GoHighLevel positions itself as a thorough marketing and sales collection developed particularly for digital agencies. It packages with each other CRM abilities, email campaigns, training course hosting, and automation process into one package. The core pledge? Change your scattered toolkit with a solitary system that handles client engagement and company procedures from beginning to end GoHighLevel Yoga Playbook
I’ve always inclined unified platforms for digital commerce.
That’s exactly why tools like ClickFunnels captured my attention years earlier.
Yet we’re currently in 2026, and the landscape has actually changed drastically.
After investing significant time inside GoHighLevel, I think you need to hear what I found firsthand.
We’ll additionally take a look at just how it measures up against contending systems.
In this manner, you can purchase choice you’ll feel confident about lasting.
The Facets of GoHighLevel That Thrilled Me
Consolidated Service: GoHighLevel combines important sales and marketing capabilities, eliminating the need for numerous different registrations.
Text Messaging Capability: Bidirectional SMS interaction supplies more powerful involvement than conventional email approaches.
Effective CRM System: The get in touch with monitoring features rival what you ‘d discover in ActiveCampaign or ClickFunnels.
Sophisticated Automation: Excellent workflow capacities for segmenting audiences, taking care of contacts, and structure custom processes.
Affordable Pricing Structure: Monthly plans varying from ninety-seven to two hundred ninety-seven bucks contend positively with Kajabi and ClickFunnels choices that usually begin over one hundred fifty bucks regular monthly. Nonetheless, email costs can build up promptly, which I’ll attend to soon.
Integration Capabilities: Compatible with Zapier, email platforms, and messaging services.
The Frustrating Components of GoHighLevel
Confusing Interface: The interface felt counterproductive, with configuration options scattered throughout the platform and straightforward tasks like funnel modifying needing needlessly complicated actions.
Email Program Expenses Intensify: You’re charged one cent per email message, implying a checklist of thirty thousand clients could press your monthly bill past three hundred bucks. Integrated with overage costs and third-party integration needs like Mailgun, real regular monthly costs climbed to somewhere between four hundred seventy-five and 6 hundred twenty-five bucks.
Reliability Issues: Numerous customers have actually documented major automation breakdowns, including emails being supplied to inaccurate recipients or sent numerous times to the very same person.
Email Delivery Difficulties: Their email facilities depends upon Mailgun, and various users transitioning from other email marketing systems to GoHighLevel experienced considerable declines in deliverability rates. This represents an essential weak point that can eventually press you toward different services.
Generalist Approach: While automation features are durable, rivals provide higher deepness in program creation and community building features. That stated, Kajabi bills one hundred forty-nine bucks or more regular monthly for hosting more than three items.
My Bottom Line Analysis
GoHighLevel provides a capable unified system for marketing, sales, and consumer connection administration at a sensible base rate point.
Yet allow’s get actual regarding something important.
The majority of individuals view it mainly as a CRM or funnel builder as opposed to an email-focused platform.
Various users consistently report deliverability problems with the email features, so factor that in if email marketing represents a core component of your strategy.
Those shock email sending fees have actually blindsided lots of users also.
The platform truly stands out for agencies interested in re-selling marketing solutions. With white-labeling capabilities, unlimited sub-accounts on premium rates, and detailed client monitoring tools, it’s architected specifically for agency growth and scaling.
Comprehending GoHighLevel’s Core Purpose
GoHighLevel desires work as a comprehensive system dealing with most digital sales and marketing requirements for your agency.
The platform includes email marketing capacities, program creation tools, workflow automation, CRM capability, site structure, landing page production, and additional features.
Its stated purpose is replacing every other device currently in your stack, and the business makes no apologies about that ambition.
Consider this scenario:
GoHighLevel declares it can substitute for platforms like Mailchimp, Calendly, WordPress, Kajabi, ActiveCampaign, Zapier, and numerous various other solutions.
What makes GHL unique compared to comparable platforms like ClickFunnels and Kajabi is its positioning as a solution for marketing agencies and software program resellers.
The pricing shows up practical at first look: ninety-seven dollars and two hundred ninety-seven bucks month-to-month.
Yet is that the complete image? Allow’s examine even more.
Browsing the GoHighLevel Interface
The GoHighLevel dashboard presents a clean and seemingly user-friendly design that appears welcoming initially.
Nonetheless, most of users encounter difficulties with the cluttered interface and not logical company of features.
As an example:
The system employs 3 distinctive settings panels for handling different setup aspects– total settings, individual settings, and product settings GoHighLevel Yoga Playbook
Bizarrely, the web links to these crucial setups are placed on contrary sides of the screen, producing unneeded confusion and stress.
Despite additional data populated, the dashboard preserves a tidy and well-structured appearance.
I value the capability to develop multiple control panels for organizing various records right into separate sights.
This attribute confirms particularly important when preserving different point of views for the account proprietor versus sub-accounts representing your customers.
As I discussed previously, GoHighLevel has many rough edges in regards to user interface and individual experience, and the underlying codebase shows up less than excellent.
Structure Funnels in GoHighLevel
To create a customer’s web site, create landing pages, or produce a sales funnel within GoHighLevel, you need to initially develop a sub-account by entering their info.
After finishing this action, switch to the newly produced sub-account, navigate to Sites, then select Funnels. Don’t stress if this feels complicated– it took me several efforts before recognizing the workflow.
HighLevel Funnels permits unlimited sales funnel production, unlike platforms such as Kajabi that impose restrictions.
Additionally, there are more than one thousand funnel templates readily available to increase your initial setup.
Based upon my experience, you will not need considerable proficiency to build landing pages and sales funnels using GoHighLevel.
You have the alternative to tailor templates yourself or request GoHighLevel to take care of customization for you.
I selected the self-customization course because I intended to create detailed, custom funnels from the ground up using the drag-and-drop builder. You simply include the consecutive steps.
I especially value these abilities:
GHL’s Pictures include makes it possible for immediate funnel duplicating across accounts, saving significant setup time.
Reliable screening via quick action replication and split screening performance.
Real-time alerts concerning lead actions maintain you informed without consistent hands-on monitoring.
I particularly appreciate the multi-channel integration integrating voice, SMS, and Facebook straight within funnels.
Visual pipeline management with computerized policies for advancing leads improves follow-up procedures.
To further streamline movements, GHL offers a ClickFunnels import attribute for seamless funnel transfers.
Web Page and Site Building
GoHighLevel makes it possible for page development from square one or template selection for personalization using the intuitive drag-and-drop builder.
You’re also complimentary to include ready-made web page sections as wanted. Conversely, use personalized code to produce specialized features.
The experience really feels as smooth as Elementor for WordPress. However, Elementor does provide somewhat much more, including:
A wider selection of custom fonts and typography alternatives
Sophisticated message animations
Comprehensive widget collection
Advanced history capacities like parallax scrolling and video clip histories
However, I think HighLevel will certainly show sufficient for most of your clients.
The pages integrate straight with your GHL sales and marketing automation features, consisting of CRM, appointment scheduling, and email capture, nurturing, and pipeline management.
Extremely convenient performance.
I also appreciate the capability to create “worldwide sections” or page sections that automatically occupy when producing new web pages, conserving time and making sure consistent branding throughout. Another Elementor-like feature I value.
With Brand name Boards located under Marketing, you can accomplish the very same for text elements and other branding fundamentals.
The stats web page presents every little thing occurring on your sub-account’s internet site, consisting of page gos to and sales conversions.
Email Marketing Capabilities
GoHighLevel’s email marketing harbors substantial surprise costs. You’ll pay one cent per email past your plan’s allocation, which accumulates quickly with larger customer lists. Several users need third-party services like Mailgun for boosted deliverability, pressing real expenses considerably past the marketed membership cost.
Currently concerning the features:
GoHighLevel permits email campaign and series production with triggers and automatic follow-up messages.
I value the ability to include trackable web links in both emails and SMS messages, enabling you to keep an eye on recipient actions and activate computerized interactions.
You can save, send out, or timetable emails for optimum distribution times.
This verifies valuable for reaching your audience when they’re probably to open messages.
Below’s where the circumstance degrades substantially.
GoHighLevel recommends Mailgun for mass email sending, recommending their LC solution might have lower shipment prices.
Examining GoHighLevel’s email deliverability prior to complete commitment is advisable, as several individuals have reported around thirty percent reduced distribution rates compared to their previous email marketing platforms.
Now, I heard there more than four hundred customizable email templates readily available on HighLevel. Regardless of thorough searches of the Template Collection, I couldn’t situate them within a sub-account in Sub-Account Setting.
A decent selection of templates shows up when switching over to Agency Mode.
You can include your custom-created templates, although this calls for both hundred ninety-seven buck month-to-month reseller strategy.
Within a sub-account, I only located six fundamental templates and the choice to produce and save email templates from scratch for reuse in other campaigns.
Right here’s what one template, called “Strategic Preparation,” looks like inside the GHL email style editor:
Not particularly outstanding, but not awful either.
However, I do value that GHL incorporates workflow automation right into email marketing, incorporating:
Welcome and Thank You messages
Automated abandoned cart interactions
Follow-ups for lead nurturing, GoHighLevel Yoga Playbook
Split screening for conversion optimization, among other features.
In addition, real-time analytics deliver understandings right into email campaign performance. This aids you capitalize on possibilities or address prospective issues as they arise.
The HighLevel CRM System
GoHighLevel’s CRM device advises me of ClickFunnels in its thoroughness.
GoHighLevel consists of a customer portal enabling project development tracking and watching past communications.
The workflow automation function helps enhance jobs like call monitoring, division, and lead advancement via your pipeline.
This represents a substantial advantage: GoHighLevel facilitates engaging communications with leads with text messages, voicemail declines, and Facebook Messenger. This flexibility implies getting in touch with various customer sectors with their preferred communication channels.
Know, though– SMS costs apply independently from the subscription charge.
I likewise value the GoHighLevel Social Planner.
It allows you to create, conserve, modify, schedule, blog post, and analyze social media web content across different channels.
It operates as a solid replacement for social networks scheduling tools like Barrier, SproutSocial, and Hootsuite– without added costs.
Yet that’s not every little thing; the CRM device additionally provides a number of helpful features:
Set up visits straight within the platform from the Calendars area.
Combine multi-channel interactions to support your customers’ favored interaction techniques and relationship-building approaches.
Usage tags and clever listings to section consumers for even more targeted campaigns.
Include considerable customer information to each entrance under the Possibility tab, supplying more clear understanding of your potential customers, leads, and consumers as they advance through your visual pipeline.
Advanced lead scoring aids prioritize lead nurturing based on their actions throughout your pipeline.
Now let’s talk about the crucial products and services you can offer utilizing GoHighLevel
Products You Can Market Through GoHighLevel
Similar to Kajabi, ClickFunnels, and Systeme, GHL supports both small and detailed training courses, total with memberships, neighborhoods, and relevant sources.
GHL additionally allows physical product sales utilizing e-commerce pages, like Systeme. However, dropshipping is not available.
GoHighLevel training courses support numerous content layouts, consisting of audio, video clip, and papers.
This means fitting different understanding designs and appealing to a wider student base.
And also, it allows importing courses from Kajabi, adding much more versatility to your course creation efforts.
In my experience, devoted on-line training course tools like Kajabi, LearnWorlds, and Thinkific provide much more advanced choices. These include training course trickling, social profiles, and advanced neighborhood structure and administration tools. Nonetheless, GHL’s offerings will be adequate for numerous makers.
GoHighLevel also gives training course certificates and different repayment alternatives, consisting of installment plans and free courses.
You can conveniently connect your training courses to your neighborhood for fast gain access to and to improve money making potential.
What I specifically value is how simple it is to integrate training course products directly with your sales funnels and CRM for automatic nurturing, lead scoring, conversions, follow-ups, and more.
This is one of my favorite elements of Kajabi also.
Reputation Management Features
On-line scores hold vital value, and GoHighLevel identifies this reality.
The platform automatically sends review demands by means of SMS, email, and QR code adhering to deals.
This attribute ensures you do not miss out on possibilities to construct integrity and trust fund with your audience.
You can also keep an eye on online testimonials regarding your solutions or company, permitting appropriate feedbacks.
For example, you can reroute adverse responses to an exclusive kind prior to public publishing.
Conversely, you can pick who can leave comments based on their ranking.
This method equips you to engage straight with clients to settle problems without damaging your track record.
Plus, GoHighLevel streamlines issues by permitting you to review customer comments throughout numerous platforms– like Yext, Google My Service, and Facebook– directly from your GHL account. Pretty hassle-free capability.
Integration Choices
The system sustains basic integration options throughout payment processing, social networks and Zapier.
In addition, the Application Market, including both paid and cost-free application assimilations, comes in Agency Mode for account proprietors in addition to for your clients in sub-account setting.
I located about three hundred fifty apps throughout numerous business classifications, including SMS and live chat integrations, social media, and marketing automation tools.
You can also incorporate WhatsApp and Twilio for messaging, enable bidirectional syncing with other CRMs, and take care of consultations and organizing with Google Schedule.
Plus, QuickBooks integration is offered for financial management, to name a few choices.
The Reselling and SaaSpreneur Program
The reseller program represents among GoHighLevel’s primary destinations.
Essential note: You’ll require Agency Mode access through the Reselling tab to use these features.
The Unlimited Plan at two hundred ninety-seven bucks monthly offers:
Full sub-account rebranding and personalization
Unlimited customer sub-accounts at no extra cost
API accessibility for integrating exterior tools
To resell these ready-to-deploy GHL sub-accounts at a markup, you’ll require the two hundred ninety-seven buck month-to-month Unlimited plan.
When you do this, you can likewise market other software application options to your consumers at a markup.
GoHighLevel needs billing a minimum of ninety-seven bucks monthly for each and every customer.
This indicates you’ll require a minimum of 5 customers restoring regular monthly to recover cost. Any type of added customers past that add straight to your income.
The devices you can market within your sub-accounts consist of core solutions like Google Ad Manager, WordPress, Conversation AI, and WhatsApp, plus loads of Market applications such as AWeber, Continuous Get In Touch With, and Wrike.
To do well with the GoHighLevel reseller program:
Include worth to your sub-accounts by consisting of:
Personalized frameworks
Ready-made photos
Pre-built assimilations
Automated process
Without these additions, clients could pick GoHighLevel directly instead of paying your premium.
The SaaS Mode consists of white-label options for:
iPhone application
Android application
Desktop application
These applications enable handling all social media sites, SMS, and email from one place.
Conversely, you can “gray-label” a mobile app to connect your GHL leads without them needing to return to your branded GHL web pages.
In overall, these are 3 various mobile applications you can choose from based on your goals.
However, you require to comprehend:
Resellers are responsible for customer support and disputes; failure to fix concerns can result in account discontinuation.
Resellers should charge at the very least ninety-seven bucks regular monthly per sub-account, limiting pricing versatility.
Marketing lifetime gain access to for an one-time charge is prohibited without previous approval.
Pricing Framework and Support Plans
I value that HighLevel’s assistance is readily available directly from the control panel via the Help and live conversation switches.
As soon as you sign up for a test, you obtain open door to a welcome program, onboarding video tutorials, and a contact number for assistance. And indeed, they in fact address telephone calls.
I did call their technological assistance team for help with producing funnels and websites, which I had actually searched thoroughly for. The feedback arrived within twenty-four hours, and the follow-ups were outstanding. The assistance rep absolutely showed deep expertise of the system, which is constantly important.
Regarding layaway plan, there’s a robust Starter plan offered for ninety-seven bucks, which includes unlimited calls, emails, products, funnels, and much more.
Still, you’ll likely wish to consider updating to the two hundred ninety-seven buck regular monthly prepare for extensive agency demands. With this plan, you can also resell the GHL platform as a SaaS.
For support, anticipate a lively Facebook Team community, paid onboarding, and a done-for-you setup choice additionally offered for a cost.
There’s perpetual online conversation readily available directly from your GHL control panel, in addition to helpful documents for self-service assistance.
Setup plans are offered for an additional expense, consisting of a 2 hundred ninety-seven buck alternative for HIPAA conformity if that’s something you call for.
You may assume the unlimited plan consists of unlimited email capability. Numerous users have actually grumbled concerning unexpected bank card charges for sending emails from their servers without clear openness.
Verdict: GoHighLevel Yoga Playbook
GoHighLevel is a qualified all-in-one platform for agencies seeking to combine their marketing stack with strong CRM and automation features.
Nonetheless, continue to be knowledgeable about its confusing interface, possible email deliverability problems, and extra expenses for email volume.
If you can endure the harsh sides and mostly serve company clients, GHL offers practical value– but guarantee you evaluate email deliverability before fully dedicating.
Here’s one crucial factor to consider:
If you’re devoting to it, be prepared to spend added cash on a separate email marketing software because of deliverability problems and insects.