GoHighLevel placements itself as a comprehensive marketing and sales suite developed specifically for electronic agencies. It bundles together CRM abilities, email campaigns, program hosting, and automation process into one package. The core assurance? Replace your spread toolkit with a single system that manages client interaction and service operations from start to finish GoHighLevel A2P 10DLC
I have actually always inclined unified systems for electronic commerce.
That’s exactly why devices like ClickFunnels caught my interest years back.
But we’re currently in 2026, and the landscape has actually moved considerably.
After investing substantial time inside GoHighLevel, I believe you need to hear what I found firsthand.
We’ll additionally check out how it measures up versus competing platforms.
This way, you can make a purchasing decision you’ll feel confident regarding long-lasting.
The Facets of GoHighLevel That Impressed Me
Consolidated Option: GoHighLevel merges crucial sales and marketing abilities, removing the demand for numerous different registrations.
Text Messaging Performance: Bidirectional SMS communication offers stronger involvement than conventional email approaches.
Powerful CRM System: The contact monitoring features rival what you would certainly discover in ActiveCampaign or ClickFunnels.
Sophisticated Automation: Exceptional workflow capacities for segmenting target markets, managing contacts, and building customized processes.
Competitive Pricing Framework: Month-to-month plans varying from ninety-seven to two hundred ninety-seven dollars compete favorably with Kajabi and ClickFunnels choices that typically start above one hundred fifty bucks monthly. Nevertheless, email expenditures can accumulate rapidly, which I’ll attend to shortly.
Integration Abilities: Suitable with Zapier, email platforms, and messaging services.
The Unsatisfactory Elements of GoHighLevel
Complicated User interface: The interface really felt counterintuitive, with setup options spread throughout the system and straightforward tasks like funnel editing requiring needlessly complicated actions.
Email Program Expenses Intensify: You’re charged one cent per email message, implying a listing of thirty thousand customers might press your monthly costs past 3 hundred bucks. Combined with overage charges and third-party integration demands like Mailgun, actual monthly expenses reached somewhere between four hundred seventy-five and six hundred twenty-five bucks.
Reliability Problems: Several users have actually recorded significant automation malfunctions, consisting of emails being delivered to wrong receivers or sent out numerous times to the same person.
Email Shipment Obstacles: Their email infrastructure relies on Mailgun, and numerous individuals transitioning from other email marketing systems to GoHighLevel experienced substantial declines in deliverability prices. This stands for an important weakness that could ultimately push you towards different solutions.
Generalist Approach: While automation features are robust, competitors supply higher deepness in course creation and neighborhood building features. That claimed, Kajabi charges one hundred forty-nine dollars or even more monthly for hosting more than 3 products.
My Profits Assessment
GoHighLevel provides a capable unified system for marketing, sales, and client relationship management at a practical base rate point.
But allow’s obtain real concerning something vital.
Most customers watch it largely as a CRM or funnel builder rather than an email-focused system.
Numerous users consistently report deliverability troubles with the email features, so factor that in if email marketing stands for a core part of your technique.
Those surprise email sending fees have blindsided several users too.
The platform really excels for agencies thinking about marketing marketing services. With white-labeling capacities, unlimited sub-accounts on premium tiers, and detailed customer management devices, it’s architected specifically for agency growth and scaling.
Comprehending GoHighLevel’s Core Purpose
GoHighLevel desires act as an all-encompassing platform attending to most electronic sales and marketing demands for your agency.
The system includes email marketing capabilities, program development tools, workflow automation, CRM performance, website structure, landing page production, and added features.
Its stated objective is replacing every other tool presently in your stack, and the business makes no apologies about that passion.
Consider this situation:
GoHighLevel asserts it can alternative to systems like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and countless various other services.
What makes GHL distinct compared to comparable systems like ClickFunnels and Kajabi is its positioning as an option for marketing agencies and software program resellers.
The pricing shows up affordable in the beginning glance: ninety-seven bucks and two hundred ninety-seven dollars monthly.
However is that the full image? Allow’s examine further.
Browsing the GoHighLevel Interface
The GoHighLevel control panel provides a clean and apparently intuitive layout that shows up welcoming initially.
Nevertheless, the majority of users encounter difficulties with the messy user interface and not logical company of features.
For instance:
The platform employs three distinct settings panels for managing different setup elements– total settings, individual settings, and item settings GoHighLevel A2P 10DLC
Bizarrely, the web links to these essential settings are placed on opposite sides of the display, developing unnecessary complication and aggravation.
Despite extra data populated, the control panel maintains a tidy and well-structured look.
I appreciate the capability to produce numerous dashboards for organizing various reports right into different sights.
This attribute confirms specifically beneficial when maintaining various point of views for the account owner versus sub-accounts representing your consumers.
As I pointed out previously, GoHighLevel contains various rough edges in regards to user interface and customer experience, and the underlying codebase appears less than excellent.
Structure Funnels in GoHighLevel
To construct a customer’s web site, create landing pages, or produce a sales funnel within GoHighLevel, you have to first develop a sub-account by entering their information.
After completing this action, button to the newly developed sub-account, browse to Sites, after that pick Funnels. Do not stress if this feels complicated– it took me several attempts prior to understanding the workflow.
HighLevel Funnels allows unlimited sales funnel development, unlike systems such as Kajabi that impose limitations.
Furthermore, there are greater than one thousand funnel templates readily available to accelerate your preliminary configuration.
Based on my experience, you won’t need considerable knowledge to build landing pages and sales funnels using GoHighLevel.
You have the choice to personalize templates yourself or request GoHighLevel to manage personalization for you.
I chose the self-customization route because I wanted to create detailed, custom funnels from the ground up utilizing the drag-and-drop contractor. You just include the sequential steps.
I specifically worth these capacities:
GHL’s Snapshots feature makes it possible for immediate funnel duplicating throughout accounts, saving considerable setup time.
Efficient testing with quick step replication and split testing functionality.
Real-time notifications regarding lead actions keep you informed without constant manual checking.
I particularly appreciate the multi-channel integration including voice, SMS, and Facebook straight within funnels.
Aesthetic pipeline management with computerized rules for progressing leads streamlines follow-up processes.
To further simplify movements, GHL provides a ClickFunnels import feature for smooth funnel transfers.
Page and Site Construction
GoHighLevel enables web page production from square one or template choice for modification using the user-friendly drag-and-drop contractor.
You’re additionally free to incorporate prefabricated web page sections as desired. Conversely, make use of custom code to create specialized features.
The experience feels as smooth as Elementor for WordPress. Nonetheless, Elementor does supply slightly a lot more, consisting of:
A broader choice of custom fonts and typography choices
Innovative text computer animations
Extensive widget library
Advanced background capacities like parallax scrolling and video backgrounds
Nevertheless, I believe HighLevel will certainly verify adequate for the majority of your clients.
The web pages incorporate straight with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Extremely practical capability.
I also appreciate the capability to create “global areas” or page areas that immediately inhabit when developing brand-new pages, saving time and making certain constant branding throughout. One more Elementor-like feature I value.
With Brand Boards located under Marketing, you can complete the same for message elements and various other branding basics.
The data page presents everything taking place on your sub-account’s web site, including page check outs and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures considerable surprise expenses. You’ll pay one cent per email past your strategy’s allotment, which accumulates rapidly with bigger subscriber checklists. Many individuals call for third-party solutions like Mailgun for improved deliverability, pushing actual costs considerably past the promoted registration cost.
Currently relating to the features:
GoHighLevel enables email campaign and sequence development with triggers and automatic follow-up messages.
I appreciate the capability to add trackable links in both emails and SMS messages, enabling you to keep an eye on recipient actions and cause computerized communications.
You can save, send out, or timetable emails for optimal shipment times.
This shows useful for reaching your target market when they’re most likely to open up messages.
Below’s where the scenario weakens dramatically.
GoHighLevel suggests Mailgun for mass email sending, suggesting their LC service may have lower delivery prices.
Checking GoHighLevel’s email deliverability prior to complete commitment is advisable, as many users have actually reported roughly thirty percent lower distribution prices contrasted to their previous email marketing systems.
Now, I listened to there are over four hundred customizable email templates available on HighLevel. In spite of detailed searches of the Template Library, I couldn’t find them within a sub-account in Sub-Account Mode.
A decent variety of templates appears when switching over to Agency Mode.
You can include your custom-created templates, although this requires the two hundred ninety-seven dollar monthly reseller plan.
Within a sub-account, I only located six fundamental templates and the alternative to create and conserve email templates from square one for reuse in various other projects.
Here’s what one template, called “Strategic Planning,” appears like inside the GHL email style editor:
Not particularly outstanding, but not dreadful either.
Nevertheless, I do value that GHL integrates workflow automation into email marketing, encompassing:
Invite and Thanks messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel A2P 10DLC
Split testing for conversion optimization, among other features.
Additionally, real-time analytics supply understandings right into email campaign efficiency. This aids you profit from opportunities or address potential troubles as they arise.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel includes a customer portal permitting job development tracking and watching previous interactions.
The workflow automation attribute helps improve jobs like call monitoring, division, and lead advancement with your pipeline.
This represents a significant benefit: GoHighLevel assists in interesting communications with leads through sms message, voicemail decreases, and Facebook Carrier. This adaptability implies connecting with various consumer sectors via their favored communication channels.
Realize, however– SMS fees use independently from the membership fee.
I likewise value the GoHighLevel Social Planner.
It allows you to develop, conserve, edit, schedule, post, and evaluate social networks material across different channels.
It operates as a strong replacement for social media scheduling devices like Buffer, SproutSocial, and Hootsuite– without extra costs.
Yet that’s not whatever; the CRM tool also offers numerous useful features:
Schedule appointments directly within the system from the Calendars section.
Combine multi-channel interactions to support your clients’ recommended communication techniques and relationship-building methods.
Use tags and wise checklists to section clients for more targeted campaigns.
Include considerable customer data to each entry under the Chance tab, supplying more clear understanding of your prospects, leads, and clients as they progress through your aesthetic pipeline.
Advanced lead scoring helps prioritize lead nurturing based on their activities throughout your pipeline.
Now allow’s go over the key product or services you can market using GoHighLevel
Products You Can Market With GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL supports both tiny and detailed programs, full with memberships, areas, and related resources.
GHL also enables physical product sales utilizing e-commerce web pages, like Systeme. However, dropshipping is not available.
GoHighLevel training courses sustain numerous material layouts, including sound, video, and papers.
This suggests fitting different discovering designs and appealing to a wider pupil base.
And also, it enables importing training courses from Kajabi, adding even more versatility to your training course development initiatives.
In my experience, committed on-line course tools like Kajabi, LearnWorlds, and Thinkific give a lot more innovative alternatives. These include training course dripping, social accounts, and progressed area building and management tools. Nevertheless, GHL’s offerings will certainly be adequate for lots of designers.
GoHighLevel also offers training course certifications and various payment choices, consisting of installment plans and free courses.
You can conveniently connect your training courses to your area for quick access and to enhance monetization capacity.
What I specifically value is how simple it is to incorporate course products directly with your sales funnels and CRM for automatic nurturing, lead racking up, conversions, follow-ups, and much more.
This is one of my favorite elements of Kajabi also.
Reputation Management Features
On the internet scores hold critical significance, and GoHighLevel recognizes this truth.
The platform automatically sends testimonial demands through SMS, email, and QR code adhering to deals.
This function ensures you don’t miss possibilities to develop reputation and count on with your target market.
You can additionally keep track of on-line reviews concerning your services or company, enabling ideal reactions.
As an example, you can reroute unfavorable responses to an exclusive type before public publishing.
Conversely, you can pick that can leave comments based on their score.
This strategy encourages you to involve directly with clients to settle problems without harming your reputation.
And also, GoHighLevel simplifies issues by allowing you to review customer comments throughout different platforms– like Yext, Google My Company, and Facebook– straight from your GHL account. Pretty convenient capability.
Integration Choices
The platform sustains basic integration options throughout settlement processing, social networks and Zapier.
Furthermore, the App Market, including both paid and cost-free app integrations, comes in Agency Mode for account proprietors in addition to for your customers in sub-account mode.
I discovered approximately 3 hundred fifty apps across various organization classifications, consisting of SMS and live conversation integrations, social media, and marketing automation devices.
You can also incorporate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with other CRMs, and take care of visits and organizing with Google Calendar.
And also, QuickBooks integration is offered for financial administration, to name a few options.
The Reselling and SaaSpreneur Program
The reseller program represents among GoHighLevel’s primary destinations.
Vital note: You’ll require Agency Mode accessibility via the Reselling tab to use these features.
The Unlimited Plan at two hundred ninety-seven bucks month-to-month offers:
Total sub-account rebranding and customization
Unlimited customer sub-accounts at no extra price
API accessibility for integrating outside devices
To re-sell these ready-to-deploy GHL sub-accounts at a markup, you’ll require both hundred ninety-seven buck regular monthly Unlimited plan.
When you do this, you can also resell other software options to your customers at a markup.
GoHighLevel needs charging a minimum of ninety-seven dollars monthly for each and every customer.
This implies you’ll require at the very least 5 clients restoring monthly to break even. Any kind of extra clients beyond that add directly to your revenue.
The devices you can re-sell within your sub-accounts include core services like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus dozens of Industry applications such as AWeber, Continuous Call, and Wrike.
To be successful with the GoHighLevel reseller program:
Add worth to your sub-accounts by consisting of:
Custom-made frameworks
Ready-made pictures
Pre-built assimilations
Automated workflows
Without these enhancements, clients might select GoHighLevel directly as opposed to paying your costs.
The SaaS Mode consists of white-label alternatives for:
iPhone application
Android application
Desktop computer application
These applications enable taking care of all social networks, SMS, and email from one location.
Conversely, you can “gray-label” a mobile app to connect your GHL leads without them needing to go back to your well-known GHL web pages.
In total, these are 3 different mobile applications you can select from based on your objectives.
Nevertheless, you need to understand:
Resellers are accountable for customer assistance and disagreements; failing to fix concerns can cause account termination.
Resellers have to charge a minimum of ninety-seven bucks month-to-month per sub-account, restricting pricing flexibility.
Offering life time accessibility for an one-time charge is prohibited without prior approval.
Pricing Framework and Support Plans
I appreciate that HighLevel’s support is available directly from the control panel with the Aid and live chat buttons.
As soon as you sign up for a trial, you acquire open door to a welcome training course, onboarding video tutorials, and a telephone number for support. And yes, they in fact answer telephone calls.
I did contact their technological support group for help with developing funnels and sites, which I had actually searched thoroughly for. The action got here within twenty-four hours, and the follow-ups were exceptional. The assistance rep definitely demonstrated deep expertise of the platform, which is constantly useful.
Relating to layaway plan, there’s a durable Starter plan available for ninety-seven dollars, that includes unlimited calls, emails, items, funnels, and more.
Still, you’ll likely want to take into consideration upgrading to the two hundred ninety-seven dollar month-to-month prepare for extensive agency requirements. With this plan, you can also resell the GHL platform as a SaaS.
For support, expect a vivid Facebook Team neighborhood, paid onboarding, and a done-for-you configuration choice additionally offered for a cost.
There’s 24/7 online chat offered directly from your GHL control panel, in addition to helpful paperwork for self-service help.
Configuration plans are offered for an additional price, including a 2 hundred ninety-seven dollar option for HIPAA conformity if that’s something you need.
You may presume the unlimited plan includes unlimited email functionality. Numerous customers have actually complained about unforeseen credit card charges for sending emails from their servers without clear openness.
Final thought: GoHighLevel A2P 10DLC
GoHighLevel is a capable all-in-one platform for agencies seeking to combine their marketing stack with solid CRM and automation features.
Nonetheless, continue to be familiar with its clunky user interface, possible email deliverability problems, and extra expenses for email volume.
If you can tolerate the rough edges and mostly serve service customers, GHL uses practical value– yet guarantee you check email deliverability prior to fully dedicating.
Below’s one critical consideration:
If you’re devoting to it, be prepared to spend added cash on a separate email marketing software because of deliverability concerns and insects.