a number of efforts prior to comprehending the workflow.
HighLevel Funnels allows unlimited sales funnel creation, unlike platforms such as Kajabi that impose constraints.
In addition, there are greater than one thousand funnel templates readily available to accelerate your initial configuration.
Based on my experience, you won’t call for substantial proficiency to construct landing pages and sales funnels making use of GoHighLevel.
You have the alternative to personalize templates yourself or demand GoHighLevel to handle customization for you.
I selected the self-customization course because I wanted to produce comprehensive, custom funnels from the ground up using the drag-and-drop builder. You merely add the consecutive actions.
I specifically value these abilities:
GHL’s Snapshots feature enables instantaneous funnel duplicating across accounts, saving considerable arrangement time.
Efficient screening via quick action duplication and split screening functionality.
Real-time notices about lead actions keep you informed without constant hand-operated checking.
I specifically value the multi-channel integration including voice, SMS, and Facebook straight within funnels.
Aesthetic pipeline management with computerized regulations for advancing leads enhances follow-up procedures.
To additionally simplify movements, GHL provides a ClickFunnels import function for smooth funnel transfers.
Page and Internet Site Building
GoHighLevel makes it possible for web page production from square one or template selection for modification using the instinctive drag-and-drop home builder.
You’re additionally totally free to incorporate prefabricated page areas as preferred. Conversely, make use of personalized code to create specific features.
The experience really feels as smooth as Elementor for WordPress. However, Elementor does provide somewhat extra, including:
A more comprehensive choice of personalized fonts and typography options
Sophisticated message computer animations
Considerable widget collection
Advanced background capabilities like parallax scrolling and video clip backgrounds
However, I believe HighLevel will certainly verify enough for most of your customers.
The pages integrate directly with your GHL sales and marketing automation features, including CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Very convenient functionality.
I additionally appreciate the capacity to create “international areas” or page areas that automatically occupy when creating brand-new web pages, saving time and guaranteeing consistent branding throughout. An additional Elementor-like function I value.
With Brand name Boards located under Marketing, you can complete the same for message elements and other branding basics.
The statistics page displays every little thing occurring on your sub-account’s site, including web page sees and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors substantial surprise expenses. You’ll pay one cent per email beyond your strategy’s allotment, which collects quickly with larger client lists. Numerous users call for third-party services like Mailgun for enhanced deliverability, pressing real expenses significantly past the advertised membership price.
Currently concerning the features:
GoHighLevel allows email campaign and sequence production with triggers and automated follow-up messages.
I appreciate the capability to include trackable links in both emails and SMS messages, allowing you to keep an eye on recipient activities and trigger automated communications.
You can conserve, send, or routine emails for ideal shipment times.
This proves important for reaching your audience when they’re more than likely to open messages.
Right here’s where the scenario deteriorates dramatically.
GoHighLevel advises Mailgun for mass email sending, recommending their LC solution might have reduced distribution rates.
Testing GoHighLevel’s email deliverability prior to full dedication is recommended, as numerous individuals have actually reported roughly thirty percent reduced shipment rates compared to their previous email marketing platforms.
Currently, I heard there more than four hundred personalized email templates readily available on HighLevel. Despite extensive searches of the Template Collection, I could not locate them within a sub-account in Sub-Account Setting.
A good variety of templates appears when switching to Agency Mode.
You can include your custom-created templates, although this requires both hundred ninety-seven buck regular monthly reseller plan.
Within a sub-account, I only located 6 fundamental templates and the alternative to develop and save email templates from scratch for reuse in other projects.
Right here’s what one template, called “Strategic Planning,” resembles inside the GHL email layout editor:
Not especially outstanding, but not awful either.
Nonetheless, I do value that GHL incorporates workflow automation right into email marketing, encompassing:
Welcome and Thank You messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Do Not Disturb (DND)
Split testing for conversion optimization, among other features.
Furthermore, real-time analytics supply understandings right into email campaign performance. This aids you profit from opportunities or address prospective troubles as they arise.
The HighLevel CRM System
GoHighLevel’s CRM tool reminds me of ClickFunnels in its thoroughness.
GoHighLevel consists of a client portal enabling job development tracking and checking out previous interactions.
The workflow automation attribute aids streamline jobs like contact management, segmentation, and lead advancement through your pipeline.
This represents a substantial advantage: GoHighLevel helps with engaging communications with leads with text messages, voicemail declines, and Facebook Carrier. This adaptability implies getting in touch with various customer segments with their liked communication channels.
Understand, however– SMS charges use independently from the subscription fee.
I additionally value the GoHighLevel Social Planner.
It allows you to create, conserve, modify, schedule, message, and analyze social media material throughout numerous channels.
It works as a strong replacement for social media scheduling devices like Buffer, SproutSocial, and Hootsuite– without added expenses.
But that’s not everything; the CRM tool additionally offers numerous valuable features:
Schedule visits straight within the platform from the Calendars area.
Merge multi-channel interactions to sustain your customers’ favored interaction techniques and relationship-building techniques.
Use tags and wise checklists to segment consumers for more targeted campaigns.
Add considerable customer data per entry under the Chance tab, providing more clear understanding of your potential customers, leads, and clients as they progress with your aesthetic pipeline.
Advanced lead scoring helps prioritize lead nurturing based upon their activities throughout your pipeline.
Now let’s go over the vital services and products you can market making use of GoHighLevel
Products You Can Market With GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL supports both small and detailed programs, complete with memberships, areas, and associated resources.
GHL additionally enables physical item sales utilizing e-commerce pages, like Systeme. Nonetheless, dropshipping is not available.
GoHighLevel programs support numerous material styles, including sound, video, and papers.
This implies suiting various knowing styles and interesting a more comprehensive student base.
And also, it enables importing courses from Kajabi, adding much more flexibility to your course production efforts.
In my experience, dedicated online course tools like Kajabi, LearnWorlds, and Thinkific provide much more advanced choices. These include program leaking, social profiles, and advanced community structure and management devices. Nonetheless, GHL’s offerings will certainly be enough for several designers.
GoHighLevel also supplies course certificates and numerous payment alternatives, including time payment plan and free courses.
You can conveniently link your training courses to your area for fast access and to boost monetization capacity.
What I especially value is just how uncomplicated it is to integrate program products directly with your sales funnels and CRM for automated nurturing, lead racking up, conversions, follow-ups, and more.
This is one of my favorite elements of Kajabi too.
Reputation Management Features
On-line rankings hold important relevance, and GoHighLevel recognizes this truth.
The platform automatically sends out review requests via SMS, email, and QR code adhering to deals.
This function ensures you don’t miss out on chances to build reputation and trust fund with your audience.
You can likewise monitor on-line evaluations concerning your services or company, enabling proper responses.
As an example, you can reroute adverse responses to a personal type before public uploading.
Alternatively, you can select that can leave comments based on their rating.
This approach encourages you to engage directly with clients to settle concerns without damaging your online reputation.
And also, GoHighLevel streamlines issues by allowing you to assess client feedback across various platforms– like Yext, Google My Organization, and Facebook– directly from your GHL account. Pretty convenient performance.
Integration Choices
The system supports common integration alternatives throughout settlement handling, social media sites and Zapier.
Furthermore, the App Market, featuring both paid and free app combinations, comes in Agency Mode for account proprietors as well as for your customers in sub-account setting.
I found around three hundred fifty apps across numerous organization groups, including SMS and live conversation combinations, social networks, and marketing automation tools.
You can also integrate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with other CRMs, and handle visits and organizing with Google Schedule.
Plus, QuickBooks integration is readily available for economic management, to name a few choices.
The Reselling and SaaSpreneur Program
The reseller program represents one of GoHighLevel’s primary attractions.
Vital note: You’ll need Agency Mode gain access to via the Reselling tab to utilize these features.
The Unlimited Plan at 2 hundred ninety-seven dollars monthly deals:
Full sub-account rebranding and modification
Unlimited customer sub-accounts at no additional expense
API accessibility for integrating exterior devices
To resell these ready-to-deploy GHL sub-accounts at a markup, you’ll require the two hundred ninety-seven buck month-to-month Unlimited plan.
When you do this, you can additionally resell various other software application options to your consumers at a markup.
GoHighLevel requires billing a minimum of ninety-seven dollars regular monthly for each client.
This means you’ll require a minimum of five clients renewing regular monthly to break even. Any kind of added customers beyond that add directly to your earnings.
The tools you can re-sell within your sub-accounts include core services like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus dozens of Market apps such as AWeber, Continuous Call, and Wrike.
To prosper with the GoHighLevel reseller program:
Add value to your sub-accounts by including:
Custom-made structures
Ready-made photos
Pre-built assimilations
Automated operations
Without these additions, clients could choose GoHighLevel directly rather than paying your premium.
The SaaS Mode includes white-label alternatives for:
apple iphone application
Android application
Desktop application
These apps allow managing all social networks, SMS, and email from one area.
Alternatively, you can “gray-label” a mobile app to link your GHL leads without them requiring to go back to your well-known GHL web pages.
In total amount, these are 3 various mobile applications you can select from based upon your purposes.
However, you need to recognize:
Resellers are responsible for client assistance and disagreements; failing to solve problems can result in account termination.
Resellers should bill at the very least ninety-seven bucks regular monthly per sub-account, restricting pricing flexibility.
Marketing lifetime accessibility for an one-time charge is restricted without prior approval.
Pricing Structure and Assistance Plans
I value that HighLevel’s assistance is available straight from the dashboard through the Aid and live chat switches.
Once you register for a test, you acquire free access to a welcome training course, onboarding video clip tutorials, and a phone number for support. And yes, they actually respond to calls.
I did contact their technical support group for help with developing funnels and websites, which I had browsed thoroughly for. The reaction showed up within twenty-four hours, and the follow-ups were outstanding. The support rep certainly showed deep knowledge of the platform, which is always useful.
Pertaining to payment plans, there’s a robust Starter plan readily available for ninety-seven dollars, which includes unlimited contacts, emails, items, funnels, and much more.
Still, you’ll likely want to think about updating to the two hundred ninety-seven dollar monthly prepare for extensive agency demands. With this strategy, you can likewise re-sell the GHL system as a SaaS.
For support, expect a dynamic Facebook Group community, paid onboarding, and a done-for-you configuration alternative also available for a charge.
There’s 24/7 live conversation offered straight from your GHL control panel, together with valuable documents for self-service support.
Configuration plans are available for an added expense, consisting of a two hundred ninety-seven buck alternative for HIPAA conformity if that’s something you call for.
You may presume the unlimited plan consists of unlimited email performance. Numerous users have complained about unanticipated bank card fees for sending out emails from their servers without clear transparency.
Final thought: GoHighLevel Do Not Disturb (DND)
GoHighLevel is a capable all-in-one platform for agencies looking for to combine their marketing pile with solid CRM and automation features.
Nevertheless, remain aware of its confusing interface, prospective email deliverability issues, and extra prices for email volume.
If you can endure the rough edges and mostly serve organization clients, GHL offers affordable value– yet ensure you test email deliverability before totally devoting.
Below’s one crucial consideration:
If you’re committing to it, be prepared to invest extra money on a different email marketing software application as a result of deliverability problems and insects.