GoHighLevel positions itself as a detailed marketing and sales suite developed especially for electronic agencies. It bundles with each other CRM capacities, email campaigns, training course hosting, and automation workflows into one bundle. The core pledge? Change your scattered toolkit with a solitary platform that takes care of client engagement and organization operations from start to finish Is GoHighLevel The Best CRM For Agencies
I have actually constantly gravitated toward combined systems for digital business.
That’s specifically why devices like ClickFunnels caught my focus years back.
However we’re now in 2026, and the landscape has actually moved dramatically.
After spending substantial time inside GoHighLevel, I assume you need to hear what I uncovered firsthand.
We’ll additionally take a look at how it measures up versus completing systems.
In this manner, you can make a purchasing choice you’ll feel confident regarding long-term.
The Facets of GoHighLevel That Thrilled Me
Consolidated Option: GoHighLevel merges essential sales and marketing capabilities, eliminating the need for numerous different subscriptions.
Text Messaging Functionality: Bidirectional SMS communication offers stronger involvement than traditional email strategies.
Effective CRM System: The get in touch with monitoring features rival what you would certainly find in ActiveCampaign or ClickFunnels.
Innovative Automation: Superb workflow abilities for segmenting target markets, handling calls, and structure custom processes.
Competitive Pricing Structure: Regular monthly plans ranging from ninety-seven to two hundred ninety-seven bucks contend favorably with Kajabi and ClickFunnels choices that usually start above one hundred fifty bucks monthly. Nevertheless, email costs can gather promptly, which I’ll attend to quickly.
Integration Capacities: Compatible with Zapier, email platforms, and messaging solutions.
The Unsatisfactory Components of GoHighLevel
Confusing User interface: The interface really felt counterintuitive, with setup choices scattered throughout the system and straightforward tasks like funnel modifying needing needlessly complicated actions.
Email Program Costs Escalate: You’re charged one cent per email message, indicating a checklist of thirty thousand clients might push your month-to-month costs beyond three hundred dollars. Combined with overage costs and third-party integration needs like Mailgun, real regular monthly costs reached someplace in between four hundred seventy-five and six hundred twenty-five dollars.
Dependability Issues: Several individuals have recorded serious automation malfunctions, consisting of emails being supplied to incorrect receivers or sent out multiple times to the exact same individual.
Email Shipment Challenges: Their email framework relies on Mailgun, and many customers transitioning from various other email marketing platforms to GoHighLevel experienced significant decreases in deliverability rates. This stands for a crucial weakness that could at some point push you towards alternate remedies.
Generalist Method: While automation features are robust, rivals supply greater depth in program creation and neighborhood structure features. That stated, Kajabi charges one hundred forty-nine bucks or more monthly for hosting more than 3 products.
My Profits Assessment
GoHighLevel offers a qualified unified platform for marketing, sales, and client connection management at a sensible base price factor.
Yet let’s get actual concerning something essential.
Most customers view it mostly as a CRM or funnel builder rather than an email-focused platform.
Many users continually report deliverability issues with the email features, so variable that in if email marketing represents a core element of your strategy.
Those shock email sending out costs have blindsided several users also.
The system genuinely stands out for agencies curious about marketing marketing services. With white-labeling capacities, unlimited sub-accounts on costs rates, and detailed client administration tools, it’s architected specifically for agency development and scaling.
Comprehending GoHighLevel’s Core Function
GoHighLevel desires work as a comprehensive system resolving most electronic sales and marketing needs for your agency.
The system consists of email marketing abilities, course development devices, workflow automation, CRM capability, website structure, landing page production, and added features.
Its stated objective is changing every other device presently in your pile, and the firm makes no apologies concerning that passion.
Consider this situation:
GoHighLevel declares it can alternative to platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and countless other solutions.
What makes GHL distinct contrasted to comparable systems like ClickFunnels and Kajabi is its positioning as a remedy for marketing agencies and software application resellers.
The pricing shows up practical initially look: ninety-seven bucks and two hundred ninety-seven bucks monthly.
However is that the complete picture? Allow’s investigate better.
Browsing the GoHighLevel User Interface
The GoHighLevel control panel provides a clean and seemingly user-friendly layout that shows up inviting initially.
Nevertheless, most of users encounter difficulties with the chaotic user interface and senseless company of features.
For instance:
The system employs 3 distinct settings panels for managing various setup elements– total settings, private setups, and item setups Is GoHighLevel The Best CRM For Agencies
Bizarrely, the web links to these vital settings are placed on opposite sides of the display, developing unnecessary confusion and stress.
Despite having extra information populated, the dashboard preserves a tidy and well-structured look.
I appreciate the ability to develop numerous control panels for organizing different records into different views.
This attribute verifies particularly beneficial when keeping different point of views for the account owner versus sub-accounts representing your clients.
As I stated earlier, GoHighLevel contains countless harsh edges in regards to user interface and individual experience, and the underlying codebase appears less than pristine.
Structure Funnels in GoHighLevel
To build a customer’s internet site, create landing pages, or create a sales funnel within GoHighLevel, you have to initially establish a sub-account by entering their details.
After completing this step, button to the recently produced sub-account, browse to Sites, after that pick Funnels. Don’t worry if this feels confusing– it took me several attempts before comprehending the workflow.
HighLevel Funnels enables unlimited sales funnel development, unlike systems such as Kajabi that impose restrictions.
Additionally, there are greater than one thousand funnel templates offered to increase your first configuration.
Based upon my experience, you will not call for comprehensive expertise to build landing pages and sales funnels making use of GoHighLevel.
You have the choice to tailor templates on your own or demand GoHighLevel to handle modification for you.
I picked the self-customization path because I wanted to develop comprehensive, custom funnels from the ground up making use of the drag-and-drop contractor. You just include the consecutive steps.
I specifically value these abilities:
GHL’s Photos include enables instantaneous funnel duplicating throughout accounts, saving considerable setup time.
Reliable testing with quick action duplication and split testing performance.
Real-time notifications about lead activities maintain you notified without consistent hand-operated monitoring.
I particularly value the multi-channel integration including voice, SMS, and Facebook straight within funnels.
Visual pipeline management with automated policies for progressing leads streamlines follow-up processes.
To additionally simplify movements, GHL provides a ClickFunnels import feature for seamless funnel transfers.
Page and Site Construction
GoHighLevel enables page production from scratch or template option for customization using the instinctive drag-and-drop contractor.
You’re additionally cost-free to incorporate prefabricated web page areas as wanted. Additionally, make use of personalized code to produce specialized features.
The experience really feels as smooth as Elementor for WordPress. Nevertheless, Elementor does provide slightly a lot more, consisting of:
A wider option of custom fonts and typography alternatives
Advanced message computer animations
Comprehensive widget collection
Advanced history capabilities like parallax scrolling and video clip backgrounds
Nevertheless, I believe HighLevel will certainly prove sufficient for the majority of your clients.
The web pages incorporate directly with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Extremely convenient performance.
I likewise value the capability to develop “global areas” or page areas that automatically populate when creating brand-new web pages, conserving time and guaranteeing constant branding throughout. Another Elementor-like function I value.
With Brand Boards discovered under Marketing, you can achieve the same for text components and other branding fundamentals.
The stats page displays whatever taking place on your sub-account’s internet site, including web page check outs and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing nurtures substantial covert expenditures. You’ll pay one cent per email beyond your strategy’s allocation, which collects swiftly with larger client listings. Many individuals require third-party services like Mailgun for enhanced deliverability, pressing actual prices substantially beyond the advertised membership rate.
Now regarding the features:
GoHighLevel permits email campaign and series development with triggers and automated follow-up messages.
I value the capability to add trackable web links in both emails and SMS messages, allowing you to monitor recipient actions and cause computerized communications.
You can conserve, send out, or timetable emails for ideal distribution times.
This confirms beneficial for reaching your target market when they’re probably to open messages.
Right here’s where the situation degrades dramatically.
GoHighLevel recommends Mailgun for mass email sending, suggesting their LC service may have lower delivery rates.
Testing GoHighLevel’s email deliverability prior to complete commitment is advisable, as many individuals have actually reported around thirty percent lower shipment prices contrasted to their previous email marketing platforms.
Now, I listened to there are over four hundred customizable email templates available on HighLevel. Despite detailed searches of the Template Library, I couldn’t find them within a sub-account in Sub-Account Mode.
A suitable range of templates appears when changing to Agency Mode.
You can include your custom-created templates, although this requires both hundred ninety-seven buck regular monthly reseller plan.
Within a sub-account, I only discovered six basic templates and the option to develop and save email templates from scratch for reuse in various other campaigns.
Here’s what one template, called “Strategic Preparation,” looks like inside the GHL email layout editor:
Not especially excellent, yet not terrible either.
However, I do value that GHL integrates workflow automation into email marketing, encompassing:
Welcome and Thank You messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, Is GoHighLevel The Best CRM For Agencies
Split testing for conversion optimization, among other features.
Furthermore, real-time analytics deliver understandings into email campaign performance. This assists you take advantage of opportunities or address possible problems as they emerge.
The HighLevel CRM System
GoHighLevel’s CRM tool reminds me of ClickFunnels in its thoroughness.
GoHighLevel includes a customer portal permitting job development tracking and watching past communications.
The workflow automation feature helps enhance tasks like call management, segmentation, and lead development via your pipeline.
This stands for a substantial benefit: GoHighLevel assists in interesting communications with leads via text messages, voicemail drops, and Facebook Messenger. This versatility implies connecting with different customer segments via their preferred communication channels.
Understand, however– SMS charges use independently from the registration cost.
I likewise value the GoHighLevel Social Planner.
It allows you to create, save, modify, timetable, article, and assess social media material throughout numerous channels.
It works as a strong replacement for social networks scheduling devices like Barrier, SproutSocial, and Hootsuite– without extra prices.
Yet that’s not everything; the CRM tool likewise gives several practical features:
Set up appointments directly within the system from the Calendars area.
Combine multi-channel communications to sustain your clients’ preferred interaction approaches and relationship-building methods.
Use tags and smart checklists to section customers for even more targeted projects.
Add comprehensive client information to each access under the Possibility tab, supplying more clear understanding of your leads, leads, and consumers as they progress with your aesthetic pipeline.
Advanced lead scoring helps focus on lead nurturing based on their activities throughout your pipeline.
Currently let’s go over the essential products and services you can offer making use of GoHighLevel
Products You Can Sell Via GoHighLevel
Comparable to Kajabi, ClickFunnels, and Systeme, GHL supports both small and extensive programs, total with memberships, areas, and related sources.
GHL likewise makes it possible for physical product sales utilizing ecommerce pages, like Systeme. However, dropshipping is not offered.
GoHighLevel training courses sustain various material formats, including audio, video clip, and files.
This suggests accommodating various knowing styles and interesting a more comprehensive student base.
And also, it enables importing programs from Kajabi, including much more adaptability to your program production efforts.
In my experience, dedicated on the internet course devices like Kajabi, LearnWorlds, and Thinkific offer much more sophisticated alternatives. These include course trickling, social profiles, and progressed community structure and management tools. However, GHL’s offerings will be enough for several creators.
GoHighLevel likewise offers course certificates and different payment choices, including time payment plan and free courses.
You can conveniently attach your training courses to your neighborhood for fast gain access to and to improve money making potential.
What I especially appreciate is exactly how simple it is to incorporate training course items directly with your sales funnels and CRM for computerized nurturing, lead scoring, conversions, follow-ups, and a lot more.
This is among my favorite aspects of Kajabi also.
Reputation Management Features
Online scores hold critical value, and GoHighLevel recognizes this fact.
The system instantly sends out review demands using SMS, email, and QR code following transactions.
This function ensures you do not miss out on possibilities to develop reputation and depend on with your audience.
You can additionally keep an eye on on-line evaluations regarding your services or organization, enabling appropriate reactions.
As an example, you can redirect adverse comments to a personal type prior to public uploading.
Conversely, you can pick who can leave comments based on their rating.
This strategy empowers you to engage straight with customers to settle problems without harming your reputation.
And also, GoHighLevel streamlines matters by enabling you to review client responses across various systems– like Yext, Google My Service, and Facebook– directly from your GHL account. Pretty convenient capability.
Integration Choices
The platform sustains typical integration alternatives across repayment handling, social media and Zapier.
Additionally, the Application Market, featuring both paid and totally free application combinations, comes in Agency Mode for account proprietors in addition to for your clients in sub-account mode.
I located approximately 3 hundred fifty apps throughout numerous service categories, consisting of SMS and live chat integrations, social media, and marketing automation devices.
You can also integrate WhatsApp and Twilio for messaging, make it possible for bidirectional syncing with various other CRMs, and manage consultations and scheduling with Google Calendar.
And also, QuickBooks integration is available for economic monitoring, among other options.
The Reselling and SaaSpreneur Program
The reseller program stands for one of GoHighLevel’s main destinations.
Important note: You’ll require Agency Mode gain access to through the Reselling tab to make use of these features.
The Unlimited Plan at two hundred ninety-seven dollars month-to-month offers:
Full sub-account rebranding and customization
Unlimited client sub-accounts at no additional cost
API access for incorporating outside devices
To resell these ready-to-deploy GHL sub-accounts at a markup, you’ll require both hundred ninety-seven dollar month-to-month Unlimited plan.
When you do this, you can likewise re-sell other software program remedies to your clients at a markup.
GoHighLevel requires billing a minimum of ninety-seven bucks month-to-month for each client.
This indicates you’ll need a minimum of 5 customers restoring monthly to break even. Any type of additional clients beyond that contribute straight to your income.
The devices you can market within your sub-accounts consist of core solutions like Google Ad Manager, WordPress, Discussion AI, and WhatsApp, plus lots of Industry apps such as AWeber, Consistent Call, and Wrike.
To do well with the GoHighLevel reseller program:
Include worth to your sub-accounts by consisting of:
Custom-made structures
Prefabricated snapshots
Pre-built integrations
Automated process
Without these additions, customers could pick GoHighLevel straight rather than paying your premium.
The SaaS Mode includes white-label alternatives for:
apple iphone application
Android application
Desktop computer application
These apps allow taking care of all social networks, SMS, and email from one location.
Alternatively, you can “gray-label” a mobile app to attach your GHL leads without them requiring to return to your top quality GHL web pages.
In total amount, these are three different mobile applications you can select from based upon your goals.
However, you require to recognize:
Resellers are responsible for client assistance and conflicts; failing to settle problems can cause account termination.
Resellers should bill a minimum of ninety-seven dollars monthly per sub-account, restricting pricing flexibility.
Marketing life time access for a single cost is forbidden without previous approval.
Pricing Framework and Assistance Plans
I value that HighLevel’s assistance is available directly from the dashboard with the Assistance and live chat switches.
When you register for a test, you get free access to a welcome training course, onboarding video tutorials, and a contact number for assistance. And indeed, they really address calls.
I did call their technological support team for assistance with creating funnels and web sites, which I had looked extensively for. The reaction arrived within twenty-four hours, and the follow-ups were excellent. The support representative definitely showed deep knowledge of the platform, which is always valuable.
Pertaining to layaway plan, there’s a durable Starter plan readily available for ninety-seven bucks, which includes unlimited calls, emails, items, funnels, and much more.
Still, you’ll likely wish to think about upgrading to both hundred ninety-seven dollar monthly prepare for extensive agency needs. With this plan, you can likewise resell the GHL system as a SaaS.
For support, anticipate a vivid Facebook Group community, paid onboarding, and a done-for-you setup alternative additionally readily available for a charge.
There’s ongoing real-time conversation offered directly from your GHL control panel, together with practical paperwork for self-service help.
Arrangement plans are offered for an extra price, consisting of a two hundred ninety-seven dollar alternative for HIPAA conformity if that’s something you need.
You might assume the unlimited plan includes unlimited email functionality. Various individuals have actually whined about unforeseen charge card fees for sending out emails from their servers without clear openness.
Final thought: Is GoHighLevel The Best CRM For Agencies
GoHighLevel is a qualified all-in-one platform for agencies looking for to combine their marketing pile with strong CRM and automation features.
Nevertheless, stay aware of its clunky interface, potential email deliverability concerns, and added expenses for email quantity.
If you can tolerate the rough edges and mainly offer service customers, GHL supplies affordable worth– however ensure you examine email deliverability before fully dedicating.
Here’s one important consideration:
If you’re committing to it, be prepared to invest extra money on a separate email marketing software program because of deliverability concerns and bugs.